Local Council and Party Political Marketing in Cleadon

Get in touch

Local Council Advertising in Cleadon

Our independent teams work with local councils to promote local services or initiatives (using a variety of marketing and advertising techniques) to communicate with residents about issues, as well as political parties who want to get their messages out to potential voters on either a national or local level. 

Both options are very different from standard advertising in commercial niches, as rules and regulations need to be strictly followed. Also, the messaging is often more informational than "selly". As both local council and party political issues matter to all, there is often not a set "target market” as such; everyone is of interest. In light of this, we often recommend strong local campaigns with high-visibility and visual advertising techniques.

If you are looking to promote your council’s work, political party, or local council issues, please contact us today. We can confidentially discuss a variety of options to suit your needs and budget.

Enquire Now

What is Political and Local Council Advertising?

It is basically informing the general public, with factual information news and views, from either a council or political party. 

Both of these types of communication tend to be to the point and mass market, it is often the duty of a council to inform residents of what is going on, new initiatives and concerns, whilst a political party often want to get their message out to everyone who represents a potential voter and supporter of their party. 

Local councils are often governed by tight advertising budgets whilst restrictions are placed on what a political party can spend; this means a wide range of options are used, but often more cost-effective and older methods are still favoured, as they are proven and have worked before, such as print media, door drops, outdoor and vehicle advertising

Which Platforms Work Best for Local Authority and Political Marketing in SR6 7?

For local council, local authority and party political marketing we tend to suggest strong local campaigns which focus on high-footfall areas.

This means that your message will get seen by lots of people and also importantly a wide range of people. We tend to, therefore, favour outdoor marketing options for this including 48 sheets, 96 sheets, digital screens, train station advertising and various 4 and 6 sheets campaigns.

Below we highlight some options we would suggest for political marketing messages. If you are interested in looking into these get in contact with one of our friendly team today who can send over more information or free quotes:

  • Billboards - billboards are brilliant at getting your individual message out there. Typically, we tend to suggest 48 sheets (these are the very large posters you tend to see at roadsides) as they offer high visibility and good value for money. We can also look at 96 sheets which are even bigger. This type of large billboard advertising works very well as you can combine images and text, as well as get your poster into targeted high-footfall areas. You can select certain locations; popular ones tend to include shopping centres, roadsides, train stations and car parks. However, each town or city tend to have bespoke sites which are of key interest, if this is the case let us know specifically which site you would like and we will do the best to attain this for you. These poster sites tend to be hired out on 2 weeks minimum time period. If they are digital advertising billboards, sometimes shorter runs can be accommodated.

  • Print media - as well as the large 48 sheets mentioned above, there are lots of other smaller poster options which work very successfully for council and political marketing. The most common types of these large-format posters are known as 4 and 6 sheets. These are large posters often seen in train stations, bus stations, train platforms, toilets in bars/clubs/cinemas and bus stops. There are lots of options to consider and you can often target personal demographics as well. Often this type of advertising works very successfully as you can also buy lots of these sites in certain areas/town centres, so everywhere people turn they are seeing your message clearly. 

  • Newspaper Adverts - newspaper ads are old-fashioned, proven and still work brilliantly in local council advertising campaigns. Particularly popular with an older demographic, newspaper and press advertising is a great way to get your key messages out there. Often in these ads, you will be able to say more than you can on a poster. You can, therefore, outline plans, ambitions or your ideas in more detail so that the general public can learn more about you. We often suggest newspaper advertising to supplement outdoor options for both local council and party political marketing campaigns. 

  • Leaflets - again, leaflets are an old-fashioned but highly successful way to get your message out there - they are another form of print media. Leaflets can be printed in various sizes and can give lots of specific information about plans and policies. Printing in bulk saves a lot of money and turnaround times are very quick. They are particularly effective as they allow local residents to digest information at their own leisure and when convenient. You can obviously be very detailed about your plans and proposals.  

  • Social media - a very effective way to reach a mass audience quickly, posting and boosting through social media can help you target certain locations should a council need to get a message out quickly and effectively. 

What Are The Costs for Political Advertising?

There is obviously no set costs when it comes to political or council based advertising and marketing. Obviously, advertising in this area is rightly strictly governed and often budgets are below those of businesses operating in the commercial sector. Costs are dependent on what a party or council want to spend but often it is options such as outdoor, vehicle, print, social media and newspaper which are the most popular.

Particularly with political marketing, most of the main parties will naturally have editorial coverage and interviews on TV and radio stations, so they garner coverage in those mediums in that way. 

If you would like more information or council or political marketing options, please drop us a message today and one of the team will outline some options based on your budget and location. 

Contact Us

If you are a local council, local authority or political party in Cleadon looking for help in booking selected media for your campaigns, get in contact today, and we will put together a list of suggestions based on your needs.

