Train Station Advertising in Mengham

Get in touch

Advertising in Train Station in Mengham

Over 1.68 billion passenger journeys are made on UK railways every year between cities, towns, and villages, so it is no surprise that advertising at train stations is a hugely popular and effective form of advertising.

As you would imagine there are lots of options to target people on their respective journeys; these can include standard railway poster advertising, to more bespoke options.

Often forming the key transport hub in a locale, railways (and therefore railway advertising) offer unique opportunities to convey sales messages to consumers who are both regular commuters or leisure passengers, meaning that this form of marketing is wide-reaching and has broad appeal; you can see almost any company or product using train station advertising to promote themselves.   

If railway station advertising interests your company, please contact us, and we will discuss the options with you.

Contact Us

What is Train Station Advertising?

Put simply, it is advertising in railway stations. Options are varied and typically include various large poster formats, ranging from 4 sheets to a massive 96 sheets. 

Due to its ability to reach a mass amount of people, and also a wide cross-section of society, it is easy to see why it is so popular with a range of industries promoting various products, services and goods. Costs obviously vary, depending on which type of format you want and also how busy the station is that you wish to target.  

For more information and a free quote, get in touch today. 

Types of Train Station Adverts in Mengham

The main types of railway poster adverts include:

  • Advertising on billboards opposite railway station entrances and on station platforms (typically 48 sheets or 96 sheets) - these are very effective, particularly as they are often positioned at the side of departure and arrival boards which passengers are looking at every few minutes.

  • On platform posters ads (typically 4 sheet, 6 sheet, and 12 sheets) - these give the opportunity to present large, colourful, eye-catching imagery and text on a poster; these options are available at nearly every station in the UK.

  • London Underground station advertising - is also highly effective when coupled with national rail ads, as passengers in London often use the tube to get to the main overground rail stations.

These various forms of train station posters (both large and small) are seen by those:

  • Within the rail station

  • People waiting outside

  • Those standing on the platform awaiting a train

  • Those simply passing through on a moving train travelling elsewhere

Train station advertising, therefore, allows you to target passengers at various stages of their journeys; your marketing can literally follow passengers through the station, on their journey and then at their destination as they leave! 

Network rail station posters can often be chosen by exact location within a station and you can, of course, choose which stations you want to advertise in as well.

Get a Free Quote

1. Train Station Escalator and Lift Advertising

Many major stations have escalators and lifts for passengers to get between floors and platforms. These are normally grey and boring places, so advertising directly on these can really draw the eye; there’s basically not a lot of competition. Also, when you are in a lift or escalator you literally can’t escape and are therefore forced to stare at the posters. 

Taking advantage of the blank canvas that is the grey expanse of escalators and dreary lifts can be done creatively. Brilliantly creative examples have included household name Doritos, who printed an open packet of the Mexican chips at the top of escalators and scattered crisps on each step, cascading down into a happy customer’s open both at the bottom!

Lift advertising has seen success for the like of the Superman movies, featuring Clark Kent’s suit ripping open as the doors slide apart, and British Athletics, having a baton handed from runner to runner as the doors close. 

Basically, station escalator ads and lift advertising in Mengham gives you a great chance to get clever and creative. 

2. On Train Posters

Despite rail commuters often using online channels and being on their smartphones or laptops when travelling, on train poster advertising is still very effective.

Travelling by rail often leaves passengers without functional mobile devices (the horror!); there is limited or poor Wi-Fi, whilst as we all know 3G, 4G and 5G reception can be patchy. This, therefore, leaves train passengers with times on their journeys with little to focus on. This, therefore, opens the possibilities and effectiveness of on train posters ads. Often these types of adverts are also more affordable than major billboard advertising, London underground ads and train platform adverts. Targeting travellers with on-board posters and cove advertising (the small thin posters underneath the head-racks) is, therefore, quite an affordable way to hit commuters. An advert on these is often strong and impactful so they have an instant effect before a phone signal comes back to life!

Also, did you know that rail passengers are one of the demographics who prefer purchasing online? So, a call to action online works fantastically well, grab their interest and you can often see immediate results. 

3. In-Station Events

Many brands choose to host sampling and promotional events in network rail and underground stations to engage with consumers directly during a period where they have ‘time to kill’ while waiting for transport. Events can include:

  1. Giving out free samples.

  2. Recruiting sign-ups.

  3. Handing out leaflets and promotional material.

  4. Or getting creative with the likes of flash mobs or endorser/influencer appearances.

Whatever approach works best for you, it’s important to attract two major passenger types: those rushing through and those who have time to engage. This could mean having staff available to simply hand something over to the ones in a hurry, as well as other staff who can engage more. 

