Media Planning in Hoggard's Green

Get in touch

Media Planners in Hoggard's Green

Media planning is the process of creating the most effective advertising campaigns for a company so that it can achieve its marketing aims. These aims typically include increasing sales and brand awareness and ultimately increasing profits.

The role of a media planner is to select the most appropriate advertising channels to achieve the desired advertising results, which normally hits a requested target audience. Different media will be more suitable depending on your industry, sector and budget. At PromoMedia, we match you with an experienced planner to make sure that all your advertising is placed at the Right Time, Right Place, and Right Price. We believe getting these three factors right is the key to any campaign's success.

Our media planning teams work with a wide range of companies, from retail to sports clubs, small start-ups to NHS contracts, international brands, and more. If you would like us to create a creative and cost-effective marketing campaign for your business and target audience, contact us today. We look forward to hearing from you regarding your target market and budget. 

Contact Us

What is Media Planning?

In a nutshell, effective media planning is the brains behind any successful advertising campaign and media plan. This process is the first step to make sure that the advertising that you choose to do has the desired effect; this usually is to drive awareness and/or increase sales. Once the most suitable media platforms have been identified and the campaign has been put together and approved, a media buyer will take over. We can deal with the whole process of planning and buying.  Planners are therefore responsible for the first stage of the process; suggesting effective options, these are based on individual aims and ambitions.

With years of experience and key relationships already in place, our teams create bespoke campaigns and then secure the best sites, prices and locations. When we get your enquiry, one of our media planning team members will give you a call to chat about what you are looking for and then put together this plan. You may know what you want to do but sometimes our planner may suggest something new, which you hadn't thought of, which could work well. The media planning team will identify the two most important factors:

  1. Which form of advertising is best suited to your target market - this could be anything from billboard ads to newspaper, social media, or TV advertising.

  2. Timing - where and when this promotional activity should be carried out to have maximum impact and return on investment. 

Get a Quote

Your Media Planner

Depending on the information we get from you, we will match you and your business with an appropriate media planning handler to help you reach your target audience. Our planners are hand-picked. Sometimes they may be local to you; other times, they may be a specialist in your niche, business area or in the type of media channels that will be most suitable for your media plan and advertising campaign; either way, they will have a chat with you and then put together a creative, bespoke and cost-effective campaign, designed to get you the results you want. 

On approaching us, a large majority of people are undecided on the ideal ways to promote their business or product - this is entirely normal. Most clients approach us knowing they “need to do something” to improve sales, raise brand awareness and get noticed but are uncertain of the way forward. If you are in this position, this is something our media planning teams take care of; it’s what we do all day, every day. It all starts with a chat and a few ideas, and then we will formulate an effective media plan, which we will send over for you to consider. 

How We Plan Your Advertising - A Bespoke Media Plan

These are the steps we will follow after we receive your media planning enquiry:

  1. We pass it to the media planner we think suits you best – based on what you are looking for, where in the country you are, and what product or service you are looking to advertise, we will match you with the person we think can get you the results you want. 

  2. We talk to you - our friendly planner will call and find out more about you, your company, your aims and your ambitions. You can share what you have done before, any ideas you have likes and dislikes and also an outline of your target audience. 

  3. Create your costed campaign - if you know what you want, our media planning teams will come back with costs on those media options specifically. Otherwise, we will put together a list of suggestions based on your needs, budgets, target audience and what we think will work. 

  4. You look at the options - you review our media plan and the media options we have recommended; you review, make suggestions, and ask us questions until we arrive at a place where you are happy. We can go and backwards and forwards until we have created something you are 100% happy with.

  5. We book the media plan - once we have agreed on the plan, our media planning team will pass it to one of our media buyers, who will book the ads for you at the best prices.

  6. See your ad in action - whether your advert is in a newspaper, on a billboard, online, on TV, social media or on the radio - you can sit back and see marketing in actions!

