Radio Advertising in Queslett

Get in touch

Radio Station Advertising in Queslett

Radio advertising is a fantastic and cost-effective way to promote most brands, services and businesses on commercial radio stations.

Our experienced marketing teams work with major stations every day and can arrange advertising across the whole country. As well as large well-known stations we can also arrange adverts on smaller more local stations, which are well known and highly effective in their regions.

Popular stations reach millions of listeners daily. So, if you're looking for radio advertising for your company, look no further than us. We'll have your brand broadcasting on the airwaves in no time at all!

If you are interested in this popular form of marketing, please contact us today. We look forward to hearing from you and creating a radio advertising campaign to suit your needs. 

Most radio campaigns have a recommended minimum spend of £2000 to have a successful impact. 

Contact Us

What is Radio Station Advertising?

Put simply, radio advertising is a way to promote your product or service on commercial radio stations through the medium of short audio adverts (typically 30 seconds long). These radio adverts typically run in between songs, chat and news bulletins and are used by a range of companies due to their ability to reach a huge cross-section of society.

Radio ads are used for a variety of messages; from commercial selling through to public service messaging.

Radio costs are reasonable when compared to other forms of marketing, meaning that it subsequently achieves a great return on investment; this is one of its main advantages and why it is used time after time, week after week.  

If you would like free quotes contact us today.

Get a Quote

What is the Cost of Radio Advertising?

The factors which broadly determine the cost are outlined below:

  • Reach/Number of Listeners/Listenership – the more people who tune in to a radio station on a daily basis (and therefore the more likely to hear your radio advert) the more expensive it will be. Heart advertising costs and Hits/Capital radio advertising costs are obviously more expensive (as large commercial stations) than smaller local stations - but you would expect this because they have more listeners (so potentially more customers for you). So the option when choosing a station to advertise on is; do you want to hit lots of people in a wide area or a smaller but more select audience more locally?

  • Number of Slots – the more slots (number of radio adverts) you choose to have, the more expensive it will be. You may choose to do a couple of ads each day or want to go more “heavyweight” and do between 10-15 slots so that you are covering the majority of the day. If you are uncertain of which approach to take our media planners will advise. Think about when in the day your target market and target audience will be listening and tailor your slots to their life and listening patterns.

  • Length of Campaign – most adverts are the same length – 30 seconds – and a typical campaign would be over one week. Sometimes however you may want to do a shorter period, a weekend promotion or a “winning weekend” are popular in raising awareness. If you have a larger budget, you may look to do a few weeks with your radio ad to really get your message and brand out there on the airwaves. For the best results, we tend to suggest a minimum of a week, however, a two-week campaign is ideal for a good amount of coverage.

  • Time of Slots - depending on what you are promoting, certain times of day may work better. Slots are broadly broken down into breakfast, day, evening (rush hour) and night. The most sought-after tend to be breakfast and evening as they have higher listeners. Again, have a think about when your target audience may be listening, or equally spread them throughout the day to hit a variety and cross-section of people. A spread tends to be the most typical approach by most advertisers but your product will guide you to the most suitable timings.

  • Radio Talk Ups and Radio Co-Promotions – as well as doing straight “air-time” you can also do what is called “talk-up” or “co-promotions”, this is where the DJs/presenters talk about a product. Often this can be a more creative approach. They are given a script and bullet points to mention so that they talk about the right things and are “on message”. Radio co-promos are often an informal way of getting your key information across. Sometimes stations can be picky about what services and products they do co-promotions with. Examples of co-promotions are when presenters talk about how “great” a film or theatre show is - when they may not have actually seen it! 

Simply drop us a message today and we will send over more specific information about radio advertising costs. 

Does Radio Advertising Work?

The simple answer is yes!

When you think about it, most people listen to the radio on a daily basis; in their homes, at work and also when driving, therefore it is a great way to reach a mass amount of people quickly. This mass reach is one of the main benefits; it can hit millions of people all at once. Most forms of marketing media (apart from TV advertising) cannot claim to achieve this, whilst radio adverts manage to do this at a fraction of the price of TV advertising.

However, even though a radio ad hits a huge number of listeners this isn’t untargeted as stations have different demographics e.g. younger people tend to listen to Hits/Capital FM, older listeners tend to tune into Smooth. Our teams will help match your product and message to the most suitable stations.

