Sports Marketing in Footherley

Get in touch

Sports Advertising in Footherley

The fitness industry is one of the fastest-growing and most popular industries globally.

Interest in fitness, sports and general well-being is more significant than ever before and appeals to many; you only need to look around at a gym floor, and you will see that the users are far from the old stereotypical image of muscly, young men posing in mirrors (although they still exist), but there are now members of all ages, sizes, backgrounds and interests.

In today’s highly competitive sports and fitness industry, it is essential to stand out for the crowd, appeal to a wide cross-section of people and get noticed.

At PromoMedia, we work with a variety of sporting and fitness companies in Footherley, providing marketing and advertising for a wide range of clients, including large gym chains, independent sports and leisure clubs, self-employed yoga teachers, amateur sports groups and lifestyle coaches. Each of these different propositions appeals to a different cross-section of society, meaning that each campaign has to be tailored and bespoke. 

If you work in the fitness industry and are looking to advertise your product or service, please contact one of our friendly team and tell us about your aims and ambitions, rather like putting together a fitness plan, we will put together a bespoke action plan to help you achieve the results you want!

Contact Us

What is Sports Marketing?

Put simply, it is advertising in the sports niche. This typically includes promoting gyms, sports clubs, fitness centres, lifestyle coaches, personal trainers, and more.

In today's world, sports and fitness are more popular than ever, with most people taking an interest in their health and well-being, ranging from diets to fitness and even holidays.

At PromoMedia, we work with a cross-section of sports businesses, putting together tailored campaigns to help them stand out in a competitive and crowded market. We are able to work with a variety of budgets so drop us a message, tell us more about you and what you offer, we then will put together a costed campaign for you to consider. 

Which Platforms Work Best for Fitness, Well-Being and Sports Club Marketing in Footherley?

This is a question that has no simple answer as you can imagine. 

In a varied market, as pointed out above, there is certainly no one set way to go about advertising in the fitness industry, for example, what works to promote a bespoke personal fitness trainer is very different to a national gym chain or a holistic retreat. Also at different times of the year, the same company may want to target different types of people – new joiners in January, people looking to get fit for summer, marketing to raise brand profile etc.

Naturally, each sector also has different target markets—young football players are different from older yoga lovers or tennis players.

Here at PromoMedia, we are a sporty bunch and love working in this sector so we can help you choose the best options to appeal to your target market. As we also work with different budgets, we can create a campaign that works for you, ultimately getting you more sales, participants or members.

Some of the most effective types of advertising in this area include: 

  • Outdoor Advertising for the Fitness Industry - outdoor advertising works great in the fitness industry as it allows you to show results and what you offer in a physical way - people can literally see the positive benefits of fitness. With this type of advertising, you can also target specific locations in Footherley, either local to your gym or sports centre, or you can target specific locations where your potential customers may be. You can see more details on the various outdoor ads we offer here - there are lots of suitable options to consider. 

  • Billboard Advertising - billboards are an old-school but hugely effective mode of advertising for any industry. Large billboards (48 sheets) are generally hired out for a minimum of 2 weeks and popular sites include roadsides, roundabouts and shopping centres. Other popular billboard options include poster sites at key locations, including railway stations, bus stops and underground escalator panels. At PromoMedia we can secure all these various sites for you. Contact us today telling us the area you are interested in and we will look at availability. As a general rule, the best spots get booked in advance so please try to plan ahead as much as possible.  

  • TV Ads for Gyms - for a national gym or larger regional companies, TV advertising works brilliantly. With mass reach and as a highly visible medium you can really show off your fitness, sports or well-being brand. TV is often the “jewel in the crown” for any marketing campaign, it is typically the most expensive form of advertising but this is because it yields the best results. You can find more information on television advertising here. ITV is the most popular channel for advertising on but we find that Sky Adsmart advertising for the sports and fitness industry works very well, as you can target specific locations and personal demographics. This means your ads have less wastage and can achieve better results. 