  7. Enjoy the results!

Make an Enquiry

What Makes Us Different From Other Media Planning Agencies?

Often other advertising agencies specialise in certain advertising sectors and media types but we can book any type of media you need, creating a perfectly balanced media plan incorporating a range of suitable options. We also believe that having one person overseeing the whole process is key as it allows them to make sure that all the strands of your advertising campaigns and the various elements are tied together. The options we will consider when planning your media campaign could include any of the below options: 

Considering all the options our media planning teams will put together a plan based on what you are promoting, marketing is not a one-size-fits-all proposition, so this will always vary depending on you. If you are unsure of what your spending should be, our experts will provide you with more advice, even coming up with different valued packages to demonstrate what different level of spends could get you. 

What Makes the Best Media Planning Teams?

A question often raised at marketing conferences, we believe that the following attributes make the best media planners in IP29 4 and media planning teams:

  • An ability to listen to a client’s ideas

  • Understand the business goals of the company

  • Identify the target audience

  • Suggesting proven methods that have worked before in that industry sector

  • Coming up with new ideas

  • Listening to what has, and hasn't worked before (if advertising has been carried out previously)

  • Secure the best rates

We aim to take the mystery out of marketing and make it simple. If a clear and cost-effective approach to advertising appeals to you, we are the agency for you. Read more in our blog about the benefits of hiring an advertising agency. 

Cost-Effective Media Planning

Cost-effective media planning is key to any successful promotional campaign because no matter how big or small you are, every company wants to spend their money wisely. Our planners naturally work closely with our media buying teams, who look after the final stage - the Right Price side of things. Some agencies only “work up” your marketing campaign or media plan, suggesting to you "what you should do" but without having the facility and contacts to book the recommended activity. As a full-service virtual agency, we do both media planning and buying. We essentially look after the whole process for you, giving you peace of mind, so you can get on with your day job.

If you as an individual or as a marketing department were to call these media suppliers directly, you would be charged a “rate card”, but our combined media buying and planning teams can get you superb placements and costs for everything on your media plan, as they negotiate and work with these people all the time. This gives us greater buying power and influence in negotiations.

Independent Advertising Consultants

As independent advertising consultants, we are able to offer a new perspective and pair of eyes with regards to all our media buying - judging your enquiry on a case by case basis and looking at your bespoke target audience. For example, if you were to contact an agent who specialises in outdoor advertising, they are only going to suggest outdoor ads to you, regardless of that being the most appropriate form of advertising in Hoggard's Green for your company. Our independent media buying associates are therefore able to look at the bigger picture, often suggesting a combination of different fresh ideas and mediums that you may not have considered. We work with a range of industries including: 

Frequently Asked Questions About Media Planning in Hoggard's Green

Here are the most popular questions we get asked about media strategy and about how to reach a target audience: 

What does a media planner do?

They plan and strategise a marketing and media plan, considering a full range of options to make this a success and hit your target market. The options could include a range of options from social media adverts to outdoor, TV to radio ads. Their role is to ultimately identify which forms of media are likely to achieve the best results from your marketing campaign, based on who you are, your target market and your budget. They can incorporate previously successful advertising options, as well as highlight new and exciting options perhaps not considered before. Having identified the correct media outlets, they will plan dates to achieve maximum exposure and return on investment.

What is the media planning process?

Planning media is essentially choosing the right types of advertising media (be it out-of-home, TV, online, social media, radio), to create an effective and successful advertising campaign for a company, business or product to reach a target audience. The process normally starts with a conversation between a planner and a client, at this stage information on the target audience, budgets, aims and ambitions are shared. With this information a planner will then work up a creative and bespoke campaign, this will normally be with the aim of raising awareness or driving sales and a range of media platforms will be considered. This is then sent to the client to review, amend and tweak. Once both parties are happy with the media plan, it will be booked and the agreed dates for the agreed prices.

Why is media planning important?

