Bus Advertising in Hempstead

Get in touch

Bus Marketing in Hempstead

Bus advertising is a very popular form of outdoor marketing, and with 4.53 billion bus journeys made every year, you can see why - particularly as those travelling represent a captive audience for advertisers.

Household names and local brands alike, therefore, favour advertising inside buses, seat advertising and advertising on bus sides and can be used for both commercial and public service messages to hit a variety of target markets. It is a high-frequency form of advertising. 

If you are interested in bus advertising, contact us today, and one of our friendly media planning teams will call you to discuss the various options available.

Most bus campaigns require a minimum of £3000 to have a successful impact, but this depends on your aims. 

Contact Us

What is Bus Advertising?

Bus Advertising refers to marketing on bus vehicles and their travel infrastructure. This allows bus users to be exposed to advertising messages as they travel and, perhaps more importantly, the public who sees the buses and their adverts on the street. These adverts allow brands to communicate with various consumers across the socio-economic scale, with buses travelling to all corners of the country every day.

So, whoever you’re marketing to, it’s likely you’ll be able to hit your target audience using this popular form of out-of-home advertising and the various options available. As many million people use this popular form of transport, it is easy to see why it is so popular with many clients we deal with at PromoMedia, offering affordable options and a great return on investment. 

What are The Main Types of Bus Advertising Available? 

There are numerous ways that buses can be used for advertising. The most popular types of bus advertising are:

  • Bus back advertising and adverts on the exterior of buses - these are great and mainly target drivers of other vehicles who are stuck behind buses in traffic, at traffic lights or crossings. More detailed advertising messages can, therefore, be placed on the rears (as dwell time is high): a rarity for transport marketing. Again, these are a relatively cheap form of outdoor advertising and popular with lots of companies.

  • Bus side advertising in Hempstead - (the main strip on the side) is also very effective - as well as T-side bus advertising, which is a larger version of this. These essentially operate as a moving billboard and are mainly seen by pedestrians walking on pavements, they are particularly effective in areas of high footfall in places such as town and city centres. This type of advertising is very popular in the retail sector.

  • Bus T-side advertising in Hempstead - this is the large T-side poster available on the side of some buses. 

  • Bus wrap advertising in Hempstead- is the most effective but also the most expensive form of bus advert. This is essentially branding the whole of a bus; front, back and sides. It basically allows your product to become a travelling advert! With bus warp advertising, the artwork is even placed over windows with the usage of self-adhesive perforated graphics, allowing passengers within to still see out whilst those outside are presented with a bright and seamless poster.

  • Bus seat advertising and panel adverts - inside of the vehicles are the most common form of advertising, these sit above the seats, fixed to either the walls, windows or ceilings. These are hired for set time periods and can be rotated between vehicles to ensure there aren’t too many repeat messages on one bus (these ads are sometimes known as cove adverts or bus seat advertising). These are obviously great as they are seen by the travellers for the duration of their journey and they are a popular form of bus ads with all types of industry sectors particularly finance and healthcare.

  • Bus bench advertising - advertising with stickers and vinyl on the actual seats at bus stops.

  • Bus shelter advertising (including interactive bus shelter advertising) - having posters on or inside the bus stops. Bus stop advertising (a typical bus stop poster size is a 6 sheet) can be used to reinforce other messaging whilst adding a clever and creative twist to really create something memorable and shareable. Examples of this include Norwegian Airlines, who converted bus stop seats into faux-wooden sauna benches, Wonderbra who created the illusion of glass broken by large breasts, and Apple’s Macbook Air who installed swings into bus shelters!

  • Bus ticket advertising in Hempstead - advertising on the rear of tickets. Advertising across bus travel infrastructure such as the back of tickets is a high-frequency method that can also be used for both commercial and public service messages. The blank space on the back of tickets makes for a marketing opportunity that people tend to keep in their wallet or purse – so is a popular choice for coupons or point-of-purchase usage.

Free Quote

What Are The Costs of Bus Advertising?

The three main factors which determine the costs of advertising on a bus are below:

  1. location – some areas of the country are more expensive than others. Areas with a denser population mean that they are more expensive as they are seen by more people. For example, London bus stop advertising and London bus ads, in general, are more expensive than more rural areas and regional campaigns. 

