Radio Advertising in Cartbridge

Get in touch

Radio Station Advertising in Cartbridge

Radio advertising is a fantastic and cost-effective way to promote most brands, services and businesses on commercial radio stations.

Our experienced marketing teams work with major stations every day and can arrange advertising across the whole country. As well as large well-known stations we can also arrange adverts on smaller more local stations, which are well known and highly effective in their regions.

Popular stations reach millions of listeners daily. So, if you're looking for radio advertising for your company, look no further than us. We'll have your brand broadcasting on the airwaves in no time at all!

If you are interested in this popular form of marketing, please contact us today. We look forward to hearing from you and creating a radio advertising campaign to suit your needs. 

Most radio campaigns have a recommended minimum spend of £2000 to have a successful impact. 

Contact Us

What is Radio Station Advertising?

Put simply, radio advertising is a way to promote your product or service on commercial radio stations through the medium of short audio adverts (typically 30 seconds long). These radio adverts typically run in between songs, chat and news bulletins and are used by a range of companies due to their ability to reach a huge cross-section of society.

Radio ads are used for a variety of messages; from commercial selling through to public service messaging.

Radio costs are reasonable when compared to other forms of marketing, meaning that it subsequently achieves a great return on investment; this is one of its main advantages and why it is used time after time, week after week.  

If you would like free quotes contact us today.

Get a Quote

What is the Cost of Radio Advertising?

The factors which broadly determine the cost are outlined below:

  • Reach/Number of Listeners/Listenership – the more people who tune in to a radio station on a daily basis (and therefore the more likely to hear your radio advert) the more expensive it will be. Heart advertising costs and Hits/Capital radio advertising costs are obviously more expensive (as large commercial stations) than smaller local stations - but you would expect this because they have more listeners (so potentially more customers for you). So the option when choosing a station to advertise on is; do you want to hit lots of people in a wide area or a smaller but more select audience more locally?

  • Number of Slots – the more slots (number of radio adverts) you choose to have, the more expensive it will be. You may choose to do a couple of ads each day or want to go more “heavyweight” and do between 10-15 slots so that you are covering the majority of the day. If you are uncertain of which approach to take our media planners will advise. Think about when in the day your target market and target audience will be listening and tailor your slots to their life and listening patterns.

  • Length of Campaign – most adverts are the same length – 30 seconds – and a typical campaign would be over one week. Sometimes however you may want to do a shorter period, a weekend promotion or a “winning weekend” are popular in raising awareness. If you have a larger budget, you may look to do a few weeks with your radio ad to really get your message and brand out there on the airwaves. For the best results, we tend to suggest a minimum of a week, however, a two-week campaign is ideal for a good amount of coverage.

  • Time of Slots - depending on what you are promoting, certain times of day may work better. Slots are broadly broken down into breakfast, day, evening (rush hour) and night. The most sought-after tend to be breakfast and evening as they have higher listeners. Again, have a think about when your target audience may be listening, or equally spread them throughout the day to hit a variety and cross-section of people. A spread tends to be the most typical approach by most advertisers but your product will guide you to the most suitable timings.

  • Radio Talk Ups and Radio Co-Promotions – as well as doing straight “air-time” you can also do what is called “talk-up” or “co-promotions”, this is where the DJs/presenters talk about a product. Often this can be a more creative approach. They are given a script and bullet points to mention so that they talk about the right things and are “on message”. Radio co-promos are often an informal way of getting your key information across. Sometimes stations can be picky about what services and products they do co-promotions with. Examples of co-promotions are when presenters talk about how “great” a film or theatre show is - when they may not have actually seen it! 

Simply drop us a message today and we will send over more specific information about radio advertising costs. 

Does Radio Advertising Work?

The simple answer is yes!

When you think about it, most people listen to the radio on a daily basis; in their homes, at work and also when driving, therefore it is a great way to reach a mass amount of people quickly. This mass reach is one of the main benefits; it can hit millions of people all at once. Most forms of marketing media (apart from TV advertising) cannot claim to achieve this, whilst radio adverts manage to do this at a fraction of the price of TV advertising.

