Radio Advertising in St Peter the Great

Get in touch

Radio Station Advertising in St Peter the Great

Radio advertising is a fantastic and cost-effective way to promote most brands, services and businesses on commercial radio stations.

Our experienced marketing teams work with major stations every day and can arrange advertising across the whole country. As well as large well-known stations we can also arrange adverts on smaller more local stations, which are well known and highly effective in their regions.

Popular stations reach millions of listeners daily. So, if you're looking for radio advertising for your company, look no further than us. We'll have your brand broadcasting on the airwaves in no time at all!

If you are interested in this popular form of marketing, please contact us today. We look forward to hearing from you and creating a radio advertising campaign to suit your needs. 

Most radio campaigns have a recommended minimum spend of £2000 to have a successful impact. 

Contact Us

What is Radio Station Advertising?

Put simply, radio advertising is a way to promote your product or service on commercial radio stations through the medium of short audio adverts (typically 30 seconds long). These radio adverts typically run in between songs, chat and news bulletins and are used by a range of companies due to their ability to reach a huge cross-section of society.

Radio ads are used for a variety of messages; from commercial selling through to public service messaging.

Radio costs are reasonable when compared to other forms of marketing, meaning that it subsequently achieves a great return on investment; this is one of its main advantages and why it is used time after time, week after week.  

If you would like free quotes contact us today.

Get a Quote

What is the Cost of Radio Advertising?

The factors which broadly determine the cost are outlined below:

  • Reach/Number of Listeners/Listenership – the more people who tune in to a radio station on a daily basis (and therefore the more likely to hear your radio advert) the more expensive it will be. Heart advertising costs and Hits/Capital radio advertising costs are obviously more expensive (as large commercial stations) than smaller local stations - but you would expect this because they have more listeners (so potentially more customers for you). So the option when choosing a station to advertise on is; do you want to hit lots of people in a wide area or a smaller but more select audience more locally?

  • Number of Slots – the more slots (number of radio adverts) you choose to have, the more expensive it will be. You may choose to do a couple of ads each day or want to go more “heavyweight” and do between 10-15 slots so that you are covering the majority of the day. If you are uncertain of which approach to take our media planners will advise. Think about when in the day your target market and target audience will be listening and tailor your slots to their life and listening patterns.

  • Length of Campaign – most adverts are the same length – 30 seconds – and a typical campaign would be over one week. Sometimes however you may want to do a shorter period, a weekend promotion or a “winning weekend” are popular in raising awareness. If you have a larger budget, you may look to do a few weeks with your radio ad to really get your message and brand out there on the airwaves. For the best results, we tend to suggest a minimum of a week, however, a two-week campaign is ideal for a good amount of coverage.

  • Time of Slots - depending on what you are promoting, certain times of day may work better. Slots are broadly broken down into breakfast, day, evening (rush hour) and night. The most sought-after tend to be breakfast and evening as they have higher listeners. Again, have a think about when your target audience may be listening, or equally spread them throughout the day to hit a variety and cross-section of people. A spread tends to be the most typical approach by most advertisers but your product will guide you to the most suitable timings.

  • Radio Talk Ups and Radio Co-Promotions – as well as doing straight “air-time” you can also do what is called “talk-up” or “co-promotions”, this is where the DJs/presenters talk about a product. Often this can be a more creative approach. They are given a script and bullet points to mention so that they talk about the right things and are “on message”. Radio co-promos are often an informal way of getting your key information across. Sometimes stations can be picky about what services and products they do co-promotions with. Examples of co-promotions are when presenters talk about how “great” a film or theatre show is - when they may not have actually seen it! 

Simply drop us a message today and we will send over more specific information about radio advertising costs. 

Does Radio Advertising Work?

The simple answer is yes!

When you think about it, most people listen to the radio on a daily basis; in their homes, at work and also when driving, therefore it is a great way to reach a mass amount of people quickly. This mass reach is one of the main benefits; it can hit millions of people all at once. Most forms of marketing media (apart from TV advertising) cannot claim to achieve this, whilst radio adverts manage to do this at a fraction of the price of TV advertising.

However, even though a radio ad hits a huge number of listeners this isn’t untargeted as stations have different demographics e.g. younger people tend to listen to Hits/Capital FM, older listeners tend to tune into Smooth. Our teams will help match your product and message to the most suitable stations.

This targeting is the main reason radio advertising achieves brilliant results time after time and why radio advertising effectiveness is high; radio has high reach but wastage is reduced as these people are targetted. 

The value for money is another reason radio is popular with many advertisers and companies. 

Which Companies Typically Advertise on The Radio in WR5 3?

As radio listeners represent a great cross-section of society, advertising on radio works for most businesses and is a popular form of marketing employed by a range of companies from diverse industries. The most popular types of companies who advertise on radio through our teams include: 

If you would like to book a radio campaign or for us to propose a radio advertising campaign for you, contact us today for more information. 

