Sports Marketing in Footherley

Get in touch

Sports Advertising in Footherley

The fitness industry is one of the fastest-growing and most popular industries globally.

Interest in fitness, sports and general well-being is more significant than ever before and appeals to many; you only need to look around at a gym floor, and you will see that the users are far from the old stereotypical image of muscly, young men posing in mirrors (although they still exist), but there are now members of all ages, sizes, backgrounds and interests.

In today’s highly competitive sports and fitness industry, it is essential to stand out for the crowd, appeal to a wide cross-section of people and get noticed.

At PromoMedia, we work with a variety of sporting and fitness companies in Footherley, providing marketing and advertising for a wide range of clients, including large gym chains, independent sports and leisure clubs, self-employed yoga teachers, amateur sports groups and lifestyle coaches. Each of these different propositions appeals to a different cross-section of society, meaning that each campaign has to be tailored and bespoke. 

If you work in the fitness industry and are looking to advertise your product or service, please contact one of our friendly team and tell us about your aims and ambitions, rather like putting together a fitness plan, we will put together a bespoke action plan to help you achieve the results you want!

Contact Us

What is Sports Marketing?

Put simply, it is advertising in the sports niche. This typically includes promoting gyms, sports clubs, fitness centres, lifestyle coaches, personal trainers, and more.

In today's world, sports and fitness are more popular than ever, with most people taking an interest in their health and well-being, ranging from diets to fitness and even holidays.

At PromoMedia, we work with a cross-section of sports businesses, putting together tailored campaigns to help them stand out in a competitive and crowded market. We are able to work with a variety of budgets so drop us a message, tell us more about you and what you offer, we then will put together a costed campaign for you to consider. 

Which Platforms Work Best for Fitness, Well-Being and Sports Club Marketing in Footherley?

This is a question that has no simple answer as you can imagine. 

In a varied market, as pointed out above, there is certainly no one set way to go about advertising in the fitness industry, for example, what works to promote a bespoke personal fitness trainer is very different to a national gym chain or a holistic retreat. Also at different times of the year, the same company may want to target different types of people – new joiners in January, people looking to get fit for summer, marketing to raise brand profile etc.

Naturally, each sector also has different target markets—young football players are different from older yoga lovers or tennis players.

Here at PromoMedia, we are a sporty bunch and love working in this sector so we can help you choose the best options to appeal to your target market. As we also work with different budgets, we can create a campaign that works for you, ultimately getting you more sales, participants or members.

Some of the most effective types of advertising in this area include: 

  • Outdoor Advertising for the Fitness Industry - outdoor advertising works great in the fitness industry as it allows you to show results and what you offer in a physical way - people can literally see the positive benefits of fitness. With this type of advertising, you can also target specific locations in Footherley, either local to your gym or sports centre, or you can target specific locations where your potential customers may be. You can see more details on the various outdoor ads we offer here - there are lots of suitable options to consider. 

  • Billboard Advertising - billboards are an old-school but hugely effective mode of advertising for any industry. Large billboards (48 sheets) are generally hired out for a minimum of 2 weeks and popular sites include roadsides, roundabouts and shopping centres. Other popular billboard options include poster sites at key locations, including railway stations, bus stops and underground escalator panels. At PromoMedia we can secure all these various sites for you. Contact us today telling us the area you are interested in and we will look at availability. As a general rule, the best spots get booked in advance so please try to plan ahead as much as possible.  

  • TV Ads for Gyms - for a national gym or larger regional companies, TV advertising works brilliantly. With mass reach and as a highly visible medium you can really show off your fitness, sports or well-being brand. TV is often the “jewel in the crown” for any marketing campaign, it is typically the most expensive form of advertising but this is because it yields the best results. You can find more information on television advertising here. ITV is the most popular channel for advertising on but we find that Sky Adsmart advertising for the sports and fitness industry works very well, as you can target specific locations and personal demographics. This means your ads have less wastage and can achieve better results. 

