Radio Advertising in Trickett's Cross

Get in touch

Radio Station Advertising in Trickett's Cross

Radio advertising is a fantastic and cost-effective way to promote most brands, services and businesses on commercial radio stations.

Our experienced marketing teams work with major stations every day and can arrange advertising across the whole country. As well as large well-known stations we can also arrange adverts on smaller more local stations, which are well known and highly effective in their regions.

Popular stations reach millions of listeners daily. So, if you're looking for radio advertising for your company, look no further than us. We'll have your brand broadcasting on the airwaves in no time at all!

If you are interested in this popular form of marketing, please contact us today. We look forward to hearing from you and creating a radio advertising campaign to suit your needs. 

Most radio campaigns have a recommended minimum spend of £2000 to have a successful impact. 

Contact Us

What is Radio Station Advertising?

Put simply, radio advertising is a way to promote your product or service on commercial radio stations through the medium of short audio adverts (typically 30 seconds long). These radio adverts typically run in between songs, chat and news bulletins and are used by a range of companies due to their ability to reach a huge cross-section of society.

Radio ads are used for a variety of messages; from commercial selling through to public service messaging.

Radio costs are reasonable when compared to other forms of marketing, meaning that it subsequently achieves a great return on investment; this is one of its main advantages and why it is used time after time, week after week.  

If you would like free quotes contact us today.

Get a Quote

What is the Cost of Radio Advertising?

The factors which broadly determine the cost are outlined below:

  • Reach/Number of Listeners/Listenership – the more people who tune in to a radio station on a daily basis (and therefore the more likely to hear your radio advert) the more expensive it will be. Heart advertising costs and Hits/Capital radio advertising costs are obviously more expensive (as large commercial stations) than smaller local stations - but you would expect this because they have more listeners (so potentially more customers for you). So the option when choosing a station to advertise on is; do you want to hit lots of people in a wide area or a smaller but more select audience more locally?

  • Number of Slots – the more slots (number of radio adverts) you choose to have, the more expensive it will be. You may choose to do a couple of ads each day or want to go more “heavyweight” and do between 10-15 slots so that you are covering the majority of the day. If you are uncertain of which approach to take our media planners will advise. Think about when in the day your target market and target audience will be listening and tailor your slots to their life and listening patterns.

  • Length of Campaign – most adverts are the same length – 30 seconds – and a typical campaign would be over one week. Sometimes however you may want to do a shorter period, a weekend promotion or a “winning weekend” are popular in raising awareness. If you have a larger budget, you may look to do a few weeks with your radio ad to really get your message and brand out there on the airwaves. For the best results, we tend to suggest a minimum of a week, however, a two-week campaign is ideal for a good amount of coverage.

  • Time of Slots - depending on what you are promoting, certain times of day may work better. Slots are broadly broken down into breakfast, day, evening (rush hour) and night. The most sought-after tend to be breakfast and evening as they have higher listeners. Again, have a think about when your target audience may be listening, or equally spread them throughout the day to hit a variety and cross-section of people. A spread tends to be the most typical approach by most advertisers but your product will guide you to the most suitable timings.

  • Radio Talk Ups and Radio Co-Promotions – as well as doing straight “air-time” you can also do what is called “talk-up” or “co-promotions”, this is where the DJs/presenters talk about a product. Often this can be a more creative approach. They are given a script and bullet points to mention so that they talk about the right things and are “on message”. Radio co-promos are often an informal way of getting your key information across. Sometimes stations can be picky about what services and products they do co-promotions with. Examples of co-promotions are when presenters talk about how “great” a film or theatre show is - when they may not have actually seen it! 

Simply drop us a message today and we will send over more specific information about radio advertising costs. 

Does Radio Advertising Work?

The simple answer is yes!

When you think about it, most people listen to the radio on a daily basis; in their homes, at work and also when driving, therefore it is a great way to reach a mass amount of people quickly. This mass reach is one of the main benefits; it can hit millions of people all at once. Most forms of marketing media (apart from TV advertising) cannot claim to achieve this, whilst radio adverts manage to do this at a fraction of the price of TV advertising.