  • Radio Ads for Sporting Companies - similar to TV, radio has massive reach with people listening at home, in the car or at work. There are lots of different stations to choose from, each having different audiences. Check out this page for more details on radio marketing for your brand. Stations for you to consider include Smooth, Heart, Capital, Classic and other local smaller independent options.  When you tell us your target market we can help decide which are the best options or you may already know yourself. We can also help with production and voice-over.

  • Social media - a powerful medium that is great at showing progress and clients' results. Social media is a great way to showcase your results as well as the services you offer. You can promote across a variety of social media platforms, including Facebook, Twitter and Snapchat. Drop our experienced teams a message to find out more. 

Get a Free Quote

What is the Cost of Advertising in The Sports Industry in WS14 0?

As you can imagine there are no set costs for sports marketing and advertising and it is totally dependent on the type of marketing that you want to adopt. Options such as large scale outdoor campaigns, TV ads and radio are the most expensive but they do subsequently achieve amazing results and a great return on investment. 

Cheaper options that are still highly effective include paid for social media, local press ads in the locale that your service is offered as well as traditional print media - such as leaflets and posters. 

When contacting us, let us know your budgets and what you are looking to achieve and we will work up a plan between us. 

Frequently Asked Questions about Sports Marketing

  1. "What do you do as a sports marketer?" The role is to identify a target audience who is going to be interested in the service or product that you are offering, this could be a young man interested in working out at the gym, an older lady interested in yoga, someone in shape or someone looking to get back in shape. Once we have the information, we put together a tailored campaign to achieve the results you want. 

  2. "What is the difference between the marketing of sports and marketing through sports?" The marketing of sports is the promotion of that sport, for example, promoting a local football team or tennis club. Marketing through sports is often sponsorship of teams, for example, carrying your logo on a sports kit or on advertising billboards at a sports arena. 

  3. "Why is marketing important in sports?" More than ever people are interested in their health and fitness and the sports industry is now crowded. To stand out and be profitable advertising and marketing is important so people know who you are and what you offer. 

Also, don't forget to check out our blog which looks at a range of subjects including more outdoor marketing options and a guide to advertising costs, as well as much more.  

Contact Us

If you are looking to promote your company in the highly competitive sports and fitness industry in Footherley get in contact with us today.

One of our friendly team will get back to you and talk you through the sports marketing options to take your business to the next level and stay ahead of your competition. We looking forward to hearing from you and putting together a bespoke and successful campaign. 

