Retail Marketing in Skye Green

Get in touch

Retail Advertising in Skye Green

The world of retail is very competitive. The high street and internet are full of retailers selling clothes and fashion accessories of all shapes, colours and sizes for all people.

It is a cutthroat and ever-changing industry where it is important to stay ahead of the curve and be noticed.

Here at PromoMedia, we work with many fashion retailers, from high-street fashion houses to independent shops, as well as online and catalogue retailers.

These different sectors of the retail industry all require different marketing and advertising techniques to be successful. Obviously, each outlet has different target markets, so it’s important to think about who your market is – are they men, women, fashion-conscious, older, younger, high spenders, etc? All these will determine the type of marketing techniques your company should consider.

Here at PromoMedia, we will listen to your aims and ambitions, examine your brand and target market, and put together a bespoke plan to keep you ahead of your competition.

Contact Us

What is Retail Marketing?

It is basically advertising clothes and fashion accessories to the general public and getting your brand in the public eye wherever they may be.

This could be through online advertising options, social media, TV ads or outdoor options.

Depending on your budgets and aims, our teams can create a complete retail marketing strategy to get your brand noticed and generate more sales.

As you can imagine, retail is one of the broadest and most competitive industries in the world, so you need to be clear and specific about who you are targeting to make your budget work for you in a cost-effective way. You also need to think of ways to stand out from the crowd.

Eye-catching artwork is often key (which is often why super-models are used!) with visual forms of marketing working particularly well in this sector.

Enquire Now

What are the Best Options for Retail Advertising?

As mentioned visual advertising works brilliantly for retail, basically people love to see what they are buying.

The old mantra of “show and don’t tell” works really successfully in this area. As a general rule here at PromoMedia, we would suggest the following options to really show off your retail business, although all forms of media are generally worth considering in this sector:

  • Outdoor advertising - there are lots of advertising opportunities that fall under the umbrella term of out-of-home advertising. Billboards work very well in retail, 48 sheet posters are big, bold and eye-catching, which really draw the attention of potential customers. They are great in showing off colours, styles and fashions – all key to the retail industry. Back-lit options in high-footfall areas or roadside work particularly well but there are many outdoor options to consider which can be accommodated on most budgets.

  • Bus advertising - a form of outdoor, posters both on buses, on the side of buses and at bus stops are great at attracting and holding the attention of potential consumers. The travel infrastructure of buses covers the entire UK, so no matter where you are, you will some form of bus advertising which is suitable and available in your area.

  • TV advertising in the retail industry - with such a brilliant audience reach and as a powerful visual medium, TV is very popular with retail and fashion advertisers. At PromoMedia we can place TV ads all over the UK and will look at options on ITV, Sky and Channel 4. We will try and work with most budgets, although it’s worth pointing out that TV is one of the more expensive media options.

  • Newspapers Adverts - a cheap and cost-effective way to reach people on either a local or national level, press and newspaper ads are still very popular and effective in retail marketing. Glossy magazine ads also work well again as colours can really ping off the page.

  • Social media - a great and immediate way to get out new seasons and sales messages. Social media is often managed in-house but if you want to target new audiences we can develop strategies to target people who may yet have not heard of you, tapping into a new audience sector.

  • Advertising in Shopping Centres - it seems obvious, but advertising near your shop or at least in areas where people are shopping is a great idea. There are lots of options such as adverts in the car-parks, in the malls, in the restaurants, in lifts and on digital screens - a great way to attract the interest of shoppers when they are in the mood or locality to buy what you are offering.

Request a Quote

What Are the Costs of Retail Marketing?

As you can imagine there is no set answer with regards to advertising costs as it is totally dependent on which type of advertising you opt for.

Television campaigns typically start in the £20k region depending on the area but radio options can start from a few thousand and press, outdoor and social media options are cheaper. Essentially it boils down to what your budget is, with that figure between us we can tailor a campaign to incorporate whichever your preferred type of media is and the ones that we recommend. Once we know your target market, budget and location we can tailor something bespoke and creative to get you the best return on investment.

Which Companies Use Retail Marketing in CO5 9?

Most! No matter what size company all retail outlets need customers and word of mouth (although fantastic) cannot be guaranteed and totally relied upon. At PromoMedia, we work with a full range of outlets including the below:

  • Major chain and retailers - major chains need to hit big targets and we support large well-known brands with both local and national campaigns, which can incorporate everything from local radio through to London Underground advertising.