Which Are The Top UK Radio Stations To Advertise On?

When thinking about which station to go for, put yourself in the mind of your potential customer and think “what station would they listen to”? Selecting the right station is the key to all successful campaigns.

The most popular campaigns we run are with: 

  • Capital/Hits FM advertising

  • Heart FM advertising

  • Smooth FM advertising

  • Classic FM advertising

  • Magic FM advertising

  • Absolute FM advertising

  • Local radio advertising

Contact us today for more information and advice about the above commercial radio stations and use radio to reach your target audience. 

Combination Marketing - Teaming Your Radio Adverts With Other Suitable Advertising Options

If you are looking to combine commercial radio with other options the below typically work well:  

  • Online - as people will hear your radio advert they are then likely to go online to find out more information. A strong online presence is, therefore, a good idea to supplement your campaign.

  • Social media marketing - similar to the benefits of online support, social media is often a good idea to use to back up your radio ads. 

  • Bus ads - bus ads or other forms of outdoor promotions are a great way to support radio, meaning that people get to see and hear what you have to offer. 

  • TV - the cherry on top of any marketing campaign - the power of TV is superb and can be targeted to regions making it more affordable than people often realise.

What Makes the Best Commerical Radio Adverts in St Peter the Great?

With your radio advertising, you must remember that the audience can only listen to your product or service being described by words - they obviously can't see it -  this means you need to create an innovative advert which will catch their attention. Also, you don't have much time - 30 seconds is not a lot of time to describe what you are offering - so you must get to the point and be clear and concise. Sometimes catchy phrases and slogans work and a good sound bed can attract attention further - but also just being clear and direct is important; don't try and cram too much in.

To summarise we would say; try not to be too clever, as most listeners are doing other things - so get to the point and don't be too confusing. You just need to grab their attention and encourage them to seek more information at a later time.  

Can You Help Me Make a Radio Advert Or Do I Need to Supply One Direct?

Yes! 

Get in touch today and we can help you make your advert with our radio ad production team at a brilliant rate. When producing this for you we, of course, take into account best practices as outlined by the Radio Advertising Bureau (RAB). We will also help with script-writing, bed creation and finding a suitable voice-over artist to match with your individual needs.  Our top tip would be to get an “ear-catching” advert so that it stands out; something clear, catchy and to the point works best.  

Frequently Asked Questions about Advertising on the Radio

Here are the most popular questions we get asked:  

What does it cost to advertise on the radio? 

As we explore in the guide, the cost depends on a few factors including which stations you choose, the length of the campaign and the time of year. Many advertisers use radio as it offers great value for money. 

What does radio advertising mean? 

It's basically advertising on the radio using short pre-recorded adverts that are broadcast to a set pre-approved schedule. It's used by a wide range of businesses and brands due to it's proven success.  

How much is a 30-second radio ad? 

It depends on the station and the listenership, larger more commercial stations with more listeners cost more than smaller more local ones. 

Is radio advertising still effective? 

Very, its reasonable price tag and ability to reach a large number of people make it both highly effective and a firm favourite with a broad range of companies who are looking to increase profits or raise awareness. It's probably an under-used advertising medium, considering its great results. 

Contact Us

So, if you are looking for radio adverts in St Peter the Great, look no further than us.

You can either let us know which commercial radio station you are interested or we will put together a proposal based on your budgets, aims and target audience. We can also supply you with more information on the advantages of radio advertising any other advice or information that you may need.

We look forward to hearing from you and working to get your product, brand or service on the airwaves!

Contact Us

Topics covered - radio advertising in WR5 3. 

