Retail Marketing in Hales Place

Get in touch

Retail Advertising in Hales Place

The world of retail is very competitive. The high street and internet are full of retailers selling clothes and fashion accessories of all shapes, colours and sizes for all people.

It is a cutthroat and ever-changing industry where it is important to stay ahead of the curve and be noticed.

Here at PromoMedia, we work with many fashion retailers, from high-street fashion houses to independent shops, as well as online and catalogue retailers.

These different sectors of the retail industry all require different marketing and advertising techniques to be successful. Obviously, each outlet has different target markets, so it’s important to think about who your market is – are they men, women, fashion-conscious, older, younger, high spenders, etc? All these will determine the type of marketing techniques your company should consider.

Here at PromoMedia, we will listen to your aims and ambitions, examine your brand and target market, and put together a bespoke plan to keep you ahead of your competition.

Contact Us

What is Retail Marketing?

It is basically advertising clothes and fashion accessories to the general public and getting your brand in the public eye wherever they may be.

This could be through online advertising options, social media, TV ads or outdoor options.

Depending on your budgets and aims, our teams can create a complete retail marketing strategy to get your brand noticed and generate more sales.

As you can imagine, retail is one of the broadest and most competitive industries in the world, so you need to be clear and specific about who you are targeting to make your budget work for you in a cost-effective way. You also need to think of ways to stand out from the crowd.

Eye-catching artwork is often key (which is often why super-models are used!) with visual forms of marketing working particularly well in this sector.

Enquire Now

What are the Best Options for Retail Advertising?

As mentioned visual advertising works brilliantly for retail, basically people love to see what they are buying.

The old mantra of “show and don’t tell” works really successfully in this area. As a general rule here at PromoMedia, we would suggest the following options to really show off your retail business, although all forms of media are generally worth considering in this sector:

  • Outdoor advertising - there are lots of advertising opportunities that fall under the umbrella term of out-of-home advertising. Billboards work very well in retail, 48 sheet posters are big, bold and eye-catching, which really draw the attention of potential customers. They are great in showing off colours, styles and fashions – all key to the retail industry. Back-lit options in high-footfall areas or roadside work particularly well but there are many outdoor options to consider which can be accommodated on most budgets.

  • Bus advertising - a form of outdoor, posters both on buses, on the side of buses and at bus stops are great at attracting and holding the attention of potential consumers. The travel infrastructure of buses covers the entire UK, so no matter where you are, you will some form of bus advertising which is suitable and available in your area.

  • TV advertising in the retail industry - with such a brilliant audience reach and as a powerful visual medium, TV is very popular with retail and fashion advertisers. At PromoMedia we can place TV ads all over the UK and will look at options on ITV, Sky and Channel 4. We will try and work with most budgets, although it’s worth pointing out that TV is one of the more expensive media options.

  • Newspapers Adverts - a cheap and cost-effective way to reach people on either a local or national level, press and newspaper ads are still very popular and effective in retail marketing. Glossy magazine ads also work well again as colours can really ping off the page.

  • Social media - a great and immediate way to get out new seasons and sales messages. Social media is often managed in-house but if you want to target new audiences we can develop strategies to target people who may yet have not heard of you, tapping into a new audience sector.

  • Advertising in Shopping Centres - it seems obvious, but advertising near your shop or at least in areas where people are shopping is a great idea. There are lots of options such as adverts in the car-parks, in the malls, in the restaurants, in lifts and on digital screens - a great way to attract the interest of shoppers when they are in the mood or locality to buy what you are offering.

Request a Quote

What Are the Costs of Retail Marketing?

As you can imagine there is no set answer with regards to advertising costs as it is totally dependent on which type of advertising you opt for.

Television campaigns typically start in the £20k region depending on the area but radio options can start from a few thousand and press, outdoor and social media options are cheaper. Essentially it boils down to what your budget is, with that figure between us we can tailor a campaign to incorporate whichever your preferred type of media is and the ones that we recommend. Once we know your target market, budget and location we can tailor something bespoke and creative to get you the best return on investment.

Which Companies Use Retail Marketing in CT2 7?