  • Radio Ads for Sporting Companies - similar to TV, radio has massive reach with people listening at home, in the car or at work. There are lots of different stations to choose from, each having different audiences. Check out this page for more details on radio marketing for your brand. Stations for you to consider include Smooth, Heart, Capital, Classic and other local smaller independent options.  When you tell us your target market we can help decide which are the best options or you may already know yourself. We can also help with production and voice-over.

  • Social media - a powerful medium that is great at showing progress and clients' results. Social media is a great way to showcase your results as well as the services you offer. You can promote across a variety of social media platforms, including Facebook, Twitter and Snapchat. Drop our experienced teams a message to find out more. 

Get a Free Quote

What is the Cost of Advertising in The Sports Industry in WS14 0?

As you can imagine there are no set costs for sports marketing and advertising and it is totally dependent on the type of marketing that you want to adopt. Options such as large scale outdoor campaigns, TV ads and radio are the most expensive but they do subsequently achieve amazing results and a great return on investment. 

Cheaper options that are still highly effective include paid for social media, local press ads in the locale that your service is offered as well as traditional print media - such as leaflets and posters. 

When contacting us, let us know your budgets and what you are looking to achieve and we will work up a plan between us. 

Frequently Asked Questions about Sports Marketing

  1. "What do you do as a sports marketer?" The role is to identify a target audience who is going to be interested in the service or product that you are offering, this could be a young man interested in working out at the gym, an older lady interested in yoga, someone in shape or someone looking to get back in shape. Once we have the information, we put together a tailored campaign to achieve the results you want. 

  2. "What is the difference between the marketing of sports and marketing through sports?" The marketing of sports is the promotion of that sport, for example, promoting a local football team or tennis club. Marketing through sports is often sponsorship of teams, for example, carrying your logo on a sports kit or on advertising billboards at a sports arena. 

  3. "Why is marketing important in sports?" More than ever people are interested in their health and fitness and the sports industry is now crowded. To stand out and be profitable advertising and marketing is important so people know who you are and what you offer. 

Also, don't forget to check out our blog which looks at a range of subjects including more outdoor marketing options and a guide to advertising costs, as well as much more.  

Contact Us

If you are looking to promote your company in the highly competitive sports and fitness industry in Footherley get in contact with us today.

One of our friendly team will get back to you and talk you through the sports marketing options to take your business to the next level and stay ahead of your competition. We looking forward to hearing from you and putting together a bespoke and successful campaign. 