Enquire Now

We cover Footherley (Staffordshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for sports marketing
Cobridge Whittington Coton Green Loxley Green Sheen Newtown Newchurch Himley Fradley Dogingtree Estate Upper Hulme Crackley Kingsley Moor Boley Park Beamhurst Lane Forsbrook Norton-in-the-Moors Oulton Heath Rickerscote Hilltop Prestwood Mobberley Hardings Booth Shaffalong Leekbrook Hill Top Wychnor Bridges Compton Miles Green Penkridge Farley Hatherton Weaverslake Withystakes Shenstone Woodend Cookshill Woodseaves Calf Heath Chase Terrace Thorpe Constantine Knowl Wall Oxford Callingwood Upper Tean Braddocks Hay Four Ashes Wightwick Manor Woodcock Heath Windmill Bank Offleymarsh Coton Farm Beam Hill Gentleshaw Stowe Newton Hurst High Offley Hill Top Little Burton Lower Nobut Alsagers Bank Anslow Gate Joiner's Square Butters Green The Potteries Wolstanton Outlands Shut Heath Borough Park Blundies Two Gates Shirleywich Bickford Ranton Southlow Norton Green Knutton Standon Little Saredon Townhead Rodbaston Upper Cotton Haunton Leyfields Wain Lee Wildwood Alder Moor Dimsdale Calton Godstone Field Cheddleton Heath Chatcull Littleworth Bank Top Holt Hill Coven Heath Endon Highfields Oulton Lowe Hill Ford Green Hanford Bridgtown The Wharf Baswich Red Street Longdon Green Biddulph Barton-under-Needwood Walton Acton Farewell Red Bull Gayton Penkhull Handsacre Slindon Allimore Green Trinity Fields Hollins Moreton Churnet Grange Brereton Hints The Rookery Beech Hawks Green Buddileigh Okeover Tittensor Great Chatwell Hopton Nurton Hill Hodgefield Balterley Pitts Hill Orgreave Landywood Stubwood Stonywell Shallowford Hazles Woodwall Green Dapple Heath Whitecross Browns Lane Slade Heath Bishton Meaford Gailey Wharf Boney Hay Aspley Heaton Mavesyn Ridware Oulton Grange Heighley Highfields Fradley Junction Oakamoor Weston Jugbank Outwoods Cheadle Sugnall Glascote Heath Wood Lane Fegg Hayes Hanley Slitting Mill Bolehall Woodlane Lawnhead Olive Green Ellenhall Fole Garshall Green Rue Hill Sandon Heath Hayes Brookhay Ashley Heath Grindon Shraleybrook Dunston Heath Hulme Rising Brook Woottons Pattingham Clayton Gospel End Village Acres Nook Six Ashes Beechcliff Coton Hem Heath Harriseahead Croxtonbank Swindon Townend Tunstall Blackbrook Comberford Combridge Washerwall Audley Old Perton Fisherwick Lea Heath Onecote Hilderstone Footherley Fradswell Meretown Woodend Littleworth Stanfield Basford Florence Little Onn Plardiwick Hill Top Rocester Weston Jones Consall Kingswood Common Meir Heath Middleton Green Hinksford Tompkin Clifton Campville Parkgate Longridge Marchington The Quarry Anslow Common Upper Leigh Blackshaw Moor Newcastle-under-Lyme Whittington Woodshutts Roche Grange Bradley in the Moors Marchington Woodlands Cross Heath Stockwell Heath Wombourne Hanbury Summerhill Offleyrock Walton Roughcote The Shruggs Armsdale Brinsford Blackwood Hill Gnosall Ubberley Dales Green Barton Green Adderley Green Copmere End Whitmore Scot Hay Chesterton Chestall Church Fields Bobbington Tunstall Hamstall Ridware Knypersley Rough Close Gillway Beaconside Poolfields Wigginstall Baddeley Green Pasford Willslock Lower Hatton Bignall End Mount Pleasant Cold Well Shobnall Dunwood Newborough End Four Ashes Birchall Weeford Cowley Cowall Moor Kingstone Sandonbank Goosemoor Green Packmoor Hoar Cross Lower Stonnall Lower Penn Loynton Gillow Heath Hulme End Woodmill Meir Hay Maer Stapenhill Mucklestone Great Moor Little Heath Willoughbridge Blore Weston-under-Lizard Godleybrook Blakeley Whiston Coton in the Clay Rakes Dale Dayhills Moddershall Brineton Billington Burntwood Green Newtown Berry Hill Spath Edingale Hazlecross Rileyhill Biddulph Moor Cracow Moss Gorstey Ley Church Eaton