Education Marketing in Little Venice

Get in touch

Education Sector Advertising in Little Venice

Marketing for schools, colleges and universities (and the education sector in general) is a huge part of the promotions and advertising world and an area we have particular experience in at PromoMedia.

The education establishments we work with are mainly looking to attract new students or improve the image of their establishment with the general public. They are often looking to carry out marketing across a wide range of media platforms to attract the attention of potential students and their parents.

At PromoMedia, we know that advert placement is very important, as is conveying your ethos and learning aims. To achieve this, you can choose from several options depending on the demographics of your potential students and where you are based.

Every nursery, school, college or university has their own unique selling point (USP), which is always at the forefront of any educational campaign we do. Whether your educational strength comes from your Ofsted ratings, exam results, your geographical location, the diversity of your courses, or a strong ethos or heritage, we look to build these positive messages into the campaigns we deliver. We love to show you off.

Marketing in the education sector is not “one-size-fits-all,” so we treat each client individually. We listen to your organisation's learning goals, history, and ambitions, as well as your target demographic and locations, to achieve the best returns.

If you would like to learn more about promoting your local nursery, school, college, sixth form or university, and their surrounding area, with us, then get in touch today via the form on this page, and we can discuss your aims and ambitions.

Contact Us

What is Education Advertising?

Put simply it is the marketing of educational establishments; these typically include: 

  • Schools

  • Colleges

  • Pre-schools

  • Nurseries

  • Universities

  • Sixth forms

If you are looking to advertise in this sector contact us today for more information and free quotes on a variety of suitable options. 

Which Media Platforms Work Best for Schools?

As a specialist full-service media agency with an extensive history of working on education sector campaigns, PromoMedia can help you to put together a comprehensive and bespoke marketing plan which incorporates a variety of different media platforms.

Options are wide for education marketing in Little Venice but we find visual mediums with mass impact are very effective when targeting this audience. In light of this, we often look to outdoor - buses, trains stations and shopping centres – all of these allow you to target specific geographical places with a high footfall of students, young people and parents.

Also, in a society heavily influenced by social interactions and apps (which encourage selfies and image sharing), campaigns that hit on these pulse points feel modern and relevant and help to generate greater engagement and response; this is achieved through online options.

The best starting point for marketing your educational organisation is to get in contact and once we have discussed your vision and budget we can use our expertise to put together a campaign to target your audience at the Right Time, Right Place and Right Price.

How Do I Promote My School, Sixth Form, College or University?

We frequently get asked by people in education, “How do I promote my school, college or university?”

Well, in simplistic terms, we always say that a balance of media platforms can produce better results. However, as campaigns for educational organisations are often centred around attracting new young students, thinking about their behaviours (what they read, where they socialise, how they travel etc. is key), such as the below: 

Outdoor Advertising for Education

As mentioned we often find that outdoor advertising on buses, trains, bus stops and in town centres works well. locations for billboards are also worth thinking about, with those next to key retailers and near the education centres performing well e.g. sixth form colleges who promote closest to secondary schools have good results (particularly those schools who don’t have sixth form college of their own).

Outdoor advertising allows you to target your audience based on the places they are most likely to frequent so designing a campaign that places your advert around busy retail areas, shopping centres, fast food outlets, leisure and community spaces will attract the best possible sightings over the longest time-frame. For more information specifically on outdoor advertising visit - here - to see how this form of marketing could help your organisation.

Advertising for Education on Public Transport

Students are very mobile and use all means of public transport as well as travelling on foot, therefore advertising on public transport yields high levels of success. Advertising inside buses, trains and tubes is very effective as it appeals to a very captive audience but you should also consider the wider areas surrounding these locations such as station platforms and concourses, retail areas within stations and underground stations.

Escalator advertising on the tube reaches a very captive audience over a slightly more prolonged period, so by having repetitive posters alongside a moving escalator you can be confident that your advert will be seen at some point through everyone’s journey.

Schools, sixth forms, colleges and universities need to appeal to young people from any background or demographic, so this form of broad marketing is a great way to reach passengers, people on the street and other users of public transport. Designing a campaign that hits several of these media platforms will guarantee a high rate of visibility and in turn generate the best impact and return.

Marketing for the Education Sector on Billboards

Here at PromoMedia, we are experts in billboard advertising which provides an excellent platform for educational establishments. This is because the imagery used in outdoor ads can “tell a story” about who you are and create engagement and positive impressions on your target market. The artwork used can effectively portray the values and ethos of your educational establishment, communicated visually through images of happy students, teachers, great facilities, facts and figures etc. With various sized posters and billboards, you can decide how much information you want to show.