This targeting is the main reason radio advertising achieves brilliant results time after time and why radio advertising effectiveness is high; radio has high reach but wastage is reduced as these people are targetted. 

The value for money is another reason radio is popular with many advertisers and companies. 

Which Companies Typically Advertise on The Radio in B44 8?

As radio listeners represent a great cross-section of society, advertising on radio works for most businesses and is a popular form of marketing employed by a range of companies from diverse industries. The most popular types of companies who advertise on radio through our teams include: 

If you would like to book a radio campaign or for us to propose a radio advertising campaign for you, contact us today for more information. 

Which Are The Top UK Radio Stations To Advertise On?

When thinking about which station to go for, put yourself in the mind of your potential customer and think “what station would they listen to”? Selecting the right station is the key to all successful campaigns.

The most popular campaigns we run are with: 

  • Capital/Hits FM advertising

  • Heart FM advertising

  • Smooth FM advertising

  • Classic FM advertising

  • Magic FM advertising

  • Absolute FM advertising

  • Local radio advertising

Contact us today for more information and advice about the above commercial radio stations and use radio to reach your target audience. 

Combination Marketing - Teaming Your Radio Adverts With Other Suitable Advertising Options

If you are looking to combine commercial radio with other options the below typically work well:  

  • Online - as people will hear your radio advert they are then likely to go online to find out more information. A strong online presence is, therefore, a good idea to supplement your campaign.

  • Social media marketing - similar to the benefits of online support, social media is often a good idea to use to back up your radio ads. 

  • Bus ads - bus ads or other forms of outdoor promotions are a great way to support radio, meaning that people get to see and hear what you have to offer. 

  • TV - the cherry on top of any marketing campaign - the power of TV is superb and can be targeted to regions making it more affordable than people often realise.

What Makes the Best Commerical Radio Adverts in Queslett?

With your radio advertising, you must remember that the audience can only listen to your product or service being described by words - they obviously can't see it -  this means you need to create an innovative advert which will catch their attention. Also, you don't have much time - 30 seconds is not a lot of time to describe what you are offering - so you must get to the point and be clear and concise. Sometimes catchy phrases and slogans work and a good sound bed can attract attention further - but also just being clear and direct is important; don't try and cram too much in.

To summarise we would say; try not to be too clever, as most listeners are doing other things - so get to the point and don't be too confusing. You just need to grab their attention and encourage them to seek more information at a later time.  

Can You Help Me Make a Radio Advert Or Do I Need to Supply One Direct?

Yes! 

Get in touch today and we can help you make your advert with our radio ad production team at a brilliant rate. When producing this for you we, of course, take into account best practices as outlined by the Radio Advertising Bureau (RAB). We will also help with script-writing, bed creation and finding a suitable voice-over artist to match with your individual needs.  Our top tip would be to get an “ear-catching” advert so that it stands out; something clear, catchy and to the point works best.  

Frequently Asked Questions about Advertising on the Radio

Here are the most popular questions we get asked:  

What does it cost to advertise on the radio? 

As we explore in the guide, the cost depends on a few factors including which stations you choose, the length of the campaign and the time of year. Many advertisers use radio as it offers great value for money. 

What does radio advertising mean? 

It's basically advertising on the radio using short pre-recorded adverts that are broadcast to a set pre-approved schedule. It's used by a wide range of businesses and brands due to it's proven success.  

How much is a 30-second radio ad? 

It depends on the station and the listenership, larger more commercial stations with more listeners cost more than smaller more local ones. 

Is radio advertising still effective? 

Very, its reasonable price tag and ability to reach a large number of people make it both highly effective and a firm favourite with a broad range of companies who are looking to increase profits or raise awareness. It's probably an under-used advertising medium, considering its great results. 

Contact Us

So, if you are looking for radio adverts in Queslett, look no further than us.

You can either let us know which commercial radio station you are interested or we will put together a proposal based on your budgets, aims and target audience. We can also supply you with more information on the advantages of radio advertising any other advice or information that you may need.

We look forward to hearing from you and working to get your product, brand or service on the airwaves!

Contact Us

Topics covered - radio advertising in B44 8. 