Enquire Now

We cover Footherley (Staffordshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for sports marketing
Ashley Heath Cowley Holmcroft Deadman's Green Croxton Old Perton Meretown Springwood Endon Bank Slindon Six Ashes Trinity Fields Gailey Chesterton Yoxall Flash Pitts Hill Longsdon Coven Heath Oxford Warstone Brown Lees Draycott in the Clay Pye Green Southlow Blore Croxtonbank Lower Nobut Hopton Blackfords Meir Heath Balterley Olive Green Anslow Harper's Gate Boley Park Offleymarsh Overton Painleyhill Teanford Bromstead Heath Cauldon Burston Hanchurch Turnhurst Wetwood Westlands Morrey Bobbington Coton End Newborough Bonehill The Rookery Blymhill Stowe Little Burton Radmore Wood Cranberry Yarnfield Netherland Green Streethay Oulton Sandford Hill Ecton Cheslyn Hay Blackwaters Oulton Coombesdale Four Ashes Nurton Weaverslake Hollins Ashley Four Ashes The Heath Sturbridge Winnington Chesterfield Cotes Alder Moor Shaffalong Blithfield Curborough Grindon Hazlecross Smallrice Ounsdale Dresden Great Gate Heaton Tatenhill Butt Lane Plardiwick Tutbury Wilnecote Chadsmoor Weston Coyney Aston Stallington Brazenhill Penkhull Apeton Stone Onecote Gunstone Longbridge Hayes Ranton Green Somerford Trescott Oaken Woodseaves Oldfallow Boscomoor Knotbury Bucknall Berry Hill Little Heath Newtown Upper Mayfield Gorstyhill Basford Norbury Junction Four Crosses Wetley Rocks Pasturefields Oultoncross Weston Jones Bramshall Gratwich Whitehill Biddulph Sidway Endon Moddershall Rolleston on Dove Sandfields Little Stoke Standon Rocester Middle Madeley Wychnor Brookhay Upper Hulme Hednesford Hill Top Leadendale Tunstall Lower Tean Sheen Mucklestone Spring Hill Long Compton Wain Lee Copmere End Cotton Whitecross May Bank Mount Pleasant Cobridge Woodend Littleworth Rake End Kerry Hill Christ Church Hansley Cross Poolfold Codsall Moneystone Rodbaston Leyfields Betley Common Barnfields Crossgate Stramshall Rough Close Weeping Cross Brocton Barton Gate Rileyhill Kingston Hill Church Hill Denstone Charnes Shareshill Newchapel Lower Hatton Marston Blurton Stapenhill Alders Consall Colshaw Great Moor Enville Abbots Bromley Windmill Bank Audley Hopedale Cotonwood Nurton Hill Prestwood Whittington The Rowe Lower Leigh Outwoods Tamworth Dayhills Compton Stonywell Coton Green Cotwalton Tadgedale Almington Woodmill Birchendale Whitehurst Baddeley Green Coalpit Hill Red Street Ridgeway Ford Wigginton Ellenhall Upper Cotton Hints Brineton Woodhouses Walford Bloreheath Waterhouses Lowe Hill Stockwell Heath Newtown Acton Trussell Dove Bank Croxall Wolstanton Newborough End Broomyshaw Barlaston Common Blackshaw Moor Red Bull Back o'th' Brook Alton Cold Norton Burslem Stanfield Rawnsley Dam Mill Wombourne Rock End Armitage Bolehall Swinscoe Cresswell Wychnor Bridges Crakemarsh Woodhouses Milldale Newpool Butterton Sharpley Heath Thornes Heath Hayes Stubwood Sutton Hademore Great Chell Cats Edge Birches Head Little Haywood Hanbury Woodend Coldmeece Leacroft Cross Heath Coton in the Clay Adbaston Winshill Bradshaw Bradley Colwich Rising Brook Stowe-by-Chartley Burton upon Trent Middle Mayfield Belgrave Balterley Green Muckley Corner Broad Meadow Leek Sandonbank Meir Fradswell Bagnall Bank Top Calton Church Leigh Leycett Norton Green Churchbridge Acton Gate Gorstey Ley Wetton Caverswall Stone Heath Beamhurst Abbey Green Gerrard's Bromley Seabridge Tompkin Clough Hall Newtown The Bratch Broughton Blackbrook Winnothdale Withystakes Western Downs Westcroft Mitton Pattingham Whitley Heath Newton Dogingtree Estate Dunsley High Offley Hilltop Drayton Bassett Borough Park Barton Turn Cheadle Common Bednall Head Huntley Gentleshaw Harriseahead Upper Tean Kiddemore Green Cotes Heath Dilhorne Oakley