  • Boutiques - most small boutiques don't want to look like they are trying too hard but often lovely forms of print media and newspaper ads work well in targetted glossy magazines.

  • Food outlets - as a nation we love food. Often, outdoor adverts work well, especially in towns and cities where people are out and about walking around and hungry!

  • Independent stores - similar to boutiques independent stores don't want to look too desperate in advertising and also their budgets aren't always the biggest. Options we tend to look at include targetted social, local radio options and print distribution.

  • Pop-ups - here today and gone tomorrow, this form of marketing needs to be immediate and responsive. Social, radio talk-ups and advans are highly effective.

  • Catalogue companies - mainly targeting an older demographic and with decent budgets, national newspaper ads, billboards and TV advertising have brilliant results.

  • Startups - working on a smaller budget we would suggest local print distribution, local freesheet newspapers and radio.

For more specific contact us today.

Frequently Asked Questions About Retail Marketing

  1. "What is meant by retail marketing?" It means advertising for businesses in the retail sector, such as shops, boutiques and food outlets. If you are looking for cost-effective retail marketing strategies for your company contact us today.

  2. "What are the types of retail marketing?" It can be anything from TV and radio to outdoor or online, anything to get a brand or product noticed by its target audience.

  3. "How is retail marketing different from marketing?" It isn't different, it is a niche form of marketing - targetting one sector but it is very popular especially at times of years like the sales and Christmas, read more in our guide to Christmas marketing and other memorable advertising campaigns.

Contact Us

If you are interested in the retail marketing services we offer get in touch today and one of our expert advisors will go through the options with you.

Simply fill in our contact form and we’ll get back to you as soon as possible to discuss creating a bespoke plan for you to increase sales and allow you to stand out from the crowd.