We cover Queslett (West Midlands)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for radio advertising
Halesowen Dunstall Hill Hockley Heath Newbridge Hill Top Darley Green Reddicap Heath Millfields Portobello Birches Green Lanesfield Stoke Packwood Beech Lanes Wordsley Bromley Stubber's Green Spring Bank The Woods Penn Ruiton Chelmsley Wood Great Bridge Bloxwich Catherine Cross Grove Vale Gospel Oak Yew Tree Sheldon Four Oaks Bacon's End Bordesley Green East Bournville Hillfields Kineton Green Tippity Green West Smethwick Catshill Bescot Lapal Upper Stoke Lutley Oakham Withymoor Village Elston Hall Dixon's Green Beechwood Priory Upper Witton Waring's Green Woodcross Tividale Tividale Hall Radford Alderman's Green Quarry Bank Illshaw Heath Bushbury Hill Mayer's Green Old Oscott Bordesley Green Deritend Pendeford Short Cross Old Fallings Packwood Gullet Boldmere South Yardley Mount Pleasant Ashmore Lake Wood End Rood End Amblecote Bentley West Bromwich Stoke Aldermoor Heath End Manor House Caldmore Acocks Green Rushall Warley Woods Sparkbrook Streetly Four Oaks Hollyberry End Royal Sutton Coldfield Bradley The Straits New Mills Pickford Green Swan Village Springfield Marston Green St Chads Pelsall Wood Tollbar End Sedgley Fen End Scotlands Darlaston Green Brownhills Hockley Hart's Hill Lyndon New Oscott Round's Green Three Maypoles New Town Coseley New Cross Hall Green Middle Stoke Bristnall Fields Edgbaston Vauxhall Cheylesmore New Invention Palmers Cross Shirley Heath Hawkesley Hall Green Parkfield Finham Lower Stoke Brierley Hill Eve Hill Edgwick Park Village Shepwell Green Neachells Perry Barr Ridgacre Balsall Street Brown's Green Bromford Shard End Fishley Short Heath Hall Green Keresley Ashmore Park Catherine-de-Barnes Cape Hill Kingswinford Whoberley Streetly Leighswood Greet Millison's Wood Gib Heath Watford Gap Cheswick Green The Coppice County Bridge Cotteridge Clayhanger Barr Common Lode Heath Cinder Hill Illey Ettingshall The Manor Wyken Wren's Nest Low Hill Hasluck's Green Ryecroft Digbeth Eaves Green Wightwick Lower Gornal Westwood Heath Netherton Ladymoor Wootton Green Nordley Hill Allesley Green Old Hill Springfield Aston New Town Westwood Gardens Lodge Green Stockfield Rowley's Green Blakenhall Erdington Black Patch Wake Green Birchfield Little Bromwich Norton Green Woodsetton Lifford Meriden Ladywood Wednesbury Oak Lea Hall Fallings Park Church End Little London Kitt's Green Aldersley Darby's Hill Aldridge Woods Bank Darby End Middle Bickenhill Hill Wood Beechwood Gardens Vigo Yardley Wood Wednesfield Chapel Fields Langley Green West Heath Upper Ettingshall Small Heath Bearwood Stow Lawn Summerford Place Blakeley Green Tyburn Ridge Hill Leamore Wolverhampton Walsall Wood Bramford Harvills Hawthorn Brockmoor Temple Balsall Hall Green Chapel Green Moor Hall Tyseley Sparkhill Dudley Holbrooks Tipton Hardwick Lower Eastern Green London Fields Willenhall Eastcote Wood End Dudley Wood Harborne Black Lake Russell's Hall Stourbridge Bentley Heath Monmore Green Balls Hill Tidbury Green Billesley Selly Park Ettingshall Park Holly Hall Spring Vale Lane Head Showell Green Priestfield Wednesbury Shelfield Brandhall California Walsall Upper Gornal Mushroom Green Gibbet Hill Dickens Heath Bell Green Old Dock Stechford Perry Coundon Green Spon End Sedgemere Shire Oak Cofton Common Woodcock Hill Birmingham The Leys Daisy Bank Pleck Friar Park Chadwick End Rumbush Titford Little Heath Parting of the Heaths Monks Park Soho Bushbury Brookfields Fordbridge Sutton Coldfield Mill Green Newton Garrets Green Brownshill Green Blossomfield Holly Bank Perry Common Tettenhall