However, even though a radio ad hits a huge number of listeners this isn’t untargeted as stations have different demographics e.g. younger people tend to listen to Hits/Capital FM, older listeners tend to tune into Smooth. Our teams will help match your product and message to the most suitable stations.

This targeting is the main reason radio advertising achieves brilliant results time after time and why radio advertising effectiveness is high; radio has high reach but wastage is reduced as these people are targetted. 

The value for money is another reason radio is popular with many advertisers and companies. 

Which Companies Typically Advertise on The Radio in BH22 8?

As radio listeners represent a great cross-section of society, advertising on radio works for most businesses and is a popular form of marketing employed by a range of companies from diverse industries. The most popular types of companies who advertise on radio through our teams include: 

If you would like to book a radio campaign or for us to propose a radio advertising campaign for you, contact us today for more information. 

Which Are The Top UK Radio Stations To Advertise On?

When thinking about which station to go for, put yourself in the mind of your potential customer and think “what station would they listen to”? Selecting the right station is the key to all successful campaigns.

The most popular campaigns we run are with: 

  • Capital/Hits FM advertising

  • Heart FM advertising

  • Smooth FM advertising

  • Classic FM advertising

  • Magic FM advertising

  • Absolute FM advertising

  • Local radio advertising

Contact us today for more information and advice about the above commercial radio stations and use radio to reach your target audience. 

Combination Marketing - Teaming Your Radio Adverts With Other Suitable Advertising Options

If you are looking to combine commercial radio with other options the below typically work well:  

  • Online - as people will hear your radio advert they are then likely to go online to find out more information. A strong online presence is, therefore, a good idea to supplement your campaign.

  • Social media marketing - similar to the benefits of online support, social media is often a good idea to use to back up your radio ads. 

  • Bus ads - bus ads or other forms of outdoor promotions are a great way to support radio, meaning that people get to see and hear what you have to offer. 

  • TV - the cherry on top of any marketing campaign - the power of TV is superb and can be targeted to regions making it more affordable than people often realise.

What Makes the Best Commerical Radio Adverts in Trickett's Cross?

With your radio advertising, you must remember that the audience can only listen to your product or service being described by words - they obviously can't see it -  this means you need to create an innovative advert which will catch their attention. Also, you don't have much time - 30 seconds is not a lot of time to describe what you are offering - so you must get to the point and be clear and concise. Sometimes catchy phrases and slogans work and a good sound bed can attract attention further - but also just being clear and direct is important; don't try and cram too much in.

To summarise we would say; try not to be too clever, as most listeners are doing other things - so get to the point and don't be too confusing. You just need to grab their attention and encourage them to seek more information at a later time.  

Can You Help Me Make a Radio Advert Or Do I Need to Supply One Direct?

Yes! 

Get in touch today and we can help you make your advert with our radio ad production team at a brilliant rate. When producing this for you we, of course, take into account best practices as outlined by the Radio Advertising Bureau (RAB). We will also help with script-writing, bed creation and finding a suitable voice-over artist to match with your individual needs.  Our top tip would be to get an “ear-catching” advert so that it stands out; something clear, catchy and to the point works best.  

Frequently Asked Questions about Advertising on the Radio

Here are the most popular questions we get asked:  

What does it cost to advertise on the radio? 

As we explore in the guide, the cost depends on a few factors including which stations you choose, the length of the campaign and the time of year. Many advertisers use radio as it offers great value for money. 

What does radio advertising mean? 

It's basically advertising on the radio using short pre-recorded adverts that are broadcast to a set pre-approved schedule. It's used by a wide range of businesses and brands due to it's proven success.  

How much is a 30-second radio ad? 

It depends on the station and the listenership, larger more commercial stations with more listeners cost more than smaller more local ones. 

Is radio advertising still effective? 

Very, its reasonable price tag and ability to reach a large number of people make it both highly effective and a firm favourite with a broad range of companies who are looking to increase profits or raise awareness. It's probably an under-used advertising medium, considering its great results. 

Contact Us

So, if you are looking for radio adverts in Trickett's Cross, look no further than us.

You can either let us know which commercial radio station you are interested or we will put together a proposal based on your budgets, aims and target audience. We can also supply you with more information on the advantages of radio advertising any other advice or information that you may need.