Whitgreave Pipehill Woottons Townsend Darnford Threapwood The Leys Rushton Spencer Anslow Common Bromstead Newtown Stourton Oak Hill Meerbrook Holt Hill Roche Grange Orton Kingsley Moor Lask Edge Croxden Hyde Lea Wheatlow Brooks Dagdale Coton Lower Penn Waterfall Horton Offleyrock Kinver Beech Mixon Two Gates Little Onn Lower Knightley Forsbrook Beamhurst Lane Codsall Wood Doley The Raikes Cornhill Bowsey Wood Parkgate Cross Green Woodwall Green Normacot Uttoxeter Beam Hill Trentham Featherstone Newfield Dunstal Colton Hills Gailey Wharf Hatherton Quixhill Knighton Barton Green Weston-under-Lizard Upper Hatton Meir Hay Coton Hayes Burntwood Green Hobble End Little Sugnall Cold Well Pershall Kingswood Common Blymhill Lawns Etchinghill Milwich Dunkirk Brereton Threelows Dods Leigh Norton-in-the-Moors Hollies Common Mossgate The Potteries Great Chatwell Hanley Fole Longnor Ipstones Braddocks Hay Willoughbridge Acton West Chadsmoor Lapley Porthill Congreve Basford Green Bednall Longport Admaston Edial Brockton Mill Green Blakelow Podmore Mosslane Handsacre Hollins Levedale Barton-under-Needwood Northwood Abbey Hulton Fradley Maer Slade Heath Thorpe Constantine Gospel End Kingsford Otherton Chase Terrace Withington Littleworth Owen's Bank Onneley Norbury Churnet Grange Millmeece Foxley Forton Lutley Chatcull Glascote Bond End Moorend Whitfield Ashwood Goosemoor Green Shobnall Cannock Wood Little Saredon Crackley Lawnhead Aston Redhill Forebridge Longdon Knutton Denford Bradnop Creswell Lane Green Burnhill Green Weston Hoar Cross Westwood Goldenhill Alrewas Heighley Pasford Windy Harbour Ubberley Dales Green Lynn Chestall Coton Clanford Littlewood Oulton Grange Blithbury Meaford Milford Bowers Bent Roughcote Common Side Hulme End Rownall Hodgefield Knowl Bank Hill Chorlton Boothen Lightwood Hartshill Smestow Newton Hurst Draycott in the Moors Townend Coltstone Knowl Wall Dunston Burton Manor The Wharf Seighford Footherley Prestwood Cauldon Lowe Poolfields Cliff Vale Wightwick Manor Biddulph Moor Hartley Green Fairoak High Town Hinksford Woodcock Heath Standeford Freehay Florence Ashmore Brook Latherford Outwoods Tithebarn Coxgreen Chapel Chorlton Lower Drayton Wimblebury Little Bridgeford Light Oaks Marston Water Eaton Gipsy Green King's Bromley Overley Wallbridge Park Creswell Green Walton Seisdon Shutt Green Giggetty Sneyd Green Red Hill Cheddleton Cowall Moor Callingwood Coven Lawn Ribden Stonnall Hockley Lower Ellastone Cheadle Prospect Village Hulme Jugbank Coven Blount's Green Stoke-upon-Trent Shutlanehead Mill Green Hilliard's Cross Hawks Green Bishops Wood Drointon Fisherwick Milton Quarry Heath Whitmore Leekbrook Bilbrook Chasetown Woodlane Doxey Burntwood Finney Green Whiston Moreton Laney Green Anslow Gate Hopwas Crateford Upper Leigh Stonydelph Clayton Longshaw Madeley Heath Bemersley Green Elmhurst Landywood Great Bridgeford Ramshorn Cat's Hill Cross Buddileigh The Blythe Bank Top Coppenhall Butterton Fulford Kingsley Derrington Rue Hill Ball Green Wheaton Aston Creighton Norton Canes Hilderstone Springhill Baddeley Edge Fenton Penkridge Leomansley Hillcroft Park Knenhall West Hill Sandyford Queensville Blackbrook Upper Landywood Morridge Side Offleyhay Fauld Congleton Edge Stableford Hazelslade Walton Amington Bridge End Sugnall Froghall Harlaston Newstead Baswich Brookhouses Marchington Whitemoor Little Wyrley Kingsley Holt Brereton Cross Broomhill Green Heath Carmountside Ford Green Hazles Woodhouse Green Woodgate Hixon Dunston Heath Perry Crofts Talke Pits Blackwood Hill Okeover Wall Shebdon Lower Stonnall Alsagers Bank Rakes Dale Hill Top Jack Hayes Eccleshall Moorside Hookgate Hawthorns Adderley Green Farewell Gillow Heath Glascote Heath Ravenshall