The most successful billboards are found at busy junctions or on busy routes where traffic is often stopped. This means it can be seen from the top deck of a bus, drivers waiting at traffic lights, people walking by, a passenger on the school run etc. The locations used are really key and we can offer a wide variety of options and advice, hand-picking locations and routes where you can target the widest cross-section of your community. 

Our expert PromoMedia planners are based across the country so can secure brilliant locations and costs in any area. To discuss the advantages of the different outdoor advertising options available get in contact with us today.

Education Marketing with Radio Advertising

We work with the major UK commercial radio stations as well as the smaller regional ones so if you’re planning to do a radio campaign for your nursery, school, college or further education establishment, we can advise you on the best stations to target the right area and audience. Identifying the key audience demographics and geography to suit your marketing campaign will enable you to select the best radio station. At PromoMedia we find radio to be hugely successful in education and it’s surprisingly cost-effective due to its mass reach.  

The one key thing about radio is that listeners are listening because they choose to; therefore in using this medium it will provide you with instant audience engagement. You can also select times of day, perhaps targeting the morning “school run” or evening and weekends when potential students are likely to be listening in their leisure time.

Press Advertising

Advertising in newspapers and magazines (known as press marketing) is one of the most effective advertising mediums in the UK and is very popular with the education sector because of its wide appeal and reach. 

Press advertising is a popular strategy in the education sector because of its continued success. Newspaper advertisements are perfect for recruiting new students and you’ll see a wide cross-section of education establishments already advertising in newspapers, as well as magazines targeted at particular age groups. By selecting the right publication you can specifically target your core market of students, or you may even want to attract people back into education (who may be looking for a change in their work or career) either way there are options for all these, whether local, national or regional. 

Request a Quote

Frequently Asked Questions about Education Marketing in W9 1

  1. “We are a higher education establishment looking to reach out and attract prospective students, at the moment we do a lot of social media and some digital marketing (mainly email marketing), are you able to help us to put together a broader marketing campaign?” Yes, digital marketing and social media is an important part of most marketing campaigns but to really reach out to new students in a crowded higher education field we would suggest some other options. Cost-effective options tend to include outdoor and radio, also email marketing to a wider demographic and fresh e-lists, for more information contact us today.

  2. “We are High School with a higher education arm (sixth form) attached we are looking for a joint higher education marketing strategy to appeal to parents, is that something you can do?” Yes, we can, higher education marketing is one of the most popular niches we deal with at the moment. With some campaigns, we do joint schools and 6th form marketing – often targeting both parents and prospective students. Contact us for free quotes and more info.

Contact Us

If you are looking to promote your higher education establishment to either recruit new students or just to raise your profile get in touch with us today. We can chat about what you are looking for and put together a cost-effective higher education marketing plan - which will take into consideration a full range of options from social media to TV ads - for you to achieve your desired results. 

We look forward to hearing from you.