However, even though a radio ad hits a huge number of listeners this isn’t untargeted as stations have different demographics e.g. younger people tend to listen to Hits/Capital FM, older listeners tend to tune into Smooth. Our teams will help match your product and message to the most suitable stations.

This targeting is the main reason radio advertising achieves brilliant results time after time and why radio advertising effectiveness is high; radio has high reach but wastage is reduced as these people are targetted. 

The value for money is another reason radio is popular with many advertisers and companies. 

Which Companies Typically Advertise on The Radio in GU23 7?

As radio listeners represent a great cross-section of society, advertising on radio works for most businesses and is a popular form of marketing employed by a range of companies from diverse industries. The most popular types of companies who advertise on radio through our teams include: 

If you would like to book a radio campaign or for us to propose a radio advertising campaign for you, contact us today for more information. 

Which Are The Top UK Radio Stations To Advertise On?

When thinking about which station to go for, put yourself in the mind of your potential customer and think “what station would they listen to”? Selecting the right station is the key to all successful campaigns.

The most popular campaigns we run are with: 

  • Capital/Hits FM advertising

  • Heart FM advertising

  • Smooth FM advertising

  • Classic FM advertising

  • Magic FM advertising

  • Absolute FM advertising

  • Local radio advertising

Contact us today for more information and advice about the above commercial radio stations and use radio to reach your target audience. 

Combination Marketing - Teaming Your Radio Adverts With Other Suitable Advertising Options

If you are looking to combine commercial radio with other options the below typically work well:  

  • Online - as people will hear your radio advert they are then likely to go online to find out more information. A strong online presence is, therefore, a good idea to supplement your campaign.

  • Social media marketing - similar to the benefits of online support, social media is often a good idea to use to back up your radio ads. 

  • Bus ads - bus ads or other forms of outdoor promotions are a great way to support radio, meaning that people get to see and hear what you have to offer. 

  • TV - the cherry on top of any marketing campaign - the power of TV is superb and can be targeted to regions making it more affordable than people often realise.

What Makes the Best Commerical Radio Adverts in Cartbridge?

With your radio advertising, you must remember that the audience can only listen to your product or service being described by words - they obviously can't see it -  this means you need to create an innovative advert which will catch their attention. Also, you don't have much time - 30 seconds is not a lot of time to describe what you are offering - so you must get to the point and be clear and concise. Sometimes catchy phrases and slogans work and a good sound bed can attract attention further - but also just being clear and direct is important; don't try and cram too much in.

To summarise we would say; try not to be too clever, as most listeners are doing other things - so get to the point and don't be too confusing. You just need to grab their attention and encourage them to seek more information at a later time.  

Can You Help Me Make a Radio Advert Or Do I Need to Supply One Direct?

Yes! 

Get in touch today and we can help you make your advert with our radio ad production team at a brilliant rate. When producing this for you we, of course, take into account best practices as outlined by the Radio Advertising Bureau (RAB). We will also help with script-writing, bed creation and finding a suitable voice-over artist to match with your individual needs.  Our top tip would be to get an “ear-catching” advert so that it stands out; something clear, catchy and to the point works best.  

Frequently Asked Questions about Advertising on the Radio

Here are the most popular questions we get asked:  

What does it cost to advertise on the radio? 

As we explore in the guide, the cost depends on a few factors including which stations you choose, the length of the campaign and the time of year. Many advertisers use radio as it offers great value for money. 

What does radio advertising mean? 

It's basically advertising on the radio using short pre-recorded adverts that are broadcast to a set pre-approved schedule. It's used by a wide range of businesses and brands due to it's proven success.  

How much is a 30-second radio ad? 

It depends on the station and the listenership, larger more commercial stations with more listeners cost more than smaller more local ones. 

Is radio advertising still effective? 

Very, its reasonable price tag and ability to reach a large number of people make it both highly effective and a firm favourite with a broad range of companies who are looking to increase profits or raise awareness. It's probably an under-used advertising medium, considering its great results. 