  2. Size of fleet – the number of buses you choose to advertise on will impact the overall costs; the more buses you want your bus ads on the higher the costs.

  3. Type of advert – as mentioned there are lots of bus advertising options in very simple terms the bigger the ad the higher the cost. That said, the bigger ads have more impact and a better return on investment, so the higher outlay is often a sound investment.

  4. Length of campaign – the longer you want your bus ads to run the more expensive, again, however, it is proven that the longer the ads are up the better the return on investment.

As you can see the costs of advertising on buses varies, for more information or a free quote drop us a message today.

What are The Benefits of Bus Advertising for My Company?

Many million people travel by bus every day, and many people prefer buses to other forms of public transport, for advertisers this offers great benefits, the main ones are: 

  • Captive audience -  it is a period in which we’re seated and often not really focusing on anything specific. Unless a bus passenger is new to a location, in which case they’re more inclined to be looking out of the window, their focus is easily drawn to advertising – particularly if it is bright, eye-catching or clever. A captive audience of this type is more likely than those ‘on the move’ to enter a URL into their device or take an action stipulated on an advert. Keeping your advertising interesting and clear but intriguing enough to encourage further activity can be extremely beneficial and successful.

  • A varied social target audience can be reached - bus users can be identified and broken down into several socio-economic groups, including some that can be hard to reach. For example, older people are likely to use bus travel in the UK over other methods of transport due to their free usage but are often not easily reached using online or television advertising. Generally, as buses drive through all areas most social and economic groups are likely to see these ads. 

  • Wide geographical reach - another benefit is that even those who don’t use buses themselves are still prone to seeing bus advertising: 90% of the British population live within 5 minutes of a bus route. It’s important therefore not to discount it from your marketing campaigns, even if you think your target audience aren’t regularly using the bus, as they will still be exposed to marketing messages on the side of vehicles, as well as at bus stops.

  • Works as part of a broader campaign - bus advertising can also reinforce brand messages as part of your overall marketing mix, even if you don’t use it as a primary advertising channel. With high levels of brand awareness in recall tests, bus advertising can enhance your existing offering and become an invaluable part of your communications strategy. PromoMedia are able to advise, create and manage your bus advertising campaigns – whether they’re a reinforcement of other messaging or the fundamental marketing channel for your brand.

Enquire Today

Some Fun Facts and Stats About Bus Advert- Did You Know...?

  • Almost 20% of buses in the UK run late: an inconvenience for passengers but a bonus for marketers as bored commuters have nowhere else to go and often nothing else to look at!

  • 33% of all bus journeys made in the UK in the last week are commutes.

  • 43% in the last week for shopping trips.

  • 21% in the last week for social visits.

Targeting Demographics with Bus Advertising

All adverts on buses can be targeted; right down to set routes. For example, public service messages aimed at children can be placed on school buses, event messaging can be placed on routes near to where an event is happening (eg. a concert, stage show), and national product messages can be plastered over all routes (London bus advertising typically carrying large national campaigns), whilst local companies can be very specific. The best bus stop advertising methods, therefore, vary depending on what you are promoting. Whether this is a local product or something with a national appeal (many people prefer buses and many million use them every week). It can be managed by contacting the bus travel provider directly, however, this can be complicated as there are hundreds of them across the country and in approaching media owners directly potential advertisers (such as yourselves) end up paying rate card costs. At PromoMedia we manage these relationships for you and have existing relationships in place, so we can successfully place your bus advert across various bus fleets at the best advertising rates, no matter where they are in the UK.

Combination Marketing Options - What Other Options Does It Work Well With?

It is also commonly combined with other forms of outdoor advertising. Typically successful combinations include other general forms of outdoor advertising, targeted local television advertising and train station advertising.

Frequently Asked Questions About Bus Advertising & Bus Stop Options

Here are the most popular questions we get asked about bus advertising.

"How much is it to advertise on a bus?" 

As discussed in the guide, these vary depending on a number of factors such as location, time of year, number of buses you want to advertise on and type of bus advert. 

"Is bus advertising effective?" 