We cover Skye Green (Essex)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for retail marketing
Hickford Hill Great Waltham Bournes Green High Beech Dedham Heath Duckend Green Nazeing Mead Bran End Cross End Blackcat Tilbury Green Ardley End Church End Greenwoods Westley Heights Toppesfield Newlands Bowers Gifford Tilbury Juxta Clare Pharisee Green White Roding Delvin End Ford End Mistley Heath Ramsden Bellhouse New Thundersley Shalford Green Old Mead Berden Debden Point Clear Laindon Wyatt's Green Audley End Widdington Housham Tye Mallows Green Queen's Park Thorrington Little Common Little Easton South Green Woodhill Causeway End Broad Green Tilkey Coxtie Green Ramsey Mount End Wickham Bishops Panfield Chalk End White Notley Blake End Crawley End New England Gallows Green Fuller's End Meadowend Southey Green Little Leighs Beggar Hill Abberton Stansted Mountfitchet Hastingwood High Garrett West Mersea Tilegate Green High Laver Nazeing Lippitts Hill Runsell Green Nevendon Margaret Roding Brookstreet Roydon Hamlet Mill End Dedham Arkesden Four Wantz Nounsley Pipps Hill Tiptree Heath North Stifford Southfields Rowhedge Bradfield Mill End Green Great Oxney Green Totham Hill Church Langley Rickling Ridgewell Berners Roding Roundbush Green Belchamp Walter Southminster Great Leighs Taverners Green Butt's Green Great Canney Bumble's Green Landermere Starling's Green Epping Baconend Green Stewards Brick End Radwinter End Thorpe Green Daws Heath Ostend Netteswell Cross Bentley Birchanger Row Heath Tye Green West Tilbury Rowney Corner Langham Wick Winter Gardens Parney Heath Bulphan Great Tey Sunken Marsh Leigh-on-Sea Great Easton Twinstead Green Buckhurst Hill Beaumont Balstonia Sibley's Green Chafford Hundred Duck End Tendring Grange Hill The High Debden Green Hope End Green Gubbion's Green Fordstreet Bunting's Green Littlebury Brook Street Kirkby-le-Soken Little Yeldham Elsenham Steward's Green Noak Bridge Cowey Green North Shoebury Liston Great Dunmow Needham Green Tye Green Cobbs Fenn Little Maplestead School Green Janke's Green Wakes Colne Hawbush Green Wiggens Green Cock Green East Horndon Daw's Cross Blackheath Wormingford Henny Street Bentfield Green Curling Tye Green Rochford Peldon Young's End Great Hallingbury Chalvedon Hellman's Cross Rettendon Ford End Tolleshunt Knights Mill End Blackmore Shalford Birch Kingswood Stebbing Hyde Chase Tilty Herongate Coopersale Smith's Green Little Clacton Bromley Cross Harrowcross Mistley Great Claydons Wivenhoe Parkeston Pedlars End Oak Corner Asheldham Bartholomew Green Lindsell South Benfleet Springfield Duck End Bradwell Wick Matching Tye Colne Engaine Earls Colne Pleshey Maldon Althorne Barnston Leigh Beck Harlow Common Woodhatch Aingers Green King Street Latchmore Bank Borley Green Colliers Hatch Paternoster Heath Howlett End South Hanningfield Pentlow Chapelend Goldhanger Hutton Great Braxted Buttsbury Burrsville Park Danbury Common Stanbrook Rayne Flack's Green Cornish Hall End St Osyth Galleyend Wix Grass Green Ivy Chimneys Mark Hall North South Woodham Ferrers Woodend Chigwell Puttock End Stambourne Green Little Warley Stanford Rivers Hemp's Green Long Gardens East Mersea Finkle Green Kelvedon Hatch Pitsea Chipping Hill Tilekiln Green Broad Green Baddow Park South Fambridge Paslow Wood Common Pigstye Green Silver End Stafford's Corner Chipping Ongar Boxted Cross Layer-de-la-Haye Shrub End Roxwell Hazeleigh Glen Faba Milch Hill West Thurrock Great Stambridge Great Wigborough Tye Common Great Clacton Kirby Cross Copthall Green Folly Green Great Burstead Great Baddow Eastwood Lawford Navestock Side Maylandsea Langenhoe Broad's Green Newport Chappel Gernon Bushes Frogs' Green Thaxted Clatterford End Langham Moor Cole End Goose Green Langdon Hills Dry Street Knowl Green Hare Street Garnetts Little Oxney Green Killem's Green Little End Start Hill Lamarsh Waterhales Navestock Common Braintree Tip's Cross High Street Green Good Easter Newtown Green Street Lee-over-Sands Cressing The Common Minnow End Hatfield Broad Oak Nazeing Long Green Water End Cooper's End Little Oakley Stonebridge Little Cambridge Howe Street Little Canfield Hartford End Dewes Green Gestingthorpe Greenstead Pepper's Green Whiteash Green Wellstye Green Southchurch Hatfield Heath Roundbush Stock Brays Grove Ardleigh Chatter End Maggots End Howegreen Olmstead