Contact Us

So, if you are looking for radio adverts in Cartbridge, look no further than us.

You can either let us know which commercial radio station you are interested or we will put together a proposal based on your budgets, aims and target audience. We can also supply you with more information on the advantages of radio advertising any other advice or information that you may need.

We look forward to hearing from you and working to get your product, brand or service on the airwaves!

Contact Us

Topics covered - radio advertising in GU23 7. 

We cover Cartbridge (Surrey)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for radio advertising
Middle Bourne Knowle Grove Reigate Woldingham Garden Village Fetcham Rowly Smart's Heath Ashtead Common Pirbright Gatwick Claremont Park Kingswood Combe Common Ewell Newdigate Merrow Chaldon Fairlands Warwick Wold Fisher's Hill Weston Green Stanners Hill Wentworth Chipstead Walton on the Hill Elstead Anglefield Corner Chilworth Batt's Corner Hog Hatch Waterloo Sunbury Common Whitmoor Bottom Runfold Mid Holmwood Buckland Chertsey Lightwater Tyler's Green Stoneleigh Stroud Common Martyr's Green Chiddingfold Farnham Rose Hill Enton Green Gadbrook Upper Hale Chobham South Earlswood Critchmere Giggshill South Merstham Stroude North Looe St George's Hill Charlton Burgh Heath Crawley Hill Pitland Street Brockham Felthamhill Woldingham Oxted Dorking Runnymede Cobham Woodbridge Hill Redhill Hawk's Hill Horne Great Enton Broadmoor Crowhurst Lane End Sidlow Rydeshill Elm Corner Normandy Manor Park Badshot Lea Lower Kingswood Fickleshole Eashing Nalderswood Crosswater Wheelerstreet Holland Godalming Hurst Park Crownpits Westcott Woodhatch Weybridge Lock Island Ansteadbrook Brockham Park Hurlands Broadford Banstead Sunbury Sandhills Frensham Deepdene Irons Bottom Ash Frimley Green Tilford Common Isle of Wight Sandy Cross Tower Hill Capel Abinger Hammer Hascombe Towpath Thorpe Slyfield Downside Mousehill Hersham Wasp Green Thorncombe Street The Sands Fredley Old Woking Abbey Mead Walliswood Netherne on-the-Hill Lingfield York Town Tatsfield South Godstone Charlwood Dockenfield Pyrford Whitfield Court Highstreet Green Dippenhall Windlesham Haslemere Heatherside Friday Street Stonehill Brewer Street Dormans Park Lower Bourne Caterham Castle Green Farleigh Paynes Green Burpham Lower Ashtead Ash Green Upper Eashing Limpsfield Common Hermitage Woods Estate Worcester Park Pagewood Epsom Downs Dunsfold Subrosa Hambledon West End Margery Stoke D'Abernon Wisley Bletchingley Brook Parkgate Heath End Gomshall Thames Ditton Burntcommon Hale Penny Pot Buckland Ashley Park West Bedfont Westfield Forest Green Dunsfold Green Church Town Wey Meadows Tyrell's Wood Hooley Lingfield Common Wray Common Laker's Green Mayford Laleham Littleton Claygate Willey Green Great Burgh Hookwood Godstone Blackbrook Longcross Dennisville Mytchett Almshouse Common Bisley Camp Mayes Green Abinger Bottom Cartbridge Stanwell Moor Hogden Bottom Sheerwater Lordshill Common Shepperton Green Churt Tilford St John's Burwood Park Limpsfield Chart Nutfield Mogador Thorpe Green Smoky Hole Bunce Common Cudworth Henley Park Shortfield Common Royal Holloway Burstow Ashford Felbridge East Ewell Shepperton Milford Thorpe Lea Pharaoh's Island Byfleet Stonebridge Charleshill Park Barn Rowledge Headley West Molesey Jacobs Well Rushmoor Mimbridge Alfold New Haw Onslow Village