Radio Advertising in Pheasant's Hill

Get in touch

Radio Station Advertising in Pheasant's Hill

Radio advertising is a fantastic and cost-effective way to promote most brands, services and businesses on commercial radio stations.

Our experienced marketing teams work with major stations every day and can arrange advertising across the whole country. As well as large well-known stations we can also arrange adverts on smaller more local stations, which are well known and highly effective in their regions.

Popular stations reach millions of listeners daily. So, if you're looking for radio advertising for your company, look no further than us. We'll have your brand broadcasting on the airwaves in no time at all!

If you are interested in this popular form of marketing, please contact us today. We look forward to hearing from you and creating a radio advertising campaign to suit your needs. 

Most radio campaigns have a recommended minimum spend of £2000 to have a successful impact. 

Contact Us

What is Radio Station Advertising?

Put simply, radio advertising is a way to promote your product or service on commercial radio stations through the medium of short audio adverts (typically 30 seconds long). These radio adverts typically run in between songs, chat and news bulletins and are used by a range of companies due to their ability to reach a huge cross-section of society.

Radio ads are used for a variety of messages; from commercial selling through to public service messaging.

Radio costs are reasonable when compared to other forms of marketing, meaning that it subsequently achieves a great return on investment; this is one of its main advantages and why it is used time after time, week after week.  

If you would like free quotes contact us today.

Get a Quote

What is the Cost of Radio Advertising?

The factors which broadly determine the cost are outlined below:

  • Reach/Number of Listeners/Listenership – the more people who tune in to a radio station on a daily basis (and therefore the more likely to hear your radio advert) the more expensive it will be. Heart advertising costs and Hits/Capital radio advertising costs are obviously more expensive (as large commercial stations) than smaller local stations - but you would expect this because they have more listeners (so potentially more customers for you). So the option when choosing a station to advertise on is; do you want to hit lots of people in a wide area or a smaller but more select audience more locally?

  • Number of Slots – the more slots (number of radio adverts) you choose to have, the more expensive it will be. You may choose to do a couple of ads each day or want to go more “heavyweight” and do between 10-15 slots so that you are covering the majority of the day. If you are uncertain of which approach to take our media planners will advise. Think about when in the day your target market and target audience will be listening and tailor your slots to their life and listening patterns.

  • Length of Campaign – most adverts are the same length – 30 seconds – and a typical campaign would be over one week. Sometimes however you may want to do a shorter period, a weekend promotion or a “winning weekend” are popular in raising awareness. If you have a larger budget, you may look to do a few weeks with your radio ad to really get your message and brand out there on the airwaves. For the best results, we tend to suggest a minimum of a week, however, a two-week campaign is ideal for a good amount of coverage.

  • Time of Slots - depending on what you are promoting, certain times of day may work better. Slots are broadly broken down into breakfast, day, evening (rush hour) and night. The most sought-after tend to be breakfast and evening as they have higher listeners. Again, have a think about when your target audience may be listening, or equally spread them throughout the day to hit a variety and cross-section of people. A spread tends to be the most typical approach by most advertisers but your product will guide you to the most suitable timings.

  • Radio Talk Ups and Radio Co-Promotions – as well as doing straight “air-time” you can also do what is called “talk-up” or “co-promotions”, this is where the DJs/presenters talk about a product. Often this can be a more creative approach. They are given a script and bullet points to mention so that they talk about the right things and are “on message”. Radio co-promos are often an informal way of getting your key information across. Sometimes stations can be picky about what services and products they do co-promotions with. Examples of co-promotions are when presenters talk about how “great” a film or theatre show is - when they may not have actually seen it! 

Simply drop us a message today and we will send over more specific information about radio advertising costs. 

Does Radio Advertising Work?

The simple answer is yes!

When you think about it, most people listen to the radio on a daily basis; in their homes, at work and also when driving, therefore it is a great way to reach a mass amount of people quickly. This mass reach is one of the main benefits; it can hit millions of people all at once. Most forms of marketing media (apart from TV advertising) cannot claim to achieve this, whilst radio adverts manage to do this at a fraction of the price of TV advertising.

However, even though a radio ad hits a huge number of listeners this isn’t untargeted as stations have different demographics e.g. younger people tend to listen to Hits/Capital FM, older listeners tend to tune into Smooth. Our teams will help match your product and message to the most suitable stations.

