Bus Advertising in Langham

Get in touch

Bus Marketing in Langham

Bus advertising is a very popular form of outdoor marketing, and with 4.53 billion bus journeys made every year, you can see why - particularly as those travelling represent a captive audience for advertisers.

Household names and local brands alike, therefore, favour advertising inside buses, seat advertising and advertising on bus sides and can be used for both commercial and public service messages to hit a variety of target markets. It is a high-frequency form of advertising. 

If you are interested in bus advertising, contact us today, and one of our friendly media planning teams will call you to discuss the various options available.

Most bus campaigns require a minimum of £3000 to have a successful impact, but this depends on your aims. 

Contact Us

What is Bus Advertising?

Bus Advertising refers to marketing on bus vehicles and their travel infrastructure. This allows bus users to be exposed to advertising messages as they travel and, perhaps more importantly, the public who sees the buses and their adverts on the street. These adverts allow brands to communicate with various consumers across the socio-economic scale, with buses travelling to all corners of the country every day.

So, whoever you’re marketing to, it’s likely you’ll be able to hit your target audience using this popular form of out-of-home advertising and the various options available. As many million people use this popular form of transport, it is easy to see why it is so popular with many clients we deal with at PromoMedia, offering affordable options and a great return on investment. 

What are The Main Types of Bus Advertising Available? 

There are numerous ways that buses can be used for advertising. The most popular types of bus advertising are:

  • Bus back advertising and adverts on the exterior of buses - these are great and mainly target drivers of other vehicles who are stuck behind buses in traffic, at traffic lights or crossings. More detailed advertising messages can, therefore, be placed on the rears (as dwell time is high): a rarity for transport marketing. Again, these are a relatively cheap form of outdoor advertising and popular with lots of companies.

  • Bus side advertising in Langham - (the main strip on the side) is also very effective - as well as T-side bus advertising, which is a larger version of this. These essentially operate as a moving billboard and are mainly seen by pedestrians walking on pavements, they are particularly effective in areas of high footfall in places such as town and city centres. This type of advertising is very popular in the retail sector.

  • Bus T-side advertising in Langham - this is the large T-side poster available on the side of some buses. 

  • Bus wrap advertising in Langham- is the most effective but also the most expensive form of bus advert. This is essentially branding the whole of a bus; front, back and sides. It basically allows your product to become a travelling advert! With bus warp advertising, the artwork is even placed over windows with the usage of self-adhesive perforated graphics, allowing passengers within to still see out whilst those outside are presented with a bright and seamless poster.

  • Bus seat advertising and panel adverts - inside of the vehicles are the most common form of advertising, these sit above the seats, fixed to either the walls, windows or ceilings. These are hired for set time periods and can be rotated between vehicles to ensure there aren’t too many repeat messages on one bus (these ads are sometimes known as cove adverts or bus seat advertising). These are obviously great as they are seen by the travellers for the duration of their journey and they are a popular form of bus ads with all types of industry sectors particularly finance and healthcare.

  • Bus bench advertising - advertising with stickers and vinyl on the actual seats at bus stops.

  • Bus shelter advertising (including interactive bus shelter advertising) - having posters on or inside the bus stops. Bus stop advertising (a typical bus stop poster size is a 6 sheet) can be used to reinforce other messaging whilst adding a clever and creative twist to really create something memorable and shareable. Examples of this include Norwegian Airlines, who converted bus stop seats into faux-wooden sauna benches, Wonderbra who created the illusion of glass broken by large breasts, and Apple’s Macbook Air who installed swings into bus shelters!

  • Bus ticket advertising in Langham - advertising on the rear of tickets. Advertising across bus travel infrastructure such as the back of tickets is a high-frequency method that can also be used for both commercial and public service messages. The blank space on the back of tickets makes for a marketing opportunity that people tend to keep in their wallet or purse – so is a popular choice for coupons or point-of-purchase usage.

Free Quote

What Are The Costs of Bus Advertising?

The three main factors which determine the costs of advertising on a bus are below:

  1. location – some areas of the country are more expensive than others. Areas with a denser population mean that they are more expensive as they are seen by more people. For example, London bus stop advertising and London bus ads, in general, are more expensive than more rural areas and regional campaigns. 