Tyrrell's Wood Knowle Hill Chertsey Meads Aaron's Hill Brook Place Box Hill Trumps Green Dogkennel Green Abinger Common Leatherhead Common Pyle Hill The Chart Outwood Nork Staines-upon-Thames Hockering Estate Flexford Ripley Burrowhill Hindhead Mount Hermon Seale Givons Grove Cranleigh Peartree Green Stanford Common Leigh White Post Knowle Green Grove Heath Shackleford Merle Common Bisley Shottermill Westborough Crowhurst Maybury Littleton Common Grafham Skimmington Fairmile Smallfield Bramley Pachesham Park Broadham Green Tadworth Lower Eashing Langley Vale Walton-on-Thames Hamhaugh Island Blindley Heath Ellen's Green St Ann's Hill Elmbridge Village Newlands Corner Ottershaw West Byfleet Brook Fan Grove Catteshall Burrows Cross Sheet's Heath Kingswood Warren Reigate Heath Povey Cross North Holmwood Donkey Town Sutton Green Whiteley Village Okewood Hill May's Green Beare Green Culmer Domewood Upper Halliford Wotton Wyke Frith Hill Holmethorpe Norney Bowlhead Green Stoughton Merstham Harpesford Pixham Doversgreen Hydestile Whitmoor Vale Stanwell Keeper's Corner Little London Tongham Hurtmore Peaslake Leatherhead Wonersh Westbrook Wanborough Fetcham Grove Palmers Cross Ash Vale Horley Titsey Coldharbour Holloway Hill Peasmarsh Birch Green Spreakley Frimley Ridge South Nutfield Weatherhill West Ewell Lucas Green Gatton Hinchley Wood Ockford Ridge Pitch Place Greatpark Mugswell Munstead Heath Farncombe Send Grove Blackheath Row Town Addlestone Pray Heath Pyrford Village Grayswood Brookwood Tuesley Holmbury St Mary Woodmansterne St Johns Puttenham Hamm Moor Ashford Common Beasley's Ait Polesden Lacey Oxshott Norley Common Lane End Shere Farleigh Court Effingham Common Hatchford Woodham Shellwood Cross Peper Harow Dawesgreen The Ridge Birtley Green Horsell Birch Kempton Park Pirbright Camp Westhumble Egham Hythe St Ann's Heath Upper Ifold Shrubs Hill Bishopsgate Rowhill Penton Hook Pot Common Hurst Green Moorhouse Bank West Horsley Newchapel Whitewood Artington Egham Wick Beacon Hill Witley Bushy Hill Farley Green Addlestonemoor Nutcombe Compton East Clandon Strood Green Albury Heath Guildford Park Oatlands Park Coles Meads Esher Ewhurst Cramhurst Bellfields Ramsnest Common Shamley Green Sutton Abinger Ashtead Busbridge Sunbury-on-Thames Brick Hill Frimley Ash Estates Whitebushes Albury Hatchford End Abbotswood Norwood Hill Loxhill Lyne Compton Hook Heath Woodcote Send Horsell Binscombe East Horsley Whyteleafe Betchworth Kingfield Ridge Green Knaphill Dunsfold Common Englefield Green Tilford Reeds Woolmer Hill Mytchett Place Boundstone Meath Green Weybourne Russ Hill Guildford Shalford Hamm Court Estate Deepcut East Molesey Clark's Green Ewhurst Green Felcourt Woking Brooklands Bagshot Effingham Great Bookham The Bourne Virginia Water Worplesdon Pyrford Green Long Ditton Field Common Green Cross Ockley East Shalford Ranmore Common Camberley Pains-Hill New England Send Marsh Ripley Springs Littlewick Littlefield Common Epsom Littleton Ridgebridge Hill South Park Hatton Hill Shepherd's Hill Mead Vale Wrecclesham Holmwood Corner Salfords Lower Green Limpsfield Dormansland Thursley Rydens Alfold Crossways Hamsey Green Chattern Hill Millbridge Shortheath Wormley Mickleham West End Bagshot Heath Hoe South Holmwood Haxted Tandridge West Clandon Ockham Egham Logmore Green Livingstone Park Warlingham Chelsham The Wells Lower Halliford Little Bookham Wood Street Village