We look forward to hearing from you and working to get your product, brand or service on the airwaves!

Contact Us

Topics covered - radio advertising in BH22 8. 

We cover Trickett's Cross (Dorset)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for radio advertising
Stour Provost Lane End Rowlands Uploders Lower Bockhampton Tuckton Woodbridge Nether Compton Netherstoke Sandford Parkstone Bedchester Ham Common God's Blessing Green St Leonard's Farm Park Woodlands Holmebridge Horton Madjeston Little Ansty West Orchard Kington Magna Higher Holnest Iford Arne Bookham Bear Cross Whitcombe Tarrant Launceston St James Tarrant Rushton Gore Durweston Pleck Green Stourton Caundle Daggons Drive End Broadoak North Poorton Turbary Common Wynford Eagle Bluntshay School House Tadnoll Frome St Quintin Uppington Ivy Cross Kingston St Catherine's Hill Higher Woodsford East Fleet Owermoigne Merritown Beaminster Bloxworth Holditch Lower Row Higher Wraxall Ensbury Park Minterne Magna Westbourne Ferndown Winterborne Tomson Kingsland Newland Kimmeridge Boys Hill Creech Blackdown Leigh Dibberford West Hurn Blandford St Mary Holway Canford Heath Alweston Bourton Chetnole Winterborne Herringston Southwell Lake Blackwater Higher Eype Furleigh Cross Dewlish Leigh Kinson Bryanston Townsend Ameysford Hardy Country Park Blackney Gotham Dragon's Hill Dorchester Wimborne St Giles Alum Chine Corscombe North Bowood Toller Porcorum Lulworth Cove Winterborne Muston Wallisdown Thornicombe Miles Cross Melbury Sampford Maiden Newton Milborne St Andrew Pimperne Ulwell Winyard's Gap Tiley Osmington Sandbanks Walkford Tyneham Compton Abbas Woodlake Crooked Withies Osmington Mills Furzebrook Sharnhill Green Pleck Foxholes Columbia Farm West Stafford Rampisham Langton Long Blandford Turnworth Longfleet King's Stag Steepleton Iwerne Adber Ryme Intrinseca Birch Close Hilfield Tarrant Rawston Holnest Stoborough Droop Middlemarsh Old Town Walton Elm Woolcombe Durlston Woodyates Church Knowle Turlin Moor White Lackington St Ives Newtown Lodge Copse Estate East Stoke Ash Holt Heath East Cliff Kittwhistle Todber Ryall Spyway Longham Woolland West Cliff Somerford Lilliput Lytchett Matravers Deanend Haydon Saddle Street Deanland Sherborne Lower Halstock Leigh Weston Knackers Hole Higher Totnell Gussage St Michael Monkton Wyld Woolford's Water Portway Mill Throop Nether Cerne Monkton Up Wimborne Charlestown North Chideock Woodcutts West Lulworth Sandhills Holdenhurst Cheselbourne Langham Ilsington East Burton Up Cerne Middle Bockhampton Fishpond Bottom Buckland Ripers Stoborough Heath Benville Merry Field Hill East Melbury The Folly Mount Pleasant Chilbridge Sandpit Sandford Woods Lydlinch Fairmile Hermitage Haydon Bishop's Down South Perrott Cobley East Brook Hengistbury Head Lower Wraxall Tarrant Monkton Hampreston Anderson Woolsbridge Portland Bill Little Woolgarston Coneygar Puddletown Rivers' Corner Askerswell Catherston Leweston Dean Tarrant Hinton East Stour Common Pleck Highcliffe Poole Quarr Canford Cliffs Broadstone Filford Cerne Abbas Chaldon Herring Hayes Red Hill Overcombe Belchalwell Street Shroton Corfe Castle Blacknoll Stinsford Minterne Parva Cann Common Poolestown Dottery Pig Oak The Borough Manning's Heath Stanbridge Bincombe Notton Maudlin Cross Hewood White Moor Enmore Green Melcombe Regis Cruxton Thornford Tollerford Bere Regis East Holme Newton Fleet Woodrow Littlemoor New Town Broadwey