Yes, many people prefer buses as their daily form of travel and it is surprisingly used by many million passengers across the UK every day (and bus advertising is seen by a million people not using them). The beauty of this form of outdoor advertising is that it is not just seen by passengers but by passersby and other travellers and drivers.  

Contact Us

If bus advertising is of interest to your company, whether it’s any of the options listed on this page from bus stops ads to bus shelters or tickets, please do not hesitate to contact us today.

We look forward to hearing from you and getting the wheels in motion! 

Contact Us

We cover Hempstead (Norfolk)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for bus advertising
Redenhall Great Plumstead Hevingham Butcher's Common Plumstead North Creake Thrigby Bunwell Upper Guist Briggate Runcton Holme Newgate Wellingham Stubbs Green Beighton Lyng Easthaugh Cockthorpe Gressenhall West End Old Buckenham Ingham Ormesby St Michael Docking Upgate Bessingham Runham Bradenham Boyland Common Great Hockham Bawburgh Tilney cum Islington Forncett End Little Walsingham Ingleborough West Somerton Little London Stow Bridge Thwaite St Mary Aslacton Threehammer Common Broomholm Bird's Corner Baconsthorpe Cromer Stoke Holy Cross Fritton Westwick Crostwick Bressingham New Catton Fen Street Neatishead Broome Easthaugh Bagthorpe Weeting Southwood Ragmere The Arms Guestwick West Lynn Southburgh Muckleton Fustyweed Shepherds' Gate Kelling Stratton St Michael Thompson West End West Dereham Wiggenhall St Peter Metton West Beckham Starston West Bilney Great Green South Runcton Hempnall Green Shingham Eastgate Broadmoor Dunton Lyngate Sculthorpe East Tuddenham Tivetshall St Mary Etling Green Foundry Corner Eaton Swainsthorpe Blofield Corner Anchor Street Salters Lode Sisland Mulbarton Felbrigg Framingham Earl Setchey Lordsbridge Salthouse Brockdish St John's Highway Thorpe Marriott Westfield Great Bircham Fincham Fersfield Old Hunstanton Clippings Green Little Fransham Upton Smallburgh Guestwick Green South Wootton Kenninghall Heath Stacksford Broadflash Burston Mill Green Kerdiston Sparrow Green Merton Earsham Baconsthorpe Heartsease Blickling Boyces Bridge Yelverton Hengrave Browston Green Thelveton Oulton Street Emneth Postwick Brandon Bank Morley St Peter Alderford Collett's Br Chedgrave Low Common Stow Bedon Swaffham Great Moulton Antingham Chapelfield Grove North Lynn Hilgay South Green Colton Gasthorpe Houghton St Giles Flaxlands Upwell Catfield Norton Corner Hellington Corner Ashill Hainford Broomhill Elsing New Buckenham Ashwicken Shimpling The Lings Middle Harling Red Pits Themelthorpe Saxlingham Thorpe Twyford Rackheath Danemoor Green Marshland St James Bedingham Green Oxnead Egmere Dickleburgh Moor Westbrook Green Briningham Thorpe Market North Barningham Breckles East Winch East Ruston Worthing Hapton Long John's Hill Itteringham Emneth Hungate Skeyton Corner Crane's Corner Costessey Park Howe Pulham Market Downham Market Stiffkey Didlington Walton Warren Wickmere Godwick Harpley Three Cocked Hat Foxley Hopton on Sea Stanhoe Little London Upper Brandon Parva Guist Ketteringham Itteringham Common St James Bowthorpe Wacton Catton Grove Pound Corner Alburgh North Runcton Kidd's Moor Bodney East Carleton Weston Green Primrose Green Honingham Wilby Harleston Swanton Novers Needham Whittington Sandringham Cake Street Thorpe Abbotts Eau Brink Ashmanhaugh Dickleburgh Easton Morningthorpe Southtown Hillington Wood Dalling Little Green Runham Wretton East Raynham Pulham St Mary Wickhampton