Bus Advertising in Southrepps

Get in touch

Bus Marketing in Southrepps

Bus advertising is a very popular form of outdoor marketing, and with 4.53 billion bus journeys made every year, you can see why - particularly as those travelling represent a captive audience for advertisers.

Household names and local brands alike, therefore, favour advertising inside buses, seat advertising and advertising on bus sides and can be used for both commercial and public service messages to hit a variety of target markets. It is a high-frequency form of advertising. 

If you are interested in bus advertising, contact us today, and one of our friendly media planning teams will call you to discuss the various options available.

Most bus campaigns require a minimum of £3000 to have a successful impact, but this depends on your aims. 

Contact Us

What is Bus Advertising?

Bus Advertising refers to marketing on bus vehicles and their travel infrastructure. This allows bus users to be exposed to advertising messages as they travel and, perhaps more importantly, the public who sees the buses and their adverts on the street. These adverts allow brands to communicate with various consumers across the socio-economic scale, with buses travelling to all corners of the country every day.

So, whoever you’re marketing to, it’s likely you’ll be able to hit your target audience using this popular form of out-of-home advertising and the various options available. As many million people use this popular form of transport, it is easy to see why it is so popular with many clients we deal with at PromoMedia, offering affordable options and a great return on investment. 

What are The Main Types of Bus Advertising Available? 

There are numerous ways that buses can be used for advertising. The most popular types of bus advertising are:

  • Bus back advertising and adverts on the exterior of buses - these are great and mainly target drivers of other vehicles who are stuck behind buses in traffic, at traffic lights or crossings. More detailed advertising messages can, therefore, be placed on the rears (as dwell time is high): a rarity for transport marketing. Again, these are a relatively cheap form of outdoor advertising and popular with lots of companies.

  • Bus side advertising in Southrepps - (the main strip on the side) is also very effective - as well as T-side bus advertising, which is a larger version of this. These essentially operate as a moving billboard and are mainly seen by pedestrians walking on pavements, they are particularly effective in areas of high footfall in places such as town and city centres. This type of advertising is very popular in the retail sector.

  • Bus T-side advertising in Southrepps - this is the large T-side poster available on the side of some buses. 

  • Bus wrap advertising in Southrepps- is the most effective but also the most expensive form of bus advert. This is essentially branding the whole of a bus; front, back and sides. It basically allows your product to become a travelling advert! With bus warp advertising, the artwork is even placed over windows with the usage of self-adhesive perforated graphics, allowing passengers within to still see out whilst those outside are presented with a bright and seamless poster.

  • Bus seat advertising and panel adverts - inside of the vehicles are the most common form of advertising, these sit above the seats, fixed to either the walls, windows or ceilings. These are hired for set time periods and can be rotated between vehicles to ensure there aren’t too many repeat messages on one bus (these ads are sometimes known as cove adverts or bus seat advertising). These are obviously great as they are seen by the travellers for the duration of their journey and they are a popular form of bus ads with all types of industry sectors particularly finance and healthcare.

  • Bus bench advertising - advertising with stickers and vinyl on the actual seats at bus stops.

  • Bus shelter advertising (including interactive bus shelter advertising) - having posters on or inside the bus stops. Bus stop advertising (a typical bus stop poster size is a 6 sheet) can be used to reinforce other messaging whilst adding a clever and creative twist to really create something memorable and shareable. Examples of this include Norwegian Airlines, who converted bus stop seats into faux-wooden sauna benches, Wonderbra who created the illusion of glass broken by large breasts, and Apple’s Macbook Air who installed swings into bus shelters!

  • Bus ticket advertising in Southrepps - advertising on the rear of tickets. Advertising across bus travel infrastructure such as the back of tickets is a high-frequency method that can also be used for both commercial and public service messages. The blank space on the back of tickets makes for a marketing opportunity that people tend to keep in their wallet or purse – so is a popular choice for coupons or point-of-purchase usage.

Free Quote

What Are The Costs of Bus Advertising?

The three main factors which determine the costs of advertising on a bus are below:

  1. location – some areas of the country are more expensive than others. Areas with a denser population mean that they are more expensive as they are seen by more people. For example, London bus stop advertising and London bus ads, in general, are more expensive than more rural areas and regional campaigns. 