This targeting is the main reason radio advertising achieves brilliant results time after time and why radio advertising effectiveness is high; radio has high reach but wastage is reduced as these people are targetted. 

The value for money is another reason radio is popular with many advertisers and companies. 

Which Companies Typically Advertise on The Radio in RG9 6?

As radio listeners represent a great cross-section of society, advertising on radio works for most businesses and is a popular form of marketing employed by a range of companies from diverse industries. The most popular types of companies who advertise on radio through our teams include: 

If you would like to book a radio campaign or for us to propose a radio advertising campaign for you, contact us today for more information. 

Which Are The Top UK Radio Stations To Advertise On?

When thinking about which station to go for, put yourself in the mind of your potential customer and think “what station would they listen to”? Selecting the right station is the key to all successful campaigns.

The most popular campaigns we run are with: 

  • Capital/Hits FM advertising

  • Heart FM advertising

  • Smooth FM advertising

  • Classic FM advertising

  • Magic FM advertising

  • Absolute FM advertising

  • Local radio advertising

Contact us today for more information and advice about the above commercial radio stations and use radio to reach your target audience. 

Combination Marketing - Teaming Your Radio Adverts With Other Suitable Advertising Options

If you are looking to combine commercial radio with other options the below typically work well:  

  • Online - as people will hear your radio advert they are then likely to go online to find out more information. A strong online presence is, therefore, a good idea to supplement your campaign.

  • Social media marketing - similar to the benefits of online support, social media is often a good idea to use to back up your radio ads. 

  • Bus ads - bus ads or other forms of outdoor promotions are a great way to support radio, meaning that people get to see and hear what you have to offer. 

  • TV - the cherry on top of any marketing campaign - the power of TV is superb and can be targeted to regions making it more affordable than people often realise.

What Makes the Best Commerical Radio Adverts in Pheasant's Hill?

With your radio advertising, you must remember that the audience can only listen to your product or service being described by words - they obviously can't see it -  this means you need to create an innovative advert which will catch their attention. Also, you don't have much time - 30 seconds is not a lot of time to describe what you are offering - so you must get to the point and be clear and concise. Sometimes catchy phrases and slogans work and a good sound bed can attract attention further - but also just being clear and direct is important; don't try and cram too much in.

To summarise we would say; try not to be too clever, as most listeners are doing other things - so get to the point and don't be too confusing. You just need to grab their attention and encourage them to seek more information at a later time.  

Can You Help Me Make a Radio Advert Or Do I Need to Supply One Direct?

Yes! 

Get in touch today and we can help you make your advert with our radio ad production team at a brilliant rate. When producing this for you we, of course, take into account best practices as outlined by the Radio Advertising Bureau (RAB). We will also help with script-writing, bed creation and finding a suitable voice-over artist to match with your individual needs.  Our top tip would be to get an “ear-catching” advert so that it stands out; something clear, catchy and to the point works best.  

Frequently Asked Questions about Advertising on the Radio

Here are the most popular questions we get asked:  

What does it cost to advertise on the radio? 

As we explore in the guide, the cost depends on a few factors including which stations you choose, the length of the campaign and the time of year. Many advertisers use radio as it offers great value for money. 

What does radio advertising mean? 

It's basically advertising on the radio using short pre-recorded adverts that are broadcast to a set pre-approved schedule. It's used by a wide range of businesses and brands due to it's proven success.  

How much is a 30-second radio ad? 

It depends on the station and the listenership, larger more commercial stations with more listeners cost more than smaller more local ones. 

Is radio advertising still effective? 

Very, its reasonable price tag and ability to reach a large number of people make it both highly effective and a firm favourite with a broad range of companies who are looking to increase profits or raise awareness. It's probably an under-used advertising medium, considering its great results. 

Contact Us

So, if you are looking for radio adverts in Pheasant's Hill, look no further than us.

You can either let us know which commercial radio station you are interested or we will put together a proposal based on your budgets, aims and target audience. We can also supply you with more information on the advantages of radio advertising any other advice or information that you may need.

We look forward to hearing from you and working to get your product, brand or service on the airwaves!

Contact Us

Topics covered - radio advertising in RG9 6. 