4. Toilet Door Posters

Going to the toilet whilst travelling on a train isn’t one of life’s most pleasant experiences in the world and so promotional posters on the back of toilet doors often come as a welcome distraction! Posters on toilet doors talk to a captive audience who are unlikely to want to touch a mobile device and have nothing to do but to wait and look around. These can be used to complement existing channels and other forms of poster adverts, they can be tailored to contain (light, humorous) toilet content. After all, your service, product and brand are anything but ‘bog standard’ – it’s time to flush away the competition (sorry we couldn’t resist the pun!)

Cost of Railway Advertising in Mengham

The cost of railway adverts in PO11 9 will be dependent on a number of different factors, these are mainly: 

  • The type of advert you want to use - typically larger adverts and those in more prominent positions cost more than smaller options.  

  • Length of time/length of cycle - typically minimum cycles are two weeks but most campaigns last longer so that adverts have a chance to be properly seen and taken on board by travellers. 

  • Particular stations - major network rail stations such as Manchester Piccadilly, London terminals and Cardiff Central, will cost more than smaller and more rural stations. 

For more information contact us today. 

Will Railway Advertising Suit My Business?

Railway advertising works for most companies as those who commute by rail on a daily basis are shown to have high levels of disposable income – identified as the AB demographic - after all, year-on-year fare increases have ensured that rail travel is not cheap. Their “wealth” demographic also allows them to have access to state-of-the-art mobile devices meaning they often make fast purchase decisions – even whilst on their train journeys, WiFi permitting of course!

Rail passengers are also shown to be lighter viewers of TV advertising, meaning that train passengers most receptive form of marketing is often found at train stations. 

Both global and local businesses advertise successfully to network rail passengers and we manage campaigns that are country-wide as well as more specific location-based options. International companies can blanket train adverts across the country with national rail network advertising packages, whilst local businesses can target particular stations. 

Targetted Audiences

Ticket purchases and tracked Oyster Card journeys help to give even more intelligence on travellers’ behaviour including their destinations, times of travel, dates; which can all be used to segment audiences and tailor relevant messaging to them. This means that although train station ads in Mengham reach a huge amount of people there is also a large degree of targeting, meaning return on investment is very strong.

Studies show that 20% of all train journeys are not on time or don’t happen at all in the UK. This may be a positive thing for you if you’re a brand looking to advertise at train stations, as passengers have to stand and wait. It is, therefore, a type of outdoor advert which has an increased “dwell time” when compared to standard 48 sheet roadside billboards.

Contact Us

If any of the above rail network and rail advertising options are of interest to you, please contact us today.

As with all our quotes, they are free and our experienced and friendly media planners will talk you through lots of options, so full steam ahead (sorry we couldn’t resist again), contact PromoMedia today!

Contact Us

topics covered - call us. 