  2. Size of fleet – the number of buses you choose to advertise on will impact the overall costs; the more buses you want your bus ads on the higher the costs.

  3. Type of advert – as mentioned there are lots of bus advertising options in very simple terms the bigger the ad the higher the cost. That said, the bigger ads have more impact and a better return on investment, so the higher outlay is often a sound investment.

  4. Length of campaign – the longer you want your bus ads to run the more expensive, again, however, it is proven that the longer the ads are up the better the return on investment.

As you can see the costs of advertising on buses varies, for more information or a free quote drop us a message today.

What are The Benefits of Bus Advertising for My Company?

Many million people travel by bus every day, and many people prefer buses to other forms of public transport, for advertisers this offers great benefits, the main ones are: 

  • Captive audience -  it is a period in which we’re seated and often not really focusing on anything specific. Unless a bus passenger is new to a location, in which case they’re more inclined to be looking out of the window, their focus is easily drawn to advertising – particularly if it is bright, eye-catching or clever. A captive audience of this type is more likely than those ‘on the move’ to enter a URL into their device or take an action stipulated on an advert. Keeping your advertising interesting and clear but intriguing enough to encourage further activity can be extremely beneficial and successful.

  • A varied social target audience can be reached - bus users can be identified and broken down into several socio-economic groups, including some that can be hard to reach. For example, older people are likely to use bus travel in the UK over other methods of transport due to their free usage but are often not easily reached using online or television advertising. Generally, as buses drive through all areas most social and economic groups are likely to see these ads. 

  • Wide geographical reach - another benefit is that even those who don’t use buses themselves are still prone to seeing bus advertising: 90% of the British population live within 5 minutes of a bus route. It’s important therefore not to discount it from your marketing campaigns, even if you think your target audience aren’t regularly using the bus, as they will still be exposed to marketing messages on the side of vehicles, as well as at bus stops.

  • Works as part of a broader campaign - bus advertising can also reinforce brand messages as part of your overall marketing mix, even if you don’t use it as a primary advertising channel. With high levels of brand awareness in recall tests, bus advertising can enhance your existing offering and become an invaluable part of your communications strategy. PromoMedia are able to advise, create and manage your bus advertising campaigns – whether they’re a reinforcement of other messaging or the fundamental marketing channel for your brand.

Enquire Today

Some Fun Facts and Stats About Bus Advert- Did You Know...?

  • Almost 20% of buses in the UK run late: an inconvenience for passengers but a bonus for marketers as bored commuters have nowhere else to go and often nothing else to look at!

  • 33% of all bus journeys made in the UK in the last week are commutes.

  • 43% in the last week for shopping trips.

  • 21% in the last week for social visits.

Targeting Demographics with Bus Advertising

All adverts on buses can be targeted; right down to set routes. For example, public service messages aimed at children can be placed on school buses, event messaging can be placed on routes near to where an event is happening (eg. a concert, stage show), and national product messages can be plastered over all routes (London bus advertising typically carrying large national campaigns), whilst local companies can be very specific. The best bus stop advertising methods, therefore, vary depending on what you are promoting. Whether this is a local product or something with a national appeal (many people prefer buses and many million use them every week). It can be managed by contacting the bus travel provider directly, however, this can be complicated as there are hundreds of them across the country and in approaching media owners directly potential advertisers (such as yourselves) end up paying rate card costs. At PromoMedia we manage these relationships for you and have existing relationships in place, so we can successfully place your bus advert across various bus fleets at the best advertising rates, no matter where they are in the UK.

Combination Marketing Options - What Other Options Does It Work Well With?

It is also commonly combined with other forms of outdoor advertising. Typically successful combinations include other general forms of outdoor advertising, targeted local television advertising and train station advertising.

Frequently Asked Questions About Bus Advertising & Bus Stop Options

Here are the most popular questions we get asked about bus advertising.

"How much is it to advertise on a bus?" 

As discussed in the guide, these vary depending on a number of factors such as location, time of year, number of buses you want to advertise on and type of bus advert. 

"Is bus advertising effective?" 