  2. Size of fleet – the number of buses you choose to advertise on will impact the overall costs; the more buses you want your bus ads on the higher the costs.

  3. Type of advert – as mentioned there are lots of bus advertising options in very simple terms the bigger the ad the higher the cost. That said, the bigger ads have more impact and a better return on investment, so the higher outlay is often a sound investment.

  4. Length of campaign – the longer you want your bus ads to run the more expensive, again, however, it is proven that the longer the ads are up the better the return on investment.

As you can see the costs of advertising on buses varies, for more information or a free quote drop us a message today.

What are The Benefits of Bus Advertising for My Company?

Many million people travel by bus every day, and many people prefer buses to other forms of public transport, for advertisers this offers great benefits, the main ones are: 

  • Captive audience -  it is a period in which we’re seated and often not really focusing on anything specific. Unless a bus passenger is new to a location, in which case they’re more inclined to be looking out of the window, their focus is easily drawn to advertising – particularly if it is bright, eye-catching or clever. A captive audience of this type is more likely than those ‘on the move’ to enter a URL into their device or take an action stipulated on an advert. Keeping your advertising interesting and clear but intriguing enough to encourage further activity can be extremely beneficial and successful.

  • A varied social target audience can be reached - bus users can be identified and broken down into several socio-economic groups, including some that can be hard to reach. For example, older people are likely to use bus travel in the UK over other methods of transport due to their free usage but are often not easily reached using online or television advertising. Generally, as buses drive through all areas most social and economic groups are likely to see these ads. 

  • Wide geographical reach - another benefit is that even those who don’t use buses themselves are still prone to seeing bus advertising: 90% of the British population live within 5 minutes of a bus route. It’s important therefore not to discount it from your marketing campaigns, even if you think your target audience aren’t regularly using the bus, as they will still be exposed to marketing messages on the side of vehicles, as well as at bus stops.

  • Works as part of a broader campaign - bus advertising can also reinforce brand messages as part of your overall marketing mix, even if you don’t use it as a primary advertising channel. With high levels of brand awareness in recall tests, bus advertising can enhance your existing offering and become an invaluable part of your communications strategy. PromoMedia are able to advise, create and manage your bus advertising campaigns – whether they’re a reinforcement of other messaging or the fundamental marketing channel for your brand.

Enquire Today

Some Fun Facts and Stats About Bus Advert- Did You Know...?

  • Almost 20% of buses in the UK run late: an inconvenience for passengers but a bonus for marketers as bored commuters have nowhere else to go and often nothing else to look at!

  • 33% of all bus journeys made in the UK in the last week are commutes.

  • 43% in the last week for shopping trips.

  • 21% in the last week for social visits.

Targeting Demographics with Bus Advertising

All adverts on buses can be targeted; right down to set routes. For example, public service messages aimed at children can be placed on school buses, event messaging can be placed on routes near to where an event is happening (eg. a concert, stage show), and national product messages can be plastered over all routes (London bus advertising typically carrying large national campaigns), whilst local companies can be very specific. The best bus stop advertising methods, therefore, vary depending on what you are promoting. Whether this is a local product or something with a national appeal (many people prefer buses and many million use them every week). It can be managed by contacting the bus travel provider directly, however, this can be complicated as there are hundreds of them across the country and in approaching media owners directly potential advertisers (such as yourselves) end up paying rate card costs. At PromoMedia we manage these relationships for you and have existing relationships in place, so we can successfully place your bus advert across various bus fleets at the best advertising rates, no matter where they are in the UK.

Combination Marketing Options - What Other Options Does It Work Well With?

It is also commonly combined with other forms of outdoor advertising. Typically successful combinations include other general forms of outdoor advertising, targeted local television advertising and train station advertising.

Frequently Asked Questions About Bus Advertising & Bus Stop Options

Here are the most popular questions we get asked about bus advertising.

"How much is it to advertise on a bus?" 

As discussed in the guide, these vary depending on a number of factors such as location, time of year, number of buses you want to advertise on and type of bus advert. 

"Is bus advertising effective?" 