We cover Mengham (Hampshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for train station advertising
Sandford Ridge Common Turmer Winnall Dunley Stanswood Linwood Eastland Gate Stoke Charity Privett Ibthorpe Upper Swanmore Maybush Martyr Worthy Dora's Green Furzeley Corner London Minstead Waterlooville West Worldham The Close Fullerton Furzley Hiltingbury Dibden Purlieu Lower Wield West Heath East Meon Portsea Island Preston Candover Sea View Cuckoo's Corner Cuckoo Bushes Millbrook Swanmore Longstock Bramshott Havant East Tytherley Canada Ashfield Eversley Centre Mill Lane Bramley Green Quidhampton Little London Latchmere Green Lynch Salters Heath Sholing Common Hammer Bottom Crookhorn East Stratton Catherington Ramridge Park Highcliffe Gritnam Langstone The Hangers Somers Town Swampton North Street Spearywell Southington East Oakley Blacknest Linford Cufaude Alton Hungerford South Gorley Newfound Pardown Hyde Black Dam Catisfield Newtown Hunton Kempshott Old Netley Sleaford Hatchet Green Midanbury Hinton Ampner The Mint Rye Common Littleton Norleywood Upper Wield Chilcomb Highbridge Titchfield Wecock Ladwell Lower Brook Popley Row Ash Bassett Green Hawthorn Ashe Warren Sopley Headley Thorns Beach Goodworth Clatford Plaitford Green Wilsom St John's Church Weston Colley Frithend Medstead Moortown Nether Wallop Wheatley North Stoneham Southwood Horndean Binley Aldershot Townsend North Town Ossemsley Fair Cross Four Marks Quarley Woodlands Thedden Dipley Ann's Hill Brook Clatford Oakcuts Upper Clatford Wolverton Common West Ham Elvetham Heath Tinkers Cross Lymore Hook Fareham Netley Marsh Bramley Newtown Common Southend Penwood Funtley Shobley Ashley Holybourne Sprat's Down Hatch King's Somborne Mullenspond Oak Hill Wigley Mount Pleasant Battramsley Cross Timsbury Bagnum Lockerley Herriard Cowplain Copnor Hillyfields Gobley Hole Lyndhurst Soberton South Baddesley Three Ashes Sherfield English Kingston Exton Bedhampton West Meon Woodlands Foxhills Lee Burley Street Upper Farringdon Boorley Green Harestock Montgomery Lines Hursley Penton Corner Shipton Bellinger Allbrook Shortheath Ridgeway Parade Clanville Northbrook Hook Park Estate Hale Rotherwick Elson Milford on Sea Wildhern Great Shoddesden Weston Tipner Purbrook Heath Upper Common Stone Upper Froyle North Waltham Malshanger Sandy Down Danebury Ramsdell Sladen Green Empshott Green Redbridge Bordon Leigh Park Blackhill Keeping Causeway Cocksford Down Swaythling Lower Exbury Bulbery Lower Burgate Rafborough Nursling Newton Valence Hocombe Newtown Cupernham Hillhead Hatchet Gate Hazeley Lea Hill Head Tapnage Turkey Island Little Hoddington Holbury Hensting Northam Hound Fleet Bitterne Park Wimpson Chidden Ball Hill Highfield The Holdings Hoe Gate Waltham Chase Kings Furlong Beauworth Pilley Eastney Weavers Down Mead End Toothill Hinton Fleetend New Milton Newtown Dilton Gable Head Selsmore Bighton Chandler's Ford Cosham Copythorne Coxford Hatt Hill Isington Wolverton Pitt Downend Thornhill Bridgemary Neacroft Baughurst Lower Swanwick Crawley Godshill Soake Warren Corner Walton Heath Enham Alamein Bisterne Close Hamble-le-Rice Wintershill East Liss Shirley Warren Langrish Leckford East Woodhay Viables Foxdown Harefield New Cheriton Whitenap North Street East Wellow St Austins Crowdhill Penton Mewsey Chilworth Knowle Ashley Browninghill Green Lower Slackstead Powntley Copse Bowyer's Common Regents Park Southampton Bramley Corner Litchfield Owslebury Avington Crookham Village Bradley Tote Hill Prince's Marsh Silkstead Colden Common Hilsea Bunstead Camdentown Broad Layings Lower Farringdon Lower Common Canada Common Monkwood Eling Fritham Hook Chilton Candover Picket Hill Overton Portsmouth Winchfield Farlington Clanfield Broadgate Micheldever Colt Hill Bedford Place Southrope Bucket Corner Potbridge Lovedean Oakshott Whitehill Old Burghclere Long Sutton Durley Bassett Newtown West Dean Shirley Park Milton Hatch Bottom Fulflood Foxcotte Wildmoor Frogmore Polhampton Old Basing Goose Green Sherfield on Loddon Cold Ash Hill Stoner Hill Bramshott Chase Pooksgreen East Boldre Gilbury Hard Gunville Portswood Froxfield Green Little Posbrook Winsor Farleigh Wallop