Green Little Bardfield Horndon on the Hill Seven Star Green Corringham Great Yeldham St Vincent's Hamlet Baythorne End Armigers Mount Pleasant Little Hallingbury Biggin Horsley Cross Lower Green Little Wakering Samuel's Corner Edney Common Tilbury Burnham-on-Crouch Chickney Cooksmill Green Marks Tey Bardfield End Green Dutch Village Gay Bowers Norton Mandeville Woodham Mortimer Great Bardfield Stickling Green Brick House End Ingrave Fairstead Lamb Corner Little London Cock Clarks Manuden Leaden Roding Hutton Mount Totham Plains Clavering Copford Green Keeres Green Hornestreet Cobbler's Green Abbey Field Brewer's End Abbess End Barling Beauchamp Roding Little Walden Rayleigh Swan Street Sturmer Mount Bovers Stanford-le-Hope Audley End Boreham Stapleford Tawney Cupid's Corner Burnt Heath Lower Nazeing Fobbing Ulting Jasper's Green Woodgates End Stisted Wesley End Hawkin's Hill Crockleford Heath Felmore White Colne Stow Maries Matching Green Ugley Green Wendens Ambo Bradwell High Beach Nine Ashes Fox Street Downham Bacon End Watch House Green Willows Green Bovinger Great Parndon Messing Lexden Rose Green Shoeburyness Wimbish Green Broomfield Brookend Mark Hall South Long Green Steeple Bumpstead Ringtail Green Boose's Green Fanner's Green St Osyth Heath Heybridge Bradwell on Sea Woodend Green Bridge End Clapdog Green Wrabness Layer Marney Lee Chapel South Long Green Bulmer Bell Common Navestock Heath Tolleshunt Major Lower Green Noak Hill Paglesham Churchend Havering's Grove Mount Bures Ashdon Tendring Heath Carter's Green Radley Green Beazley End Lower Sheering Great Henny Newney Green Takeley Street Theydon Bois Upper Green Burton End Frating Green Great Wakering Stocks Green Hadstock Rudley Green Tillingham Church End Inworth Pannel's Ash Theydon Mount Bocking's Elm Low Street Clatterford End Liston Gardens Row Green Elder Street Roost End Great Horkesley Monk Street Peartree Green Bulmer Tye Oxley Green Church End Elmstead Heath Raven's Green Nuper's Hatch Steeple Radwinter Tarpots Oaker Hill Pilgrims' Hatch Gamble's Green Fox Hatch Elsenham Sta Shotgate Passingford Bridge Tindon End Nazeing Gate Brickkiln Green Sucksted Green Little Thurrock Howe Green Potter Street Surrex Braiswick Little Parndon Clapgate Beacon End Hazel End Onslow Green Northend Langford Helions Bumpstead Katherines Don Johns Stroud Green Sumners Crow Green North Fambridge Upshire Canvey Village Dobb's Weir Bradfield Heath Hallsford Bridge Chitts Hills Park Green Mashbury Fryerns Frating Clacton-on-Sea Upper Dovercourt Heybridge Basin Rank's Green Epping Upland Moreton Chelmsford Salcott-cum-Virley Rush Green Jaywick Lee Chapel Watton's Green Pond Street Crays Hill Smythe's Green Piercing Hill Coopersale Street Malting Green Cobler's Green Building End Hawkspur Green Lucking Street Stanway Alresford Rawreth Shot Molehill Green Heybridge Cutlers Green Broad Street Green Margaretting The Ryes Breach Barns Bonhunt Water Theydon Garnon Threshers Bush Howe Green Hadleigh Clay Hills Holder's Green Orsett Heath Weeley Heath Tye Green Northend Hullbridge Little Wigborough Birchhall Corner Tumbler's Green Latton Bush Lambourne End Woodside Green Great Canfield Downhall Beach Estate Hallingbury Street Pig Street Sandon Chapel End Margaretting Tye Great Bromley Hawkwell Wix Green Beacon Hill Ashingdon Billericay Creeksea Mile End Bocking Churchstreet South Ockendon Brentwood Pentlow Street Tiptree Salmon's Corner Fiddlers Hamlet Crow's Green Robinhood End Little Horkesley Montsale Bamber's Green Cherry Green Hope's Green Matching Ost End Broadley Common The Green Keysers Estate Roast Green Steeple View Curtismill Green Sheering Church End Tollesbury Horsleycross Street Bridge Green Temple Fields Lee Chapel North Rotchfords Stapleford Abbotts Kingsmoor Fordham Layer Breton Burton's Green Loves Green Farnham Green Fuller Street Purfleet Little Chesterford Castle Hedingham Boyton End Horkesley Heath Orsett Gosfield Churchgate Street Stockstreet High Park Corner Ovington The Birches Porters Town Little Dunmow Bannister Green Norwood End Thornwood Common Chatham Green Ashen Belchamp Otten Forrey Green Coggeshall Great Notley Suttons Nether Street Little London Widford Powers Hall End Tyler's Green Langley Upper Green Childerditch Sabine's Green New Mistley Woodham Walter Great Warley Southfields South Weald