Bradnock's Marsh Hurst Green King's Norton Swan Village Birchills Elmdon Hasbury All Saints Warstock Queslett Stone Cross Stambermill Rotten Row Goscote Hodgehill Lye Rough Hills Ryders Green Solihull Lodge Woodgate Valley Whiteheath Gate Bordesley Flint's Green Smethwick Gosford Green Lyndon Green Stow Heath Shirley Walker's Heath Box Trees Alum Rock Palfrey Daw End Ten Acres Paradise The Chuckery Woodgate Kingstanding Deepfields Wollaston Wyken Green Horseley Heath Green Lanes Bowling Green Great Barr Berkswell Blackheath Wall Heath Benton Green Whitlock's End Lower Bradley Great Heath Tower Hill West Coseley Shirley Street Gravelly Hill Moseley New Town Row Brownhills West Moseley Village The Flatts Goldthorn Park Nechells Green Woodshires Green Walsgrave on Sowe Merridale Hilltop Roseville Copt Heath Bourne Vale King's Heath Freezeland Selly Oak Doe Bank Pedmore Pelsall Ley Hill Kirby Corner Wallbrook Stoke Heath Toll End Newbolds Buckland End Causeway Green Cradley Heath Stirchley Lozells Chad Valley Brickhouse Farm Castle Vale Darlaston Ladywood Gornalwood Coundon Whitehouse Common Green Lane Sandwell Hockley Canley Willenhall Whitmore Reans Tilehouse Green Pinkett's Booth Old Swinford Hall End Allesley Oxbarn Handsworth Colehall Whitmore Park Highgate Thimble End Mere Green The Delves Stoke Park Saltley Rotton Park Chester Road Pype Hayes Lambert's End Handsworth Wood Hay Mills Heath Town Oldbury Hawne Blowers Green Golds Hill Loxdale Summerfield Park Netherwood Heath Whitley Draper's Fields Dorridge Yardley Little Bloxwich Elmdon Heath Walmley Summer Hill Kates Hill Wergs Londonderry Moor Green Olton Newtown The Lunt Bunker's Hill Bartley Green Tile Hill Alcester Lane's End Lodge Hill Tipton Green Castlecroft Bickenhill Burnt Tree Heronfield Goldthorn Hill Lime Tree Park Pickford Pinley Gardens Roughley Hurst Hill Pinley Moseley Potter's Green King's Hill Grace Mary Estate Hayley Green Carol Green Balsall Heath Griffin's Hill Monkspath Northfield Portway Oscott Ward End Highfields Upper Eastern Green Wellington Place Solihull Greenleighs Bishopgate Green Wood Hayes Tat Bank Rowley Regis Knowle Hill and Cakemore Longford Tettenhall Wood Harvest Hill Baptist End Longbridge Foleshill Ulverley Green Wollescote Red Hill Haden Cross Vicarage Hawkes End Woodway Park Fallings Heath Four Oaks Park Aston Oakeswell End Weoley Castle Balsall Claregate Turves Green Winson Green Billesley Common Penn Fields Cannon Hill Mesty Croft Dudley Port Pheasey The Knowle Frankley Church Hill Perry Beeches New Town Underhill Primrose Hill Charlemont Balsall Common Albion Stivichall Minworth Tansley Hill Coal Pool Foxford Nechells Wood Green Spring Vale Springfield Wylde Green Wallington Heath Lee Bank Hamstead Bloomfield Bilston Blakenall Heath Langley Earlsdon Yardley Fields Cradley Shenley Fields Tudor Hill Falcon Lodge Banners Gate Barston Greets Green Hampton in Arden Salter Street Rough Hay Cawney Hill Woodside Batmans Hill Coombeswood Golds Green Rubery Walsal End Fordhouses Harden Princes End Norton Short Heath March End Reeves Green Merry Hill Hateley Heath Knowle Grove Merry Hill Binley Maney Oldwich Lane Gilbertstone Washwood Heath Court House Green Kingshurst Brades Village Coventry Glebe Farm Springs Mire Hill Canley Gardens Sharmans Cross Henley Green Bournbrook Hill Hook Dibdale Finchfield Witton Parkes Hall Churchfield Garretts Green Moxley New Dock Dudley's Fields Compton Brandwood End Pensnett Stockland Green Tile Cross Ocker Hill Highter's Heath Catchems Corner Guns Village Castle Bromwich Stockwell End Bradmore Windmill End Meer End Tibbington Scott's Green Oxley