Fifehead Magdalen Branksome Gaunt's Common Boveridge Poyntington Lytchett Minster Tolpuddle Gribb Buckhorn Weston Almer Muscliff Melcombe Bingham Stone Okeford Fitzpaine Toller Whelme Moorside Stratton Chedington Bovington Camp Hogstock Godmanstone Winkton Pokesdown Charlton Marshall Minchington Oxbridge Merriott Symondsbury Burleston West Milton Easton Knob's Crook Littleton Sutton Poyntz Silkhay Hill Street Ranston Coryates Burngate Parley Green Higher Bockhampton Winterborne Kingston East Holton Mapperton Eccliffe East Chelborough St Andrew's Well Tollard Farnham Worbarrow Fifehead St Quintin Rodwell Lower Mannington Sandhills Hemsworth Moor Crichel Synderford Lower Street Court Orchard Alcester Shapwick Grove Avon Castle Colehill Seatown Gussage St Andrew Belchalwell Birdsmoorgate Furzehill Beaumont Village Talbot Village Wick Corfe Mullen Lower Blandford St Mary West Compton Portland Port Stalbridge Weston West End Charlton Down Redbridge Stony Knaps Chiswell Giddy Green Moorbath Cross Lanes Herston Toller Fratrum East Creech Bradford Abbas Netherhay Wigbeth Fortuneswell Slepe Newtown Dean Park Lower Kingcombe Stoke Water Clapgate Shaftesbury Hillbutts Langton Matravers West Bay Sutton Holms Beacon Hill The Common Hooke Cowgrove Cobb Avon Common Higher Ansty Marshwood Grange Farnham Buckland Newton Newtown Kitford Mounters Shillingstone Tarrant Gunville Frome Whitfield Lanehouse Little Canford East Knighton Frampton Ashmore Wareham Sleight Folly Cold Harbour Wonston West Chaldon Stafford's Green West Bexington Watton Chalbury Dewlands Common Throop Studland Christchurch Manston Knighton Leigh Bournemouth Higher Melcombe Farrington Waddon West Pulham Bishop's Caundle Lower Hamworthy Charmouth Lower Whatcombe Pamphill Plush Bridport Springbourne Melplash Halstock West Knighton Pilford Romford Cosmore Muckleford Kingston Littlebredy Hummer Broadmayne Holywell Seaborough Mosterton Osehill Green Caundle Marsh Higher Kingcombe West Parley Chilfrome Loscombe Twyford Rockley Sands Tincleton Walditch West Chelborough East Lulworth Gannetts Matchams Shave Cross Knowlton Weston Higher Chalmington Wool Mangerton Compton Valence Lake Hamworthy Higher Coombe Pulham Chalbury Common Newtown Galton Bramblecombe Woodsford Swyre Charlton on the Hill Melbury Bubb Sutton Waldron Crendell Hursey Salway Ash Marshalsea Lyon's Gate Winterbourne Abbas Hilton Whitcombe Evershot Pilsdon Mapperton East Stour Woolgarston South Poorton Merley Lower Holwell Glebeland Estate East Pulham Morcombelake Strouden Winterborne Clenston Leweston Hillbourne Clift Creech Bottom Sturminster Newton Packers Hill Eype's Mouth Pymore Iwerne Minster New Town Duntish Rushton Ensbury Henley Acton Allington Harman's Cross Rew Cranborne West Melbury Hurn Hinton Parva Lodbourne Shipton Gorge Crossways Hopsfield Pillwell Stour Row Oakdale Norden St Johns East Morden Blandford Camp Totnell New Town Canford Magna Winton Alderholt Portesham Westham Winterborne Stickland Elm Hill Ebblake Burton Clifton Maybank Chickerell Upton Swanage Ashley Forston West Howe Hollow Oak Lower Nyland Winterborne Monkton Three Gates Pidney Beaulieu Wood Piddletrenthide Briantspuddle Woodbridge Sandford Orcas Melbury Abbas East End Hound Hill Winterbourne Steepleton Creekmoor Waytown Bowridge Hill Colesbrook Trent Steeple Fontmell Magna Kingston Russell Warren Hartmoor Charminster Abbotsbury East Bloxworth Coombe Keynes Grimstone Drimpton Hedge