Most! No matter what size company all retail outlets need customers and word of mouth (although fantastic) cannot be guaranteed and totally relied upon. At PromoMedia, we work with a full range of outlets including the below:

  • Major chain and retailers - major chains need to hit big targets and we support large well-known brands with both local and national campaigns, which can incorporate everything from local radio through to London Underground advertising.

  • Boutiques - most small boutiques don't want to look like they are trying too hard but often lovely forms of print media and newspaper ads work well in targetted glossy magazines.

  • Food outlets - as a nation we love food. Often, outdoor adverts work well, especially in towns and cities where people are out and about walking around and hungry!

  • Independent stores - similar to boutiques independent stores don't want to look too desperate in advertising and also their budgets aren't always the biggest. Options we tend to look at include targetted social, local radio options and print distribution.

  • Pop-ups - here today and gone tomorrow, this form of marketing needs to be immediate and responsive. Social, radio talk-ups and advans are highly effective.

  • Catalogue companies - mainly targeting an older demographic and with decent budgets, national newspaper ads, billboards and TV advertising have brilliant results.

  • Startups - working on a smaller budget we would suggest local print distribution, local freesheet newspapers and radio.

For more specific contact us today.

Frequently Asked Questions About Retail Marketing

  1. "What is meant by retail marketing?" It means advertising for businesses in the retail sector, such as shops, boutiques and food outlets. If you are looking for cost-effective retail marketing strategies for your company contact us today.

  2. "What are the types of retail marketing?" It can be anything from TV and radio to outdoor or online, anything to get a brand or product noticed by its target audience.

  3. "How is retail marketing different from marketing?" It isn't different, it is a niche form of marketing - targetting one sector but it is very popular especially at times of years like the sales and Christmas, read more in our guide to Christmas marketing and other memorable advertising campaigns.

Contact Us

If you are interested in the retail marketing services we offer get in touch today and one of our expert advisors will go through the options with you.

Simply fill in our contact form and we’ll get back to you as soon as possible to discuss creating a bespoke plan for you to increase sales and allow you to stand out from the crowd.