We cover St Peter the Great (Worcestershire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for radio advertising
Worlds End St Peter the Great Baughton Bushley Green Marl Bank Slades Green Woodsfield Cowsden King's Green Kinnersley Gilbert's End Stourport-on-Severn Romsley Hill Lower Sapey Ipsley Blakebrook Walton Pool Huntsbridge Stoulton Ladywood Rushwick Longdon Broadwaters Stanford Bridge Low Habberley Defford Boreley Lime Street Interfield Suckley Wildmoor Tutnall Draycott Mount Pleasant Offenham Cross Westacre St Michaels Chase End Street Webheath Kidderminster Stanklyn Fladbury Cross Frankley Green Abberley Leigh Forhill Whittington Kyre Lickhill Castle Hill Frankley Hill Brotheridge Green Holberrow Green Redditch Berrow North Piddle Feckenham Waresley Baynhall Hampton Lovett Good's Green Carpenter's Hill Upper Wyche Portway Netherton Apes Dale Horsham Greenhill Crossway Green Headless Cross Hollywood Timberhonger Worles Common Branson's Cross Crabbs Cross Doddenham Castlemorton Catshill Primsland Oddingley Orleton Bark Hill Callow Hill Copyholt Broadmore Green Camer's Green Belbroughton Broughton Hackett Hunnington Ripple Egdon Upper Moor Holbeache Ashton under Hill Broome Holy Cross Cobbler's Corner Broadway Upper Rochford Suckley Green Berrow Green Childswickham Ribbesford Cofton Hackett Bridge End Major's Green Hall Flat Riverside Hales Park Bradley Green Guller's End South Littleton Smite Hill Weatheroak Hill Fladbury Greenway Pin's Green Bengeworth Drakes Broughton Rhydd Harpley Hanbury Frith Common Netherwich Shurnock Lower Moor Grimes Hill Queenhill Upper Welland Upper Wolverton Atch Lench Sandford Chatley Coles Green Tardebigge Conderton Bury End Ankerdine Hill Holt Dunhampton Wick Episcopi Oakenshaw Hallow Heath Lower Lightwood Knowle Fields Norton Chadwick Park Farm Old Storridge Common Radford Grafton Flyford Witton Hill Green Street Tenbury Wells Kitwell Blackminster Oakall Green Slideslow Moor End Napleton Sale Green Wants Green West End Dowles Stanford on Teme Crowle Green Laughern Hill Longley Green Charlton Oldwood Little Malvern Cutnall Green Footrid Newland Westlands Cruise Hill Bayton Common Goosehill Green Birch Green Earl's Croome Leapgate Tolladine Finstall Washford Cleeve Prior West Malvern Norchard Upton Warren Stoneybridge Lakeside Witton Wolverley Broughton Green Malvern Wells Chapman's Hill Kent's Green Abbots Morton Catchems End Pebworth Stock Wood North Malvern Sidemoor Walkwood Broad Marston Naunton Hartlebury Eastham Newtown Baylis Green Bevere Astwood Upper Gambolds Aldington Green Street Golden Valley Yarhampton Cross Elmbridge The Grove Hawford Newtown Titton Stanbrook Droitwich Spa Alfred's Well Barbourne Hackman's Gate Lineholt Common Hurcott Village Bockleton Pink Green Alfrick Pound Upper Strensham Little Witley Newland Common Stoke Prior Cotheridge Blackmore End Summerfield Badsey Cladswell Kersoe Bickley Torton Red Hill High Green Winyates Green Red Cross Ockeridge Cooksey Corner Bredicot Callow End Kyre Park Norton Wadborough Dordale Charlton Powick Sherrard's Green Habberley Yarhampton Teddington Hands Church Hill Mamble Stoney Hill Chawson Valley Holt Heath Ullington Elmley Castle Churchill Wyre Piddle Beckford Cross Astley Burf Wichenford Nineveh Sneads Green Sharpway Gate Rushock Eldersfield Newtown Clifton Hallow Clows Top Linkend Tibberton Woodrow Shoulton Lineholt Lea End Grafton Hillpool Owlhill Berrington Green Grimley Long Bank Pound Bank Salwarpe Wilden Neight Hill Rochford Clifton upon Teme Abberton Menithwood Hadzor Spennells Bateman's Green Yieldingtree Duckswich Greenlands Hollybush Trueman's Heath Hoobrook Vigo Pensax St John's Bliss Gate Rednal Hook Bank Cropthorne Woodrow Acton Comhampton Bell End Bastonford Broadheath Common North Littleton The Rampings The Walshes Trimpley Lower Wolverton Cherry Orchard Claines Worms Ash Bryan's Green Sledge Green Wychbold Shelsley Beauchamp Hillhampton Pendock Southcrest Lye Head Shernal Green Evesham Baughton Hill Rowney Green Tunnel Hill Little Inkberrow Birts Street Walcot Gilvers Lane Strensham Pie Corner Dagtail End Drugger's End Hadley Offenham Brockencote Snead Common Berry Hill Hunt End Guarlford Lower Wyche Lydiate Ash Hanley Child Bank Street Barnt Green Upper Marlbrook Callow Hill Ab Lench Lower Westmancote Upper Arley Rainbow Hill Wythall Bayton