Brand Marketing in Footherley

Get in touch

Brand Advertising in Footherley

Brand marketing is important so that the general public not only becomes aware of your business, products or services but they are comfortable with it, like what it represents and subsequently has a high trust and engagement factor. 

Our media teams work with a wide cross-section of industries, from luxury brands to schools, charities to cleaning companies, and will work with you to achieve an image and public perception that you are happy with. At this point, we will then assemble a marketing strategy to appeal to your target market and get your key messaging "out there" and your goods on the market. 

For more information on our brand marketing services, please fill out the contact form. We will then respond as soon as possible with more information and free quotes.

Contact Us

What is Brand Marketing?

Put simply, brand marketing is the process of building a positive and memorable perception of a business and its products and services. This ensures that the business is seen favourably by the general public. This, in turn, creates a positive outlook, which leads to increased trust, demand, and interest, and finally, sales and return on investment.

Leading brands command respect and enjoy longevity the world over, as they nurture their brand image and perception carefully, this leads to customers and consumers returning to purchase their goods or use their services time after time. Great brands such as Nike enjoy positive word of mouth and high recommendations. This is something that all companies aspire to achieve. This is done by having a strong brand identity and also by making sure that brand marketing and advertising are carefully curated so that messages are consistent across all platforms, from outdoor ads to social media. Everything pushes in the same direction to create a strong and consistent brand identity that is admired by all.   

What Makes a Brand?

There are many different assets that make up brand marketing. A brand is essentially "the look and feel" of products and services, the personality behind a product. 

Some of the basic factors which contribute to this include:

  • Logo - a logo should look professional and in some way represent what you do (as often should your brand name). In many forms of advertising a logo is a key component, so it is worth spending some time on getting it right. If you would like more information on logo creation and help in designing yours, read here

  • Social media - social is a brilliant and powerful way to gain insight into your company's work and personality. There is a range of different social platforms to choose from, including FacebookYouTube ads, Instagram, Snapchat and more. For more information on social media advertising and how it should be managed read here. Many companies handle the daily social platforms in-house, but this needs to be done carefully, as this is the outward voice of your company. 

  • The tone of your company’s “voice” in all forms of marketing - how you speak to your target audience is important. This is the case whether this is done visually through newspaper ads or through effective outdoor ads, or in literal speech, as evidenced either through radio or television campaigns. How you communicate directly says a lot about who you are; are you fun, informative, authoritative? etc. Much of this will depend on the product or service that you are selling, obviously, financial products would have a very different feel to a clothes store.  

All of the above contribute to brand marketing and the overall "feel" of what you and your company both offer to the public and how you are represented. For more information on our brand marketing options, contact us now. 

Enquire Now 

What is The Right Branding For My Company?

There is not a simple answer; basically, you are all different!

How you want to be perceived will vary depending on your industry and the product or service you offer. When launching a new product, it is important to get this right from the start. Established companies should strive to maintain or improve their brand equity to confidently portray their core values at all times.

As touched upon, some businesses like and need to appear "formal and authoritative" in their communications. Examples of this would include:

It would be inappropriate to be anything else. 

Other companies will want to be more chatty and informal. Examples of these can include:

As you can imagine, there are many different approaches that can be considered and implemented by a business to create a successful and memorable brand. Our teams will work closely with you, listening to how you want to be presented and then working backwards from that point to create a perfect and effective image.

Once a successful brand identity has been created our media planning teams can suggest a variety of different advertising mediums for your new look; these can range from digital ads, newspapers adverts, TV advertising, radio ads or local outdoor channels - whatever works for you and the industry you are in.

Brand Marketing Cost - A Guide

There are no set costs for brand marketing; it depends on the amount of work needed and the stage of development you are at.

Some companies will already have a brand name, logo and house style developed. They are just looking for a refresh or an update. This is something we can help with, our fresh perspective offering new ideas and vision to take you to the next level. Other companies are totally new and are at their “birth” point; they may have a “business idea” and model of how this works, but sometimes not even a name, let alone anything else. 

