Radio Advertising in Lower Berrington

Get in touch

Radio Station Advertising in Lower Berrington

Radio advertising is a fantastic and cost-effective way to promote most brands, services and businesses on commercial radio stations.

Our experienced marketing teams work with major stations every day and can arrange advertising across the whole country. As well as large well-known stations we can also arrange adverts on smaller more local stations, which are well known and highly effective in their regions.

Popular stations reach millions of listeners daily. So, if you're looking for radio advertising for your company, look no further than us. We'll have your brand broadcasting on the airwaves in no time at all!

If you are interested in this popular form of marketing, please contact us today. We look forward to hearing from you and creating a radio advertising campaign to suit your needs. 

Most radio campaigns have a recommended minimum spend of £2000 to have a successful impact. 

Contact Us

What is Radio Station Advertising?

Put simply, radio advertising is a way to promote your product or service on commercial radio stations through the medium of short audio adverts (typically 30 seconds long). These radio adverts typically run in between songs, chat and news bulletins and are used by a range of companies due to their ability to reach a huge cross-section of society.

Radio ads are used for a variety of messages; from commercial selling through to public service messaging.

Radio costs are reasonable when compared to other forms of marketing, meaning that it subsequently achieves a great return on investment; this is one of its main advantages and why it is used time after time, week after week.  

If you would like free quotes contact us today.

Get a Quote

What is the Cost of Radio Advertising?

The factors which broadly determine the cost are outlined below:

  • Reach/Number of Listeners/Listenership – the more people who tune in to a radio station on a daily basis (and therefore the more likely to hear your radio advert) the more expensive it will be. Heart advertising costs and Hits/Capital radio advertising costs are obviously more expensive (as large commercial stations) than smaller local stations - but you would expect this because they have more listeners (so potentially more customers for you). So the option when choosing a station to advertise on is; do you want to hit lots of people in a wide area or a smaller but more select audience more locally?

  • Number of Slots – the more slots (number of radio adverts) you choose to have, the more expensive it will be. You may choose to do a couple of ads each day or want to go more “heavyweight” and do between 10-15 slots so that you are covering the majority of the day. If you are uncertain of which approach to take our media planners will advise. Think about when in the day your target market and target audience will be listening and tailor your slots to their life and listening patterns.

  • Length of Campaign – most adverts are the same length – 30 seconds – and a typical campaign would be over one week. Sometimes however you may want to do a shorter period, a weekend promotion or a “winning weekend” are popular in raising awareness. If you have a larger budget, you may look to do a few weeks with your radio ad to really get your message and brand out there on the airwaves. For the best results, we tend to suggest a minimum of a week, however, a two-week campaign is ideal for a good amount of coverage.

  • Time of Slots - depending on what you are promoting, certain times of day may work better. Slots are broadly broken down into breakfast, day, evening (rush hour) and night. The most sought-after tend to be breakfast and evening as they have higher listeners. Again, have a think about when your target audience may be listening, or equally spread them throughout the day to hit a variety and cross-section of people. A spread tends to be the most typical approach by most advertisers but your product will guide you to the most suitable timings.

  • Radio Talk Ups and Radio Co-Promotions – as well as doing straight “air-time” you can also do what is called “talk-up” or “co-promotions”, this is where the DJs/presenters talk about a product. Often this can be a more creative approach. They are given a script and bullet points to mention so that they talk about the right things and are “on message”. Radio co-promos are often an informal way of getting your key information across. Sometimes stations can be picky about what services and products they do co-promotions with. Examples of co-promotions are when presenters talk about how “great” a film or theatre show is - when they may not have actually seen it! 

Simply drop us a message today and we will send over more specific information about radio advertising costs. 

Does Radio Advertising Work?

The simple answer is yes!

When you think about it, most people listen to the radio on a daily basis; in their homes, at work and also when driving, therefore it is a great way to reach a mass amount of people quickly. This mass reach is one of the main benefits; it can hit millions of people all at once. Most forms of marketing media (apart from TV advertising) cannot claim to achieve this, whilst radio adverts manage to do this at a fraction of the price of TV advertising.

However, even though a radio ad hits a huge number of listeners this isn’t untargeted as stations have different demographics e.g. younger people tend to listen to Hits/Capital FM, older listeners tend to tune into Smooth. Our teams will help match your product and message to the most suitable stations.

This targeting is the main reason radio advertising achieves brilliant results time after time and why radio advertising effectiveness is high; radio has high reach but wastage is reduced as these people are targetted. 

The value for money is another reason radio is popular with many advertisers and companies. 

Which Companies Typically Advertise on The Radio in WR15 8?

As radio listeners represent a great cross-section of society, advertising on radio works for most businesses and is a popular form of marketing employed by a range of companies from diverse industries. The most popular types of companies who advertise on radio through our teams include: 

If you would like to book a radio campaign or for us to propose a radio advertising campaign for you, contact us today for more information. 