Norwich Tottington Hickling Heath Lessingham Upper Stoke Little Melton Southgate Shelfanger Southery Walpole Cross Keys Horsford West Lexham Poringland Methwold Cargate Common Brock's Watering Chequers Corner Cockley Cley West Raynham Dunburgh Manson Green Keswick The Close Bale Drymere Narrowgate Corner Happisburgh Witton Bridge Welborne Walpole Highway Fakenham Hemblington Corner Scoulton St John's Fen End The Green Weasenham All Saints Outwell Suton Street Tottenhill Tyby Westgate Gayton Potter Heigham Hales Street Wiggenhall St Mary Magdalen Mundesley Brancaster Staithe Stanfield Little London Old Brigg Honing Calthorpe Waterloo Hackford Brakefield Green North Burlingham Eastmoor Shotesham Anchor Corner Carbrooke Colby Corner Bradwell Frenze Great Hautbois Little Barwick Kimberley Thorpland Whitwell Orange Row Cringleford Castle Rising Great Fransham Sparham Wells-next-the-Sea Helhoughton Coslany Welney Horning Hardwick Upgate Street East Beckham Taverham Silvergate Toftwood Cat's Common Road Green Little Thornage West Runton Little London Kirby Cane Damgate Fiddler's Green Aldeby Brookville Little Barningham Dam Green Alby Hill Guilt Cross Croxton Redcastle Furze Flordon Seething Houghton Carleton Forehoe North Denes Burgh St Margaret Low Tharston Knapton South Burlingham East Somerton East Wretham Thorpe Marriot Lower Thurlton Spa Common Bawdeswell Ingoldisthorpe Cordwell Temple Bar Great Cressingham Northwold Terrington St John Pedham Great Dunham Little Ryburgh Bircham Newton Hockering Heath North Walsham Gillingham West Head Rockland St Mary Tungate Thurning Deopham Green South Creake Sidestock Limpenhoe Hill Maypole Green Low Street Flitcham Hickling Green Stalham Shouldham Smallworth Diss South Acre High Kelling Little Dunham Roydon Primrose Corner Watton Little Witchingham Great Snoring Burnham Market Rockland St Peter Sea Palling Narborough Winfarthing Dunston Burgh next Aylsham Larling Halvergate St James' End Cantley Corner West Tofts Johnson Street North Lopham Badersfield Swannington Dunton Patch Weasenham St Peter Wicklewood Scratby Richmond Hill Topcroft Street Intwood Wheatacre Lower Tasburgh Hempton The Street Croxton Northrepps Thursford Green Hunt's Corner Beachamwell Dilham West Winch Downham Crabgate Brandiston Brewers Green Burnham Westgate Withergate Shereford Thorpe St Andrew Ivy Todd Walton Highway Spixworth Heggatt Street Great Witchingham Ridlington Haddiscoe Filby Hanworth Great Green Glandford Stalham Green Brundish Highgate Gimingham Sparhamhill Holme next the Sea North End Sprowston Bush Estate Litcham Old Catton Fair Green Irstead Gresham Thetford Little Plumstead Hempstead Saxthorpe Sneath Common Whissonsett Great Massingham Upgate Street Cobbler's Green Coltishall Lower Bodham Sheringwood Southrepps Piccadilly Corner Crownthorpe Barnham Broom Suton Witton Haverscroft Street Grub Street Suffield Pentney Trimingham Nordelph Hunstanton Broome Street Billingford Holme Hale Thorpe End Pilson Green Besthorpe Saham Waite Mount Pleasant White Horse Common Hingham East Rudham Congham Langley Street Booton Pockthorpe Pockthorpe Feltwell Lot's Bridge Denver Wood Street George Hill Little Cressingham Workhouse Common Carleton St Peter Little Ellingham Bedingham Corner Tuckswood Edgefield Damgate Bastwick Long Row Emorsgate Woodrising Crowgate Street Tunstead Aldborough Threxton Hill The Common Rockland All Saints Arminghall Melton Constable Saxlingham Nethergate Ovington Crossdale Street Topcroft Syderstone Oulton Wreningham Swanton Hill Filby Heath Potthorpe Scole Corpusty Beeston