We cover Hales Place (Kent)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for retail marketing
Gillingham Plaxtol Darenth Tankerton Brook Street Frith Kennington Lees Seasalter South Street Eyhorne Street Westwell Leacon Herne Pound Lower Bitchet Bliby Bobbing Leadingcross Green Lamberhurst Lamb's Cross Upper Rodmersham Bircholt Forstal Tenterden Round Street Bromley Green Lewson Street West Court Worten Finglesham Broomhill Charcott Rooting Street Pluckley Thorne South Ashford Crowdleham Pennypot Upper Halling Little Conghurst Greet Lade Ottinge Parker's Green Stone Corner Gushmere Milton Pean Hill Ware Hartley Hill Dungeness Aylesham Hanging Bank Buckland Frindsbury St Nicholas at Wade Brook Street Bossington Rainham Stone Cross Leybourne Chambers' Green Weddington Bexon Ham Green Clapham Hill Pipsden Five Wents Cold Harbour Kippington Hungershall Park Woodchurch Acton Basted Yewtree Cross Minster Iwade Woodsden Horn Street Joyden's Wood Tubslake Under the Wood Kit's Coty High Brooms Higham Wood Hubbard's Hill Knockholt Pound The Park Otterham Quay Marlpit Hill Kipping's Cross Harvel Goathurst Common Newenden Stick Hill Kennington Claygate Cross Ford Studd Hill Wheelbarrow Town Barfrestone Ivy Hatch Hinxhill Lynsted Court-at-Street Great Buckland Old Romney Fairseat Rabbit's Cross Eddington Speed Gate Westbrook Marshborough Penenden Heath Smart's Hill Timberden Bottom Stede Quarter Burmarsh Plumtree Green Stalisfield Green Barming Heath East Malling Teynham Eastwell Park Sarre Capel Starvecrow Ripper's Cross Park Wood Queenborough Durlock Saltwood Conyer Rochester Kingsnorth Erriottwood Stonewood Ivychurch Hosey Hill Twenties Oakhurst Cliftonville Norton Ash Littlestone-on-Sea Ewell Minnis Tunbridge Hill Upper Harbledown Pegwell Kearsney Woodland Selson Horton Kirby East Peckham South Alkham Highgate Swattenden St Margarets Nethercourt Hammill Crossways Dungate Gosmere Chillmill Rooks Hill Stone Cross Mersham Southfleet Gore Street Hareplain Fordcombe Newchurch Hogben's Hill Sly Corner Yardhurst Bilsington Upper Fant Kingsgate East Barming Barrowhill Tonbridge Collier Street Ash Teynham Street Vigo Village Grange Mowshurst Bulleign New Town Knatts Valley Howt Green Horns Cross Dunton Green Tylden Bishopstone Dryhill Payden Street Whitstable Hempstead Kemsley Colt's Hill Smarden Bell Darenth Valley Platt's Heath Stone Street Dunk's Green Knowlton Henwood Green Greenhill West Cross Langley Heath Alkham Willington Dunn Street Sibertswold Roughway Four Elms South Tankerton Hever Newland Green Ridge Row Leysdown-on-Sea Wateringbury Shelvin North Street Dartford Marshes Knockholt Snowdown Lower Upnor The Freehold Strood Milebush Wormshill Hothfield Tunstall Street End Chilham Yew Tree Green Gun Green Blacketts Hartlip Hill Woolage Green Naccolt Neames Forstal Mereworth Flete Pullington Singlewell Herne Common Broom Street Market Heath Curteis' Corner Shelvingford Swingfield Street West Stourmouth Hook Green Romney Street Denstroude Lydd-on-Sea Bybrook Hunters Forstal Elvington Sandwich Hawthorn Corner St Mary Hoo Ightham Broad Ford Chartham Hatch St George's Square Cliffe Middle Stoke Meopham Charing Hill Denton Palmer's Green Hextable Stansted Borden Hill Camden Hill St Stephen's Folkestone East Studdal Scotland Hills Goudhurst Molash Allhallows Tovil Westwood Perry Smarden Foord Tyler Hill Chalkwell Graveney Sutton at Hone Shalmsford Street Marsh Green Horselees Preston Stocks Green Betsham Broadwater Down Cooling Street Troy Town Congelow Mill Hill Hythe Farthing Corner Hook Green Bromstone Pootings Well Hill East Stourmouth Detling Chiddingstone Hoath Sutton Valence Chiddingstone Clarendon Northdown Cellarhill Ospringe Sharnal Street Swanscombe Densole Brabourne Lees Hollingbourne Goose Green Longford Snoadhill West Langdon Doddington Woolage Village Beltinge Allington Hadlow Mile Oak Donkey Street Slutshole Goodnestone Ryarsh Shorne