Smith End Green Goom's Hill Lem Hill Monkwood Green Longdon Hill End Harvington Stoke Bliss Buckridge Perryfields Drakes Cross Birlingham Cobley Hill Knighton Aston Fields Northwick Collett's Green Burcot Elms Green Powick Village Little London Rhydd Green Sinton Green Heightington Corse Lawn Hanley William Priestfield Lower Strensham Leigh Sinton Broad Alley Inkberrow Westmancote Franche Birch Berrow Bredon The Hook Suckley Knowl Trotshill Hill End Kingswood Hartle Dayhouse Bank Peopleton Ombersley Honeybourne Four Pools Hall Green Low Hill St Georges Dormston Hinton Cross Birchen Coppice Astwood Brockamin Bricklehampton Chandler's Cross Swinesherd Dines Green Lower Wick Mill End Woodgate Hanley Swan Nash End Barnard's Green Astley Cross Hanley Castle Little Eastbury Rock Hawthorn Bush Bugle Gate Little Welland Charford Kyrewood Saleway Lower Town Darbys Green Spetchley Hill Side Hill Furze Bromsgrove Shawbrook New End Alvechurch Stockton on Teme Headley Heath Hatfield Newbridge Green Pole Elm Phepson Lulsley Hawbridge Northampton Worcester Bewdley Eight Oaks Stonepits Edgiock Earl's Common Foxlydiate Sheriff's Lench Cookhill Alfrick Broombank Caunsall Barnettbrook Naunton Beauchamp Shelsley Walsh Pirton Hindlip Frogsmarsh Cookley Nineveh Briar Hill Eardiston Wick Abbotswood Copcut Welland Stone Hollybed Street Sweet Green Broadwas Rashwood Picken End Hurcott Woodcote Green Stoke Heath Kendal End St Godwalds Bredon's Hardwick Park End Broad Common Hagley Dawshill Great Malvern Lower Illey Drayton Structon's Heath Upper Bentley Bank's Green Broom Hill Dunhampstead Stitchin's Hill Fernhill Heath Warndon Holt End Huddington Witnells End Hipplecote Eckington Birch Acre Brook End Sankyns Green Kempsey Upper Haselor Tanner's Green Kyre Green Hill Croome Severn Stoke Foley Park Bushley Podmoor Aggborough Halfkey Sedgeberrow Brayswick Church Lench Crowle Dodford Martin Hussingtree Beach Hay Inkford Gorst Hill Frankley Low Hill Woolmere Green Kington Hampton Lower Howsell Moseley Cooksey Green Blakeshall Withybed Green Deblin's Green Moon's Moat Burlish Park Batchley Long Green Pound Green Astley Shatterford The Vines Linthurst Hardwick Green Brownheath Common Lower Heath Windmill Hill Matchborough Blakedown Lickey Hills Littleworth Stonebow Romsley Upper Lode Welland Hartlebury Common Smallwood Churchill Bredon's Norton Gadfield Elm Pensham Drakelow Overbury Blackwell Ronkswood Flyford Flavell Upper Howsell Chawson Rous Lench Doverdale Martley Howsen Bretforton Pound Bank Bordesley Bournes Green Crowcroft Birtsmorton Enfield Broad Green Middle Littleton Kerswell Green Mere Green Chaddesley Corbett Offmore Farm Outwood The Lakes Twyford Ross Green Little Acton Clevelode Great Witley Areley Kings Ramsden Pershore Woodmancote Stakenbridge King's End Rye Street Little Comberton Upton Snodsbury Mustow Green Hoden Winterfold Kinsham Upper Catshill Bell Green Piper's Hill Battenton Green Littleworth Aston Bank Elcock's Brook Great Comberton Tanwood Gallows Green Little Beckford Madeley Heath Shell Newnham Bridge Shrawley Pinvin Bournheath Harbours Hill Ham Green Stoke Pound Ravenhills Green Cakebole Noah's Green Sinton Hopwood Cross Bank Lindridge Lenchwick Stratford Morton under Hill Hinton on the Green Eachway Heath Green Town's End Malvern Common Arrowfield Top Holt Fleet Sytchampton Far Forest Purshull Green Dunley Knighton on Teme Himbleton Abbeydale White End Brickfields Beckford Bransford Lickey End Uphampton Longdon Heath Libbery Clent Grafton Dunstall Common Upper Ham Woodgates Green Bluntington Sutton Farm Bishampton Elmley Lovett Shenstone Clifton upton Teme Lower Clent Oldfield Lower Bentley Lickey Greenhill Diglis Stone Besford White Ladies Aston Throckmorton Bell Heath Upper Wick Blackpole Madresfield Marsh End Lower Berrington Kemerton Chadbury Bouts Rumbow Cottages Stock Green Upton upon Severn Lower Broadheath Lower Marlbrook Wribbenhall Ashfield Harvington Uckinghall Aston Somerville Noutard's Green Saxon's Lode Buckbury Broad Heath Holdfast Badger's Hill Willow Green Whiteleaved Oak Winyates Beoley Park Gate St Peter The Great Summerhill Stoke Wharf Astwood Bank Ryall Link Top Knightwick Henbrook West Hagley Malvern Link Upper Berrington Stonehall The Burf Crown East Sneachill Britannia Square Murcot Lodge Park Comberton Poolbrook Lincomb Wickhamford Lower Hook