When getting in touch if you can give us an idea of the budget and we can suggest an action plan to move your business and brand marketing forward, otherwise we can suggest different budgets to suit you. Once we have locked down a brand image that you are happy with we can move forward to plan an effective marketing strategy and marketing campaign to get your business in the marketplace.  

What are the Benefits of a Rebrand and Brand Marketing in WS14 0?

There are a number of benefits when it comes to brand marketing and rebranding a business however the two main ones are: 

  1. Attracting new customers to your company

  2. Creating a fresh look to keep existing ones engaged 

Our experts can complete both differentiation and diversification services depending on your individual requirements, whilst still appealing to your existing customers. Sometimes, you may want a totally new look, and changing an existing logo is a good start to improving a company's image. The logos we can create will present a message and professionalism to your audience, in turn making them want to work with you.

Another advantage of having a complete refresh is that you can have the confidence to go back to the marketplace and advertise knowing you are current and relevant.

We think a refresh and rebrand is like buying new clothes, you want to get out there and show them off! A total rebrand can also help you better your business and advance past your competitors in Footherley by giving you a modern and up to date feel, as well as keeping existing customers coming back. We can put together a bespoke marketing campaign to achieve both. 

More Information

How to Rebrand Your Business 

If you are looking for brand marketing or to rebrand your business, please follow the following steps:

  1. Analyse your current brand. Think about what you do and don’t currently like about it. With brand marketing, you have to go back to the very start. 

  2. Research your competitors – what are they doing that you like and think works?

  3. Contact our team using our enquiry form on this page and give us the information above. 

  4. Decide how you want your business to be presented.

  5. Leave the rest to us and we will come back to you with some fresh and exciting ideas. 

  6. After that, we will put together some marketing strategies to talk your business forward. 

Frequently Asked Questions about Brand Marketing

  1. "What is the difference between branding and marketing?" Branding is essentially establishing the look and feel of your company and product. Marketing is then essentially the selling of the brand to the wider public. Our teams can help with both brand marketing as well as putting together bespoke marketing campaigns so that you can see your product and service on the market. 

  2. "Which Comes First—Marketing Or Branding?" The brand comes first, whether that is the creation of something new or the retention of brand equity. A new brand would want to attract new customers, whilst an established one would want repeat customers and people to keep coming back. Once a brand image and identity in place, advertising and mainstream marketing place.  

Contact Us

At PromoMedia we are experts in brand marketing for either new businesses or rebranding existing ones. If you'd like to discuss the services please fill in our contact form and we will get back to you.

We look forward to hearing from you and helping to create a new brand or freshen up your existing one. 