West Chegworth Longfield Hill Sandling Crockenhill Westbere Chevening Westerham Monkton Westwood Hacklinge Wilsley Pound Woodchurch Wingham Blue Bell Hill Swanton Bekesbourne Hill Whitehill Gadshill Staplehurst Hartlip St Augustine's Acol Stanford Headcorn Ware Street Saint's Hill Bloodden Farningham Hamstreet Marden Speldhurst Guilton Westwood Snave Rhode Common Queen Street Noah's Ark Oldbury Petham Northwood Sellindge Sutton Kettle Corner East Malling Heath Adisham Timbold Hill Grove Biddenden Green Stone Warehorne Little Frith Ham West Minster Wyebanks Ramslye Newingreen Paddock Herne Bay Wildernesse Labour-in-vain Gravesend Little Mill Halfway Houses Stelling Minnis Sherwood Park Mill Street Brenzett Green Hill Hoath Greatstone-on-Sea Great Pattenden Aylesford Lodge Lees Egerton Livesey Street Gain Hill Plucks Gutter Peening Quarter Stocker's Head Shorncliffe Camp Seaton Swanley Village Daniel's Water Farthing Green Faversham Fleeden Poundsbridge Coursehorn Statenborough Chalk Each End Whitley Row Cross-at-Hand Ditton The Pinnock Scragged Oak Hall's Green Frogham Whetsted Bitchet Green Bowmans Badgers Mount Dunn Street Hollybushes Ashford Twitton Sandhurst Selgrove Goodnestone Hocker Edge Merryman's Hill Richborough Port Sandwich Bay Estate Comp Borden Eythorne Markbeech Pedlinge Further Quarter Stoke St Ann's Green Womenswold Lower Herne Ashbank Troy Town Kingston Grove Green Bekesbourne Thurston Park Potman's Heath Leigh Wilgate Green Broad Oak Benenden Durrant Green Luddenham Christian Fields Kempe's Corner Cock Street South Green Wigmore Painter's Forstal Hulberry Newbarn Thanington Slade Willesborough Lees Fleet-Downs Borstal Bagham Cop Street Little Chart Whiteacre Stowting Farleigh Green Waterham Napchester New Town Selsted High Halden Sissinghurst The Pound Margate Lower Island Newington Fletcher's Green Lords Wood Nash Street Cranbrook Honey Hill Halling St Dunstan's Kemsley Street Staplestreet Nettlestead Newtown Stonebridge Green Fordwich Wickhambreaux Hook Green Lower Goldstone Castle Hill Pepper Hill Printstile Chart Sutton Wanshurst Green St Leonard's Street Eastling Chiddingstone Causeway Well Street High Knocke Pested Grubb Street Selling Fig Street Danaway Lydden Clapper Hill Leaveland The Leacon Plumford Stonehill Green Hawkenbury Harbledown Lower Heppington Luddesdown Capel-le-Ferne Broad Street Worth St Margaret's at Cliffe Ham Hill West Peckham Hollow Street Martin Northbourne Southernden French Street Sixmile Shepway Higham Snipeshill East Farleigh Palmstead Hawley South Stour Baker's Cross Reculver Ridley Beltring Ringlestone Rowling Denton Bodsham The Brents Wingham Well Lower Luddesdown West Hythe Isle of Wight Biddenden Bicknor Chitty Kingswood Waltham Ightham Common Upper Hardres Maypole Parrock Farm Church Street Highstead The Quarter Lydd Otterden Place Stockland Green Haffenden Quarter Upstreet Orlestone Horseshoe Green Ash Lamberden Deans Hill Hamptons Hadlow Stair Thong Silver Street Teston The Quarter Long Reach St Radigund's Satmar Potter's Forstal Stone Cross Uplees Great Stonar East Hill Camden Park Sevenoaks Dingleden Wingham Green West End Kenardington Goose Green Crit Hall Kemsing Bough Beech Bessels Green Sandhurst Cross Ruckinge Oare Halstead Seed Cowden Maxton Ide Hill Lower Hartlip Loose Bishopsbourne Wolverton Fostall Broomhill Bank Wrotham Paramour Street Way Bramling Chart Corner Brompton Peene Knave's Ash Wrotham Heath Cherry Orchard Badlesmere Highstreet Birchington Exted Woodnesborough Aldington Cooper's Corner Lenham Heath Warmlake Istead Rise Ansdore Meopham Green Dymchurch Chatham Walmer Lower Higham Horsmonden Lunsford High Street Rolvenden Layne Clement Street Pettings Copton Cheriton Cuxton Bonnington Newington Bluetown Peters Village Eccles Swalecliffe Tickham Rolvenden Gore Marine Town Medhurst Row Dover Bean Lower Green Priestwood Deans Bottom Boughton Street Green Street Green