It is vitally important for a new of reasons, mainly to make sure that the company, business or product who is advertising is selecting the correct media channels and executing this marketing at the right time. Advertising campaigns are only successful when carried out at the Right Time and Right Place. Without having this planning and foresight, the results won't be effective, meaning that return on investment will be below what they should be.

What is media buying and planning?

Put simply, planning is the selection of the media that is most appropriate for a campaign. The next stage, media buying is the purchase of these. Sometimes the same person can handle both of these aspects; it is important to have a planner to make sure that the correct media channels are being employed and then a buyer is also advantageous so that when purchasing the media you are getting the best possible rates. Media buyers obviously work with various media owners every day, this means that they can get beneficial rates often way below rate card, meaning that the client gets excellent value for money and their budget goes further.

We have an internal marketing department but are looking for fresh ideas to add to our media strategy and campaign, plus someone to carry out the booking, can you help?

Yes, we work with individuals as well as in-house marketing teams, we can offer input and fresh ideas if this is helpful or we can just book any required adverts to hit your target audience, as you wish. Many internal marketing teams enjoy the opportunity to bounce ideas around and with new options coming onto the market all the time, it's advisable to keep up to date with them so that your business, brand or company can keep ahead of your competition. Contact us and we can chat through whichever options suit you the best. 

Contact Us

Contact us today and find out how our experienced media planning teams can help you take that next step in getting your company, service or product in front of the right people at the right time with a great media plan. Our planners will then put together a bespoke marketing plan to achieve the result you want. Our campaigns can be placed in any area to target potential customers.  Remember that all quotes are free so there is nothing to lose from an initial enquiry. 