Yes, many people prefer buses as their daily form of travel and it is surprisingly used by many million passengers across the UK every day (and bus advertising is seen by a million people not using them). The beauty of this form of outdoor advertising is that it is not just seen by passengers but by passersby and other travellers and drivers.  

Contact Us

If bus advertising is of interest to your company, whether it’s any of the options listed on this page from bus stops ads to bus shelters or tickets, please do not hesitate to contact us today.

We look forward to hearing from you and getting the wheels in motion! 

Contact Us

We cover Langham (Norfolk)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for bus advertising
Cat's Common Hainford Bedingham Green Roughton Meeting House Hill Guestwick Green Westbrook Green Toftwood Welborne Common Great Massingham Carleton Rode Little Snoring Banningham Cranwich Earsham Burgh St Margaret Fen Street Melton Constable Erpingham Fritton Sprowston Hales Fodderstone Gap Pulham Market Morton Northacre West End Besthorpe Hungry Hill Lyng Colton Toftrees West Bilney Diss Alburgh Street Great Plumstead Pudding Norton Cockthorpe Burnham Overy Staithe Sandringham Bengate Starston Forncett End Bircham Newton South Denes Seething Shingham Newgate Corner Low Street Mulbarton Woodbastwick Boyland Common Holly End Kimberley East Tuddenham Highgate Stradsett West Runton High Green Weasenham St Peter Ormesby St Michael Suton Street Merton East Harling Hempnall Green Wood Dalling Pott Row Ashwellthorpe Queen's Hills Thurning Damgate The Green Watton Threehammer Common Hengrave Caister-on-Sea Broome Hillington Ragmere Surlingham Chedgrave Hockering Heath Damgate Plumstead Lower Thurlton Great Walsingham Hales Street Fiddlers' Green Bawsey Bircham Tofts Lower Gresham East Raynham Guestwick Coslany Griston Lushbush Wells-next-the-Sea Hardingham East Runton Edgefield Street The Common Swardeston Briningham Bunwell Eau Brink Colegate End Lakes End Dam Brigg Matlaske Belaugh Aylsham Dam Green Foulden Little Dunham Aldborough Stoke Ferry Downham Market Frankfort High Kelling Brumstead Nethergate Bressingham Heggatt Street Drury Square Broomsthorpe Necton Dunton Patch Swannington Upper Brandon Parva West Winch Roydon Bale George Hill Setchey Horsford Tilney St Lawrence Runcton Holme Fersfield Common East Wretham Emorsgate Sharp Street Broome Street Coston Little Barwick North Wootton Worthing North Earlham North End Dowe Hill Stibbard Congham Bridgham Sloley Silvergate Shipdham Earlham Rise Smallworth New Holkham Southtown Litcham Cess Reepham Metton Wicken Green Village Welney Foulsham Spooner Row Itteringham Denver Intwood Coxford Worstead Thursford Green East Beckham Barningham Green Hethersett Costessey Park Waterloo Sparhamhill Dockeney Denton South Green Gressenhall Brampton Clint Green Beighton Billingford Lyngate Mount Pleasant Lyng Easthaugh Woodgate Gateley Waterden Bull's Green Little Ryburgh Ellingham Thornham Great Fransham Westgate Walcott Green RAF Coltishall Blackborough End Saxlingham Fritton Stow Bedon Corpusty Calthorpe Street St John's Fen End Repps Reedham West Somerton Terrington St Clement The Ling Little Melton East Lexham Spa Common Low Common Didlington Rushford Great Witchingham Old Buckenham Anchor Street Temple Bar South Wootton Waxham North Tuddenham Emneth Hungate Wortwell Little Hale Tottenhill West Walton Boughton West Newton North Lynn Scarning Lower East Carleton Garlic Street Pettywell Burgh St Peter Harper's Green Whittington Upper Guist Garvestone Welborne