Dane Street Brenchley Derringstone Church Hougham High Halstow Cliffe Woods West Kingsdown Pineham Tower Hamlets Benover Underling Green Iden Green Sole Street Kingsdown Red Hill Sherwood Stubb's Cross Sittingbourne Dumpton Winterbourne Bay View Meresborough Tong Green St Michaels Hilden Park Walderslade Sepham Heath Gibraltar Chipstead Garlinge Green Gill's Green Aldington Frith Westenhanger Stowting Court Nevill Park Buckhurst Shatterling Forstal Marden Beech Hickmans Green Skeete Fant Brandfold Glassenbury Tutt Hill Upchurch Poulders Gardens Moon's Green Stowting Common Chartway Street Cheeseman's Green Lynsore Bottom Kilndown How Green Nettlestead Green Bottom Pond Hoppers Corner New Town Sheldwich Lees Murston Boyden Gate Strood Shorne Ileden Wombwell Park Golford Chalksole Brookland Radfield Weller's Town Froghole Barming Lower Haysden Hernhill Carter's Hill Barham Linkhill Radfall Heath Side Warren Street Temple Hill Broomfield Northfleet Green Pizien Well Winkhurst Green Bredgar Heaverham White Oak Coldharbour Canterbury Hillborough Weavering Street Newington Platt Lashenden Riverview Park Brabourne Barrow Green Bridge Walter's Green Luton Allhallows-on-Sea Well Head Priestwood Green Chilton Monk's Hill Ashley Camer London Beach Barnsole Swanton Street Salmans Lower Stoke Laddingford Old Cryals Chislet Forstal Godmersham Branbridges Hoath Postling Green Underriver Ho Sturry Harrietsham Bedgebury Cross Wayfield Rodmersham Middle Deal Seal Ram Lane Goddard's Green Wickhurst Middle Quarter Yalding Martin Mill Little Mongeham Trottiscliffe Barden Park Upper Bush Maplescombe Larkfield Wallend Henhurst Beal's Green Westwell Church Street St James Pluckley Boughton Aluph Fir Toll Bateman Corner Fairbourne Heath Hoath Corner Standen Underriver Hawkenbury Tudeley Riverhead Hawkinge Pembles Cross Devil's Den Crouch Old Tree Ulcombe Little Chart Forstal Orchard Valley Preston Davington Petteridge Addlestead Lidsing Anvil Green Gold Street Bearsted Wootton The Lees Warden Upper Eythorne New Hythe Northfleet South Street Dean Street Bayley's Hill Paddock Wood Snargate Langley Westfield Sole Four Oaks Chequertree Newnham Rusthall Sevenoaks Common Mockbeggar Buckland Valley Shoreham Blue Town Rodmersham Green Dartford Throwley West Cliffe Mount Pleasant Mud Row Toy's Hill Otham Denny Bottom Wilmington Westmarsh Maidstone Upper Hayesden Stone in Oxney West Street Whitehill West Dumpton Eastchurch Yopps Green Hales Place Woolpack Corner Lydden Godden Green Northgate Frittenden Whatsole Street Waterman Quarter Guston The Forstal West Malling Lower Halstow Dargate Grigg North Lyminge Eynsford Bullingstone Deal Crabble Garlinge Etchinghill Upper Goldstone St Martin's Cage Green Oad Street Otham Hole Gover Hill Broad Tenterden Linton Hazel Street Stockbury Lett's Green Dene Park Withersdane Upper Deal Bogle Lilyvale Fenn Street Singleton Field Green Bockhanger Boxley Durlock Beaver Darland Yewhedges Western Heights Fosten Green Heronden Birling Styants Bottom Hearnden Green Stonestreet Green Key Street Sandown Park Mile Town South Willesborough Moor Street Kingsnorth Tilmanstone Tanden Bethersden Eastry Brasted Chart Chartham Mountain Street West Yoke Trench Wood Sundridge Winchet Hill Liverton Street Sandgate Drellingore Brook Pye Corner Swingfield Minnis South Street Coolinge Nelson Park Littlebourne Sevenscore Peckham Bush Broad Street Boughton Corner Cobham Ringlestone Capel Cross Brooks End Botolph's Bridge The Crook Hearts Delight Challock Park Wood Force Green Royal Tunbridge Wells North Halling Egerton Forstal Marlpit Burham Court Pittswood Buttsole Upper Walmer Matfield Herne Flishinghurst Lower Cox Street Hill Street Cold Harbour Royal British Legion Village North Street Noke Street West Farleigh Maypole Hook Green Appledore Shirkoak St John's Swanley Hunton Little Betteshanger Woodlands Goat Lees Four Throws New Pound Wichling Hoaden Seabrook