Wishanger Common West Stratton Buddle Worthy Down Banister's Park Nashes Green Lower Green Bitterne Manor Fair Oak Pondtail Bramshaw Goose Hill Rowlands Castle Ratlake Stratfield Saye Upper Wootton Turgis Green Appleshaw Shedfield St Cross Fawley Sway Sandy Balls Crosshouse Meon Roughdown Holt South Wonston Fordingbridge Horris Hill Over Wallop Calmore Hartley Wespall Whitway Crux Easton West Leigh Oakhanger Bidden Ocean Village Wivelrod Kingston Privett Anstey Rownhams Bleak Hill Golden Pot Little Down Blashford Eversley Cross Hollington Cross Southsea Chawton Barton Stacey Pilley Bailey Lower Ratley Lyde Green West Tisted Twyford Outwick Shirrell Heath Nob's Crook Netley Hill Carter's Clay Widley Barton on Sea Upton Grey Pamber End North End Soldridge North Weirs Foxhall Romsey Leagreen Abbots Worthy Oakridge Harefield Anna Valley Well Whale Island Hollington Pamber Green Brown Candover Abbotswood Barford Hill Vernham Row Droxford Beaulieu Farnborough Street Upham Heathfield Mortimer West End Ragged Appleshaw Furzey Lodge Newtown Upper Burgate Brighton Hill Foulford The Withies Kings Worthy Greatham Hammond's Green Hillstreet Stockbridge Bailey Green Ropley Soke Horseport Lee-on-the-Solent Upper Kingston Fair Oak Green Peel Common Up Green Langley Weston Patrick Belbins Heath End Shamblehurst Hill Park New Brighton West Wellow Spanish Green Lasham Whitsbury West Tytherley Hawley Rushington Upton Burghclere Common Damerham Hartley Wintney Port Solent Ower Holt Pound Lower Turmer Hazeley Heath North Sydmonton Anchorage Park Bishopstoke Rake Common Couch Green Tangley North Kingston Eastleigh Dowd's Farm Minstead Newtown Polygon Lord's Hill Crondall Hartley Mauditt New Alresford Stoke Chilbolton Winslade Bossington High Cross Upper Canterton Lower Upham North Charford West Heath Calshot Battramsley Northington Mapledurwell Lopcombe Hawley Lane Newgrounds Minley Little Ann Hill Top Rowner Sholing Cole Henley Chilworth Old Village Martin Drove End Locks Heath Fleetlands Weyhill Thruxton Cove Kingsland Place Hatherden Gundleton North End Brokenford South Weirs Compton Darby Green Vernham Street Wimble Hill Thorney Hill Woodington Tidpit Horsebridge Kimbridge Bar End Kingsmead Ashford Hill Park Gate Bentworth Walhampton Ogdens Forton Blackwater Allum Green Old Shirley Wildern Forest Corner Tiptoe Bartley Farnborough Buttsash Burley The Soke Ower Knapp Bowling Alley Tilly Down East Hill Eastrop East Worldham Meonstoke Up Somborne North End Upper Bullington Church Crookham Liphook Warborne Worting Burgates Upper Enham Bransbury Hearn Kingsclere Woodlands Warsash Fratton Otterwood Earlstone Common Wickham Old Portsmouth Hillpound Anthill Common East End Park Corner Little Shoddesden Broadmere Wheat Hold Wharf Hill Colemore St Giles's Hill Furze Hill Steventon Filmore Hill West End Hangersley Oakley New Town Durley Street Houndmills Badger Farm Ibworth Bentley Little Basing Poulner East Aston Southwick Newtown Stuckton Burkham Rotten Green Ellingham Landport Nutley Lower Canterton Frogham Totton Pikeshill Merry Oak Hurstbourne Tarrant Hyde Griggs Green Woolston Portchester Stanmore North Warnborough Furzedown Highclere Purbrook Awbridge Brockhurst Winchester Grateley Applemore Upper Pennington Chineham Fox Lane Old Milton Wickham Common Godwinscroft Lower Bordean Baybridge Lower Green Butlocks Heath Gilbert Street Upton Eastoke Portsea Mattingley Stony Batter Daneshill Frogmore Lower Buckland Hurstbourne Priors Popham Middle Wallop Bramshill Northbrook Longparish Buckland Horton Heath Fleet Bashley Park Greywell Street End Valley Park Brickhill Mill Green Dibden Durrants Denmead Anmore Ampfield Itchen Stoke Lane End The Common South Ham East Tisted Tufton Ashton Egbury North Boarhunt Blissford Grayshott Bishop's Waltham Egypt Stoke Common Axmansford Hound Green Ripley Whiteley Curdridge Liss Forest Deadwater Liss Upper Slackstead Itchen Abbas Pheonix Green Stubbington Abbotts Barton Spitalhatch Kentsboro Conford Drayton Warblington Tadley Bottom Woodmancott Andover Crow Portmore Birchy Hill Wyck Stonymarsh Charlwood Stony Heath Custards Blackfield Springvale Lepe Woodside The Frenches Crockerhill Warnborough Green