Tittleshall Runham Burnham Deepdale Bittering Colney Broadmoor Dunston Whitlingham Neatishead Old Hunstanton Darrow Green Bastwick Norton Hill Beckett End Anchor Corner Morston Snetterton Heath Gunthorpe Tilney Fen End Thorpe Row Burlingham Green Saddle Bow Cromer Black Carr Lamas Upton Hapton Thunder Hill Methwold Stanford Burnham Norton Hindringham Horningtoft Fersfield Bagthorpe Carleton Forehoe West Raynham Barroway Drove Shernborne Crossdale Street Saham Hills Beetley Broomholm Saxthorpe Long Stratton Burnham Thorpe Frost Row Withergate Pristow Green South Pickenham Tilney cum Islington Crowshill Acle Sustead Leziate Buckenham Shelfanger Keswick New Hainford Threxton Hill Saxlingham Nethergate Whitwell Street Potthorpe Hedenham Claxton Misery Corner Horsey Sisland Fundenhall Deopham Stanfield Upgate Street Beachamwell The Drove Weston Longville Ingham Corner Hawes' Green Burston Eastgate Scole Great Dunham Skeyton Oulton Street Jordan Green Dickleburgh Hargate Swanton Novers Spixworth Stratton Strawless Paston Green Marsham South Green Langmere Great Moulton Limpenhoe Hill Lessingham Wolferton Beckhithe Hindolveston White Horse Common Needham Burgh next Aylsham Winfarthing Anmer Aslacton Bird's Corner Cringleford Wheatacre Waterloo Wymondham Wilby Great Ryburgh North Green Hingham Howe Illington Wreningham Horning Danemoor Green Hoveton Fincham Tottenhill Row Thwaite St Mary Alby Hill Plumstead Green Heydon Barford Newgate Mill Hill Grimston Marham Thuxton Stow Bardolph Newtown Thorpland Little Massingham Hall Green Docking New Rackheath Pockthorpe Thorpe Market Weybourne Upton Green Hackford Wereham Row Gooderstone Coltishall Silver Green Lower Easton Maypole Green Scottow Frans Green Babingley The Heath Sparham Cley next the Sea Carleton St Peter Beeston St Lawrence Castle Rising Stanhoe Caistor St Edmund Runcton Bottom Ingoldisthorpe Wolferd Green Croxton Plaw Field Keswick Loddon Ingloss Shimpling Ten Mile Bank Poringland West Rudham Wilney Green Blackwater Stockton Hevingham Tilney High End Snow Street Sedgeford Burgh Castle Tuckswood Booton Highoak Holme Hale Gayton Ovington Walpole Marsh Thorpe Marriott Lower Street Ridlington South Acre Runham Wicklewood Filby Sidestrand Burnham Market Newton St Faith Hunstanton Whitwell Gaultree Holt Halvergate West Beckham Crabgate Tattersett St John's Highway Wolterton Aylmerton Nordelph Corner Cobbler's Green Frettenham Low Common Freeland Corner Bergh Apton North Burlingham The Close Heckingham Gaywood Lower Stow Bedon High Common Drabblegate Happisburgh Calthorpe Great Snoring Postwick Flitcham Kirby Cane Paradise Brookville Brundall Baconsthorpe Potter Heigham Houghton St Giles Whissonsett Dickleburgh Moor Butcher's Common West End Broadflash Trowse Millgate Pockthorpe Stacksford Foxhole West Head Broom Green Salle Catfield Felbrigg Eccles Road Gas Hill Clenchwarton Wellingham Puddledock Hardwick East Ruston Hanworth Little London Snetterton Mundford Irstead Great Hautbois Crane's Corner Frenze Ingleborough Dumpling Green Harling Road Brisley Swanton Morley Colkirk Great Bircham Narrowgate Corner Bunwell Hill Walpole St Peter Cliftonville Foundry Corner Ingworth Hilborough Lower Tasburgh North Lopham St James Blo' Norton Gorleston-on-Sea Bawburgh Moulton St Mary Old Beetley Forncett St Peter Shadwell Helhoughton Walcott Little London Silfield Kirby Bedon Little Green Great Green Old Lakenham Reymerston Bustard's Green Brandon Parva Swanton Abbott Panxworth Flaxlands Billockby South Creake Great Melton Walton Highway Primrose Corner Shotesham Redenhall Grub Street