Contact Us

Other locations available for brand marketing
Finney Green Burton upon Trent Morridge Side Chestall Coppenhall Iverley Meaford Hawthorns Newchurch Alders Cauldon Lower Leigh Quixhill Foxt Whitecross Godleybrook Carmountside Gospel End Springfields Longport Norton East Elford Heath Shawfield Thornes Littleworth Hollybush Crateford Pasford Oakley Moreton Nethertown Shallowford Lapley Marchington Woodlands Four Ashes Hilliard's Cross Blymhill Lawns Hulme Waggersley Westwood Beasley Slindon Leadendale Hill Top Brickbridge Calf Heath Walton Ingestre Shenstone Gorstey Ley Winshill Giggetty Leacroft Normacot Onecote Bishton Blackbrook Broomhill Cross Heath Wildwood Needwood Anslow Gate Sugnall Church Fields Washerwall Endon Lea Heath Talke Pits Offleyrock Blackwaters Hookgate Offleyhay Elford Lower Knightley Knotbury Newfield Pye Green Barton Turn Fazeley Teanford Hanley Cookshill Stubwood Sandon Rakeway Rue Hill Porthill Aston Ryecroft Gate Fole Broad Meadow Lower Nobut Coton Mosslane Shaffalong Drayton Bassett Quarry Heath Borough Park Poolfold Rudyard Lordsley Cannock Knowl Wall Carroway Head Kingston Hill Silverdale Blithfield Boscomoor Stanley Basford Bromley Wood Gailey Wharf Fairoak Rugeley Bilbrook Six Ashes The Brampton Olive Green High Offley Maer High Town Prestwood Betley Common Cross Green Colton Dunstal Fradley South Coton Clanford Hatherton Shebdon Gunstone Waterhouses Abbey Green Ravenshall Blore Whiston Whitehurst Church Leigh Horninglow Brookhay Leyfields Milford Sandfields Balance Hill Rownall Mile Oak Dales Green Bradley Western Downs Hollington Buddileigh Marston Seisdon Kinver Hawks Green Walton Weston Tunstall Oulton Brund Stonnall Sandyford Hill Top Consall Clayton Fulford Billington Huntley Cotes Heath Bromstead Common Gerrard's Bromley Little Ingestre Little Bridgeford Middleport Anslow Hansley Cross Roughcote Footherley Whittington Great Haywood Balterley Green Burnhill Green Morrilow Heath Amington Littleworth Butter Bank Leese Hill Leek Crossgate Draycott in the Clay Heath Hayes Drointon Churchbridge Mount Pleasant Norton-in-the-Moors Acres Nook Chell Heath Endon Bank Knighton Heaton Longdon Green Holmcroft Walford Windy Harbour Parkside Spot Acre Butterton Oakamoor Redhill Featherstone Callingwood Grindley Hodgefield Moneystone Balterley Hartley Green Croxtonbank Streethay Ashley Stone Heath Coven Heath Knightley Dale Eccleshall Butters Green Red Hill Brockton Caverswall Norbury Gratton Cheadle Park Chesterton Shelton under Harley Cheadle Common Burybank Wall Heighley Congreve King's Bromley Bradnop Greensforge Chesterfield Curborough Pershall Rolleston on Dove Clifton Campville Cauldon Lowe Bottom House Withystakes Wereton Sneyd Green Bank Top Wetton Offleymarsh Loynton Willslock Gospel End Village Winnothdale Sturbridge Queensville Trysull Allimore Green Acton Trussell Church Hill Blymhill Common Wain Lee Middle Hill Godstone Radmore Wood Lightwood Tillington Forebridge Westlands Ashley Dale Moorside Slade Heath Threelows Hollins Lask Edge Smestow Acton Denford Red Bull Little Madeley Barlaston Common Weston Jones Croxton Farley Yarnfield The Handfords Longton Kingswood Common Great Chatwell Shobnall Sandford Hill Great Bridgeford Bemersley Green Rileyhill Latherford Bromstead Ranton Goldenhill Sideway Milton Dayhills Madeley Park Landywood Millend Poolend Newcastle-under-Lyme Spring Hill Overley Roche Grange Uttoxeter Netherland Green Woodcock Heath Anslow Common Blackwood Hill Brinsford Stowe-by-Chartley Gailey Water Eaton Great Saredon Rushton Bank Betley Hanchurch Rake End The Bratch The Raikes Little Sugnall Ridgeway Freehay Warstone Bobbington The Blythe Middleton Green Rumer Hill Boney Hay Almington