Radio Advertising in Coven Lawn

Get in touch

Radio Station Advertising in Coven Lawn

Radio advertising is a fantastic and cost-effective way to promote most brands, services and businesses on commercial radio stations.

Our experienced marketing teams work with major stations every day and can arrange advertising across the whole country. As well as large well-known stations we can also arrange adverts on smaller more local stations, which are well known and highly effective in their regions.

Popular stations reach millions of listeners daily. So, if you're looking for radio advertising for your company, look no further than us. We'll have your brand broadcasting on the airwaves in no time at all!

If you are interested in this popular form of marketing, please contact us today. We look forward to hearing from you and creating a radio advertising campaign to suit your needs. 

Most radio campaigns have a recommended minimum spend of £2000 to have a successful impact. 

Contact Us

What is Radio Station Advertising?

Put simply, radio advertising is a way to promote your product or service on commercial radio stations through the medium of short audio adverts (typically 30 seconds long). These radio adverts typically run in between songs, chat and news bulletins and are used by a range of companies due to their ability to reach a huge cross-section of society.

Radio ads are used for a variety of messages; from commercial selling through to public service messaging.

Radio costs are reasonable when compared to other forms of marketing, meaning that it subsequently achieves a great return on investment; this is one of its main advantages and why it is used time after time, week after week.  

If you would like free quotes contact us today.

Get a Quote

What is the Cost of Radio Advertising?

The factors which broadly determine the cost are outlined below:

  • Reach/Number of Listeners/Listenership – the more people who tune in to a radio station on a daily basis (and therefore the more likely to hear your radio advert) the more expensive it will be. Heart advertising costs and Hits/Capital radio advertising costs are obviously more expensive (as large commercial stations) than smaller local stations - but you would expect this because they have more listeners (so potentially more customers for you). So the option when choosing a station to advertise on is; do you want to hit lots of people in a wide area or a smaller but more select audience more locally?

  • Number of Slots – the more slots (number of radio adverts) you choose to have, the more expensive it will be. You may choose to do a couple of ads each day or want to go more “heavyweight” and do between 10-15 slots so that you are covering the majority of the day. If you are uncertain of which approach to take our media planners will advise. Think about when in the day your target market and target audience will be listening and tailor your slots to their life and listening patterns.

  • Length of Campaign – most adverts are the same length – 30 seconds – and a typical campaign would be over one week. Sometimes however you may want to do a shorter period, a weekend promotion or a “winning weekend” are popular in raising awareness. If you have a larger budget, you may look to do a few weeks with your radio ad to really get your message and brand out there on the airwaves. For the best results, we tend to suggest a minimum of a week, however, a two-week campaign is ideal for a good amount of coverage.

  • Time of Slots - depending on what you are promoting, certain times of day may work better. Slots are broadly broken down into breakfast, day, evening (rush hour) and night. The most sought-after tend to be breakfast and evening as they have higher listeners. Again, have a think about when your target audience may be listening, or equally spread them throughout the day to hit a variety and cross-section of people. A spread tends to be the most typical approach by most advertisers but your product will guide you to the most suitable timings.

  • Radio Talk Ups and Radio Co-Promotions – as well as doing straight “air-time” you can also do what is called “talk-up” or “co-promotions”, this is where the DJs/presenters talk about a product. Often this can be a more creative approach. They are given a script and bullet points to mention so that they talk about the right things and are “on message”. Radio co-promos are often an informal way of getting your key information across. Sometimes stations can be picky about what services and products they do co-promotions with. Examples of co-promotions are when presenters talk about how “great” a film or theatre show is - when they may not have actually seen it! 

Simply drop us a message today and we will send over more specific information about radio advertising costs. 

Does Radio Advertising Work?

The simple answer is yes!

When you think about it, most people listen to the radio on a daily basis; in their homes, at work and also when driving, therefore it is a great way to reach a mass amount of people quickly. This mass reach is one of the main benefits; it can hit millions of people all at once. Most forms of marketing media (apart from TV advertising) cannot claim to achieve this, whilst radio adverts manage to do this at a fraction of the price of TV advertising.

However, even though a radio ad hits a huge number of listeners this isn’t untargeted as stations have different demographics e.g. younger people tend to listen to Hits/Capital FM, older listeners tend to tune into Smooth. Our teams will help match your product and message to the most suitable stations.

This targeting is the main reason radio advertising achieves brilliant results time after time and why radio advertising effectiveness is high; radio has high reach but wastage is reduced as these people are targetted. 