Contact Us

We cover Hoggard's Green (Suffolk)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for media planning
Halesworth Cookley Genesis Green Brockford Street Coddenham Barnham Lawshall Woodbridge Blyford Sudbury Longfield Green Gedding Felixstowe Ferry Boulge Lawshall Green Ampton Wainford Washbrook Street Wilby Stanton Street Hestley Green Chalkstone Wrentham Old Newton Haverhill The Street Witnesham Culfordheath Weston Ditch Brandeston Snape Haughley Green Hinderclay Broom's Barn West Stow Frostenden St Peter South Elmham Chediston Boxted All Saints' South Elmham Brook Green Mellis Green Ilketshall St Margaret Stanningfield Cay Hill Grundisburgh Badwell Green Bromswell Heath Cowlinge Pea Porridge Green Ashbocking Bures Laxfield Hadleigh Heath Clare Bedingfield Street Little Thurlow Green Brabling Green Thorndon Blackthorpe Stockhold Green Coopers Corner Brown Street Mells Redlingfield Swilland Cocks Green Bromeswell Hollybush Corner Moats Tye Brightwell Heath California Fen Street Waldringfield Heath Elmswell Little Blakenham Long Melford Thurston Planche Capon's Green Dennington Metfield Greenwich Wenhaston Crowfield Worlingworth Thorington Street Horner's Green Thorns Saxtead Green Hazel Stub Dorley's Corner Rougham Honey Tye Honington Great Waldingfield Hundon Bucks Horn Place Eye Kersey Aldringham Ringsfield Corner Gipsy Row Upper Street Stores Corner Drakestone Green Kersey Upland Whitton Shimpling Street Lowestoft Crackthorn Corner Great Bricett Little Waldingfield Bradfield Combust Sternfield Stratford St Andrew Town Street Chimswell Stoke-by-Nayland Lower Raydon Mile End Tostock Oldhall Green Otley Kittle's Corner Sibton Cove Bottom Chimney Street Hawstead Lound Ballingdon Mickley Green Pakenham Shelley Earl Stonham Brockford Green Sapiston Baxter's Green Clay Common Henley Redgrave Purple Hill Stoke Ash Melon Green Lady's Green Knodishall Wyverstone Little Saxham Bruisyard Hartest Santon Downham Southwold Shottisham Coddenham Green Mill Common Bedfield Eastbridge Sibton Green Windsor Green Borley Green Hanchett End Hoxne Bradfield St Clare Poslingford Corner Leavenheath Barham North Green Chilton Street Bentley Cook's Green Hanningfield Green Gislingham Hoo Lower Green Bower House Tye Wattisham Stone Coney Weston St Margaret South Elmham Eyke Humble Green Hintlesham Covehithe Dunstall Green East Barton Cavendish Brundish Street Scotia Drift Edwardstone Stow's Hill Mill Hole Stanway Green Chippenhall Green Clements Brettenham Washbrook Old Felixstowe Swingleton Green Trimley Lower Street Forward Green Middleton Moor Barrow Roman Hill Gedgrave Oakley Middlewood Green Market Weston Dunwich Shotley Gate Broad Green Tattingstone White Horse Saxham Street Slough Hill Barnby Sowley Green Shop Corner Denham Great Common Broadway Cockfield North Warren Yoxford Great Thurlow Grinstead Hill Elveden Brome Battlies Green Stonecross Green East End Rickinghall Monk Soham Green Kelsale Oaks Tye Parkway Wortham Ling Worlington Annis Hill Belstead Curlew Green Oulton Broad Ringshall Thrandeston Upper Street Chilton Leys Almshouse Green Drinkstone Withersfield Groton Smallwood Green Swan Green Scotland Street Debach Westbourne Hawkedon Creeting Bottoms Creeting St Mary Rushmere Street Burstall Burgate Barley Green Hunston Green The Port of Felixstowe Spratt's Street Barking Sizewell Gunton High Street Wattisfield Long Thurlow Wetherden Owl's Green Stone Street Wissett Goddard's Corner Offton Knaves Green Mendham West Street Framlingham Sutton Street Horringer Gosling Green Benhall Green Round Maple Bucklesham Mill Green Mutford Gibraltar Ilketshall St Lawrence Dennington Hall Farley Green Gisleham Ingham Clopton Corner Thurston Bush Green Dublin Tannington Place St Nicholas South Elmham St James South Elmham Bacton Candle Street Dennington Corner Stanton Chare Warren Heath Rotten End Lambfair Green Stoke-by-Clare Falkenham Sink Westleton Monewden Brockley Corner Clopton Green Newtown Wales End The City Fornham St Martin Bredfield Tuddenham St Martin Boardy Green