Woollaston Knighton Green Heath Beamhurst Butt Lane Tixall Sharpley Heath Aston Parkgate Tutbury Sandyford Moreton Newtown Coton End Bradwell Coalpit Hill Whitemoor Coton Farm Trent Vale Copmere End Springhill Whitfield Hulme End Codsall Wood Outwoods Gorstyhill Grindon Apedale Wombourne Tompkin Leycett Oultoncross Codsall Cheddleton Heath Kingsley Prestwood Ounsdale Mayfield Bagnall Newlands The Leys Stonehouses Oak Hill Baddeley Edge Chadsmoor Knowl Bank Lower Tean Dogingtree Estate Shelton Slitting Mill Bridge End Newtown Hillsdale Stretton Scot Hay Trinity Fields Weaverslake Hoar Cross Stockwell Heath Blakeley Dove Bank Coton Longdon Stanley Moor Cowall Moor Edial Southlow Wimblebury Nether Stowe Hazles Cross Packmoor Dunstall Brazenhill Gratwich Whittington Blythe Bridge Croxden Lawns Wood Broadeye Hobble End Cold Norton Shutlanehead Kingstone Oulton Heath Branston Cellarhead Wootton Nurton Ecton Winnington Waterfall Biddulph Moor Napley Clough Hall Aston-by-Stone The Bodnets Dosthill Stoke-upon-Trent Hartwell Newton Hoften's Cross Coxgreen Prospect Village Ipstones Beffcote Somerford Orslow Upper Ellastone Whitehill Orgreave Abbots Bromley Coven Enville Chorley Wychnor Woodshutts Sutton Lower Elkstone The Shruggs Efflinch Church Eaton Coton Longshaw Baswich Fenton Low Tatenhill Forsbrook Castletown Thorncliffe Middle Madeley Penkridge Penkhull Perton Adderley Green Alder Moor Hadley End Highwood Birchall The Heath Alsagers Bank Burntwood Field The Hollies Madeley Heath Chebsey Bignall End Coton in the Clay Wetley Rocks Windmill Bank Bowsey Wood Pipehill Greenhead Cobridge Withington Forton Springhill Wootton Oldfurnace Hill Chorlton Hollies Common Willoughbridge Upper Cotton Ellenhall Stadmorslow Nurton Hill Chasetown Wheatlow Brooks Woodseaves Woodlane Newtown Hillcroft Park Christ Church Dapple Heath Milwich Armshead Glascote Heath Commonside Hixon Springwood Blount's Green Overmoor Bond End Lightwood Red Street Dilhorne Tuppenhurst Middle Mayfield Woodcroft Hopton Old Perton Stoke-on-Trent Sandonbank Blurton Rising Brook Fauld Tithebarn Belgrave Cowley Coton Hayes Bucknall Owen's Bank Summerhill Lutley Tamworth Harper's Gate Warslow Kidsgrove Werrington Rowley Park Bradley in the Moors Burston Aspley Brown Lees Wigginton Mixon Handsacre Milldale Haregate Crakemarsh Pasturefields Hopedale Meir Hay Weeford Shenstone Woodend Ball Green Stapenhill Woodgate Sheen Norbury Junction Seighford Whitley Heath Basford Green Little Hay The Rookery Darnford Okeover Hademore Bishops Wood Great Chell Stone Etruria Bonehill Wallbridge Park Pillaton Turnhurst Dunwood Ranton Green Bitterscote Hazelslade Dagdale Weeping Cross Fisherwick Butterton Weston-under-Lizard Outlands Etchinghill Knutton Himley Newpool Haunton Burslem Amerton Shirleywich Stonefield Brereton Cross Crackley Baldwin's Gate Haughton Highfields Four Crosses Beaconside Hazles Talke Cat's Hill Cross Little Wyrley Apeton Fenton Oaken Stableford Painleyhill Lichfield Colshaw Scounslow Green Morrey Winkhill Blundies Chapel Chorlton Stretton Rushton Spencer Overton Mitton Salt Stanley Moss Knypersley Broomyshaw Brewood Whitmore Dunston Bradshaw Garmelow Cotton Northwood Gospel Ash Light Oaks Joiner's Square Kingsford Woodend Woodhouses Pattingham Woottons Trentham Beam Hill Lower Ellastone Hamstall Ridware Hales Middle Cliff Harlaston Newton Wychnor Bridges Wood Lane Laney Green Lowe Hill Littlewood Ford Ford Green Goosemoor Green Upper Nobut Oldfallow Dimsdale Derrington Little Burton Stafford Hardings Booth Huntington Brown Edge Marston Knowle Style Rangemore Stanton Bickford Kingsley Moor Common Side Gillway Lynn Checkley Swindon Cotwalton Beech Longsdon Aldershawe Dods Leigh Lupin