Drayton Charter Alley Wootton Hightown Hazeley Bottom Hipley West Hill North Gorley Avon Lowford Testwood West End Pennington Headbourne Worthy Shorley Farnborough Green Tadley Hill Chilbolton Down Bailey's Hard Brown Heath Setley Brockhampton Denvilles Hollywater West End Bank Hook Park Bevois Town Holt End West Green Buckland Upper Ratley East Dean Newnham Bransgore Hythe Rockford Harbridge Green Stoney Cross Brockbridge Seafield Worlds End Plastow Green Hordle Steep Smannell Neatham Finchdean Cliddesden Empshott Rockbourne Weeke Boarhunt Highways East End Stratfield Turgis Criddlestyle Morestead Hatch Warren Heather Row Hundred Acres Little Somborne Steep Marsh Sutton Scotney Park Shalden Green North Ripley Dean Up Nately Wootton St Lawrence Winchfield Hurst Bashley Penton Grafton Hattingley Blendworth Upper Shirley Hightown Mengham Lower Common Silchester Ashlett Fair Oak Alverstoke Bagmore Gore End Wymering Ashurst Chalton Shootash Standford Hambledon Flood Street Dummer Emsworth Totford Shalden Abbotts Ann Old Alresford Thornhill Park St Mary's Knights Enham Court Corner Bellevue Kent West End Green Otterbourne Broughton Shirley holms Gosport Monk Sherborne Stoke Buriton Colbury Frost Hill Bramdean Cadnam South View Sleepers' Hill Inhurst Church Oakley Botley Aldermoor Warnford Yateley Pound Street Kingsley Corhampton Westley Bedenham Beech Hill Binsted Michelmersh Crampmoor Ashe Frenchmoor Woodley Everton Ashmansworth Red Rice Westfield Lower Bullington Martin Petersfield North Hayling Mellishes Bottom St Mary Bourne Stockheath Heath End Burghclere Dean Deane Houghton Sherborne St John Clayhall Emery Down The Butts Lindford Fairdown Peartree Green Heathfield Brook Hill Coombe Boyatt Wood Glebe Kingsclere Ringwood Bitterne Compton End Ibsley Mottisfont Hill Brow Buckskin Headley Ropley Basingstoke Wellow Wood Linkenholt Nutburn Titchfield Common Bisterne Cottonworth Selborne Bursledon East Anton Dunbridge Ecchinswell Bevois Mount Vernham Dean Mislingford Palestine Wonston Marchwood Tunworth Curbridge Northney Winklebury Beech Brock's Green Phoenix Green Halterworth Shirley Lymington Pamber Heath Netherton Nately Scures Sarisbury Lynch Hill Wherwell North Baddesley Fyfield Durns Town Woodgreen Burridge Westwood Park Fryern Hill Racedown Mockbeggar Wadwick Ramsdean Swarraton Kimpton Newton Stacey West Liss Amport Easton Boldre Sandleheath Dogmersfield Ewshot Sparsholt Cheriton Bickton Broad Oak Lordswood Baughurst Common Wittensford Abbotstone North End Church End Northfields Bishop's Sutton Itchen Godshill Wood Lower Pennington Passfield Axford North Poulner Tadley Kilmeston Compton Downton Hounsdown Woolton Hill North Oakley South Farnborough Heckfield Baffins Harbridge Picket Post Summerlug Paulsgrove Lower Daggons Beckley Newtown Woodcot Farnborough Park Redbrook Pound Green Charlton Lower Froyle Swelling Hill Stonyford North Fareham Cricket Hill Freemantle Stroud Laverstoke Dundridge Freefolk Ovington Hawkley Mount Pleasant Hardley Burley Beacon Redlands Hannington Ashurst Bridge Waterditch Faccombe Sydmonton Andwell Monxton South Down Tye West Town Little Holbury Brook Redenham Ashford Woodlands Pucknall Clarken Green Woodcott Odiham Moulsham Green Blackmoor Elvetham Weston Warren Corner Blounce Oliver's Battery Shawford Brambridge Frostlane Chandlers Green Woodside Netley Woodfalls East Cholderton Hill Grove Chapel Bucks Horn Oak Vernham Bank Woodend Weston Corbett The Hummicks Titchfield Park Adbury Murrell Green Wallington Stamshaw West Meon Water End Breamore Nichols Town Newtown Exbury Kitwood Bucklers Hard St Denys Braishfield Little London Fisher's Pond Picket Piece Headley Down Hampton Park West Common Highbury East Martin Middleton Hoe Newbridge Townhill Park Newtown Soberton Heath South Warnborough Brockenhurst Keyhaven Arford Stonehills Sheet Hedge End Whitchurch Standon Tot Hill Bull Hill Burley Lawn Critchell's Green Lee Ground Ellisfield Bishop's Green North Houghton Segensworth Abshot Andover Down Newtown Ropley Dean South Town Lord's Wood Hazeley Forton Newtown Hartfordbridge Swanwick South Hayling Kent's Oak Upper Street Tichborne North Camp Stakes Duck Street Bevois Valley Balmerlawn