Alternatively, if you know what you are looking for we can book outdoor, press ads, radio and more, at the best prices all over the UK.

We cover Cleadon (Tyne and Wear)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for local council and party political marketing
Rainton Bridge Cleadon Park New York Newcastle upon Tyne Wallsend Grindon Killingworth Village Kingston Park Cox Green Sunderland Folly Byker Heaton Cleadon Fenham Low Moorsley East Howdon Harraton Sedgeletch Scotswood Clara Vale Bigges Main High Moorsley Lady Park Carley Hill South Shields Dunston Hill Southwick Crawcrook Seaburn Bar Moor Ryhope Walkerville West Denton High Heaton Burradon Lamesley Preston Crookhill North Walbottle Kenton Bank Foot Middle Herrington Houghton-le-Spring Philadelphia Holystone Mill Dam Boldon Colliery Chilton Moor Hastings Hill West Boldon East Boldon Bill Quay Grangetown Low Eighton Spital Tongues East Gateshead Gosforth Benton Square Longbenton Fellgate Town Centre Camperdown Earsdon Hebburn Hall Ponds Newburn Washington Village Deptford Heworth Wideopen Horsley Hill Barmston Newbiggin Hall Estate Whitley Sands Bank Top Benton Benwell Chopwell Columbia Cowgate Glebe Murton Low Thornley Pallion East Rainton Old Burdon Seaton Burn Hetton-le-Hole Lambton Shieldfield Heworth Lane Low Southwick East Jarrow Grasswell Walbottle Pennywell Low Fell Hedworth East Herrington Melton Park Ryton Woodside Silksworth Sunniside Marley Hill Hooker Gate Bishopwearmouth Hylton Castle Fordley Hebburn Colliery Westoe Cullercoats Mount Pleasant North Hylton Gateshead Killingworth Moor Hetton le Hill Hebburn Row Ayton Newbottle Blaydon Haughs St Anthony's Moorside Hillview Biddick Hall Deckham Point Pleasant Fawdon Kenton Bar Concord South Benwell Saltwell Roker Dunston Brockley Whins Winlaton Willington Quay Willington Brenkley New Silksworth Hertburn Follingsby Coxlodge Lyndhurst Brunton Park Paradise Town End Farm Low Walker Palmersville Derwent Haugh Eighton Banks Felling Shore Thornhill Cresecent New Town Holy Cross Elemore Vale Ayre's Quay High Dubmire Backworth Beacon Lough Walker Meadow Well Humbledon Old Fold Howdon Pans Teal Farm High Spen Sheriff Hill Hebburn Doxford Park Stella Woolsington Downhill Cauldwell Mount Pleasant West Holywell Farringdon Highfield Walkergate Somervyl Way Throckley Sunniside Team Valley St Peter's East Denton Monkseaton Hetton Downs Brunswick Village Jesmond Witherwack Kibblesworth Callerton Whiteleas Burnside Brandling Village Penshaw Burdon Fatfield Thorney Close Millfield Lemington South Gosforth Lobley Hill Teams Offerton Rowlands Gill Whitehills Dinnington Colliery Row Killingworth Swalwell Tunstall Old Benwell Old Ravensworth Oxclose Biddick West Monkseaton Blackfell Preston Grange Billy Mill Campbell Park Springwell Birtley West Moor Portobello West Harton Springwell Donwell Callerton Lane End North Side North Brunton St Lawrence Rickleton High Southwick Washington Marley Pots Arthur's Hill Middle Rainton Newcastle Helix Black Callerton Ryton Shipcote Tyne Dock Blaydon Wardley North Shields Broom Hill Easington Lane Kenton Winlaton Mill Chowdene Plains Farm Greenside Heworth Shore Windy Nook Barlow Whickham South Hylton Primrose Castletown Leam Lane Hylton Red House Westerhope Willington Square South Bents Carr Hill Monkwearmouth Felling Harton Wrekenton Whitburn Tynemouth Ashbrooke Harlow Green Whickham Fell West Jesmond Battle Field The Lawe Fulwell Pelaw Fellside Lyons Newcastle Great Park Sourmilk Hill Beechgrove Hendon Denton Burn Harton Nook Byermoor Monkton Hedgefield Usworth Ford New Herrington Simonside West Herrington Shiremoor Hazlerigg Allerdene Street Gate Shiney Row Stony Gate West Chirton Blaydon Burn Bell's Close Fence Houses Great Eppleton Blakelaw Coalburns Stargate Albany High Barnes Sulgrave West Allotment Humbledon View Hasting Hill Rosehill Blackhall Mill Friars Goose Percy Main Howdon Pelaw Main Dudley High Shields Whitley Bay Elswick Marden Axwell Park Jarrow Victoria Garesfield Forest Hall Low Greenside Hebburn New Town East Holywell Bensham