We cover Pheasant's Hill (Buckinghamshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for radio advertising
Fawley Bottom Nearton End Barley End Northend Cressex Peartree Bridge Hillesden Clanking Bye Green Cuddington Woodrow Quarrendon Walton Hall Fulmer Bradwell Abbey Newlands Chalfont St Peter Loudwater Water Eaton Whaddon Chalfont Common Bedgrove Westlington Ibstone Loughton Boveney Great Horwood Upper Hartwell Layters Green Greatgap Stoke Green Twyford Jordans Widmer End East End Orchard Leigh Lower Weald Hunt's Hill Willen Park Greenlands Smokey Row Amersham Common Great Kingshill Long Crendon Cholesbury Saunderton Lee Linford Wood Great Hivings High Wycombe Newton Leyes Creslow Little Frieth Petsoe End Whelpley Hill Woburn Sands Cadmore End Bradwell Wilton Park Gibraltar Ballinger Common Hazlemere Love Green Walton Court Sprig's Alley Littlecote The Lee Tetchwick Walton East Claydon Middle Weald Farnham Royal Wolverton Mill South Church End Hawridge Startop's End Lacey Green Hazeley Radclive Green Hailey Salden Shabbington Higher Denham Marlow Bottom Simpson Heath End Hambleden Redmoor Pitstone Green Tyler's Hill Dinton Kimble Wick Dunton Wycombe Marsh West End Bleak Hall Stony Stratford Hollybush Hill Church End Fern Dagnall Hollingdon Crownhill Swanbourne Victoria Park Cheddington Berghers Hill Blakelands Burcott Ravenstone Bellingdon Castlethorpe Poundon Wardrobes Mentmore Worminghall Bancroft Park Swan Bottom Church End Little Marlow Austenwood Coombe Southcourt Shenley Lodge Iver Bolter End North Crawley Horsleys Green Lee Clump Pitstone Hill Dorney Beacon's Bottom Hughenden Valley Terriers Chicheley Bottrells Close Stacey Bushes Hoggeston Newton Longville Cold Brayfield Chartridge Hotley Bottom Sills Yard Princes Risborough Lower Woodend Chilton Chesham Hilltop Waterend Little Wood Corner Middle Green Preston Bissett Stoke Mandeville Monkston Spurlands End Bishopstone Shipton Lee Atterbury Egypt Danesfield Broughton Broughton Hunt's Green Wavendon Gate Lillingstone Lovell Taplow Wavendon Aylesbury Bledlow New Bradwell Sheepridge Winchmore Hill Calvert Kingston Cryers Hill Sands Kingswood Townsend Whiteleaf Towerage Woodhill Tylers Green Woughton on the Green Little Ickford Monks Risborough The Bowl Pitchcott Mount Pleasant Elfield Park Stoke Hammond Church End Little Crawley Pednor Bottom Wroughton Park Holly Green Wood Green Stokenchurch Stewkley Tinkers Bridge Langley Corner Southend Medbourne Marsh Bancroft Naphill St Leonards Forty Green Leadenhall Newport Pagnell Upper Weald Springfield Chalkshire Bradenham Moulsoe Grange Farm Olney Little Brickhill Monkston Park Northall Gawcott Warrington Stratton Chase Astwood Mursley Beaconsfield Lathbury Hedgerley Codmore Bragenham Campbell Park Diggs Pednormead End Wooburn Moor Penn Street Pitch Green Fleet Marston Redland End Waterside Two Mile Ash Quainton Heath End Woolstone Walter's Ash Kingsey Chalfont Grove Stantonbury Leckhampstead Kingsash Oving Griffitts Yard Lower Ascott Ashendon Marsworth Mobwell Hulcott Rotten Row Caldecote Dunsmore Ilmer Old Farm Park Boarstall Shipton Bolbeck Park Little London Addington Fox Milne Ballinger Bottom Newton Blossomville Hardmead Lee Common Cores End Little Chalfont Dorton Frieth Bovingdon Green Halton Wolverton Lake End Willen Lake Woughton Park Buckland Shenley Church End Botley Maids Moreton Woodham Northfield Charndon Mundaydean Bottom Ham Green Lower Cadsden Coffee Hall Fenny Stratford Great Linford Honeyburge Lee Gate Nup End Easington Wooburn Green Amersham Old Town Thorney Chesham Bois Micklefield Filgrave Weedon Wooburn