Lorry and Truck Advertising in Millow

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Advertising on Trucks in Millow

Truck advertising (also known as trailer or lorry advertising) is an often overlooked form of outdoor advertising. 

It simply involves using commercial Heavy goods vehicles (HGVs) owned by independent haulage companies across the country to effectively brand and promote products, goods, or services. This is effectively a mobile billboard that can be seen by thousands daily across a wide geographical area.

Our teams can arrange local campaigns along certain routes and national and even international campaigns. Contact us today for more information.

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What is Truck Advertising?

Basically, a truck advertising campaign is the branding of trucks and lorries to carry promotional artwork, logos and messaging, in order to promote brands, services and products. 

These vehicles often drive long distances and are, in essence, a form of moving billboard, meaning that these adverts are potentially seen over a wide geographical range, on a national and sometimes even international level. They are a form of marketing that isn't particularly targeted but the amount of people they are exposed to, who are both socially diverse and wide-reaching, makes it a good option for any marketing campaign. There are also stand-alone and static options.  

What Are the Best Truck and Lorry Advertising Options?

The various formats offered are outlined below but for more information get in touch:

  • Full Wraps - we believe nothing beats a fully wrapped truck at getting your company or brand noticed across the UK or regionally, as over 55,000 highly receptive people can see them on a daily basis. A wrap encompasses using both sides of the truck and the rear doors. They are essentially an eye-catching moving billboard on roads and motorways and when fully wrapped the messages can't be ignored. 

  • Truck Sides - our advertisers love the huge branding potential of truck sides, its impressive size is equivalent to a 96 sheet billboard in many cases. 3D graphics can make your artwork pop out of the truck and attract attention to your brand. Truck side adverts are seen by drivers, passengers and people at the side of a road. 

  • Truck Rears - it’s hard to beat the dwell time offered by a truck rear advertising campaign - it is 48 seconds on average! Imagine a busy main road, following a truck with your advert on, that’s the power of truck advertising; the inability of the audience to look away as they have to look ahead to drive! It's an ad you can't escape. 

For more information about these mobile billboards and a free quote, contact our team today.

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Truck Advertising Benefits

The main benefits are: 

  1. Wide-reaching - truck advertising is popular with a wide range of advertisers across various industries. This is due to the wide demographic who have the opportunity to see it in action; it has mass-market appeal. It is ideal for getting brands noticed - find out more on this here - as well as being popular with general business marketing, retail and fashion, and the finance sector.   

  2. Captive audience - one of this form of marketing's main benefit is that it reaches an audience in a space currently unreachable with conventional mediums (apart from radio). Also, research shows that drivers are highly responsive and aware of the ads - due to the repetitive and boring nature of driving. They are especially ineffective in traffic jams or when stuck behind lorries as there is nothing else to look at. 

  3. Value for money - as an advertiser, you can get fantastic value for money on all formats of truck and lorry advertising, including full wraps, sides or rear only campaigns. It should be noted that currently truck and van advertising is one of the most cost-effective advertising platforms across the UK, costing less than £0.75 per thousand people who see it.

We have carefully selected media buyers in our outdoor marketing teams who work with specialists in this area, enabling you to relax safe in the knowledge that our teams are crafting your campaign to maximise the results and effectiveness. Also with truck advertising campaigns in Millow, they can GPS tracked for accountability, giving you instant access to live GPS data and a monthly GPS report detailing where your campaign has been. Full design is included as standard to ensure you benefit from our expertise.

What Are The Costs for Truck Advertising in Millow?

The costs for truck advertising in SG18 8 varies depending on several factors, these are mainly: 

  • Size of the vehicle (which therefore affects the size of the advert) - a bigger advert is more expensive to design, print and install, obviously a large lorry is going to be more expensive than a smaller truck. 

  • Length of the cycle - how long you want the advert to be on the side of the trick for? Are you looking for a few weeks or something more long-term?

  • Mileage and coverage that the vehicle will cover. The wider the area the truck will cover can increase the cost. 

For more information drop us a message today. We will talk through what you are looking for, budget and target market. 

Truck Advert Facts - Did You Know?

Some interesting facts about these brilliant mobile billboards and carrying out a truck advertising campaign ...:

  • 91% of vehicle occupants actively notice truck adverts at the time of exposure. Over 35% of these then study these messages at a later date online.

  • 97% of vehicle occupants can recall specific campaign weeks after seeing it.

These are striking facts, so could this form of marketing for you? Either as a stand-alone advertising option or part of a wider marketing campaign?

Contact Us

If you are interested in a truck advertising campaign or lorry advertising in Millow for your company, business or product, fill in the contact form on this page, and one of the team will be in touch to take you through the various options and set the wheels in motion!