We cover Little Venice (London)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for education marketing
East Acton Southwark Wanstead Flats Slade Green Upper Tooting Wormwood Scrubs Chadwell Heath Shoreditch Ruislip Chelsfield Hackbridge Marks Gate Church End Pinner Holloway New Charlton Chessington Biggin Hill Neasden Lambeth Farringdon Tooting Graveney Lower Sydenham Kensal Rise South Bromley Cubitt Town Single Street Shooters Hill South Street Hatch End Greenhill Dollis Hill Tavern Quay Belgravia Upper Sydenham West Heath Muswell Hill Lisson Grove Wallington Square Winchmore Hill Spring Grove Belsize Park Canonbury Broom Hill St Pancras Fitzrovia Willesden The Hale St George in the East Park Langley Hornsey Vale Newington Anerley Becontree Heath North Kensington New Cross Haggerston Gipsy Hill Kilburn Orpington Wembley Walham Green Childs Hill Foxbury Millbank North Ockendon Barking Riverside South Hornchurch Addington Edgware Bury Bellingham Roehampton Seething Wells Barnes Cray Lower Holloway Old Oak Common St John's Emerson Park Addiscombe Brentford Putney Balham Hounslow Hendon Hoxton Bushey Mead New Barnet Bostall Heath Coombe Bowes Park Barnet East Ham Mayfair Osidge Bromley Park Alderwood Terrace Woodside Park Vauxhall Hounslow Heath Ruislip Common Middle Park South Ruislip Victoria Upper Holloway Hayes Town Eastcote Village Brimsdown Petts Wood Farnborough West Hampstead Ham North Acton Richmond Downham Wanstead West Hendon Forestdale Havering-atte-Bower Snaresbrook Southborough Trinity Buoy Wharf Raynes Park South Beddington Hanwell Avery Hill Streatham Vale Mitcham Hampstead Heath Battersea Harold Hill West Hackney Kenton Welling Woodford Wells Harlesden Loxford Honor Oak Park North Cheam Whetstone New Eltham The Mews Chase Cross Norbury Northolt Barking Wharf Square Hadley Wood Forest Gate Clapham Plashet Hacton Bexley Beddington Corner Tulse Hill Maryland Arkley Wandle Park Woodcote Green Hammersmith Paddington Poplar Woodford St James's Maze Hill West Ruislip Falconwood Walworth Ilford The Borough Plaistow Aperfield Shacklewell Albany Park Eltham Surrey Quays Oval Belmont Morden Park East Dulwich Highgate Knightsbridge St Giles Arnos Grove Colindale New Addington Castle Green North Hillingdon Chingford Green Staples Corner Pinnerwood Park Bell Green Northumberland Heath East Sheen Rainham Chelsea Archway Wandsworth Common Cowley Peachey Acton Barnet Gate Craven Walk North Woolwich Stratford Marsh Barnehurst Crayford Woodcote South Croydon Hackney Hazelwood Monken Hadley Southbury Underhill New Cross Gate Highlands Village Twickenham Strawberry Hill Stanmore Hornsey Angel Holborn Higham Hill Walthamstow Clock House Chingford Hatch Hounslow West Waddon Bromley Highams Park Walthamstow Forest Wimbledon Common Upper Elmers End Southborough Park Royal Blackwall Church End Hackney Central Maitland Park Chinatown Osterley Totteridge Fairlop Corbets Tey South Harefield Chinbrook Wallington Well Hall Hillingdon Cole Park Pratt's Bottom Roundshaw Sydenham Bow Mill Hill Finsbury Bethnal Green Maida Vale Bedford Park Upper Ruxley Bostall Woods Woodside Friern Barnet Botany Bay Upper Clapton Cyprus West Ham Holders Hill Oakleigh Park Clerkenwell Palmers Green Cockfosters Little Ilford Parliament Hill Crossness Kensal Town Queensbury Elstree Park Russell Hill Tottenham Green Preston Cranley Gardens Coldblow Alperton Chelsfield Kingsland Stepney Golders Green Dartmouth Park Mill Meads Earl's Court Brondesbury Park Somers Town Ducks Island Barbican Plaistow North Finchley Burnt Oak Derry Downs Rotherhithe Wandsworth Central Parade Brownswood Park Turnpike Lane Cann Hall Cranford Heston Bush Hill Park Brockwell Park Elm Park Dudden Hill Lesnes Abbey Rayners Lane Hampstead Garden Suburb North End Bopeep Summerstown Dalston Rushmore Hill Harlington Brondesbury West Wickham Bickley Upper Shirley St Mary Cray Wood Green Bulls Cross Little Britain Seven Kings Roxeth Hayes Strand on the Green Teddington Earlsfield Woodford Bridge Mortlake Charlton West Drayton Motspur Park Repton Park Globe Town Harold Park Brentford End Colham Green Kingston Vale Westcombe Park Upminster Bridge Coalmakers Wharf Fairlawn Cottage Islington Ruislip Manor Stroud Green Horn Park Lee Queen's Park Hatton Horns Green Southgate Upper Edmonton North Cray Kevingtown Honor Oak Clayhall Downe Isleworth Riddlesdown Cranbrook Forest Hill Ealing Tolworth Poverest Eastcote Worcester Park Rowley Green Harmondsworth Freezy Water Nine Elms North Harrow Forty Hill Carshalton Beeches Pimlico West Norwood Greenford Surbiton Woodford Green Tooting Bec Common Covent Garden Bromley Aldwych Seven Sisters Clapham Park Hallsville