End Woodlands Common Laymore Gibbs Marsh Ashley Heath Litton Cheney Templeman's Ash Poundbury Shothole Broad Oak Hincknowle Dudsbury Batcombe Netherbury Chilcombe Redlands West Woodsford East Parley Sockety Long Crichel Wootton Fitzpaine Coombe Wooth Mappowder Hartgrove Holworth Moordown Stallen Charminster Rossmore Ham Nuffield Shitterton Winterborne Zelston Glanvilles Wootton West Holme Bourne Valley Haddon Hill Puxey Milton Abbas Talbot Heath Holton Heath Whitecross Wych Throop New Town Combe Almer Child Okeford Burton Bradstock Stokeford Glue Hill Southlands Buckham Pleck Winterborne Houghton Lower Strode Purse Caundle Hinton Martell Holt Turners Puddle Littledown Muscliffe Uphall Higher Whatcombe North End Bowleaze Chalmington Stoborough Green Sterte Burstock Whetley Cross Melbury Osmond Canford Bottom Spetisbury Cripplestyle Cold Harbour Woodville Broadwindsor Hamlet Knighton Stalbridge Stanpit Manswood Langton Herring Bittles Green Haythorne Higher Sandford Kingston Maurward Affpuddle Jumpers Common Horton Common Horn Ash Witchampton Margaret Marsh Lulworth Camp North Wootton Marnhull Upwey Northbourne Sixpenny Handley Preston East Shilvinghampton Radipole Chettle Blandford Forum Up Sydling Winterborne St Martin Peacemarsh Bradpole East Compton Binnegar Horton Heath Worgret Camel Green Powerstock Yetminster Organford Sydling St Nicholas Wyke Regis Westfields Upton Stourpaine Thorncombe Bradford Peverell Quarleston Lower Holditch Westford Warmwell Bugley Holway Ringstead Upper Parkstone Castletown Alton Pancras West Stour Newton Peveril Nettlecombe Huntingford Crouch Hill Sturminster Marshall Camesworth Cann Chideock West Morden Oborne Atrim Hinton St Mary Talbot Woods Ashington Stubhampton Tadden Brockhampton Green Mount Pleasant Moreton Long Cross Bettiscombe Lower Eype Pallington Worth Matravers Whitmore Sturminster Common Wraxall Penn Coldharbour Lyme Regis Whitchurch Canonicorum Lambs' Green Cattistock Grange Estate Rixon Yewstock Friars Cliff Piddlehinton Whitefield Higher Halstock Leigh Higher Nyland Post Green Guy's Marsh Fifehead Neville Longburton Stapehill Wimborne Minster Littlewindsor Higher Row Mannington Henbury Well Bottom Folke Long Bredy West Shilvinghampton Three Legged Cross Southover Pentridge Beer Hackett Purewell Champernhayes Marsh Pleck Bothenhampton Aller Waterloo Milton on Stour Huish Redford Stoke Abbott Park Gate Puncknowle The Mount Kit Hill Goathill South Bockhampton Yondover Fiddleford Hammoon New Swanage Meerhay Gussage All Saints Southill East Howe Hanford Braytown Queen Oak Stoke Wake Stockwood Primrose Hill Hurst Rushcombe Bottom Hains Nottington Athelhampton Winterborne Came North Bockhampton Burton Broom Hill Friar Waddon Rolls Mill Fontmell Parva Dunbury Shaggs Southbourne Coker's Frome Ridge Cashmoor Cocknowle West Bourton Winfrith Newburgh Bingham's Melcombe Oathill South Bowood Poxwell Bearwood Ansty White Post Rew Edmondsham Alderney East Orchard Oakley Ibberton West Southbourne Skilling Caundle Wake Ham Hill Pimperne Verwood Weymouth Tarrant Keyneston Lewcombe Mudeford Happy Bottom St Leonards Ansty Cross Silton Branksome Park Stanley Green Gaunts Crab Orchard Northport Putton Over Compton Greenham Gillingham West Moors Rodden Winterborne Whitechurch Meyrick Park Lillington Wyke Holt Wood Lower Ansty Adam's Green Tarrant Crawford Holwell Motcombe Hazelbury Bryan Boscombe Bagber Trickett's Cross Loders Stour Meadows