Facebook Advertising in Scotlands

Get in touch

Facebook Advertising Agency in Scotlands

Facebook advertising is a popular and effective form of digital marketing. Companies of all sizes use it to promote their services, products, or businesses.

Whether you aim to attract more “likes” and shares or increase public awareness of your company and brand, a Facebook ad campaign allows you to achieve this cost-effectively.

As with all types of advertising mediums, when creating your adverts, it is important to have a clear understanding of your target market. Facebook ads are brilliantly effective with little wastage, allowing you to target specific demographics and filter audiences based on age, gender, interests, location and many other filters, ensuring you reach "the right people at the right time".

We are able to help you research your target audience (based on your current followers) and from this starting point, we can move forward to help you grow further. Should you have any questions about this form of digital advertising contact us today, using the enquiry form, and we will come back to you with more information and free quotes. 

Contact Us

What is Facebook Advertising?

It is marketing your business, products or services through the social media site - Facebook.

Facebook is the most popular social media platform on the planet with over 1.65 billion users a month. It is, therefore, a great place to reach a large number of potential customers. As you can imagine, with so many users, though, you have to target them effectively so that you achieve the best results. Facebook ads are therefore created to target specific demographics, including age, gender, region, interests and more. Options include “likes” campaigns, boosting posts, retargeting, competitions and offers.

One of the great things about Facebook ads is that you can manage them in real time and see how many people have engaged with them immediately. This means that if something is working well, you can increase the spending, and if not, you can change direction and try something different. It is fluid and adaptable.

If this form of advertising interests you and your company, get in contact today, and we can get things moving.

How Much Does a Facebook Ad Cost?

There is no fixed price and it can vary depending on how long you want the campaign to run and the size of reach (amount of people) you are looking to communicate with.

The good thing about a Facebook ad campaign in WV10 8 is that you can spend as little or as much as you like; it really does cater for all budgets. You can also start, pause or end a campaign at any time.

The costs are obviously higher for companies in Scotlands that want to run their campaigns constantly or over a long period of time, but a sustained presence can be very successful. Sometimes, however, it is better to do short, intense advertising spells over key periods (weekends, Easter, Christmas time, etc.) where you can make a good impression quickly. We can advise on what we think would work best for you, depending on what you are selling and your industry.

When contacting our team let us know your budget so we can plan a campaign accordingly and come back with some suggestions for you to consider. 

Get a Quote

Paid Social Media Marketing

Facebook is the most popular form of social media marketing, but we can also manage other social media platforms, including Twitter and YouTube.

Paid for social media marketing is a great way to monitor your audience and how they interact with your product and services and it obviously has a much wider reach than your standard social media activity; reaching new people, not just the current ones who like or follow you.

Most businesses in the UK, of all sizes, use paid social media advertising to promote their businesses, companies, and services. This type of marketing is often used in conjunction with other marketing because it is relatively cheap, and we encourage it alongside most campaigns.

How to Advertise on Facebook

If you are looking to advertise your company on Facebook, take a look at the following steps:

  1. Set up a business page for your company, business, service or product. 

  2. Set a primary goal – what is the aim of your page? Is it to sell products? Give a greater insight into the personality of your business or something else?

  3. Research your target market – who are you speaking to? This will help you decide on the tone, messaging and content. 

  4. Once you have populated the page with the relevant information you are ready to look at paid marketing.  

  5. Get in contact with us and tell us what you are looking to achieve through the campaign - reach more people, get more likes etc. We will factor these in as well as coming up with other suggestions we think could work.

  6. We will put together a bespoke advertising proposal for you, either to hit people who already know you or new audience sectors - either appearing in their news feed or driving them to a landing page, employing the best ad practices and ad placements. 

  7. Once you are happy with it, we will book, create your ad and manage the campaign through our Facebook ads manager, reporting to you the results and progress. 

Enquire Now

Combining With Other Marketing Methods

Facebook adverts can work on their own but are often effectively combined with other marketing options which can initially raise awareness.

For example, a potential customer may see or hear your advert and then go online and search you through FB, or you may appear in their feeds with ads. This recognisability will reassure them and remind them of your existence. If you are looking to raise the profile on your business, in general, we suggest speaking to our media buying and media planning teams. 

Frequently Asked Questions about Facebook Advertising Options

  1. Is it worth it to advertise on Facebook? Yes, it is a highly successful and cost-effective way to reach people who are likely to be interested in the products or services you are offering. 

  2. How do I advertise on Facebook? Advertising on Facebook can be managed by in-house teams or by external marketing agencies who will have greater experience in optimising campaigns to ensure the best return on investment and ensure best practices.

  3. At the moment we manage the advertising on our Facebook page in-house, we know who our target audience is and use Facebook to communicate to existing followers but we are looking for new pages likes and wider targeting options. It was recommended that we download Facebook ads manager and create custom audience sectors in that but to be honest, we find ads manager very confusing. What would you suggest?” It sounds as if you have successfully managed your campaigns so far but if you are looking for more in-depth adverts, custom audiences and to hit new Facebook users, moving to Facebook ads manager is probably the best way forward. That said, it is quite confusing so if you are looking for help with that or would like a professional agency to manage to advertise your product or service, get in contact today. 