Yes, many people prefer buses as their daily form of travel and it is surprisingly used by many million passengers across the UK every day (and bus advertising is seen by a million people not using them). The beauty of this form of outdoor advertising is that it is not just seen by passengers but by passersby and other travellers and drivers.  

Contact Us

If bus advertising is of interest to your company, whether it’s any of the options listed on this page from bus stops ads to bus shelters or tickets, please do not hesitate to contact us today.

We look forward to hearing from you and getting the wheels in motion! 

Contact Us

We cover Southrepps (Norfolk)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for bus advertising
Oxwick Upper Hellesdon Ashill Damgate Frans Green East Carleton Silvergate Roydon Guilt Cross Wereham Wattlefield Gas Hill Cranworth Letheringsett Easthaugh Ketteringham Old Catton Honingham Irstead Street Saham Toney Little Ellingham Little Melton Weybourne Sporle Tyby Watlington Easton Walpole Marsh Carleton St Peter Lundy Green Strumpshaw North Green Attleborough Dumpling Green Frost Row Wash Dyke West End Alby Hill Hickling Hamrow Bellmount Brundish Scarning Great Walsingham West Poringland Cat's Corner Keswick Tattersett Didlington Fiddlers' Green Hanworth West Newton Upgate Great Cressingham The Heath New Rackheath Pudding Norton West Walton Podmore Langmere Waterheath Kirby Cane Little Plumstead Pulham Market Ridlington Lyng Bengate Ludham Trowse Newton Northwold Alderford Florence Walk North Earlham Billingford Mattishall Burgh Snetterton South Raynham Morley St Botolph Gayton Thorpe Keswick Dereham Upper Sheringham Little Green Thurne Dam Brigg Billockby Helhoughton Broomholm Pound Corner Suton Street Pettywell Witton Arlington Quidenham Nordelph Corner Morningthorpe Gooderstone Scottow Guestwick Green Wheatacre Bagthorpe Calthorpe Street Walpole St Andrew Moulton St Mary Eccles on Sea Harleston Stody Snetterton Heath Blo' Norton Low Street Langham Primrose Green Forncett End Deopham Hardingham Coxford Swanton Abbott Happisburgh Itteringham Bridgham Tottenhill Bressingham Toft Monks Ingham Twyford Crane's Corner Heggatt Street Welborne Common Hungry Hill Brookville Walcott Green Low Common Stonebridge Terrington St Clement Spixworth Sea Palling Tower End Tilney High End Methwold Thurlton Harris' Green North End Holme next the Sea Foulsham West Tofts Bale Coltishall Haveringland East Somerton Baconsthorpe Briningham Rockland All Saints Colney Rockland St Mary Sharp Street Stratton Strawless Larlingford Norton Hill Little Marsh Gunthorpe Lower Tasburgh Shimpling Arminghall Beeston Regis Stibbard St John's Highway Gasthorpe Cockthorpe Trunch Scratby Mulbarton Hackford Beeston St Lawrence Fersfield Gimingham Road Green Chedgrave Southburgh Cromer Burgh Stubbs Reedham Hawes' Green Collett's Br Trimingham Park Common Ditchingham Aylmerton Hockering Witton Grimston Paston Green Fiddler's Green Burgh Common Southery Toprow Hunworth Houghton St Giles Gillingham Hemsby Thursford Dam Green Swafield Bradwell Broomsthorpe Lyon's Green Griston Briston Beighton High Common Hardley Street Newtown Eccles Road Wretton Runcton Holme Barney Hargate Knapton Tittleshall Bush Green Runhall Little Ryburgh Blofield Rushford Orange Row Burgh Castle Lyngate Crowshill Cess Matlaske Burlingham Green Crossdale Street Stratton St Michael Church Field Houghton Suton Workhouse Common Southrepps Dickleburgh Moor Scole Hengrave Gressenhall Colton Burnham Norton Mundford Butcher's Common Shammer Burnham Overy Staithe