Daisy Green Akenham Tannington Winston Green Bacon's Green Barnardiston West End Linstead Green Parham East Bergholt Sotherton Wissington Thornham Parva Pound Green Worlingham Chattisham Broad Green Dallinghoo Upper Street South Cove Chelsworth Denham Street Cargate Thorpe Green Badwell Ash North Cove Great Blakenham Sweffling Bawdsey Clopton Green The Woodlands Ramsholt Ipswich Silverley's Green Horham Church End Elmsett Woolverstone Little Welnetham Wyverstone Green Stansfield Depden Green Ubbeston Linstead Parva Studlands Park Gromford Clopton Cretingham Monks Eleigh Tye Brundish Naughton Cuckoo Green Stowlangtoft Withersdale Street Butley Somerleyton Occold Tattingstone Walpole Mill Green High Street Green Great Green Stutton Stradbroke Kentford Gipping Cross Green Sicklesmere Wyverstone Street Burthorpe Benhall Street Hobbles Green Poslingford Helmingham Cherrytree Green Norton Little Green Corton Henstead Troston Chelmondiston Boyden End Somersham Chedburgh Milden Sharpstone Street Friday Street Falkenham Base Green Wixoe Wilsey Ufford Creeting St Peter Battisford Tye Bramford Freckenham Lidgate Exning Alderton Larks' Hill Burstallhill Great Bradley Brent Eleigh Black Street Rodbridge Corner Wherstead Woolpit Green Lindsey Tye High Street Castling's Heath Great Bealings Thorington Dorking Tye White Horse Corner Sudbourne Little Whittingham Green Otley Green Rushbrooke Wrentham West End Debenham Trimley St Mary Nacton Friday Street Barningham Park Gate Ixworth Thorpe Barton Mills Stubbing's Green Brackenham Framsden Cross Street Brampton Street Castle Hill Stoke Annesons Corner Kesgrave Little Eriswell Winston Bradfield St George Earl's Green Monks Eleigh Maypole Green Shadingfield Monk Soham Combs Tunstall Fornham St Genevieve Gosbeck Reydon Saxtead Cotton Mildenhall Gulling Green Aldham Rose Hill Woolpit Botesdale Green Marlesford William's Green Bedingfield The Heath Denham Corner Landwade Great Wratting Westley Meeting Green Bleach Green Wingfield Chelsworth Common Mill Green Charles Tye Nedging Redisham Foals Green Stanton Hasketon Snape Watering Bacton Green Aspall Raydon Tan Office Thorpeness Timworth Shipmeadow Weston Wetherden Upper Town Saxtead Bottom Cranmer Green Risby Stuston Haughley Broadgrass Green Bardwell Little Wenham Rougham Green Thorpe Morieux Denham Silverlace Green Oulton Chickering Earsham Street Kedington Shotley Cow Green Claydon Great Glemham Farnham Mill Street Cornard Tye Nayland Washmere Green Whatfield Hadleigh Kennett End Huntingfield Carlton Friston Denston Dagworth Cratfield Little Glemham Wickham Street Melton Baylham Stone Gosland Green Coltsfoot Green Sproughton Brockley Green Alpheton Hollesley Freston Newmarket Lakenheath Smithwood Green Chevington Darmsden Little Livermere Beyton Green Denham Green Page's Green Easton Otley Bottom Bruisyard Street Cranley Potash Oakley Park Theberton Mickfield Canham's Green Badingham Fenstead End Kingshall Green Great Green Newton Water Run Kessingland Beach Priory Heath Drybridge Hill Harleston Spexhall Harrow Green Hopton Tan Office Green Cuckoo Tye Shimpling Maypole Green Darsham Flixton Martlesham Heath Stonham Aspal Ellough Stone Street Acton Place Church Common Button's Green Baylham Fen Street Fakenham Magna Stock Hill Ousden Cookley Street Boyton End Brightwell Cross Green Sherbourne Street Kenton Corner Wattisham Bobby Hill Creeting Hills Burgh Upper Holton Trimley St Martin Wootten Green Barsham Nowton Beyton Playford Bull Green Carlton Colville Ashfield Green Polstead Heath Saxmundham High Street Little London West Row Haughley New Street East Green Holton Gazeley Sotterley Hagmore Green Rendham Bridge Street Hightown Green Ford's Green Rushmere Stoke Park Hoggard's Green Cock Street Semer Kettleburgh Camps Heath Leiston Hepworth Cox Common Methersgate Bowbeck Great Saxham Willisham Tye Hanningfields Green Erwarton Bloodman's Corner Rooksey Green Mount Pleasant Little London Cock & End Pitmans Corner Lower Hacheston Waldringfield Moulton Stowmarket Timworth Green Dalham