  4. Do you need to install a Facebook pixel when using Facebook to advertise? And do you need a special ad account?” No, you can run some ads within Facebook that don’t need pixel tracking, these are the simpler ad types such as boosts and page likes campaigns. You also don’t need a Facebook ads manager to run these. Many smaller companies tend to run individual ad campaign options like this in-house and get started with a basic plan. If you are looking for other options such as cost per click lead ads and certain news feed ads it may be better to get extra support. 

  5. What is Facebook paid advertising? The term covers a full range of options and can cover everything from boosting posts, ads in newsfeeds, web-click ads, likes campaigns, and more. Contact us for more information, also don't forget to check out our blog. 

Contact Us

If you would like to speak to one of our professional team members, make sure you fill in the contact box and we will be in touch. 

Our team have years of experience and expert knowledge working with many companies in Scotlands and can discuss the most suitable options for your business based on your aims and ambitions. 

We look forward to hearing from you. 

We cover Scotlands (West Midlands)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for facebook advertising
Wergs Willenhall Chad Valley Millison's Wood Tollbar End Birmingham Shirley Street Ladymoor Ryders Green Pheasey Princes End Pinley Gardens Swan Village Witton Ward End Bloxwich Handsworth Wood Great Heath Westwood Heath King's Heath Woodshires Green Pinkett's Booth Sedgley Stockwell End Birches Green Daisy Bank Rotton Park Hawkes End Hodgehill Warstock Hall End Flint's Green Erdington Berkswell Bushbury Hill Tudor Hill Ocker Hill Stow Lawn Bentley Heath Harvills Hawthorn Earlsdon Daw End Moseley Moseley Bromford Deepfields County Bridge Cheylesmore Dudley Wood Holly Hall Portobello Darley Green Pelsall Stechford Four Oaks Park Round's Green Holly Bank Lanesfield Perry Common Lower Gornal Sparkbrook Hill Minworth Black Patch Merridale Aston New Town Newtown Fallings Park Harborne Brierley Hill Pickford Green Hayley Green Gornalwood Short Cross Bradmore Balsall Turves Green Walmley Rowley's Green Moseley Village Bordesley Green East Coseley Brades Village Dorridge Bordesley Green Bournville Stoke Heath Ladywood Stoke Aldermoor Maney Beechwood Gardens Upper Ettingshall Wednesfield Cradley Short Heath Deritend Alum Rock Ridge Hill Lyndon Green Oxley Brownhills Castle Vale Oscott Wolverhampton Parkfield Albion Stambermill New Dock Caldmore Catherine Cross Withymoor Village Bordesley Harvest Hill Royal Sutton Coldfield Sparkhill Whitley Longford Court House Green Kingshurst Whitehouse Common London Fields Hockley Heath Four Oaks Windmill End Hall Green Heath Town Castle Bromwich Smethwick West Heath Ruiton Rushall Upper Witton Bacon's End Lyndon Whitmore Reans Vauxhall The Coppice Walsal End Potter's Green Coal Pool Binley Banners Gate Hay Mills Manor House Pensnett Wood End Bournbrook Cawney Hill Springs Mire Coombeswood Bromley Woods Bank Langley Ladywood Blossomfield Showell Green Bearwood Boldmere Aldersley Tividale Hall Whiteheath Gate Hillfields Tidbury Green Claregate Alderman's Green Whitmore Park Whoberley Greet Tat Bank Stoke Park Dickens Heath Coundon Stubber's Green Sedgemere Balsall Heath Greenleighs Ettingshall Park Toll End Woodside Old Dock Great Barr Bradley Stow Heath Wallbrook Roughley Ryecroft Gilbertstone Newbridge Lutley Highter's Heath Wylde Green Sharmans Cross Wordsley Selly Oak Scotlands Hurst Hill Balsall Common Kingstanding Wood End Thimble End Moor Green Hamstead Cotteridge The Lunt New Mills Halesowen Reddicap Heath Illshaw Heath Fordhouses Eve Hill Bilston Summerfield Park Red Hill Fallings Heath Woodway Park Chadwick End Alcester Lane's End Castlecroft Gib Heath Ley Hill Darby's Hill Shenley Fields Garrets Green Bushbury Northfield Rumbush Primrose Hill Whitlock's End Guns Village Bickenhill West Coseley The Manor Goldthorn Hill New Invention Streetly Bowling Green Causeway Green Coundon Green King's Norton Weoley Castle Tower Hill Waring's Green New Town Row Paradise Watford Gap Charlemont Ulverley Green Shelfield Lane Head Londonderry