Quarter West Acton Grahame Park Perivale Cranham Northwood Wimbledon Elmstead Furzedown Stratford Hook Temple Fortune Whitton West Green Woodlands Wallend Ladywell Harrow on the Hill Upton Widmore Hillingdon Heath Blackfriars Southend Castelnau Little Woodcote Aldersbrook Strand Shepherd's Bush South Acton Coney Hall Edgware Herne Hill Tufnell Park Enfield Lock Ruxley Tower Gardens Carshalton Creekmouth South Wimbledon Cudham Norwood New Town The Burroughs Cowley Union Mews Crofton Park Brompton Crystal Palace Rush Green Southall Friday Hill Northwood Hills Broad Green Belvedere Woolwich London Collier's Wood Ruislip Gardens Wapping Alexandra Park Kingsbury Leyton Marshes Lessness Heath Bermondsey Newyears Green Malden Rushett Crook Log Morden Arpley Square Pentonville Stockwell Norbiton Custom House West Brompton Ardleigh Green De Beauvoir Town South Kensington Lower Feltham Enfield Highway Ratcliff Sydenham Hill Hampstead Finchley Sands End South Harrow Kensington Gunnersbury Limehouse West Thamesmead Hayes Lamorbey Camberwell King's Cross Bow Common Catford Wembley Park Walthamstow Village Isle of Dogs Romford Hyde Park Corner Chislehurst West Selhurst Bloomsbury Highbury Sipson Feltham Crofton Locksbottom Redbridge Leaves Green Brook Green Cheam Nash Collier Row Greenwich Chase Village Chingford West Kensington Shadwell Sanderstead Gidea Park Gallows Corner Cowley Peachy North Wembley Charing Cross Hampton Benhilton Lower Morden Royal Arsenal West Harold Wood Kingston upon Thames Hitchin Square Bounds Green Pinner Green Leytonstone Regent's Park Swiss Cottage Little Venice Enfield Island Village Norwood Green Sutton Denmark Hill Bankside Hackney Wick Grove Park Tottenham Hale Noak Hill The Hyde Temple Mills Whitehall Deptford Camden Town Beckton Plumstead Common Canary Wharf Brent Cross North Sheen Enfield Town Newbury Park Blackheath Park World's End Hill End Lewisham Tottenham South Woodford Mile End West Harrow Hanworth Belmont Hockenden Whitechapel Notting Hill Highwood Hill Maypole Brunswick Park Homerton Hampton Wick Uxbridge North Feltham Gants Hill Coldharbour Dormer's Wells North Greenwich Hackney Marsh Stamford Hill Stoke Newington Petersham Shirley Chipping Barnet Leyton South Lambeth Upper Belvedere West Kilburn Willesden Green Sundridge Westminster Hither Green Canons Park St Paul's Cray Lower Clapton Farthing Street Upper Norwood East Bedfont Sidcup Poynders Parade Hampton Court Sudbury East Barnet Green Street Green Tower Hill North End Coldfall Putney Vale Fullwell Cross North Hyde East Finchley Chislehurst Parsons Green Soho Luxted Acton Green Spring Park Enfield Barnes Fortis Green Hale End Cottenham Park Primrose Hill Old Malden Hampton Hill West Ealing Hayes End Streatham Park Carshalton on the Hill Grange Park New Southgate New Beckenham Hainault New Malden Wealdstone Tooting Bec Enfield Wash Finsbury Park Holland Park Southfields Berry's Green Elmers End Putney Heath Penge Brockley Keston Mark St Margarets West Dulwich Stratford New Town Vale of Health Ickenham Peckham Becontree Upminster Spitalfields Harefield Grove Edmonton South Tottenham Clapham Junction St Johns Dulwich Docklands Tokyngton Chiswick Canning Town Westbourne Green Barking Abbey Wood Aldborough Hatch Knight's Hill Crooked Billet Tooting Stonebridge Thamesmead Rosehill Kenley Ponders End Millwall Blackheath Colyers Upton Park Plumstead Silvertown Selsdon North Southwark Eden Park Beckenham Kew South Norwood Cricklewood Foots Cray West Barnes Rise Park Keston Mottingham Ramsden College Park Wennington Blackheath Royal Standard South Hackney Eel Pie Island Bayswater St John's Wood Dagenham Clapham Common Monks Orchard Beddington Barkingside Harrow Elephant and Castle Brent Park Nunhead St Luke's The Wrythe Denham Unity Place Purley Gospel Oak Festubert Place Crews Hill Leamouth Kennington Thornton Heath Croydon Cambridge Heath Berrylands Colney Hatch Blendon Upper Walthamstow Lower Belvedere Little Heath Grove Park Harrow Weald Bullsmoor Welsh Harp Merton East Wickham Blackfen Noel Park Longford Copse Hill Goddington Streatham Hill Kidbrooke Yiewsley Little Stanmore Chalk Farm Risley Close Longlands Manor House Marylebone Frank Whipple Estate Fulham Kingston Hill Kensal Green Old Ford Temple Hadley Lea Bridge Streatham Fulwell White City Lampton Shortlands Lower Edmonton Aldgate Coulsdon Manor Park Harringay Erith Merton Park St Helier Harefield Headstone Crouch End Frognal South Hampstead Clapton Park Wimbledon Park Uxbridge Moor Old Coulsdon Brixton Barnsbury Dulwich Village Bandonhill Goodmayes Yeading Hornchurch Bexleyheath Old Bexley Bromley Common Kentish Town Lower Place Oakwood