Which Are The Top UK Radio Stations To Advertise On?

When thinking about which station to go for, put yourself in the mind of your potential customer and think “what station would they listen to”? Selecting the right station is the key to all successful campaigns.

The most popular campaigns we run are with: 

  • Capital/Hits FM advertising

  • Heart FM advertising

  • Smooth FM advertising

  • Classic FM advertising

  • Magic FM advertising

  • Absolute FM advertising

  • Local radio advertising

Contact us today for more information and advice about the above commercial radio stations and use radio to reach your target audience. 

Combination Marketing - Teaming Your Radio Adverts With Other Suitable Advertising Options

If you are looking to combine commercial radio with other options the below typically work well:  

  • Online - as people will hear your radio advert they are then likely to go online to find out more information. A strong online presence is, therefore, a good idea to supplement your campaign.

  • Social media marketing - similar to the benefits of online support, social media is often a good idea to use to back up your radio ads. 

  • Bus ads - bus ads or other forms of outdoor promotions are a great way to support radio, meaning that people get to see and hear what you have to offer. 

  • TV - the cherry on top of any marketing campaign - the power of TV is superb and can be targeted to regions making it more affordable than people often realise.

What Makes the Best Commerical Radio Adverts in Lower Berrington?

With your radio advertising, you must remember that the audience can only listen to your product or service being described by words - they obviously can't see it -  this means you need to create an innovative advert which will catch their attention. Also, you don't have much time - 30 seconds is not a lot of time to describe what you are offering - so you must get to the point and be clear and concise. Sometimes catchy phrases and slogans work and a good sound bed can attract attention further - but also just being clear and direct is important; don't try and cram too much in.

To summarise we would say; try not to be too clever, as most listeners are doing other things - so get to the point and don't be too confusing. You just need to grab their attention and encourage them to seek more information at a later time.  

Can You Help Me Make a Radio Advert Or Do I Need to Supply One Direct?

Yes! 

Get in touch today and we can help you make your advert with our radio ad production team at a brilliant rate. When producing this for you we, of course, take into account best practices as outlined by the Radio Advertising Bureau (RAB). We will also help with script-writing, bed creation and finding a suitable voice-over artist to match with your individual needs.  Our top tip would be to get an “ear-catching” advert so that it stands out; something clear, catchy and to the point works best.  

Frequently Asked Questions about Advertising on the Radio

Here are the most popular questions we get asked:  

What does it cost to advertise on the radio? 

As we explore in the guide, the cost depends on a few factors including which stations you choose, the length of the campaign and the time of year. Many advertisers use radio as it offers great value for money. 

What does radio advertising mean? 

It's basically advertising on the radio using short pre-recorded adverts that are broadcast to a set pre-approved schedule. It's used by a wide range of businesses and brands due to it's proven success.  

How much is a 30-second radio ad? 

It depends on the station and the listenership, larger more commercial stations with more listeners cost more than smaller more local ones. 

Is radio advertising still effective? 

Very, its reasonable price tag and ability to reach a large number of people make it both highly effective and a firm favourite with a broad range of companies who are looking to increase profits or raise awareness. It's probably an under-used advertising medium, considering its great results. 

Contact Us

So, if you are looking for radio adverts in Lower Berrington, look no further than us.

You can either let us know which commercial radio station you are interested or we will put together a proposal based on your budgets, aims and target audience. We can also supply you with more information on the advantages of radio advertising any other advice or information that you may need.

We look forward to hearing from you and working to get your product, brand or service on the airwaves!

Contact Us

Topics covered - radio advertising in WR15 8. 