The value for money is another reason radio is popular with many advertisers and companies. 

Which Companies Typically Advertise on The Radio in WV9 5?

As radio listeners represent a great cross-section of society, advertising on radio works for most businesses and is a popular form of marketing employed by a range of companies from diverse industries. The most popular types of companies who advertise on radio through our teams include: 

If you would like to book a radio campaign or for us to propose a radio advertising campaign for you, contact us today for more information. 

Which Are The Top UK Radio Stations To Advertise On?

When thinking about which station to go for, put yourself in the mind of your potential customer and think “what station would they listen to”? Selecting the right station is the key to all successful campaigns.

The most popular campaigns we run are with: 

  • Capital/Hits FM advertising

  • Heart FM advertising

  • Smooth FM advertising

  • Classic FM advertising

  • Magic FM advertising

  • Absolute FM advertising

  • Local radio advertising

Contact us today for more information and advice about the above commercial radio stations and use radio to reach your target audience. 

Combination Marketing - Teaming Your Radio Adverts With Other Suitable Advertising Options

If you are looking to combine commercial radio with other options the below typically work well:  

  • Online - as people will hear your radio advert they are then likely to go online to find out more information. A strong online presence is, therefore, a good idea to supplement your campaign.

  • Social media marketing - similar to the benefits of online support, social media is often a good idea to use to back up your radio ads. 

  • Bus ads - bus ads or other forms of outdoor promotions are a great way to support radio, meaning that people get to see and hear what you have to offer. 

  • TV - the cherry on top of any marketing campaign - the power of TV is superb and can be targeted to regions making it more affordable than people often realise.

What Makes the Best Commerical Radio Adverts in Coven Lawn?

With your radio advertising, you must remember that the audience can only listen to your product or service being described by words - they obviously can't see it -  this means you need to create an innovative advert which will catch their attention. Also, you don't have much time - 30 seconds is not a lot of time to describe what you are offering - so you must get to the point and be clear and concise. Sometimes catchy phrases and slogans work and a good sound bed can attract attention further - but also just being clear and direct is important; don't try and cram too much in.

To summarise we would say; try not to be too clever, as most listeners are doing other things - so get to the point and don't be too confusing. You just need to grab their attention and encourage them to seek more information at a later time.  

Can You Help Me Make a Radio Advert Or Do I Need to Supply One Direct?

Yes! 

Get in touch today and we can help you make your advert with our radio ad production team at a brilliant rate. When producing this for you we, of course, take into account best practices as outlined by the Radio Advertising Bureau (RAB). We will also help with script-writing, bed creation and finding a suitable voice-over artist to match with your individual needs.  Our top tip would be to get an “ear-catching” advert so that it stands out; something clear, catchy and to the point works best.  

Frequently Asked Questions about Advertising on the Radio

Here are the most popular questions we get asked:  

What does it cost to advertise on the radio? 

As we explore in the guide, the cost depends on a few factors including which stations you choose, the length of the campaign and the time of year. Many advertisers use radio as it offers great value for money. 

What does radio advertising mean? 

It's basically advertising on the radio using short pre-recorded adverts that are broadcast to a set pre-approved schedule. It's used by a wide range of businesses and brands due to it's proven success.  

How much is a 30-second radio ad? 

It depends on the station and the listenership, larger more commercial stations with more listeners cost more than smaller more local ones. 

Is radio advertising still effective? 

Very, its reasonable price tag and ability to reach a large number of people make it both highly effective and a firm favourite with a broad range of companies who are looking to increase profits or raise awareness. It's probably an under-used advertising medium, considering its great results. 

Contact Us

So, if you are looking for radio adverts in Coven Lawn, look no further than us.

You can either let us know which commercial radio station you are interested or we will put together a proposal based on your budgets, aims and target audience. We can also supply you with more information on the advantages of radio advertising any other advice or information that you may need.

We look forward to hearing from you and working to get your product, brand or service on the airwaves!

Contact Us

Topics covered - radio advertising in WV9 5. 