Little Wratting Upper Weybread Athelington Brockley Great Livermere Fornham All Saints Orford Blythburgh Kersey Tye Shelland Euston Willingham Lavenham Westhorpe Wortham Cock and End Rose Green Colchester Green Blacksmith's Corner Little Knowles Green Wetheringsett Mole Hill Higham Whelp Street Bury St Edmunds Mellis Gainsborough Thistley Green Westhall Blacksmith's Green Maidenhall Earl Soham Ashfield Cum Thorpe Little Thurlow Sutton Common Conyer's Green Bell's Cross Great Cornard Wickham Market Lackford Tuddenham Cavenham Flempton Felixstowe Little Green Combs Ford Pixey Green Dandy Corner Collipy's Green Stanstead Russel's Green Undley Cattishall Brantham Levington Rede Wick's Green Hanchett Village Reydon Smear Frizzeler's Green Lower Falkenham Letheringham Heckfield Green Stoven East End Woolpit Heath Copdock Mendlesham Flixton Battisford North Green Brome Street St Cross South Elmham Parliament Heath Colton Thelnetham Palgrave Hargrave Apsey Green Walberswick Newbourne Brampton Ringsfield Common Onehouse Hengrave Sutton Culford Pettaugh Fingal Street Great Ashfield Red Lodge Duck Corner Walton Shingle Street Crown Corner Brandon Harkstead Cuckold's Green Brundon Fressingfield Charsfield Little Cornard Broke Hall Hessett Easton Green Bell's Corner Attleton Green Kirton Metfield Common Ward Green Lower Holbrook California Bungay Langham Syleham Homersfield Upthorpe Heveningham Weybread Back Street Great Wenham Hitcham Bramfield Bedfield Long Green Botesdale Great Green Butley Low Corner Little Bradley Thurston End Upper Town Lattinford Hill Depden Mill Hills Blundeston Ilketshall St Andrew Denham End Oak Hill Barking Tye Woodbridge Walk Norton Martlesham Cattawade Cransford Crownland Great Welnetham Barnaby Green Hemingstone Lower Common Stone Common Toad Row Pettistree Wangford Little Stonham Workhouse Green Rushmere St Andrew Mace Green Upper Layham Wenhaston Black Heath Temple End Cross Green Audley End Malting End Braiseworth Little Bealings Wicker Street Green Ringshall Stocks Southolt Hibb's Green Magpie Green Newthorpe Higham Wangford Pitcher's Green East Green Drinkstone Green Rumburgh Mendlesham Green Stradishall Assington Green Eriswell Acton Babel Green Stanwell Green Normanston Culpho Hacheston Sackers Green Allwood Green Ash Street Hemley Pinford End Wickham Street Assington Wickham Green Thornham Magna Kettlebaston Hemp Green Rendlesham Bures Green Clopton Green Wickhambrook Ringsfield Withermarsh Green Yaxley Nedging Tye Lampardbrook Aldeburgh Saxtead Little Green Whitestreet Green Holbrook Grimstone End Easton Bavents Lower Layham Lower Street The Downs Polstead Duke Street Hawstead Green Chapel Hill Battlesea Green Icklingham Chediston Green Iken Mettingham Hunston Chillesford Ixworth Priory Green Whepstead Wilde Street Boxford Kirkley Middleton Rattlesden Stowupland Somerton Blackheath Needham Market Gedgrave Hall Nettlestead Beccles Bicker's Heath Felsham Kingshall Street Cookley Green Cobblers Corner Blaxhall Hulver Street Sotherton Corner Mill Green Wordwell Great Finborough Stackyard Green Capel Green Wickham Skeith Holywell Row Calford Green Willisham Thwaite Herringswell Westerfield Flowton Great Barton Ashfield Green Needham Street High Rougham Lindsey Thorpe Street Buxhall Bildeston Cole's Green Wentford Shotley Common Nether Street Racecourse Kenton Stratford St Mary Glemsford Newman's Green Pakefield Hog's Corner Upsher Green Frostenden Corner Capel St Andrew Birds End Bird Street Buxhall Fen Street Broad Street Holton St Mary Campsea Ashe St Michael South Elmham Calais Street Ash Corner Boyton Four Ashes Little Green Herringfleet Wetherup Street Weybread Street Friday Street Peasenhall Woodside View Preston St Mary Little Finborough Beck Row Butley High Corner Walsham le Willows Hartest Hill Hillside Daisy Green Wingfield Green Boot Street Rishangles Capel St Mary Chilton Maidensgrave Kessingland Benacre Knettishall Chantry Button Haugh Green Finningham Crowfield Green Kenny Hill Uggeshall Poystreet Green Thorney Green Coldfair Green