We look forward to hearing from you.

We cover Millow (Bedfordshire)

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Other locations available for lorry and truck advertising
Holwellbury Woburn Moor End Caddington Northill Holywell Bushmead Bletsoe Ravensden Wootton Bourne End Bury Park Hanscombe End Barton-le-Clay Beadlow Green End Billington Duck End Wardhedges Chalton Honeydon Thorn Greenfield Astwick Cliton Manor Potsgrove Green End Upper Stondon Wymington Brook End Upton End Steppingley Clapham Green Souldrop North End Linslade Renhold Studham Beeston Shefford Middle End Apsley End Toddington Eyeworth Little Billington Pinfoldpond Brickhill Lower Gravenhurst Duck's Cross Arlesey Chalk Hill Little Odell Scald End Hart Hill Fenlake Husborne Crawley Brogborough Blunham Fox Corner Church End Kempston Hardwick Millbrook Honeywick Salph End Rootham's Green Dunstable Salford Ford Sevick End New Town Lower Shelton Aspley Heath Tartlett End Hillfoot End Battlesden Ickwell Green Stotfold Winsdon Hill East Hyde Wootton Chapel End Tyrells End Deadman's Cross High Town Aley Green Church End Colesden Round Green Higham Gobion Edworth Lewsey Farm Stanford Harlington Tempsford Harrold Cople Langford Church End Elstow Wilden Wood End Leagrave Colworth Ho Beecroft Sheeplane Bromham Ampthill Aspley Guise Stotfold Common Parkside Hinwick Eggington Millow Sandy Great Barford Keysoe Row Whipsnade Higher Rads End Hulcote Hall End Downside Church End Bury End Odell Wootton Broadmead West End Sharnbrook Haynes West Hyde Marsh Farm Oldhill Wood Thorncote Green Flitton Woodbury Chicksands Little Staughton Chalgrave Westoning Chellington Lower End Colmworth Warden Hill Stagsden Bourne End Dunton Church End Stipers Hill Houghton Park Broom Maulden Kempston Bott End Ridgmont Little Wymington Church End Kensworth Chaul End Leighton Buzzard Wood End Well Head Gibraltar Felmersham Pertenhall Flitwick Woodside Churchend Lower End New Mill End East End Oakley Bedford Little Barford Sharpenhoe Chalton Cotton End Mount Pleasant Slip End Broad Green Eversholt Cockayne Hatley Duloe Marston Moretaine Church End Littleworth How End Clapham Clophill Lower Sundon Wood End Staughton Moor Silsoe Wixams Eastcotts Chawston Chapel End Upper Staploe Southill Streatley Caulcott Mill End Upper Shelton Chapel End West End South End Tithe Farm Harrowden Goldington Shelton Water End Biddenham Birchmoor Green Hall End Tingrith Melchbourne Farleygreen Cranfield Chadwell End Cross End Henlow Lower Stondon Potton Green End Gossard's Green Backnoe End Wrestlingworth Lower Caldecote Stagsden West End Totternhoe Upper Sundon South End Leedon Kempston Church End Upper Caldecote Bramingham Park Knotting Green Cardington Shillington Farley Hill Roxton Farndish Church End Wilstead Woodside Seddington Chiltern Green East End Shortstown Haynes West End Bidwell Channel's End Milton Ernest Ickwell Carlton Knotting West End Swineshead Park Town Houghton Regis Heath and Reach Stewartby Bourne End Upper Dean Wootton Green Tebworth Upper Gravenhurst Bolnhurst Sewell Meppershall Fancott Box End Workhouse End Wyboston Kempston West End Houghton Conquest Luton Top End Girtford Thrales End Stevington Pepperstock Appley Corner Bougton End Great Denham Rushmere Old Linslade Speedwell Stanbridgeford Higher Berry End Keeley Green West End Herring's Green Pavenham Tilsworth Cleat Hill Sundon Park Turvey Green End Wigmore Moggerhanger Thurleigh Biggleswade Stopsley Sutton Water End Elms Farm North End Warden Street Pegsdon Lower Dean Staploe Kensworth Lynch Woodmer End Emmaus Village Carlton Newton Podington Wingfield Snow Hill Ireland Riseley Pilgrims Rest Stratford Clifton Wharley End Willington Wood End Salford Everton Bury End Water End Campton Milton Bryan Stanbridge Someries Old Warden Stopsley Common Lidlington Coffle End Yelden Newton Bromswold Hatch Biscot Haynes Church End Pulloxhill Wick End Putnoe Queen's Park Keysoe California Limbury Radwell Eaton Bray Hockliffe Hollington Holme