Sparhamhill Hockwold cum Wilton New Buckenham Sloley Reymerston Pilson Green Ringstead Thunder Hill Thorpe Market Horsford Brock's Watering Ridlington Street Denton Loddon Limpenhoe Hill Bushy Common Old Hunstanton Waterden Thwaite St Mary Skeyton Corner Kenninghall Heath New Catton Lower Easton East Bilney Upper Street Rockland St Peter Blackmoor Row Puddledock Wendling Surlingham Snettisham Rush Green West End Rushall King's Lynn Potthorpe Burgh next Aylsham Elsing Runcton Bottom Hoveton Wood Norton East Ruston Catfield Framingham Pigot Neaton Billingford Thrigby Fundenhall Baconsthorpe Thursford Green Repps Aylsham Crowgate Street Shouldham Thorpe Larling Old Hall Street Brandiston Primrose Corner Kelling Darrow Green Mundham Calthorpe Bunwell Hill Cley next the Sea Lower Street Gissing Muckleton North Pickenham Thickthorn Hall Syderstone Wilby Fulmodeston Drabblegate Horstead Thorpe St Andrew West Dereham Woodrising Cargate Common Stoke Holy Cross Anchor Street Upper Stoke The Drove Threehammer Common Horningtoft East Lexham Ragmere Needham Ten Mile Bank Burnham Westgate Stokesby Hassingham Castle Rising Stow Bedon Emneth Hungate Poringland Clippings Green Pennygate Great Fransham Great Hautbois Foundry Hill Stow Bridge High Street Ingoldisthorpe Fengate Northrepps Redenhall Shernborne Mautby Fen Street Barnham Broom Boughton Wicken Green Village Banham Garvestone Sculthorpe Whimpwell Green Forncett St Peter Taverham Shadwell Hainford Hindringham Walpole St Peter Buxton North Wootton West End Stanhoe Smallworth Letton Green Great Moulton The Close Barton Turf Little London Little London Tungate Clenchwarton Eastgate West Caister Catton Grove Great Green Upper Street Whinburgh New Sprowston Foundry Corner Beetley Blackwater Mattishall Shropham Upton Green Balsam Field North Burlingham Hellington Sisland Fairstead Irstead Low Street Erpingham Walton Highway Oulton Dunton Patch Happisburgh Common Maypole Green Richmond Hill West Winch Reepham Wereham Row Methwold Hythe North Lynn Mileham Bexwell Chapelfield Grove Frankfort Lyng Easthaugh Haddiscoe Thurgarton Hevingham Denver Brooke Paradise Welborne Cliftonville Ingworth Danemoor Green Pott Row High Kelling Great Dunham Brisley Shipdham South Pickenham Great Ryburgh Runham Wickhampton Waterloo Wiggenhall St Peter Dersingham Honing Egmere Thorpe Besthorpe East Runton Whitlingham Fritton Saham Hills Ashwicken Eastmoor Old Lakenham Whittington Bunwell Bottom Ingleborough Deopham Green Hindolveston Kirby Green Crimplesham Runham Saxlingham Green East Beckham Horsham St Faith Crownthorpe Tunstall Norton Subcourse Smallburgh Little Thornage Croxton Merton Hunt's Corner Grub Street Hempnall Green Feltwell West Barsham Sneath Common Bircham Tofts Antingham Metton Tumbler Hill Swanton Hill Litcham Foulden Pollard Street Hempstead South End Toftrees Low Tharston Roudham Itteringham Common California Mill Street King Row West Earlham Norton Corner Furze Green Filby Harpley Wellingham Morston Great Yarmouth Sidestrand Hingham Blickling Hapton Caston Little Dunham Broome Newtown Hilgay Hempnall Wiggenhall St Germans Wickmere Aslacton Burnham Overy Town Belton Woodton Brumstead Fundenhall Street Pockthorpe Worstead Spa Common Salthouse Great Green Swainsthorpe Temple Bar Westgate Shepherds' Gate Frenze Setchey Tivetshall St Margaret Brancaster Staithe Guestwick Hoe Silfield Ditchingham Dam Worthing Pockthorpe Salters Lode Cranwich South Creake Broadmoor Hickling Heath Walcot Green Carleton Forehoe Brundall The Green Shepherd's Port The Street Scoulton Southgate Wacton Common