Green Blithbury Springhill Bromley Hall The Bodnets Blymhill Cannock Essington Overmoor Lower Loxley Aldershawe Endon Bank Wootton Lower Knightley The Bratch Hillcroft Park Kettlebrook Four Crosses Newchapel Painleyhill Winnington Darnford Dosthill Broadeye Boscomoor Wheatlow Brooks Somerford Waggersley Hillsdale Shenstone Weeping Cross Church Hill Withington Overley Middle Hill Moss Pit Kidsgrove Little Sugnall Oaken Netherland Green Walford Rudyard The Lymes Tutbury Rumer Hill Spot Acre Colton Oak Hill Lightwood Hawthorns Butt Lane Rawnsley Wigginton Goosemoor Upper Mayfield Ellastone King's Bromley Creswell Green Lower Elkstone Ashwood Enson Elford The Hollies Bishops Offley Knightley Dale Standeford Jack Hayes Hoften's Cross Chadsmoor Hookgate Wetwood Hollins Cat's Hill Cross Little Aston Blythe Marsh Brazenhill Hill Chorlton Blackfords Wrinehill Cannock Wood Middle Cliff Hartley Green Bridge End Green Heath Hartshill Giggetty Millend Whittington Halmer End Rushton Spencer Tamworth Whitehurst Kerry Hill The Laches Commonside Coton End Seighford Boon Hill Kingston Hill Betley Common Newton Milldale Pipehill Curborough Hockley Brookhouses Birches Head Sideway Barnfields Lutley Draycott in the Clay Madeley Park Brereton Cross Wetley Rocks Bilbrook Beamhurst Haughton Hollinsclough Upper Nobut Madeley Needwood Chasetown Tatenhill Common Talke Pits Colshaw Wychnor Great Gate Coton Redhill Aston Creswell Hyde Lea Hanbury Woodend Nethertown Upper Landywood Dunkirk Common Side Dods Leigh Leomansley Normacot Cats Edge Thornes Stafford Lupin Forton Bromstead Rowley Park Wilnecote Long Compton Gipsy Green Smallrice Gunstone Woodcroft Coombesdale Baldwin's Gate Outwoods Fawfieldhead Quarry Heath Knighton Ridgeway Bednall Head Clough Hall Checkley Seabridge Leycett Grindley Pipe Ridware Kiddemore Green Gospel End Bagnall Stableford Stretton Hazelslade Birch Cross Wimblebury Knowl Bank Lightwood Gratton Stourton Chebsey Cheadle Common Hanchurch Belgrave Stonnall The Heath Hansley Cross Salt Coltstone Shawfield Shebdon Horton Leese Hill Rushton Bank Hales Dagdale Barton Gate Cheslyn Hay Nether Stowe Fauld Aston-by-Stone Croxall Glascote Sturbridge Mosslane Doxey Cotwalton Moneystone Burybank Quixhill Werrington Hednesford Deadman's Green Back o'th' Brook Ramshorn Broughton Shelton Ecton Alders Abbots Bromley Colton Hills Hilliard's Cross High Town Winnothdale Croxton Goldenhill Upper Hatton Sandford Hill Whitgreave Leek Westcroft Burntwood Armshead Bottom House Wetton Napley Woodhouses Huddlesford Marston Stanley Moss Acton Trussell Blymhill Common Crossgate Dunston Churchbridge Stone Blount's Green Ryecroft Gate Swynnerton Ford Heron Cross Rownall Prestwood Onneley Rake End Woodhouses Bowers Hollies Common Highwood Cliff Vale Dunstal Bond End Sneyd Green Butterton Whitfield Alrewas Stanton Fairoak Rock End Trescott Streethay Little Hay Wheaton Aston Wall Waterfall Cross Green Coxgreen Aston Keele Oultoncross Oulton Lower Tean Charnes Birchendale Hadley End Crakemarsh Knotbury Blackbrook Armitage Shelton under Harley Almington Balance Hill Ashmore Brook Hill Ridware Cauldon Broomhill Ball Haye Green Winshill Fenton Low Queensville Lordsley Hardings Wood Ranton Green Brewood Overton Parkside Orton Gailey Talke Foxley Draycott in the Moors Ball Green Middle Madeley Moorside Little Haywood Pasturefields West Chadsmoor Westlands Brown Lees Napley Heath Butterton Hollington Fenton Shareshill Apedale Beffcote Branston Alstonefield Stanley Moor Ounsdale Cresswell Upper Elkstone Bemersley Green Bradwell Iverley West Hill Moorend Swinscoe Derrington Boundary Brown Edge Brickbridge Bentilee Water Eaton Christ Church Bromstead Common Trentham Lapley Barlaston Perton Mill Green Cold