We cover Coven Lawn (Staffordshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for radio advertising
Oulton Heath Meir Hay Cheslyn Hay Lapley Dunkirk Mosslane Hillsdale Kiddemore Green Nether Stowe Alton Colton Hills Hadley End Church Hill Great Moor Bradley Roche Grange Crateford Brookhouses Little Sugnall Dilhorne Blore Onneley Whitmore Betley Common Millmeece Chesterton Gratwich Fisherwick Fole Aston Bignall End Ingestre Coltstone The Rowe Woodseaves Chebsey Windmill Bank Tutbury Loxley Green Cheddleton Heath Yarlet Hockley Brereton Woottons Blithbury Stonydelph Little Madeley Sheen West Chadsmoor Meir Farley Pipehill Little Stoke Anslow Common Middle Hill Mobberley Townhead Oultoncross Rake End Sneyd Green Otherton Brereton Cross Knenhall Mile Oak Whitehill Chapel Chorlton Blythe Bridge Acton Trussell Haregate Gospel Ash Springfields Audley Clifton Campville Stretton Stockwell Heath Handsacre Burslem Newcastle-under-Lyme Little Saredon Broomhill Chorley Heaton Woodhouses Woodwall Green Meerbrook Highfields Outwoods Whittington Mount Pleasant Leek Coven Winkhill Goldenhill Ounsdale Fradswell Newtown Madeley Sandyford Moreton The Rookery Upper Longdon Woodcroft Orgreave Outwoods Ashley Dale Boon Hill Kerry Hill Adderley Green Blackfords Mill Green Lask Edge Cobridge Burton Manor Knotbury Newtown Stapenhill Middleton Green Congleton Edge Overley Stonywell Dayhills Tunstall Barton Green Tunstall Offleyrock Blymhill Balterley Green Creswell Chestall Oldfallow Barton-under-Needwood Codsall Salt Waterhouses Millend Edingale Nurton Hill Coalpit Hill Church Eaton Green Gorstey Ley Haselour The Handfords Penkridge Apeton Stanshope Stonefield Beamhurst Admaston Hanley Shelton Heighley Farewell Colwich Weeford Cliff Vale Wootton Etchinghill Streethay Rugeley Nethertown Newton Hurst Beaconside Doley Garshall Green Wheatlow Brooks Slindon Huntington Whitfield Poolfields Breretonhill Stubwood Lichfield Penkhull Slitting Mill Talke Pits Westwood Cannock Kingsley Moor Harlaston Stowe Rakeway Aston Above Church Stone Bromley Wood King's Bromley Abbey Green Wimblebury Burton upon Trent Withington Bishops Offley Swindon Red Bull Hill Top Blackbrook Newstead Bonehill Pillaton Spot Acre Middleport Kingsford Mucklestone Gratton Loynton Brockton Dosthill Rownall Pasford Bradwell Upper Tean Holmcroft Six Ashes Stanfield Lower Stonnall Dimsdale Willoughbridge Rawnsley The Bodnets Stone Heath Tamworth Dogingtree Estate Maer Kingswood Common Chatcull Betley Lea Heath Oulton Wombourne Perry Crofts Darnford Anslow Jugbank Compton Sutton Talke Lower Elkstone Stanley Grindley Weston Jones Little Hay Norton-in-the-Moors Rickerscote Hill Top Hilton Bagnall Waggersley Pasturefields Lower Penn Cookshill Bromstead Heath Gospel End Little Bridgeford Seabridge Woodshutts Bank Top Sturbridge Curborough Fulford Kidsgrove Churnet Grange Billington Horsebrook Bradeley Swinscoe Stramshall Gipsy Green Cotonwood Balance Hill Hollinsclough Wootton Walton-on-the-Hill Holt Hill Blymhill Lawns Stoke-upon-Trent Cannock Wood Knowl Bank Dunston Heath Plardiwick Parkside Dunstal Ubberley Pitts Hill Hamstall Ridware Huddlesford Newchurch Heron Cross Kettlebrook Ball Haye Green Meretown Little Ingestre Stadmorslow Standon Ash Bank Hollies Common Two Gates Calf Heath Tuppenhurst Rumer Hill Boley Park Brocton Moreton Knightley Dale Norbury Junction Four Crosses Threapwood The Lymes Totmonslow Brinsford Hardings Booth Coton End Longdon Ramshorn Lynn Bednall Head Butter Bank Birch Cross Light Oaks Lowe Hill Browns Lane Halfpenny Green Oxford Ford Borough Park Oakley Wetton Redhill Prestwood Cotwalton Far Hoarcross Barlaston Common The Laches Churchbridge Christ Church Okeover Woodmill Broomyshaw Godstone