Train Station Advertising in Sands End

Get in touch

Advertising in Train Station in Sands End

Over 1.68 billion passenger journeys are made on UK railways every year between cities, towns, and villages, so it is no surprise that advertising at train stations is a hugely popular and effective form of advertising.

As you would imagine there are lots of options to target people on their respective journeys; these can include standard railway poster advertising, to more bespoke options.

Often forming the key transport hub in a locale, railways (and therefore railway advertising) offer unique opportunities to convey sales messages to consumers who are both regular commuters or leisure passengers, meaning that this form of marketing is wide-reaching and has broad appeal; you can see almost any company or product using train station advertising to promote themselves.   

If railway station advertising interests your company, please contact us, and we will discuss the options with you.

Contact Us

What is Train Station Advertising?

Put simply, it is advertising in railway stations. Options are varied and typically include various large poster formats, ranging from 4 sheets to a massive 96 sheets. 

Due to its ability to reach a mass amount of people, and also a wide cross-section of society, it is easy to see why it is so popular with a range of industries promoting various products, services and goods. Costs obviously vary, depending on which type of format you want and also how busy the station is that you wish to target.  

For more information and a free quote, get in touch today. 

Types of Train Station Adverts in Sands End

The main types of railway poster adverts include:

  • Advertising on billboards opposite railway station entrances and on station platforms (typically 48 sheets or 96 sheets) - these are very effective, particularly as they are often positioned at the side of departure and arrival boards which passengers are looking at every few minutes.

  • On platform posters ads (typically 4 sheet, 6 sheet, and 12 sheets) - these give the opportunity to present large, colourful, eye-catching imagery and text on a poster; these options are available at nearly every station in the UK.

  • London Underground station advertising - is also highly effective when coupled with national rail ads, as passengers in London often use the tube to get to the main overground rail stations.

These various forms of train station posters (both large and small) are seen by those:

  • Within the rail station

  • People waiting outside

  • Those standing on the platform awaiting a train

  • Those simply passing through on a moving train travelling elsewhere

Train station advertising, therefore, allows you to target passengers at various stages of their journeys; your marketing can literally follow passengers through the station, on their journey and then at their destination as they leave! 

Network rail station posters can often be chosen by exact location within a station and you can, of course, choose which stations you want to advertise in as well.

Get a Free Quote

1. Train Station Escalator and Lift Advertising

Many major stations have escalators and lifts for passengers to get between floors and platforms. These are normally grey and boring places, so advertising directly on these can really draw the eye; there’s basically not a lot of competition. Also, when you are in a lift or escalator you literally can’t escape and are therefore forced to stare at the posters. 

Taking advantage of the blank canvas that is the grey expanse of escalators and dreary lifts can be done creatively. Brilliantly creative examples have included household name Doritos, who printed an open packet of the Mexican chips at the top of escalators and scattered crisps on each step, cascading down into a happy customer’s open both at the bottom!

Lift advertising has seen success for the like of the Superman movies, featuring Clark Kent’s suit ripping open as the doors slide apart, and British Athletics, having a baton handed from runner to runner as the doors close. 

Basically, station escalator ads and lift advertising in Sands End gives you a great chance to get clever and creative. 

2. On Train Posters

Despite rail commuters often using online channels and being on their smartphones or laptops when travelling, on train poster advertising is still very effective.

Travelling by rail often leaves passengers without functional mobile devices (the horror!); there is limited or poor Wi-Fi, whilst as we all know 3G, 4G and 5G reception can be patchy. This, therefore, leaves train passengers with times on their journeys with little to focus on. This, therefore, opens the possibilities and effectiveness of on train posters ads. Often these types of adverts are also more affordable than major billboard advertising, London underground ads and train platform adverts. Targeting travellers with on-board posters and cove advertising (the small thin posters underneath the head-racks) is, therefore, quite an affordable way to hit commuters. An advert on these is often strong and impactful so they have an instant effect before a phone signal comes back to life!

Also, did you know that rail passengers are one of the demographics who prefer purchasing online? So, a call to action online works fantastically well, grab their interest and you can often see immediate results. 

3. In-Station Events

Many brands choose to host sampling and promotional events in network rail and underground stations to engage with consumers directly during a period where they have ‘time to kill’ while waiting for transport. Events can include:

  1. Giving out free samples.

  2. Recruiting sign-ups.

  3. Handing out leaflets and promotional material.

  4. Or getting creative with the likes of flash mobs or endorser/influencer appearances.

Whatever approach works best for you, it’s important to attract two major passenger types: those rushing through and those who have time to engage. This could mean having staff available to simply hand something over to the ones in a hurry, as well as other staff who can engage more. 