Crafton Broughton Crossing Lower North Dean Ivinghoe Buckmoorend Oldbrook Chisbridge Cross Green End Moor End Buckingham Walton Turville East Burnham Denham Old Wolverton Haydon Hill Knotty Green South End North End Netherfield Lower Bois Emerson Valley Whitchurch Drayton Beauchamp Horton Radnage Fort End Green End Wendover Littleworth Corner Barton Hartshorn Nash Shalstone Hitchambury Little Kimble Elmhurst Steeple Claydon Skirmett Saunderton Aston Clinton Chenies Upper North Dean Pond Park Beachampton Stratford Fields Akeley Linden Village Tickford End Marlow Lent Biddlesden Tingewick Little Hampden Hedgerley Green Eaglestone Little Linford Prestwood Drayton Parslow Well End Summer Heath Pheasant's Hill The City Caldecotte Hyde End Furzton Lake Upper Pollicott Kents Hill Chessmount Weston Underwood Fulwell Little Horwood Chetwode Oakhill Fishermead Rowsham Parslow's Hillock Owlswick Giffard Park Browns Wood Berryfields Chalfont St Giles Emberton Gerrards Cross Aston Abbotts Baker's Wood Edlesborough Buckland Common Downhead Park Horn Hill Flackwell Heath North Lee Shenley Brook End Manor Park Lower End Wheeler End Brook End Great Kimble Lavendon World's End Downs Barn Water Stratford Marsh Gibbon Oakley Grendon Underwood Far Bletchley Kingsmead Mill End Willen Westbury Blue Bridge Bryant's Bottom Turville Heath Parmoor Richings Park Ellesborough Waddesdon Butler's Cross Tongwell Ascott Darvillshill Skittle Green Lower Pollicott Haversham Botolph Claydon Shenley Wood Wolverton Mill East Burcott Seer Green Chivery Rose Hill Hedsor Tathall End Ley Hill Verney Junction Loosley Row Lane End Tinkers End Denbigh West Rooksley Little Boys Heath Buffler's Holt Middle Claydon Nash Lee Clifton Reynes Knowlhill Latimer Ditchfield West Wycombe Speen Coleshill Stony Green Stoke Poges Burroughs Grove Bennett End Hanslope Bledlow Ridge Upper Winchendon Weston Turville Rout's Green Nether Winchendon Goddards Flowers Bottom Thornborough Mop End Ford Cublington Little Missenden Clayhill Chearsley Hyde Heath Whitney Brinklow Farnham Common Bury End Westcott Hardwick Aston Sandford Penn Kiln Farm Upton Wolverton Mill Sedrup Newtown Gayhurst Rush Green Asheridge Fingest Great Brickhill Tatling End Booker Dorney Reach California Bradville Stone Iver Heath Grove Medmenham Calverton Long Street Pennyland Horsenden Lye Green Pitstone Slapton Longwick Stonebridge Stewkley Dean Little Kingshill Littleworth Common Conniburrow South Heath Wexham Street Crownfield Wendover Dean Dadford Great Hampden Heelands Foscote Ledburn Tilbrook Fullers Slade Holtspur Ashland Milton Keynes Village Saunderton Walton Manor Askett Hillesden Hamlet Great Holm North Marston Fawley Turweston Bucklandwharf Lillingstone Dayrell Tattenhoe Walnut Tree South End Lower Hartwell Furzton Meadle Lent Rise Soulbury Hedgerley Hill Ashley Green Bradwell Common Moor Common Farnham Park Ivinghoe Aston Tyringham Mantles Green Sherington Wymbush Central Milton Keynes Ludgershall Westcroft Ickford Downley Studley Green Bockmer End Bow Brickhill Neath Hill Page Hill Granborough The Badgers Alscot Church End Bourne End Marlow Common Penn Bottom Wing Holmer Green Rockwell End Adstock Chackmore Horton Wharf Brill Forty Green New Denham Middleton Oxley Park Padbury Hodge Lea Edgcott Great Missenden Wingrave Wotton Underwood Terrick Burnham Widmoor Wooburn Common Pheasants Milton Keynes Haddenham Amersham Greenleys Lenborough Bletchley Winslow Shreding Green Thornton Singleborough Bierton Stoke Goldington Brook End Beamond End George Green Watermead Beanhill Piddington Amersham on the Hill Winterhill Colstrope