Boley Park Townhead Lawnhead Napley Heath Cracow Moss Upper Leigh Alstonefield Cannock Wood Lower Stonnall Barton-under-Needwood Doxey Meir Little Stoke Millmeece Blackshaw Moor Breretonhill Little Saredon Coltstone Spath Marchington Woodmill Pipe Ridware Haselour Church Eaton Green Congleton Edge Robin Hill Madeley Stonydelph Great Wyrley Mill Green Tatenhill Common Leomansley Hanbury Woodend Whittington Coldmeece Hinksford Hardings Wood Birches Head The Quarry Dresden Moss Pit Little Chell Hill Ridware Keele Elmhurst Little Haywood Goosemoor Threapwood Miles Green High Onn Wharf Lane Green Blackbrook Shut Heath Hanbury Coton Green The Potteries Hints Meir Heath Smallthorne Shraleybrook Stanfield Whitgreave Heron Cross Longbridge Hayes Jack Hayes Ashley Heath Compton Longnor Edingale Fawfieldhead Brineton Bradeley Bank Top Cranberry Woodwall Green Rawnsley Garshall Green Barnfields Halfpenny Green Little Aston Hanford Dunsley West Hill Four Ashes Hilton Cresswell Stallington Leekbrook Browns Lane Upper Longdon Heatley Florence Bromley Hall Norton Canes Brereton Plardiwick Thorpe Constantine Foxley The Wharf Gillow Heath Stourton Harriseahead Swynnerton Blymhill Abbey Hulton Blakelow Comberford Blackfords Admaston Moddershall Hednesford Smallrice Saverley Green Totmonslow Bridgtown Mavesyn Ridware Wardlow Tittensor Upper Elkstone Upper Mayfield Essington Newtown Ashwood Rickerscote Walton-on-the-Hill Rough Close Bednall Fradley Moorend Kerry Hill Lower Hatton Ashmore Brook Sandborough Oxford Boothen Townend Burntwood Green Halmer End Bednall Head Sidway Poolfields Kiddemore Green Hammerwich Stockton Brook Enson Cotonwood Colton Hills Muckley Corner Cotes Rakes Dale Beamhurst Lane Hilltop Coven Lawn High Onn Standeford Hartshill Outwoods Rodbaston Acton Gate Barton Gate Wolstanton Lower Loxley Gayton The Rowe Park End Froghall Berry Hill Braddocks Hay Standon Wilnecote Upper Hatton Kettlebrook Newstead Stramshall Creswell Yarlet Blackbrook Deadman's Green Upper Tean Orton Birchendale Audley Birch Cross Fegg Hayes Adbaston Wetwood Norton Green Newtown Upper Landywood Bowers Bent Newborough End Little Heath Armsdale Horsebrook Wrinehill Chase Terrace Dunkirk Ribden Farewell Cheddleton Hazlecross Woodhouses Longnor Church Mayfield Lower Drayton Upper Hulme Biddulph Seabridge Rocester New Wood Loxley Green Mucklestone Newton Hurst Mobberley Glascote Whiston Beechcliff Blithbury Dunston Heath Levedale Ubberley Hyde Lea Knenhall Trescott Hem Heath Hockley Shareshill Blore Bramshall Gnosall Brocton Brookhouses Baddeley Green Chatcull Alrewas Barlaston Stanshope Oulton Grange Broughton Fradley Junction Denstone Flash Above Church Woodhouse Green Loggerheads Little Onn Shutt Green Horton Westbeech Barton Green Blythe Marsh Doley Jugbank Long Compton Ellastone Croxall Alton Podmore Coombesdale Cheslyn Hay Hill Top Onneley Norton Bridge Burton Manor Stowe Townsend Wheaton Aston Mill Green Wigginstall Bromstead Heath Perry Crofts Gentleshaw Bishops Offley Mossgate Bolehall Armitage Draycott in the Moors Bowers Hopwas Wightwick Manor Meerbrook May Bank Gnosall Heath Charnes Holt Hill Boundary Otherton Creswell Green Ilam Fradswell Yoxall West Chadsmoor Kingsley Holt Longridge Bentilee Swinscoe Cliff Vale Ash Bank Weston Coyney Calton Huddlesford Rock End Highfields Churnet Grange The Laches Meretown Pitts Hill Colwich Boon Hill Combridge The Lymes Cornhill Stonywell Oulton Gipsy Green Hollins Cold Well Creighton Ravenhill Great Moor Ball Haye Green Far Hoarcross Knightley Tadgedale Hilderstone Ramshorn Great Gate Bloreheath Two Gates Cheadle Back o'th' Brook Hollinsclough Blakeley Lane Dam Mill Lower Penn Newchapel Newborough Westcroft Tunstall Cats Edge