Hollington Enson Bowers Talke Bradley in the Moors Great Wyrley The Laches Broadeye Bottom House Willslock Scounslow Green Bishops Offley Amerton Hardings Booth New Wood Bishton Springfields Brinsford Horninglow Scot Hay Blythe Marsh Horsebrook Tittensor Oldfurnace Brund Loynton The Lymes Boon Hill Nethertown Shawfield Newton Stonehouses Weeford Tunstall Combridge Aspley Billington Heron Cross Aldershawe Sandyford Bromley Hall Miles Green Gillway Werrington Winkhill Whittington Shelton under Harley Kidsgrove Park End Elford Great Haywood Above Church Brewood Fazeley Rakeway Fenton Low Armshead Tuppenhurst Walton-on-the-Hill Fawfieldhead Branston Commonside Gratton Parkside Dunwood Betley Halmer End Rangemore Longton Blymhill Common Shut Heath Upper Elkstone Washerwall Huddlesford Cracow Moss Rumer Hill Greenhead Napley Heath Longnor Gnosall Heath Lawns Wood The Bodnets Bitterscote Stanton Little Hay Stretton Shirleywich Shenstone Woodend Butter Bank Knightley Dale Church Eaton Green Woodcroft Cookshill Field Ingestre Hilton Bickford Fegg Hayes Himley Oakamoor Far Hoarcross Upper Nobut Brickbridge Foxt Poolend Stanley Huntington Salt Longdon Green Middleton Green Coton Trysull Hanbury Browns Lane Clifton Campville Apedale Carroway Head Townhead Ilam Orslow Outlands Yarlet Stockton Brook Coton Hoften's Cross Gospel Ash Gayton Calf Heath Stanley Moss Whittington Godstone Balance Hill Blythe Bridge Farley Iverley Little Madeley Heatley Wootton Wildwood Rowley Park Nether Stowe Grindley Spath Little Chell Knypersley Brown Edge Stretton Godleybrook Swynnerton Colton Hillsdale Garmelow Loggerheads Hammerwich Robin Hill Gospel End Village The Handfords Warslow Birchall Beechcliff Spot Acre Hardings Wood Swindon Stanshope Lower Elkstone Marchington Woodlands Orgreave Little Aston Edingale Dapple Heath Hem Heath Bridgtown Highwood Middle Hill The Shruggs Summerhill Hill Top Madeley Park Blackbrook Packmoor Hazles Cross Haughton Wrinehill Efflinch Hamstall Ridware Loxley Green Garshall Green Hollinsclough Little Ingestre Slitting Mill Millend Shelton Alstonefield Ellastone Ash Bank Morrilow Heath Mobberley Leese Hill Beaconside Kingstone Stoke-on-Trent Fradley Junction Trent Vale Needwood Great Saredon Lightwood Chorley Longridge Ashley Dale Wereton Ranton Waggersley Highfields Allimore Green Blakeley Lane Church Mayfield Whiston Cannock Wigginstall Dosthill Blore Tixall Tatenhill Common Pillaton Newlands Dimsdale Lordsley Totmonslow Coton Farm Church Fields High Onn Wharf Sandborough Hill Ridware Bromley Wood Moss Pit Checkley Armsdale Hartwell Butters Green Shallowford Silverdale Saverley Green Joiner's Square Rugeley Bradeley The Brampton Lupin Westbeech Beasley Moreton Sandon Oulton Heath Rushton Bank Acres Nook Comberford Cheddleton Heath Hollybush Knightley Upper Ellastone Castletown Aston-by-Stone The Quarry Burybank Breretonhill Overmoor Napley Knighton Middleport Halfpenny Green Springhill Church Eaton Dunstall Birch Cross Stonefield Lower Loxley Boundary Hanford Greensforge Etruria Wootton Tillington Sideway Mavesyn Ridware Gnosall Beffcote Newtown Thorncliffe Woodshutts Hadley End Lea Heath Ryecroft Gate Smallthorne Keele Hales Blakeley Ball Haye Green Blundies Chell Heath Rickerscote Upper Longdon High Onn Goosemoor Bentilee Shenstone Fradley South Stadmorslow Kettlebrook Norton Bridge Wood Lane Chebsey Boney Hay Middle Cliff Woollaston Baldwin's Gate Newcastle-under-Lyme The Hollies Knowle Style Wardlow Cheadle Park Highfields Elford Heath Newchurch Madeley Mile Oak Barlaston Bradwell Mayfield Essington Cellarhead Rudyard Ravenhill Pipe Ridware Stafford Stanley Moor Bignall End Haunton Perton Haregate Lichfield Shraleybrook Haselour Bromstead Common Norton East