Swaffham Thurlton Links Bodney Stacksford Felmingham Westfield Wiveton Carleton Rode Ashby St Mary Piccadilly Corner North Lopham Bittering Bramerton The Grove White Horse Common Bowthorpe Newton Flotman Newton Titchwell Long John's Hill South Walsham Caudlesprings Thorpe End Highgate Lower East Carleton Tibenham Shelfanger West Somerton RAF Coltishall Great Hockham Foxhole Suffield Park Sparham Burnham Deepdale Earlham Rise Hall Green New Costessey Crostwick Sprowston Hales Burnham Thorpe Brewers Green Bawburgh Hill Oxborough Plumstead Hethel Fakenham West Bilney The Arms Cordwell Bracon Ash Hillington South Green Ingham Corner Godwick Wymondham Drayton Queen's Hills Pulham St Mary Eaton Rise Thetford Hockering Heath Bunwell Hellington Corner Cawston Weasenham All Saints Barmer Marlingford Brinton Wramplingham Lower Stow Bedon Tacolneston Leziate Moorgate Martham Booton Short Green Sparrow Green Alpington Fincham Waterloo Yelverton North Green Banningham Sheringham West Lexham Misery Corner Gayton George Hill Old Brigg Ormesby St Michael Ashmanhaugh Penny's Green Felthorpe Tuckswood East Barsham Bush Estate Topcroft Aldeby Binham Swanton Novers North End Topcroft Street Horsey Corner Low Common Bustard's Green Dilham Rougham Mustard Hyrn Little Barningham South Lynn Beckhithe Norwich Anchor Corner Upgate Street Northacre Tilney Fen End Lamas Nordelph Cucumber Corner Sedgeford Shelton South Green Mill Common St Olaves Witton Bridge Southgate Gorleston-on-Sea Boyland Common Wolterton The Lings East Harling Low Common Beachamwell Cangate Little Walsingham Swardeston St John's Fen End Brakefield Green Barton Bendish Waterloo Roydon Emneth Marham Necton Downham Market Southtown Hales Street Tottington Pockthorpe Felbrigg West Harling Gaywood Tilney cum Islington Fen Street Breckles Frettenham Nethergate Blackborough End Wroxham Hardwick Little London Black Carr Great Bircham Upton Starston Saddle Bow Stradsett North Tuddenham Lakes End Holkham St James' End Peaseland Green Brampton Framingham Earl Nogdam End Saxlingham Nethergate Foxley Wolferd Green Gresham Johnson Street Newport Great Massingham Frogshall Hardwick Cockley Cley Pedham Garboldisham Bressingham Common Plaw Field Terrington St John Blakeney Colby Corner Deopham Stalland Emorsgate Great Melton Sustead Hyltons Crossways Warham Seething Skeyton Shouldham Carbrooke Woodgate Lower Gresham The Common Illington Morley St Peter Anmer Bessingham Stanfield Upper Guist Wood Street Stanford North Elmham Brandon Parva East Winch Shotesham Bawdeswell Pristow Green Langley Street Dickleburgh Edgefield Great Plumstead Wood Dalling Coslany Brancaster Waxham Runham Vauxhall Gateley Roughton Silver Green Suspension Bridge Cobholm Island Threxton Hill Castle Acre Mundham Common Crabgate Great Ellingham Beckett End West Head Blofield Corner Southwood Briggate Great Barwick Little Massingham Walpole Highway Bintree Swannington Flitcham Browick Craymere Beck Heacham Docking West Acre Little Barwick Tivetshall St Mary Bircham Newton Long Row Plumstead Green Whissonsett Town Green Lower Thurlton Wolferton Little Cressingham Newgate Corner Haverscroft Street Thorpe Marriott Kirstead Green Workhouse Common New Holkham Upgate Street Weasenham St Peter Hellesdon Three Holes Trowse Millgate North Runcton Bedingham Green Stoke Ferry Hemblington Great Witchingham Field Dalling Narrowgate Corner Halvergate Mile Cross Oxnead Fair Green Congham Hickling Green Broomhill Forncett St Mary Little London Ickburgh Northall Green Howe Burgh St Margaret Stow Bardolph Hempstead Wilney Green Loddon Ingloss