Norton Knenhall Seisdon Coton Denford Scounslow Green Broomyshaw Horsebrook Hobble End Bishops Wood Hopedale Littlewood Offleyhay Hopwas Boothen The Blythe Latherford Ilam Cellarhead Efflinch The Brampton Leacroft Sharpley Heath Knightley Woodgate Doley Northwood Morrey Betley Little Madeley Coton Clanford Cotes Heath Lower Ellastone Newton Coalpit Hill High Onn Wharf Muckley Corner Light Oaks Congreve Bradnop Finney Green Amerton Holmcroft Knowle Style Hammerwich Rolleston on Dove Anslow Blymhill Lawns The Handfords Stone Heath Blurton Podmore Dove Bank Woodhouse Green Harlaston Froghall Morrilow Heath Drayton Bassett Hazles Cross Prospect Village Stretton Little Stoke Coven Lawn Little Ingestre Denstone Longshaw Lask Edge Tixall Elmhurst Milton Bitterscote The Rowe Stonydelph Newborough Featherstone Sandyford Mossgate Fradley South Poolfold Winkhill Tatenhill Heatley Bowsey Wood Lower Drayton Greensforge Stoke-on-Trent Cornhill Ravenhill Mile Oak Gospel Ash Gorstyhill Lynn Great Saredon Bradshaw Tuppenhurst Cauldon Lowe Bednall Little Chell Basford Green Congleton Edge Oakley Thorncliffe Beasley Longport Chell Heath Greenhead Drointon Whitemoor Amington Shutt Green Brockton Meir Bonehill Great Chell Wallbridge Park Whitehill Levedale Newpool Blakeley Lane Codsall Wood Ashley Dale Perry Crofts Townsend Mill Green Windy Harbour Adbaston Breretonhill Barton Turn Rugeley Yarlet Dresden Burnhill Green Stadmorslow Dam Mill Halfpenny Green Bank Top Stramshall Norton East Stowe-by-Chartley Church Eaton Threapwood Sutton Carroway Head Shutlanehead Pershall Hademore Middleport Great Wyrley Kingsford Hollybush Warstone Whiston Yoxall Milwich Longbridge Hayes Moreton Church Mayfield Croxden Chesterfield Upper Longdon Gnosall Heath Smestow Radmore Wood Bromstead Heath Hartwell Sandfields Yarnfield Fazeley Little Wyrley Westbeech Stockton Brook Nurton Lawns Wood Longnor Stanshope Meerbrook Laney Green Blackbrook Wootton Porthill Dunstall Leadendale Smallthorne Sidway Western Downs Bradley Lane Green Little Bridgeford Tadgedale Longnor Park End Stanley Threelows Blithfield Loggerheads Huntley Forebridge Coton Hayes Kingsley Kinver Sandborough Harper's Gate Newtown Ribden Stonefield Oldfallow Mitton Westwood Freehay Lower Leigh Norbury Junction Far Hoarcross Barlaston Common Brund Eccleshall Pillaton May Bank Poolend Springwood Cotton Bowers Bent Upper Ellastone Longsdon Burton upon Trent Gratwich Abbey Hulton Apeton Bloreheath Springfields Chorley Creighton Red Hill Rakeway Saverley Green Bromley Wood Ashley Uttoxeter Enville Haregate Balterley Green Milford Ash Bank Haselour Bramshall Trent Vale Etruria Longdon Blythe Bridge Cheddleton Elford Heath Coppenhall Tillington Alton Gerrard's Bromley Trysull Ipstones Wereton Ravenshall Middle Mayfield Sandyford Garmelow Kingsley Holt Turnhurst The Leys Butter Bank Brocton Stonehouses Pye Green Mixon Knighton Rangemore Great Haywood Blakelow Coven Horninglow Warslow Hixon Hilton Weston Coyney Cranberry Millmeece Crateford Colwich Walton-on-the-Hill Silverdale Fulford Madeley Heath Morridge Side Chapel Chorlton Bucknall Longton Waterhouses Newlands Woollaston Above Church Stoke-upon-Trent Wardlow Huntington Marston Stallington Robin Hill Norton Canes Codsall Mayfield Great Bridgeford Broad Meadow Foxt Blore Cotonwood Owen's Bank Oldfurnace The Raikes Baddeley Edge Castletown Norbury Burton Manor Abbey Green Tithebarn High Onn Flash Spring Hill Whitley Heath Admaston Acton Gate Church Leigh Edial Otherton Totmonslow Cotes Etchinghill Caverswall Dunsley Ingestre Burston Burslem New Wood Newtown Lichfield Newtown Springhill Cheadle Park Newfield Bradeley Blackwaters Coldmeece Norton Bridge Dilhorne Teanford Orslow Carmountside Newstead