Upper Upnor Stiff Street Folly Town Wingmore Minster Wetham Green Keycol Bilting Barnes Street Chalksole Green Summerfield Acrise Great Cheveney Stone Hill Pearson's Green Oversland Iden Green Shorne Ridgeway The Valley Shuttlesfield Hockley Tonge Corner Ridgeway Church Whitfield Coppins Corner The Harbour Mabledon Upper Postern Tuesnoad Sinkhurst Green Throwley Forstal Milstead Crouch Chilmington Green Loyterton Ebbsfleet Valley Broad Oak Marden Thorn Meopham Station Great Bower Upper Hardres Court Haviker Street Chart Hill Goodley Stock Chattenden Pembury Breach Grafty Green Roseacre Caring Crundale Frinsted Bluewater Stodmarsh Frogholt Sole Street Capstone Whitfield Cooling Parkgate West Street Aycliff Hassell Street The Stocks Eastwood Marshside Crockhurst Street Perrywood Greenhithe Langton Green Pratling Street Ramsgate Swift's Green Southborough Millbank Yelsted Boughton Green Modest Corner Stonecrouch Kings Hill Lamberhurst Quarter Burmarsh Twydall Haine Windmill Hill Cranbrook Common David Street Bedmonton Elham Ickham Knockmill Chislet Standen Street Colliers' Green Stanhope Three Chimneys Ripple Sevington Three Tees Troy Town Wierton Bossingham Hale Rhodes Minnis Charing Heath St Mary's Bay Boughton Monchelsea Coomb Hill Sheldwich Milton Regis Yorkletts Bredhurst Cooper Street Finberry Hoo St Werburgh New Barn Burrswood Wissenden Farthingloe Hastingleigh Great Job's Cross River Lower Eythorne Halfway Street Wilsley Green Calcott Postling Lympne Green Hill Reading Street Appledore Heath Hersden Dunkirk Lower Walmer New Romney Palmarsh Four Wents Brasted Townland Green Moorstock West Hougham Hale Street Chesley Sandway Harbourland Burlings Hill Top Hazel Street Kent Street Smallbridge Hamlet of Shellness Riseden Rosherville Ringwould Boughton Lees Culmers Woodside Green East End Otford North Foreland Whitehall Tower Hill Broadstairs Brooklands Golden Green Horsalls North Elham Sheerness St Mary in the Marsh Potters Corner Marley Elmsted Upton Patrixbourne Willesborough Marley Lenham Forstal Grove Park Barrow Hill Perry Street Boughton Malherbe Hodsoll Street Pett Bottom Sandling West End Bladbean Lymbridge Green Flemings Penshurst Nash Round Green Lower Hardres Hawkhurst Watt's Cross Coombe Bax New Town Park Side Hoo Grain Scarborough Old Wives Lees Mundy Bois Shottenden Edenbridge Wittersham Worms Hill Tickenhurst Lyminge Ashurst Leeds Knockhall Clap Hill Great Mongeham Hucking The Quarter Manston Crockham Hill North Eastling Studdal Gravel Castle Chestfield Holborough Temple Ewell Paddlesworth Broomfield Cliffs End Offham Deerton Street Felderland Knowles Hill Chillenden Romford Twitham Shipbourne Lower Green Kings Farm Elmstone St John's Tudeley Hale Elvington Nonington Millhall Wye Wouldham Bidborough Lullingstone Sevenoaks Weald Maxted Street East Langdon Blean Thurnham Shadoxhurst Betteshanger Scrapsgate Snodland Brookfield Knox Bridge Windmill Hill Loose Hill Powder Mills Hartley Reading Street Dargate Common Highsted Burham Claygate Rough Common Hampton Mockbeggar Mystole Upper Ifield Brenzett Culverstone Green Ratling Westgate-on-Sea Addington Robhurst Boughton under Blean Lower Bush Small Hythe Lower Rainham Bapchild New House Childsbridge Morehall South Darenth Staple Fawkham Green Out Elmstead East Street Seacox Heath Nackington East End Hartley Faversham Lakes Wainscott Smeeth Five Oak Green Lower Twydall Brissenden Green Lenham New Ash Green Maltman's Hill Cranbrooke Common Broadoak Sholden Charing Lower Fant Potten Street Friningham Brattle Harman's Corner Breach New Street Broad Street Bogden Hildenborough Henley Street Borough Green South Street Hicks Forstal Elms Vale Longfield Coldred The Moor Foxendown St Peter's Bullockstone Arpinge Rushenden The Bridge Snoll Hatch Great Chart Rowling Street Chainhurst Chestnut Street Key's Green Curtisden Green Coxheath West Street Greatness Broadstone Leigh Green Hemsted