Whitwell Street Welney Thurton Fring Drymere Thompson Paston Withergate Mount Pleasant Walton Warren Raveningham Chequers Corner Sutton Middleton Eau Brink Lordsbridge West Lynn Postwick Upgate Etling Green Oby Rackheath The Ling Alby Thorpland Thorpe Hamlet Fritton Thelveton Holly End Caistor St Edmund Kerdiston Bawsey Shingham Upper Brandon Parva Heckingham Cantley Badersfield Bradfield Swanton Morley Lower Bodham Toftwood Overstrand Wreningham Colegate End Tilney St Lawrence Suffield Goose Green Kidd's Moor Daffy Green Saxlingham Costessey Edgefield Street Stubbs Green Dunston Salhouse Baynard's Green Kirby Row Whitwell Ivy Todd Limpenhoe Babingley North Creake Bull's Green Fustyweed Buckenham Westbrook Green Diss Lower Street Claxton Fritton South Burlingham Bastwick Westgate Street West Raynham Upwell East Wretham Little Snoring Sheringwood Mount Pleasant Croxton Lynford Wells-next-the-Sea Walpole Cross Keys Meeting House Hill Weston Longville Broadflash West Runton Kenninghall Low Common Lot's Bridge Little Witchingham Wimbotsham Dockeney Red Pits Colby Boyces Bridge Ashwellthorpe Fodderstone Gap Earsham Sandringham Lingwood Heydon Tuttington Broome Street North Barningham Tyegate Green Flordon Rollesby Little Fransham Blofield Heath Tilney All Saints Little London Great Snoring Manson Green Ormesby St Margaret Little Hale Jordan Green Thornage Yaxham East Walton Guist West Rudham East Tuddenham Pottergate Street Broom Green St James Mill Hill Lakenham Damgate Barford Garlic Street South Runcton Horning Newgate Marshland St James Costessey Park Harling Road Clippesby Attlebridge How Hill South Lopham Beeston Corpusty Stiffkey Wiggenhall St Mary Magdalen Winfarthing Lenwade Winterton-on-Sea Edingthorpe Cringleford Burgh St Peter Hilborough Stalham Stalland Common Spooner Row East Rudham Morton Glandford Flaxlands Drury Square Lyngate Ellingham Bradenham Holme Hale Hedenham Thurning Heigham Grove Panxworth Thorpe Marriot Wighton Thorpe Row Highoak North Denes Neatishead Freethorpe Geldeston Hempton Intwood Sidestock Bow Street Thuxton Brettenham Horsey Burston Acle Tharston Colkirk South Green Bexfield Woodbastwick Bedingham Corner Brandon Creek Narborough Stalham Green Weeting Marsham South Wootton Westwick Alburgh Street Browston Green Barroway Drove Redcastle Furze Walcott Bacton Stockton Pockthorpe Pooley Street Three Cocked Hat Earlham Wicklewood Fordham Wormegay Hemblington Corner Cobbler's Green Gaultree Alburgh Belaugh Scole Common Ranworth Lessingham Upper Street Downham Tasburgh Thorpe Abbotts Mill Green Blackwater Brockdish Fersfield Common Coston Bridge Green Watton Green Dunton Mundesley Cake Street Brandon Bank Longham Copy's Green Aldborough Little London Hunstanton Caister-on-Sea Bird's Corner Holt Old Buckenham Snow Street Kimberley Themelthorpe Bodham West Beckham Burnham Market Outwell Potter Heigham West End Kirby Bedon Cat's Common Salle Pentney Crostwight Melton Constable Old Beetley Tatterford North Barsham Filby Heath New Hainford Ovington South Denes Bergh Apton Little Hautbois Barningham Green Heartsease Kettlestone Long Stratton Sco Ruston Saham Waite Wacton Thornham Dunburgh High Green Sharrington Lushbush Saxlingham Thorpe Bawburgh Greensgate Freeland Corner Tottenhill Row Hopton on Sea Ringland Newton St Faith The Banks Cantley Corner Eaton North Walsham Hethersett Clint Green Wortwell Weston Green Lower Street Wiggenhall St Mary the Virgin East Raynham Edingthorpe Green Middle Harling Shereford Oulton Street Harper's Green Saxthorpe Watton Dowe Hill South Acre Pockthorpe Tunstead