We cover Lower Berrington (Worcestershire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for radio advertising
Beckford Cross Branson's Cross Ham Green Gilvers Lane Broome Sledge Green Phepson Ravenhills Green Sinton Uckinghall Broad Alley North Piddle Upper Catshill Himbleton Upper Howsell Berrington Green Drayton Bliss Gate Kyre Great Comberton Hanley William Holt Lower Town Upper Lode Stockton on Teme St Georges Kington Uphampton Longley Green Copyholt Queenhill Warndon Long Green Malvern Link Lower Bentley Stone Hill Croome Birch Acre Kyre Green Lineholt Common White End St Peter The Great Monkwood Green Ribbesford Broad Common Lime Street Earl's Croome Trotshill Upper Welland Areley Kings Blackpole Collett's Green Lem Hill New End Sytchampton Withybed Green Shernal Green Bromsgrove Drakes Cross Doverdale Sidemoor Laughern Hill Dunhampstead Spennells Belbroughton Upper Marlbrook Grafton Slideslow Link Top Little London Marl Bank Lower Lightwood Major's Green Carpenter's Hill Murcot Washford Frankley Hill Stonebow Alfred's Well Bredon's Norton Martin Hussingtree Upper Wyche Stanklyn Hartle Lower Sapey Doddenham Harpley Aldington Birch Green Cross Bank Little Malvern Eachway Clifton upton Teme Hillhampton Lower Berrington Ramsden Morton under Hill Pershore Astley Burf Astwood Romsley Hill Tanwood Sharpway Gate Primsland Rumbow Cottages Hanley Child Comhampton Mill End Astwood Hanley Castle Ipsley Dayhouse Bank Elcock's Brook Holy Cross Wickhamford Sweet Green Linthurst King's End Halfkey Broadmore Green Hardwick Green Stock Wood Callow End Nash End Beoley Crowcroft Welland Stone Alfrick Westmancote Eldersfield Burcot St Peter the Great Evesham Cowsden Dunhampton Kyre Park Shenstone Hill Side Lickey Grimes Hill Stakenbridge The Rampings Honeybourne Foxlydiate Worlds End Stoulton Blackwell Inkford Bockleton Teddington Hands Broadwaters Twyford Frith Common North Littleton Longdon Heath Drakelow Bell Heath Callow Hill Lodge Park King's Green Batchley Noutard's Green Little Beckford Malvern Wells Wildmoor Copcut Kidderminster Inkberrow Eight Oaks Birch Berrow Tenbury Wells Defford Hanbury Wick Buckridge Hartlebury The Lakes Finstall Crowle Green Birts Street Fladbury Suckley Knowl Naunton Beauchamp Woolmere Green Kitwell Dodford Clent Harbours Hill Matchborough Berry Hill Blakedown Upton Snodsbury Lower Moor Bluntington Harvington Bayton Bordesley Broom Hill Willow Green Broad Heath Rhydd Green Yarhampton Clows Top Crabbs Cross Hawbridge Dagtail End South Littleton West Hagley Gallows Green Greenhill Chawson Lower Illey Holbeache Bank Street Sneads Green Tanner's Green Walcot Nineveh Leapgate Heath Green Rednal West Malvern The Vines Broad Green Smite Hill Diglis Astley Hanley Swan Purshull Green Yarhampton Cross Offenham Radford Franche Grimley Netherwich Ashfield Brotheridge Green Claines Crossway Green West End Hillpool Hampton Lovett Bridge End Cookhill Crown East Alvechurch Stock Green Cherry Orchard Chase End Street Sandford Charlton Red Hill Cookley Clevelode Drakes Broughton Broadwas Wythall St John's Bickley Nineveh Wolverley Shrawley Stoney Hill Woodmancote Interfield Mustow Green Bryan's Green Bournheath Little Welland Childswickham Bell Green Brockamin Gorst Hill Hales Park Chadbury Green Street Rochford Hall Green Waresley Park Farm Astwood Bank Sutton Farm Atch Lench Abbots Morton Catshill Riverside Ockeridge Norton Beach Hay Worcester Foley Park Kempsey Upper Berrington Littleworth Woodcote Green Newtown Vigo Ronkswood Little Witley Hinton Cross Mount Pleasant Catchems End Shell Offmore Farm Torton Portway Ullington Bredon Ladywood Rainbow Hill Elmbridge Stonehall Park End Westlands Woodgates Green Southcrest Rhydd Weatheroak Hill Shawbrook Lower Howsell Bark Hill Upper Moor Bayton Common Chawson Valley Lower Clent Grafton Oldfield Norchard Bateman's Green Greenlands Lydiate Ash Stoke Heath Brownheath Common Throckmorton Structon's Heath Ashton under Hill Napleton Lower Heath Elmley Lovett Linkend Trimpley Lulsley Little Comberton Romsley Rous Lench Buckbury Hill Furze Broadheath Common Draycott Hampton Knighton on Teme Whittington Huddington Hadzor Norton Newnham Bridge Upper Ham Shelsley Walsh Lower Wick Titton Northwick Hoobrook Poolbrook Overbury Rashwood Hindlip Pirton Far Forest Wadborough Woodrow Bury End Cofton Hackett Barnt Green Fladbury