Great Wyrley Blurton Upper Ellastone Gunstone Walton Fenton Low Dunstall Coton Boothen Hulme Whitehurst Landywood Dapple Heath Burnhill Green Quixhill Hill Top Beam Hill The Wharf Northwood Lower Tean Blackbrook Yoxall Stafford Fauld New Wood Ipstones Blakeley Lane Dales Green Shutt Green Newtown Goosemoor Green Newlands Hyde Lea Brookhay Croxall Broughton Whitley Heath Buddileigh Smallthorne Bradley in the Moors Hansley Cross Berry Hill Acton Lordsley Norton Bridge Codsall Wood Coldmeece Field Stowe-by-Chartley Cresswell Parkgate Hinksford Whittington Teanford Leomansley Stonnall Beech Huntley Needwood Tixall Smallrice Acres Nook Standeford Church Leigh Blackwood Hill Coton Hayes Biddulph Hardings Wood Haunton Balterley Wallbridge Park Overmoor Newtown Hademore Blithfield Boundary Great Haywood Armitage Braddocks Hay Beasley Grindon Blackwaters Hodgefield Bond End Newton Shobnall Cats Edge Kingsley Dagdale Mavesyn Ridware Napley Heath Old Perton Rileyhill Hawthorns Moss Pit Winnothdale Whiston Lower Drayton Ridgeway Consall Gentleshaw Scot Hay Little Heath Whitemoor Florence Cauldon Marston Somerford Enson Moorside Birches Head Gillway Normacot Orslow Hatherton Biddulph Moor Western Downs Back o'th' Brook Castletown Walton Basford Green Little Onn Drayton Bassett Forebridge Little Burton Cheadle Colshaw Kingstone Hopton Loggerheads Alder Moor Newtown Sharpley Heath Withystakes Drointon Endon Bank Coven Lawn Lawnhead Adbaston Bradshaw Upper Cotton Little Wyrley The Brampton Burston Cotes Heath Hilltop Dam Mill Hazles Cross Weston Wain Lee Coppenhall Bucknall Bridge End Hanford Seighford Coton Green Newton Outlands Hopedale Coton in the Clay Fradley Junction Kingsley Holt Whiston Butterton Shareshill Hazlecross Winshill Silverdale Marchington Woodlands Newborough End Mitton Bickford Dove Bank Knightley Caverswall Bromstead Baswich Podmore Froghall The Potteries Mixon Knutton Mill Green Hollins Longdon Green Milford Ranton Green Little Chell Hilderstone Wood Lane Stourton Coxgreen Rolleston on Dove Park End Westcroft Branston Cold Well Cross Green Cheddleton Tatenhill Goosemoor Stanley Moor Shut Heath Checkley Bank Top Longport Mossgate Elford Heath Blackbrook Ashwood Bishton Fawfieldhead Winnington Hanbury Upper Elkstone Boscomoor Butt Lane Baldwin's Gate Blackshaw Moor Coven Heath Trentham Foxley Shraleybrook Overton Woodhouses Whittington Cheadle Park Hollins Slade Heath Armsdale Latherford Levedale Great Bridgeford Hartshill Uttoxeter Burybank High Onn Wharf Ecton Broad Meadow Basford Whitgreave Ashmore Brook Moneystone Heatley Quarry Heath Blythe Marsh Pattingham Clayton Cheadle Common Little Aston Marston Chadsmoor Cross Heath Ribden Ashley Shenstone Woodend Charnes Iverley Greensforge Hazles Denford Anslow Gate Bowers Elford Armshead Burntwood Owen's Bank Hammerwich Hollybush Giggetty Wightwick Manor Croxtonbank Heath Hayes Bloreheath Stonehouses Hobble End Wychnor Barlaston Birchall Middle Mayfield Queensville Himley Forsbrook Church Eaton Blakelow Endon Ilam Cellarhead The Heath Lawns Wood Wetwood Bishops Wood Creswell Green Ravenshall Mayfield Smestow Madeley Heath Highwood Aldershawe Upper Mayfield Chell Heath Acton Gate Bramshall Little Haywood Netherland Green Upper Leigh Ryecroft Gate Wilnecote Marchington Newfield Spath Bemersley Green The Hollies Ravenhill Moorend Shelton under Harley Perton Laney Green Highfields Oulton Grange Aston-by-Stone West Hill The Leys Windy Harbour Baddeley Green Gillow Heath Ranton Weeping Cross Hookgate Alrewas Springhill Summerhill Willslock Tadgedale Morrey Dunsley Cowall Moor Bridgtown Barton Gate Woodend Walford Shallowford Norbury Pershall Poolfold High Onn Etruria Bolehall Great Gate Oaken Tittensor Hollington