4. Toilet Door Posters

Going to the toilet whilst travelling on a train isn’t one of life’s most pleasant experiences in the world and so promotional posters on the back of toilet doors often come as a welcome distraction! Posters on toilet doors talk to a captive audience who are unlikely to want to touch a mobile device and have nothing to do but to wait and look around. These can be used to complement existing channels and other forms of poster adverts, they can be tailored to contain (light, humorous) toilet content. After all, your service, product and brand are anything but ‘bog standard’ – it’s time to flush away the competition (sorry we couldn’t resist the pun!)

Cost of Railway Advertising in Sands End

The cost of railway adverts in SW6 2 will be dependent on a number of different factors, these are mainly: 

  • The type of advert you want to use - typically larger adverts and those in more prominent positions cost more than smaller options.  

  • Length of time/length of cycle - typically minimum cycles are two weeks but most campaigns last longer so that adverts have a chance to be properly seen and taken on board by travellers. 

  • Particular stations - major network rail stations such as Manchester Piccadilly, London terminals and Cardiff Central, will cost more than smaller and more rural stations. 

For more information contact us today. 

Will Railway Advertising Suit My Business?

Railway advertising works for most companies as those who commute by rail on a daily basis are shown to have high levels of disposable income – identified as the AB demographic - after all, year-on-year fare increases have ensured that rail travel is not cheap. Their “wealth” demographic also allows them to have access to state-of-the-art mobile devices meaning they often make fast purchase decisions – even whilst on their train journeys, WiFi permitting of course!

Rail passengers are also shown to be lighter viewers of TV advertising, meaning that train passengers most receptive form of marketing is often found at train stations. 

Both global and local businesses advertise successfully to network rail passengers and we manage campaigns that are country-wide as well as more specific location-based options. International companies can blanket train adverts across the country with national rail network advertising packages, whilst local businesses can target particular stations. 

Targetted Audiences

Ticket purchases and tracked Oyster Card journeys help to give even more intelligence on travellers’ behaviour including their destinations, times of travel, dates; which can all be used to segment audiences and tailor relevant messaging to them. This means that although train station ads in Sands End reach a huge amount of people there is also a large degree of targeting, meaning return on investment is very strong.

Studies show that 20% of all train journeys are not on time or don’t happen at all in the UK. This may be a positive thing for you if you’re a brand looking to advertise at train stations, as passengers have to stand and wait. It is, therefore, a type of outdoor advert which has an increased “dwell time” when compared to standard 48 sheet roadside billboards.

Contact Us

If any of the above rail network and rail advertising options are of interest to you, please contact us today.

As with all our quotes, they are free and our experienced and friendly media planners will talk you through lots of options, so full steam ahead (sorry we couldn’t resist again), contact PromoMedia today!

Contact Us

topics covered - call us. 