Cross Powick Saleway Baughton Eckington Northampton Henbrook Hackman's Gate Holberrow Green Callow Hill Broad Marston Woodrow High Green Ripple Hallow Heath Aggborough Lower Westmancote Birtsmorton The Burf Lea End Hipplecote Bank's Green Martley Briar Hill Smallwood Ab Lench Stoneybridge Churchill Stanford on Teme Hallow North Malvern Charford Abberton Ross Green Dormston Kingswood Witton Green Street Aston Somerville Strensham Corse Lawn Sheriff's Lench Bell End Winterfold Blackminster Whiteleaved Oak Elmley Castle Bastonford Eastham Neight Hill Hinton on the Green Leigh Sinton Castlemorton Little Acton Pin's Green Great Malvern Holt Heath Hagley Naunton Darbys Green Cotheridge Apes Dale Greenway Red Cross Battenton Green Four Pools Oldwood Lincomb Berrow Lower Broadheath Good's Green Alfrick Pound Owlhill Picken End Rye Street Shatterford Kinnersley Broombank Lickhill Barnard's Green Headley Heath Wychbold Bradley Green Holt End Chadwick Pound Bank Drugger's End Hadley Upper Wick Cutnall Green Newbridge Green Footrid Dunstall Common Piper's Hill Wants Green Lineholt Burlish Park Kendal End Low Hill Park Gate Baylis Green Outwood Lickey Hills Baynhall Newland Podmoor Beckford Pink Green Suckley Elms Green Dunley Little Eastbury Hurcott Village Slades Green Cleeve Prior Tibberton Church Lench Kerswell Green Habberley Upper Bentley Cladswell Greenhill Bishampton Bushley Worms Ash Barnettbrook Chatley Great Witley Snead Common Lindridge Oakall Green Windmill Hill Powick Village Lakeside Kersoe Hunnington Heightington Pole Elm Oakenshaw Malvern Common Tutnall Sneachill Comberton Ryall Rushock Winyates Brickfields Bournes Green Marsh End Cooksey Green Upper Haselor Boreley Newtown Hopwood Knowle Fields Holdfast Frogsmarsh Spetchley Caunsall Rowney Green Arrowfield Top Wribbenhall Pensham Rock Menithwood Libbery Welland Golden Valley Stoke Wharf Lower Marlbrook Bevere Swinesherd Hill End Goom's Hill Yieldingtree Wichenford Summerfield Tunnel Hill Bredicot Sinton Green Bouts Droitwich Spa Longdon Hill End Town's End Severn Stoke Shelsley Beauchamp Blackmore End Chaddesley Corbett Stratford White Ladies Aston Cooksey Corner Chandler's Cross Pound Bank Brayswick Hollybush Bransford Stonepits Conderton Newtown Sankyns Green Gilbert's End Longdon Bushley Green Tolladine Huntsbridge Blakebrook Westacre Badsey Bugle Gate Castle Hill Flyford Flavell Duckswich Kemerton Broughton Green Hall Flat Birlingham Upper Wolverton Charlton Badger's Hill Frankley Green Cropthorne Witton Hill Hartlebury Common Berrow Green Lenchwick Stoke Bliss Kinsham Kyrewood Webheath Hatfield Little Inkberrow Dines Green Redditch Clifton upon Teme Peopleton St Godwalds Mere Green Church Hill Acton Enfield Knightwick Moon's Moat Wyre Piddle Baughton Hill Saxon's Lode Suckley Green Hook Bank Winyates Green Upton Warren Priestfield Shurnock Stoke Pound Stanford Bridge Brockencote Aston Fields Knighton Lickey End Upper Rochford Sedgeberrow Stoke Prior Lye Head Sale Green Sherrard's Green Pinvin Worles Common Barbourne Dordale Hollywood Cobley Hill The Walshes Offenham Cross Holt Fleet Grafton Flyford Astley Cross Bredon's Hardwick Eardiston Newland Common Lower Wolverton Pie Corner Orleton Low Hill Gadfield Elm St Michaels Forhill Bricklehampton Long Bank Leigh Timberhonger Abberley Lower Strensham Stanbrook Headless Cross Aston Bank Feckenham Oddingley Howsen Walton Pool Besford Cakebole Noah's Green Madeley Heath Edgiock Bewdley Dowles Kent's Green Upper Gambolds Lower Wyche Ankerdine Hill The Grove Goosehill Green Guller's End Summerhill Smith End Green Harvington Ombersley Coles Green Perryfields Cruise Hill Low Habberley Pensax Littleworth Upton upon Severn Upper Strensham Middle Littleton Moor End Woodgate Camer's Green Cobbler's Corner Abbotswood Earl's Common Tardebigge Frankley Woodsfield Deblin's Green Wilden Pound Green Hawthorn Bush Rushwick Walkwood Upper Arley Hawford Chapman's Hill Mamble Lower Hook Crowle Broughton Hackett Stitchin's Hill Hunt End Blakeshall Stourport-on-Severn Witnells End Pendock Birchen Coppice Madresfield Bengeworth Pebworth Salwarpe Dawshill Moseley Hoden Clifton Guarlford Hollybed Street Wick Episcopi Bretforton Brook End Old Storridge Common Shoulton Fernhill Heath Egdon Trueman's Heath Netherton Hurcott The Hook Abbeydale Churchill Horsham Broadway Britannia Square