Hindringham Brandon Creek Wiveton Hoe Little Snoring Waterloo Low Street Langham Middleton Freethorpe Shammer Horsey Pockthorpe Wilney Green Fodderstone Gap Toprow Kenninghall Wacton Common Burgh Stubbs Fengate Ingworth Kirby Green Colby Reymerston New Holkham Eccles on Sea Oby Sedgeford Kirby Row Bramerton Florence Walk Field Dalling Tilney St Lawrence Burgh St Peter Thorpe Hamlet North Earlham Barford East Walton East Runton New Sprowston Stonebridge Wighton North Elmham Winterton-on-Sea Upton Green Clenchwarton Martham Dereham Hockwold cum Wilton Tuttington Gorleston-on-Sea Ashby St Mary The Heath Eaton Rise Hickling Forncett St Peter Craymere Beck Snetterton Heath Morton Deopham Stalland Plumstead Green Penny's Green Walpole Marsh Marham Swanton Abbott Frankfort Pott Row West Caister Gaywood Castle Acre The Drove Queen's Hills Bengate Thorpe Norton Subcourse Whinburgh Stow Bardolph Ellingham Gaultree Ludham Wolferton Earlham Forncett St Mary The Ling Pettywell Scarning Hempstead Fulmodeston Tilney All Saints Hales Park Common Tibenham Mattishall Thorpe Row Puddledock Earlham Rise Bexwell Kettlestone Shelton Newtown Nethergate Lakes End Colkirk Surlingham Ashwellthorpe Felthorpe Thurlton Links Leziate North Pickenham Wendling Spooner Row Shadwell Holly End Hawes' Green Heacham Stokesby Saham Hills Runham Vauxhall Stoke Ferry Frogshall Pockthorpe Daffy Green Arlington Coxford Ormesby St Margaret Burgh Castle Walpole St Peter Rush Green Larlingford Upper Hellesdon Foundry Hill West End Boughton South Green Foxhole Thurlton Dumpling Green New Rackheath Wolferd Green Stody Bow Street Roudham Furze Green Buckenham Newgate Corner Stanford Burnham Overy Staithe Silver Green Ditchingham Lower Stow Bedon Sustead Loddon Wattlefield Neaton Geldeston Garboldisham Scottow Tilney Fen End Limpenhoe East Bilney Walcott Hunworth Ranworth Waxham Walcott Green Salhouse Bintree Mill Hill Sporle Brampton Hindolveston Gas Hill Moorgate Brancaster Tasburgh Hall Green Lamas Morston Bush Green Bridge Green Bellmount Lower East Carleton West Walton North Wootton Hethel Baynard's Green Barningham Green Jordan Green Ingham Corner Shropham Wortwell Billockby Lyng St Olaves Blo' Norton Moulton St Mary Short Green Beeston St Lawrence Frans Green Peaseland Green The Grove Frost Row Hellington Hemsby Sharp Street Cley next the Sea Toftrees Oxwick Kirby Bedon Gayton Thorpe Saxlingham Griston Great Ellingham Runhall Saddle Bow Scole Common Mattishall Burgh Tittleshall Repps Beckhithe Tower End Mautby Newtown Lower Gresham Upper Street Lundy Green Mount Pleasant Yaxham Wramplingham Letheringsett Fiddlers' Green Wroxham Cawston Northall Green Bradfield Upper Street Reedham Aylsham Thursford Great Ryburgh Snettisham West Newton Newton St Faith Erpingham How Hill Freeland Corner Long Stratton Saxlingham Green Town Green Cranwich Anmer Nogdam End Rushall Fairstead Tattersett Newton Holt Cobholm Island Gooderstone Great Walsingham East Lexham Brinton South End Skeyton Meeting House Hill Hellesdon Barton Bendish Swafield Clippesby Warham South Lynn Lakenham Oxborough Little Hale Weybourne Drabblegate Pennygate Fring Crowshill Barton Turf Woodgate Sheringham Swanton Morley Heydon Fundenhall Tatterford Hoveton Blackmoor Row Letton Green Worstead Paston Ickburgh Rougham Three Holes Great Barwick Sloley Hockering Mill Street Church Field Shepherd's Port Copy's Green Horsey Corner Deopham Alpington Whimpwell Green Rushford Langmere Caistor St Edmund Little Marsh Rollesby Burnham Norton Hemblington Low Common South Walsham Northacre Old Beetley Whitwell Street Trunch