Fairstead Burnham Overy Town Hethel Marshland St James South Walsham Easthaugh Burgh Common Heacham Hassingham Shelton Watton Green Thickthorn Hall Mount Pleasant Upper Street Alby Wendling West Harling Wiveton Hickling Mattishall Burgh Ringstead Stratton St Michael Hickling Green Upper Street Gasthorpe Three Holes Beeston Regis Suspension Bridge Arlington Sheringham Brock's Watering Fundenhall Street Tivetshall St Margaret Eastmoor Clippesby Deopham Stalland Whimpwell Green Tyby Lenwade Little Cressingham Walpole Cross Keys Hempstead Chapelfield Grove Pockthorpe Podmore Martham Lordsbridge Dunburgh St James' End Shereford The Grove High Street Brandon Bank Crostwick Mundesley Titchwell Thetford Sculthorpe Great Cressingham Saham Toney Mill Common South Raynham Fair Green Barmer Weasenham All Saints Cake Street Shouldham Thorpe Pound Corner Blickling Thorpe End Alderford Hempstead Old Hall Street Kelling Frogshall Roydon Bodney Wormegay Knapton Blofield Corner Little Thornage Penny's Green Runhall Pockthorpe Wiggenhall St Mary Magdalen Dunton Drymere King Row Lower Bodham Kidd's Moor South Green Alburgh Rockland St Peter Great Barwick Tumbler Hill Mautby Hoe Heartsease St Olaves Bawdeswell Little London Aldeby Langley Street Oxnead Long Row Hellington Houghton Eaton Rise Stiffkey Weston Green Gimingham Mill Green Horsey Corner Wramplingham Short Green Whinburgh Bawburgh Hill Sea Palling Hempnall Longham Shouldham Tibenham How Hill Thorpe Hamlet Eaton Godwick Flordon Low Common Twyford Skeyton Corner Ridlington Street Belton Stoke Holy Cross Bridge Green California Fulmodeston Cordwell Bexfield Warham Garboldisham Hyltons Crossways Little London Park Common Copy's Green Mundham Three Cocked Hat Blackmoor Row Syderstone Little Hautbois West Poringland Haveringland West Lexham Brewers Green Fen Street Johnson Street Suffield Park Emneth Rockland St Mary Westfield Kirby Green Haverscroft Street Ickburgh Shepherds' Gate King's Lynn Crownthorpe Crowgate Street Elsing Bushy Common Nordelph Blofield Lyon's Green East Walton Orange Row Oxwick Kerdiston Stody Ingham Fring Kenninghall Heath East Barsham Manson Green Thorpe Marlingford Salters Lode Kirstead Green Pennygate Wood Norton Harleston New Buckenham Felthorpe Lynford Themelthorpe Drayton Buxton Tharston Scratby Suffield East Rudham North Pickenham Thursford North Green Stokesby Colby Corner Weeting Mileham Tatterford Shepherd's Port Castle Acre Itteringham Common Little London Little Walsingham Blakeney Hilgay Wiggenhall St Mary the Virgin Fengate Furze Green North Runcton Happisburgh Common Filby Heath Barney Brancaster Staithe Upper Hellesdon Middleton Badersfield Wiggenhall St Germans Irstead Street Morningthorpe Witton Bridge Caston Little Fransham Tungate Brundish Thorpe Abbotts Walcot Green Holme next the Sea Tyegate Green Stalland Common Swainsthorpe Pockthorpe Overstrand Broomhill Ashby St Mary The Street Gayton Thorpe Bintree Piccadilly Corner Cangate Downham Beeston Baynard's Green Outwell Browston Green Harpley Old Brigg North Barsham Toft Monks Lower Street Lower Street Wighton Forncett St Mary Tower End Little Barningham Great Yarmouth Etling Green North Barningham Barton Bendish Larling Dilham Framingham Pigot Field Dalling Norton Corner Loddon Cargate Common Hemblington Yaxham Primrose Green Mundham Common Larlingford Bacton Lyngate Oxborough Thornage Hardley Street Thurgarton Stalham Green West Dereham Northrepps Cawston Eccles on Sea Morley St Peter Yelverton Egmere Cantley Corner Boyces Bridge Westwick Brinton Lakenham Witton Scole Common Foundry