Birchendale Leadendale Waterfall Rushton Spencer The Quarry Stableford Whitecross Common Side Coton Farm Colton Brund Seisdon Sugnall Crossgate Fazeley Onecote Wigginstall Bobbington Upper Landywood Abbey Hulton Swynnerton Lower Hatton Hednesford Oulton Pipe Ridware Sandfields Brewood Comberford Garmelow Hartley Green Springwood Chesterfield Rudyard Amington Longnor Stoke-on-Trent Gailey Shenstone Muckley Corner Shebdon Blakeley Trinity Fields Harper's Gate Woollaston Bednall Rocester Gorstyhill Leacroft Bradnop Hill Chorlton Commonside Flash Barton Turn Leycett The Bratch Kingston Hill Essington Barnfields Hawks Green Wolstanton Weaverslake Cold Norton Brazenhill Lane Green Wigginton Allimore Green Chase Terrace Water Eaton Packmoor Weston Coyney Great Chatwell Blymhill Common Cat's Hill Cross Norton Green Prospect Village Forton Beffcote Boney Hay Poolend Milldale Bowers Bent Horninglow Carmountside Haughton Painleyhill Sandon Callingwood Cranberry Warstone Amerton Saverley Green Dunwood Moddershall Hem Heath Wrinehill Tillington Fenton Sidway Woodlane Hilliard's Cross Gailey Wharf Wereton Pye Green Sideway Keele Leese Hill Dresden Freehay Almington Belgrave Alstonefield Oldfurnace Featherstone Butters Green Wychnor Bridges Hartwell Middle Cliff Springhill Beamhurst Lane Rowley Park May Bank Littleworth Gerrard's Bromley Norton Canes Lower Knightley Ashley Heath Knighton Coton Porthill Hixon Apedale Townend Lutley Olive Green Gayton Meaford Joiner's Square Offleymarsh Alders Brown Edge Newborough Wildwood Cotes Enville Efflinch Bromley Hall Bottom House Leekbrook Radmore Wood Cotton Fegg Hayes Shawfield Norton East Upper Nobut Milton Madeley Park Rising Brook Blundies Hopwas The Raikes Oakamoor Finney Green Sandborough Draycott in the Moors Longton Sandonbank Hulme End Fairoak Bitterscote Godleybrook Robin Hill Four Ashes Shirleywich Thorpe Constantine Fradley Werrington Copmere End Abbots Bromley Blore Cornhill Dunston Newpool Trysull Rue Hill Lower Leigh Bentilee Brineton Hill Ridware Meir Heath Knowl Wall Oak Hill Leyfields The Blythe Hales Longbridge Hayes High Town Bilbrook Ford Green Clough Hall Rakes Dale Wall Great Saredon Lower Ellastone Elmhurst Orton Doxey Lupin Church Mayfield Westlands Stallington Stretton Chasetown Calton Footherley Tompkin Trescott Creighton Roughcote Broadeye Rough Close The Shruggs Morrilow Heath Draycott in the Clay Lightwood Church Fields Yarnfield Stockton Brook Crackley Red Street Woodhouse Green Cowley Foxt Hoften's Cross Halmer End Crakemarsh Rodbaston Newchapel Green Heath Rushton Bank Napley Rangemore Ellastone Scounslow Green Trent Vale Longridge Brickbridge Lower Loxley Warslow Fradley South Jack Hayes Coombesdale Westbeech High Offley Croxton Cracow Moss Stanton Sandyford Ellenhall Hanbury Woodend Threelows Longshaw Upper Hulme Longnor Bowsey Wood Blount's Green Knowle Style Knighton Coton Clanford Spring Hill Longsdon Prestwood Carroway Head Wardlow Shaffalong Brown Lees Offleyhay Glascote Miles Green Alsagers Bank Kinver Gnosall Heath Townsend Coton Stanley Moss Bromstead Common Denstone Hazelslade Combridge Woodcock Heath Middle Madeley Lightwood Four Ashes Littleworth Glascote Heath Harriseahead Aspley Butterton Cauldon Lowe Sandford Hill Red Hill Thornes Congreve Eccleshall Gnosall Hanchurch Wetley Rocks Dods Leigh Littlewood Beechcliff Burntwood Green Nurton Morridge Side Knypersley Greenhead Edial Woodgate Great Chell Hillcroft Park Derrington Turnhurst Hints Weston-under-Lizard Upper Hatton Long Compton Ball Green Gospel End Village Tithebarn Shutlanehead Southlow Tatenhill Common Milwich Hoar Cross Thorncliffe Rock End Lower Nobut Croxden Washerwall Baddeley Edge Deadman's Green Wheaton Aston Horton