We cover Sands End (London)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for train station advertising
Barnes Forest Gate Pratt's Bottom Farnborough Chalk Farm Bostall Heath South Harrow Coombe Petersham Arpley Square Mottingham Blackheath Coulsdon Eastcote Village Enfield Island Village Victoria Docklands Broad Green Union Mews Paddington Cowley Peachey Harlington Knight's Hill Pinner Green Brook Green Crystal Palace Chiswick Kevingtown Southgate Sands End Seething Wells Maze Hill Streatham Newbury Park Clerkenwell Cowley Manor House Perivale Osidge Sipson Highwood Hill Hampton Court Tooting Botany Bay Hounslow West Chadwell Heath East Barnet Greenwich Bromley Rise Park Brownswood Park Strand Walham Green Barnsbury Tulse Hill Canary Wharf Collier's Wood Derry Downs New Addington Chase Cross Camden Town North Wembley East Finchley Selhurst South Tottenham Carshalton on the Hill Higham Hill Little Stanmore The Burroughs Poverest Soho Belsize Park Brimsdown Lower Morden Brockley Charlton Enfield Southwark South Hornchurch Finsbury Old Coulsdon Chase Village Horn Park Friday Hill Little Britain South Street Repton Park Woodford Wells Copse Hill Norwood New Town West Ham Eel Pie Island Freezy Water Osterley Chislehurst West Colney Hatch Beckton Kensal Green East Bedfont Cranham Stratford Primrose Hill Wembley Northwood Hills Queensbury Homerton Creekmouth Colham Green Canonbury South Woodford Aldborough Hatch Clapton Park Cann Hall Crofton Hendon Middle Park Bulls Cross Stroud Green Dormer's Wells Westminster Ealing Hampton Hill Whitehall North End Temple Mills Blackfen South Hampstead North Harrow Wapping Somers Town Wealdstone Abbey Wood Seven Sisters Acton Green Holborn Canons Park Sydenham Harlesden Festubert Place Mill Meads Archway Cyprus West Hampstead Hadley Neasden Tokyngton Lower Clapton Bow Yiewsley Chislehurst Lower Holloway Tufnell Park Hadley Wood Bedford Park Stoke Newington Friern Barnet Poplar Kidbrooke Westbourne Green Little Heath Balham Bloomsbury Wimbledon Gipsy Hill Broom Hill Bankside Little Venice Bermondsey Underhill Wanstead Flats Single Street Streatham Park Dartmouth Park Lower Sydenham Upton Park Kingston Hill King's Cross Keston Mark Westcombe Park Goddington St John's Newyears Green Park Langley Dudden Hill Motspur Park Plumstead Common Park Royal Chinatown Ruislip Common Hounslow Heath West Kensington St Pancras Hillingdon Heath Berrylands Enfield Highway Colindale Enfield Lock Hazelwood Streatham Hill Stratford Marsh Grove Park Yeading Downe Chelsea Northwood Hackney Central Limehouse Harold Park Hitchin Square St Giles Maypole Totteridge Woolwich Bellingham Alperton South Wimbledon Russell Hill Clayhall Islington South Harefield North Acton Bayswater Lower Feltham Gunnersbury Bethnal Green Upper Edmonton Monken Hadley Anerley Fullwell Cross Putney Heath Cockfosters Bromley Park Dulwich Village Enfield Town Trinity Buoy Wharf Maryland Upminster Bridge Surrey Quays Lessness Heath Biggin Hill Bowes Park Wallington Cheam Regent's Park Woodside Park Brentford End Shepherd's Bush South Croydon Bell Green Crouch End Brompton Muswell Hill Chelsfield Wanstead North Greenwich Brentford North Kensington Selsdon Acton Fairlop St John's Wood Aldgate Harefield Merton Blackheath Park Chingford Welling Edmonton Hackney Marsh The Mews Highbury North Ockendon Lee Denham Clock House Ramsden Finsbury Park Hill End Oakwood Streatham Vale Roundshaw Chessington Well Hall Peckham Castle Green Foots Cray Hatton Bow Common Orpington Unity Place Southborough Shirley Alexandra Park Hounslow Headstone Wormwood Scrubs North Feltham Lampton Arnos Grove Oakleigh Park Mortlake Croydon Colyers Falconwood Kensal Rise Beckenham Lower Belvedere Feltham Plumstead Cranford North Cray Putney Vale Bromley Common Covent Garden Tooting Bec Common Shadwell Crossness Hook West Green Burnt Oak Kennington Pimlico Upper Walthamstow Preston Purley Upper Ruxley Kingston upon Thames Forestdale Kingston Vale Barbican Hockenden Custom House Holloway Upper Sydenham New Cross Newington Plaistow Honor Oak Chelsfield Nine Elms Hatch End Sidcup Thamesmead Rotherhithe Malden Rushett West Acton Seven Kings Cranley Gardens Central Parade Fairlawn Cottage Aperfield Haggerston The Hale Becontree Greenhill Gospel Oak Barking Noak Hill Tottenham Golders Green Tottenham Green Pinner Brent Cross Kenton Tower Hill Kew Loxford Ruislip Mayfair Edgware Strand on the Green West Wickham Barnet Foxbury Brockwell Park Belmont West Drayton Queen's Park West Hackney St Helier Staples Corner Oval Aldersbrook North End Wandsworth Common Eastcote Ruislip Manor Willesden Green Worcester Park Barnes Cray Norbiton Whitechapel