Hill South Runcton Crimplesham West Tofts Swaffham Southgate Richmond Hill Trimingham Sparrow Green Neaton South Lopham Little Witchingham Wiggenhall St Peter Trunch Bradenham Topcroft Street Low Tharston Heigham Grove Moorgate Saxlingham Green Colby Thurton Hopton on Sea South Burlingham Woodrising Florence Walk Great Green Suton Attleborough East Carleton Tacolneston Fakenham Wretton Pentney New Sprowston Cat's Corner Cranworth Wacton Bedingham Corner Waterloo Southburgh Bodham Thurlton Links Little London Town Green Lot's Bridge Felmingham Upgate Street Tunstall Hunt's Corner Billingford Pooley Street Swafield The Arms Carbrooke Guilt Cross West Acre Hunworth Ormesby St Margaret Honing South End Low Common Hockering Daffy Green Trowse Newton Great Ellingham Brandon Creek Thrigby Burnham Westgate Ashmanhaugh Sidestock Redcastle Furze Cockley Cley Stonebridge Snettisham Little Marsh Browick West Lynn Limpenhoe Salhouse Upper Sheringham Ranworth Letton Green Fritton Craymere Beck Horstead Blofield Heath Foxley Binham North Creake Paston Brettenham Tuttington Fordham Edingthorpe Old Catton Winterton-on-Sea Ditchingham Dam Quidenham West Earlham Pulham St Mary Middle Harling Brockdish Bressingham Common Honingham Bradfield Gresham Chequers Corner Crostwight Horsham St Faith Wood Street Catton Grove Framingham Earl Thompson Tunstead Arminghall Brancaster Ludham Mustard Hyrn Tivetshall St Mary Bessingham Rockland All Saints Mill Street Oby New Costessey Edingthorpe Green Terrington St John Barnham Broom East Bilney Upgate Raveningham Workhouse Common Caudlesprings Southery Langham Kenninghall Balsam Field Ringland Deopham Green Waterheath Geldeston Pollard Street Southgate Road Green Great Hockham Newton Thelveton Southrepps Long John's Hill Taverham East Somerton Edgefield Thorpe Marriot Glandford Wimbotsham Antingham Saham Waite Barton Turf Shropham Thurne Woodton Costessey The Lings Watlington Bradwell Hellington Corner Oulton Fiddler's Green Bowthorpe Newtown Goose Green Bush Green Hempton Pilson Green Toprow Sporle Shammer Earlham Ashwicken Dereham Muckleton Breckles Bow Street Workhouse Common West End South Lynn Pedham Briggate Kirby Row Stubbs Green Collett's Br Kettlestone North Elmham Walpole St Andrew North Walsham Hardwick Hamrow Easton Smallburgh Brandiston Banham Norton Subcourse Stow Bridge Red Pits Sco Ruston Nogdam End Bexwell Norwich Guist North Denes Pottergate Street Wroxham Harris' Green Gissing Lundy Green Freethorpe Southwood Rollesby Runham Vauxhall Sharrington Tottington Rackheath Ivy Todd Brakefield Green Fustyweed Feltwell Upper Street Attlebridge Letheringsett Scoulton Bush Estate North End Wattlefield Bunwell Bottom Sheringwood Briston Little Plumstead Mile Cross Holkham Hemsby Blackwater Roudham West Barsham Peaseland Green Church Field Strumpshaw Hemblington Corner Upwell Newport The Banks Mattishall West Caister Hockwold cum Wilton Wereham Northall Green Topcroft Rush Green Wickmere Cucumber Corner Wickhampton New Catton Swanton Hill Alpington Methwold Hythe Burgh Stubbs West End Cantley Hickling Heath Rougham Sneath Common Walpole Highway Northwold Clippings Green Brooke Low Street Bracon Ash Bellmount Ashill Sutton Ditchingham Gillingham Upper Stoke Witton Hellesdon Upgate Baconsthorpe Narborough Bramerton Cobholm Island Newton Flotman Ketteringham Rushall Wash Dyke Tasburgh Dersingham Greensgate Stalham Thorpe St Andrew Salthouse Thurlton Little Ellingham Walton Warren Westgate Street Lingwood Haddiscoe Tilney All Saints Morley St Botolph Saxlingham Thorpe East Winch Croxton Wacton Common