New Town Rood End Grace Mary Estate Little Bloxwich Wood Hayes Moor Hall Balsall Street Monks Park Palmers Cross Norton Green Tyburn Yardley Wood Blakeley Green Saltley Summer Hill Golds Green Chelmsley Wood Harden Blackheath Mount Pleasant Wake Green Darlaston Green Vicarage Brandhall Churchfield Box Trees Ridgacre Eaves Green Scott's Green Dunstall Hill Little Heath Fen End Sutton Coldfield Hollyberry End Tipton Perry Compton Packwood Gullet Kirby Corner Hall Green Salter Street Edgbaston Aldridge Glebe Farm Rowley Regis Tansley Hill Bentley Finham Greets Green Woodcock Hill Acocks Green Brownshill Green Portway Kingswinford Oldbury Bishopgate Green Cradley Heath Short Heath Low Hill Titford Fishley Billesley Common Hill and Cakemore Barston Chapel Green Selly Park Fordbridge Quarry Bank Bunker's Hill The Knowle Elston Hall Birchills Walker's Heath Birchfield Tile Cross Canley Gardens Church End Little Bromwich Dudley Rotten Row Meer End New Town Hateley Heath Dibdale Carol Green Hampton in Arden Allesley Green Roseville Vigo Rubery Merry Hill Solihull Hasluck's Green Hill Wood Palfrey Elmdon Wollaston Shard End Brickhouse Farm Tettenhall Walsgrave on Sowe Tipton Green Brandwood End Lifford Garretts Green Hawkesley Pedmore Burnt Tree Draper's Fields Packwood Keresley Rough Hay Foxford Allesley Oakham Highfields Hall Green Netherton Cheswick Green Priestfield New Oscott Upper Gornal Upper Stoke Wyken Green Goscote Shepwell Green Parting of the Heaths Willenhall Barr Common Griffin's Hill Loxdale Pleck Lye Pelsall Wood Spring Vale Soho Millfields Beechwood Springfield Church Hill Hockley Lozells Perry Barr Bradnock's Marsh Stirchley Holbrooks Goldthorn Park Grove Vale Ten Acres Hurst Green Henley Green Parkes Hall Hockley Spon End Little London Illey Spring Vale Mushroom Green Middle Bickenhill Cofton Common Bartley Green Beech Lanes Streetly Black Lake Lower Bradley Wightwick Catherine-de-Barnes California Ettingshall Doe Bank Olton Mere Green Upper Eastern Green Brockmoor Darby End Colehall Leamore Tilehouse Green March End Reeves Green Norton Nordley Hill Bescot Darlaston Washwood Heath Gospel Oak Old Swinford Gosford Green Hill Top Swan Village Frankley Chapel Fields Green Lanes The Delves Heronfield Digbeth Nechells Walsall Billesley Sandwell Yardley Fields Kates Hill Middle Stoke Oxbarn Tyseley Foleshill Catchems Corner Leighswood Yardley Golds Hill Penn Friar Park Netherwood Heath Coventry Monmore Green Hasbury Balls Hill South Yardley Tividale Nechells Green Hill Hook Longbridge Spring Bank Aston Green Lane Bloomfield Woodgate Valley Lodge Green Kineton Green Oldwich Lane Lee Bank Bourne Vale Copt Heath Dixon's Green Hawne Stockland Green Heath End Freezeland Wollescote Underhill Bell Green The Leys Springfield The Chuckery Three Maypoles Great Bridge Wallington Heath Small Heath Radford Moxley Monkspath Clayhanger Bristnall Fields Perry Beeches Brown's Green The Straits Rough Hills Stourbridge Wednesbury Gibbet Hill Highgate New Cross Marston Green Park Village Blakenall Heath Pinley Lower Eastern Green Springfield Lime Tree Park Pickford Cinder Hill Meriden Hall Green Warley Woods Cape Hill Elmdon Heath Benton Green Blakenhall Stoke Hardwick King's Hill Baptist End Batmans Hill Brownhills West Tile Hill Kitt's Green Queslett Mesty Croft Sheldon Amblecote Wootton Green Bramford West Bromwich Falcon Lodge Solihull Lodge Cannon Hill Penn Fields Catshill Haden Cross Temple Balsall Ashmore Park Summerford Place Pype Hayes Tettenhall Wood Ashmore Lake Gravelly Hill Lea Hall Wyken Newbolds Knowle Tippity Green West Smethwick St Chads Dudley Port Canley Yew Tree Wednesbury Oak Old Oscott Tibbington Stone Cross Eastcote Pendeford Russell's Hall Langley Green Four Oaks The Flatts Lodge Hill Wood Green Woodcross Stockfield Wall Heath Lapal Neachells Hart's Hill Walsall Wood Woodsetton Woodgate Knowle Grove Lode Heath Lower Stoke Blowers Green Winson Green Westwood Gardens The Woods All Saints Shire Oak Lambert's End Dudley's Fields Wellington Place Old Hill Old Fallings Oakeswell End Merry Hill Finchfield Brookfields Wren's Nest Stivichall Shirley Horseley Heath Chester Road Newton Mill Green Shirley Heath Priory Hilltop Buckland End Edgwick Mayer's Green Handsworth