Burnham Overy Town Wymondham Upper Street Edingthorpe Green Belaugh South Denes Marsham North Barsham Brettenham Cliftonville Trowse Newton Methwold Hythe Wimbotsham Wiggenhall St Germans Dockeney Tyegate Green Crimplesham Garlic Street King Row Bull's Green Waterden Misery Corner Lushbush Bustard's Green West End Woodbastwick West Poringland California Thunder Hill Felmingham Keswick West Barsham Blackwater Eccles Road Buxton Brundall Workhouse Common North Tuddenham Stockton Thurgarton Hethersett Longham Little London Gateley Bressingham Common Lynford Blofield Heath Ten Mile Bank Norton Hill Lenwade Holkham Salle Upper Sheringham Tottenhill Row Hardwick Thornham Panxworth Caston Clint Green Brooke West Rudham Tacolneston Sidestrand Pockthorpe Beetley Barney Morley St Botolph Necton Denton Horstead Lyngate Attleborough Newport Fritton Wormegay Bittering Beeston Regis Thurton Swardeston Walcot Green Thornage Hilborough Ridlington Street Billingford Briston Bircham Tofts Caister-on-Sea Tharston Woodton Burgh Common Runcton Bottom Broomsthorpe Coston Bunwell Bottom South Pickenham Tivetshall St Margaret West Harling Walpole St Andrew Bodham Haveringland Saham Toney Titchwell Great Yarmouth Roughton Low Common Raveningham Brumstead Stratton Strawless Babingley Edgefield Street Bracon Ash Cess Sharrington Cantley Overstrand Podmore Lower Street Illington Mustard Hyrn Pudding Norton New Costessey Drury Square Caudlesprings Stradsett Low Common New Hainford Suspension Bridge Aylmerton Edingthorpe Darrow Green Attlebridge Barmer Thickthorn Hall Plaw Field Fen Street Marlingford Banningham Blackborough End West Earlham Old Hall Street Tilney High End Waterheath Black Carr Horningtoft Mile Cross Lyon's Green Little London East Harling Weston Longville Great Melton Colegate End Heckingham Wolterton Irstead Street Shernborne Watlington Carleton Rode Hardingham Broom Green Snow Street Little Hautbois Belton North Green Little Massingham Pristow Green Stalland Common Harris' Green Burlingham Green Heigham Grove Lingwood Stibbard Hardley Street Ringland Wicken Green Village Blakeney The Banks South Lopham Blofield Horsham St Faith Hamrow Fordham Bawburgh Hill Foulden Whitlingham Witton Tunstall Hungry Hill Thuxton Fritton Hassingham Dowe Hill Frettenham High Green Pollard Street Binham Bacton Upgate RAF Coltishall Strumpshaw Brandon Parva Ditchingham Dam Hyltons Crossways Gissing Lower Easton Alburgh Street Harling Road Westgate Street Cranworth Goose Green Mileham Wood Norton Browick Loddon Ingloss Old Lakenham Sco Ruston Bergh Apton Barroway Drove Fersfield Common West Acre Bawsey Crostwight Burnham Thorpe Wereham Balsam Field Pottergate Street East Barsham Banham Bushy Common Tumbler Hill Watton Green Cangate Claxton Silfield Shouldham Thorpe Dersingham Cucumber Corner Lower Street Wereham Row Calthorpe Street Quidenham Terrington St Clement Snetterton Reepham Mundford Mundham Common Welborne Common Lower Street Fundenhall Street Kirstead Green Newton Flotman Grimston Foulsham Colney Gunthorpe Mundham Suffield Park Beckett End Hempnall Bexfield Paston Green Framingham Pigot High Street Wiggenhall St Mary the Virgin Roydon Happisburgh Common Southgate Sutton Mill Common South Raynham Wash Dyke North End Greensgate Brisley Garvestone Bridgham Shipdham Paradise Harper's Green Blackwater Toft Monks King's Lynn Pooley Street Ringstead Acle Drayton South Green Nordelph Corner Dam Brigg Trowse Millgate Costessey Hedenham Thurne Highoak Burnham Deepdale High Common Matlaske Bunwell Hill Hargate Cat's Corner Alby Waterloo North Green