Shortlands Carshalton Hornsey Vale Fitzrovia Barnehurst Grange Park South Lambeth Parliament Hill Upton South Ruislip Belmont Redbridge Stanmore Hampstead Heath West Barnes North Finchley Frank Whipple Estate East Wickham Elmers End New Charlton Crooked Billet Walthamstow Hallsville Quarter St Margarets Canning Town Ruxley Harmondsworth Southall West Heath Gallows Corner Coldblow Upper Norwood Tolworth St James's Romford Hammersmith Upper Shirley Upper Tooting Sutton Chingford Hatch Ladywell Fortis Green Nunhead Cottenham Park Edgware Bury Barkingside Norbury Rowley Green Goodmayes Wennington Lewisham South Kensington Grahame Park Eltham Harold Hill World's End Horns Green Hoxton Southborough New Malden Elephant and Castle West Brompton Penge Bandonhill Whetstone Corbets Tey Bexleyheath East Ham Heston Globe Town Vale of Health Slade Green Woodford Green Kingsland Crook Log Isle of Dogs Shacklewell Cricklewood New Southgate West Thamesmead Hainault Blackwall Hacton Eden Park Harrow Hampstead Garden Suburb Crews Hill Highgate Upper Clapton Rosehill Herne Hill South Acton Isleworth De Beauvoir Town St Johns Brent Park Chinbrook Ham Berry's Green Havering-atte-Bower Luxted Forty Hill West Harrow Old Oak Common East Dulwich Temple Richmond New Cross Gate Kensal Town Benhilton Marks Gate Elmstead Nash Welsh Harp Spring Park Brondesbury Park Merton Park Hampton Wick Old Bexley Whitton Coney Hall Holders Hill Cranbrook Harefield Grove Ardleigh Green East Sheen Old Ford Cudham Furzedown Hither Green Hayes Town Palmers Green West Dulwich Hale End Bush Hill Park Lambeth Brixton Sydenham Hill Wandle Park Kenley Tower Gardens Arkley Hillingdon Holland Park Roxeth Hayes End Angel Brunswick Park Lamorbey Shoreditch Lesnes Abbey The Borough Coalmakers Wharf Marylebone Stamford Hill Sudbury Uxbridge Surbiton Dagenham Gants Hill Hackney Millwall Wandsworth Wimbledon Common Roehampton Grove Park Royal Arsenal West Elstree Park Hyde Park Corner Frognal Clapham Common Bexley Leyton Marshes Kilburn Hanworth Forest Hill Sundridge Battersea Silvertown Woodford Leaves Green Crayford Hampton Maida Vale Catford Maitland Park Coldfall Putney Sanderstead Tooting Bec Harold Wood Twickenham Hackbridge Keston Rayners Lane Northumberland Heath Hanwell South Bromley Highams Park Brondesbury White City Locksbottom Uxbridge Moor Blackheath Royal Standard Castelnau Widmore East Acton Leamouth Raynes Park Upper Elmers End Willesden Bopeep Finchley Honor Oak Park Plaistow Harrow on the Hill Morden Upper Holloway Little Ilford Harringay Beddington Corner Tavern Quay Vauxhall Pentonville Albany Park Stockwell Mill Hill Emerson Park Swiss Cottage Collier Row Pinnerwood Park West Hendon Snaresbrook Teddington Ickenham Parsons Green Stonebridge Southfields Bullsmoor Enfield Wash Woodside Lower Edmonton Northolt Ilford North Hyde Notting Hill Wimbledon Park Longford Bushey Mead Church End Greenford Cambridge Heath Belgravia Riddlesdown Farringdon South Beddington Turnpike Lane Lisson Grove Wembley Park South Norwood Deptford Blendon Ducks Island Craven Walk Dulwich Temple Fortune Bickley Bostall Woods Clapham Park Charing Cross Waddon Cole Park Thornton Heath Barking Wharf Square New Barnet Elm Park West Ruislip Becontree Heath North Sheen Church End Spring Grove Dollis Hill Clapham Hampstead Wood Green Ruislip Gardens Winchmore Hill North Southwark Avery Hill Beddington South Hackney Spitalfields Poynders Parade Gidea Park Dalston North Hillingdon Knightsbridge Woodlands Kentish Town St Mary Cray West Norwood New Eltham North Cheam Earlsfield Mile End Woodcote Green Kingsbury Earl's Court Millbank Childs Hill North Woolwich Hornchurch Mitcham Walworth Bounds Green Leytonstone West Ealing Leyton Woodcote Green Street Green Addiscombe Fulham Stepney Addington Little Woodcote Rush Green Aldwych Walthamstow Forest Petts Wood Wallington Square Upminster Barnet Gate Southbury Hayes Blackfriars New Beckenham Walthamstow Village Wallend Lower Place Upper Belvedere St Luke's Carshalton Beeches College Park Old Malden Fulwell Chingford Green Bromley Morden Park Downham Hackney Wick Tottenham Hale Harrow Weald Monks Orchard The Hyde Cowley Peachy Woodford Bridge Tooting Graveney Plashet Cubitt Town Norwood Green Kensington Summerstown Hayes Southend Longlands Camberwell Farthing Street Erith Alderwood Terrace Rainham Stratford New Town Manor Park Ratcliff Chipping Barnet Hornsey Shooters Hill St Paul's Cray Noel Park Highlands Village Denmark Hill The Wrythe Risley Close Barking Riverside Strawberry Hill Clapham Junction West Kilburn Belvedere St George in the East Lea Bridge Ponders End Rushmore Hill London Coldharbour Crofton Park