Stambourne Swallows Cross Writtle Fingringhoe Westcliff-on-Sea Blackmore End Basildon Toot Hill Tye Green Elkins Green Bustard Green Manningtree Frenches Green Rickling Green Gore Pit Broxted Cambridge Town Borley Man's Cross Chigwell Row Dengie Duddenhoe End Mundon Boyton Cross Hatfield Peverel Stagden Cross South Stifford Gilwell Park Horseman Side Finchingfield Little Sampford Foxearth Dyer's End Mulberry Green Abbess Roding Aimes Green Chelmer Village Far Thorpe Green Saffron Walden Bush End Galley's Corner Doddinghurst Great Chesterford Woodham Ferrers Cannon's Green Walton-on-the-Naze Pinnacles Lane End Battlesbridge Outer Part of Town Eastward Cripplegate Prittlewell Elmstead Market Horne Row Norton Heath Hempstead Gransmore Green Thundersley Farnham Clifftown Cripple Corner Molehill Green Wethersfield Philpot End Ghyllgrove Black Horse Corner Hardy's Green Gallows Green Wimbish Great Sampford Great Maplestead Linford Cold Norton Canvey Island Ramsey Island Littlebury Green Easthorpe Hare Street Hornells Corner Coggeshall Hamlet Passmores Bath Side Countess Cross Uppend Feering Norton End Little Mascalls Strethall Puttock's End Hobbs Cross Thorpe Bay Duton Hill Outer Part of Town Westward Great Totham Claverhambury Felsted Lower Bobbingworth Green Stondon Green Tendring Green Little Bentley Barstable Stones Green Sewards End High Ongar Abridge Great Holland Twinstead Willingale Mill Green Jack's Hatch Langham Faulkbourne Loughton Little Totham West Bergholt Mayland Brightlingsea North Benfleet Padham's Green Sible Hedingham Ingatestone Workhouse Hill Smith's Green Catmere End Steventon End Kirby-le-Soken The Hythe Butts Green Tylerscross Manwood Green Great Saling Colchester Wickford Perry Green Eversley Foster Street Blasford Hill Tolleshunt D'Arcy Magdalen Laver Little Henham Rawreth Craig's End Netteswell Rivenhall End Black Notley Deer's Green Gainsford End Rivenhall Purton End Latchingdon Heckfordbridge High Easter Coopersale Common Miller's Green Moulsham Pattiswick Ramsden Heath Bocking Howe Street Aveley Dovercourt Harknett's Gate Rotten End Galleywood Wickham St Paul North End Greensted Green Berechurch Great Berry Gooseberry Green Gaunt's End High Roding Little Braxted Chignall St James Frinton-on-Sea Weeley Crockleford Hill Debden Green Bobbingworth Paglesham Eastend Mill Green Shenfield Sewardstone Chadwell St Mary High Houses Copford Rushley Green Churchend Breeds Chalkwell Greenhill Mill End Maple End Alphamstone Boxted Henham Clatterford End Wakes Colne Green Thorpe-le-Soken Windmill Hill Kelvedon Ugley Welshwood Park Courtsend Thorpe Cross Barrow Hill Oxen End Broad Green Fryerning Little Waltham Burnt Mills North End Braintree Corner Bedlar's Green Waltham's Cross Old Harlow Stocking Green Bardfield Saling Bentfield Bury Chrishall Cranes Bradwell Waterside Mountnessing Hare Green Little Bromley Waltham Abbey Elmdon Middleton Upper Pond Street Witham Eight Ash Green Thurrock Park St Lawrence Goose Green Stoneyhills Aldham Halls Green Morris Green Warley Coalhill Brandy Hole Eastend Mott's Green Skye Green Quendon Farther Howegreen Handley Green Parson's Heath Tye Green Little Tey Richmond's Green Almshouse Green Pale Green Stondon Massey Bicknacre Takeley Bigods Terling Sand Hill Lower Pond Street Pebmarsh Littley Green Doddinghurst Common Hobbs Cross Monkey Street Marden Ash Halstead Holland-on-Sea Mucking Lambourne Old Heath Canewdon Birdbrook Gaston Green Fyfield Harlow Purleigh Newman's End Shellow Bowells Hamperden End Lower Green Coryton Sewardstonebury South Heath East Gores Vange Baker Street Little Baddow Runwell Seawick Level's Green Shelley Lanham Green Greensted Tye Green Tinkers Green Holyfield Further Ford End Osea Island Purfleet-on-Thames Little Burstead Epping Green Hill Green Hockley Bishop's Green Reader's Corner Roydon Sunnymede Little Laver Friars Mead Wicken Bonhunt Brock Hill Birch Green Temple End Aythorpe Roding Greenstead Green Chignall Smealy Danbury Green Street Great Bentley Foxash Estate Pledgdon Green Mowden Keelars Tye Rook End Campions Ballards Gore Grays Brookend Loyter's Green Fordham Heath Farmbridge End Ardleigh Heath East Hanningfield North Weald Bassett Belchamp St Paul Great Malgraves Great Oakley Harwich West Hanningfield Southend-on-Sea East Tilbury Little Henny Hook End Tye Green Stebbing Green West Horndon