Bus Advertising in Stockhold Green

Get in touch

Bus Marketing in Stockhold Green

Bus advertising is a very popular form of outdoor marketing, and with 4.53 billion bus journeys made every year, you can see why - particularly as those travelling represent a captive audience for advertisers.

Household names and local brands alike, therefore, favour advertising inside buses, seat advertising and advertising on bus sides and can be used for both commercial and public service messages to hit a variety of target markets. It is a high-frequency form of advertising. 

If you are interested in bus advertising, contact us today, and one of our friendly media planning teams will call you to discuss the various options available.

Most bus campaigns require a minimum of £3000 to have a successful impact, but this depends on your aims. 

Contact Us

What is Bus Advertising?

Bus Advertising refers to marketing on bus vehicles and their travel infrastructure. This allows bus users to be exposed to advertising messages as they travel and, perhaps more importantly, the public who sees the buses and their adverts on the street. These adverts allow brands to communicate with various consumers across the socio-economic scale, with buses travelling to all corners of the country every day.

So, whoever you’re marketing to, it’s likely you’ll be able to hit your target audience using this popular form of out-of-home advertising and the various options available. As many million people use this popular form of transport, it is easy to see why it is so popular with many clients we deal with at PromoMedia, offering affordable options and a great return on investment. 

What are The Main Types of Bus Advertising Available? 

There are numerous ways that buses can be used for advertising. The most popular types of bus advertising are:

  • Bus back advertising and adverts on the exterior of buses - these are great and mainly target drivers of other vehicles who are stuck behind buses in traffic, at traffic lights or crossings. More detailed advertising messages can, therefore, be placed on the rears (as dwell time is high): a rarity for transport marketing. Again, these are a relatively cheap form of outdoor advertising and popular with lots of companies.

  • Bus side advertising in Stockhold Green - (the main strip on the side) is also very effective - as well as T-side bus advertising, which is a larger version of this. These essentially operate as a moving billboard and are mainly seen by pedestrians walking on pavements, they are particularly effective in areas of high footfall in places such as town and city centres. This type of advertising is very popular in the retail sector.

  • Bus T-side advertising in Stockhold Green - this is the large T-side poster available on the side of some buses. 

  • Bus wrap advertising in Stockhold Green- is the most effective but also the most expensive form of bus advert. This is essentially branding the whole of a bus; front, back and sides. It basically allows your product to become a travelling advert! With bus warp advertising, the artwork is even placed over windows with the usage of self-adhesive perforated graphics, allowing passengers within to still see out whilst those outside are presented with a bright and seamless poster.

  • Bus seat advertising and panel adverts - inside of the vehicles are the most common form of advertising, these sit above the seats, fixed to either the walls, windows or ceilings. These are hired for set time periods and can be rotated between vehicles to ensure there aren’t too many repeat messages on one bus (these ads are sometimes known as cove adverts or bus seat advertising). These are obviously great as they are seen by the travellers for the duration of their journey and they are a popular form of bus ads with all types of industry sectors particularly finance and healthcare.

  • Bus bench advertising - advertising with stickers and vinyl on the actual seats at bus stops.

  • Bus shelter advertising (including interactive bus shelter advertising) - having posters on or inside the bus stops. Bus stop advertising (a typical bus stop poster size is a 6 sheet) can be used to reinforce other messaging whilst adding a clever and creative twist to really create something memorable and shareable. Examples of this include Norwegian Airlines, who converted bus stop seats into faux-wooden sauna benches, Wonderbra who created the illusion of glass broken by large breasts, and Apple’s Macbook Air who installed swings into bus shelters!

  • Bus ticket advertising in Stockhold Green - advertising on the rear of tickets. Advertising across bus travel infrastructure such as the back of tickets is a high-frequency method that can also be used for both commercial and public service messages. The blank space on the back of tickets makes for a marketing opportunity that people tend to keep in their wallet or purse – so is a popular choice for coupons or point-of-purchase usage.

Free Quote

What Are The Costs of Bus Advertising?

The three main factors which determine the costs of advertising on a bus are below:

  1. location – some areas of the country are more expensive than others. Areas with a denser population mean that they are more expensive as they are seen by more people. For example, London bus stop advertising and London bus ads, in general, are more expensive than more rural areas and regional campaigns. 

  2. Size of fleet – the number of buses you choose to advertise on will impact the overall costs; the more buses you want your bus ads on the higher the costs.

  3. Type of advert – as mentioned there are lots of bus advertising options in very simple terms the bigger the ad the higher the cost. That said, the bigger ads have more impact and a better return on investment, so the higher outlay is often a sound investment.

  4. Length of campaign – the longer you want your bus ads to run the more expensive, again, however, it is proven that the longer the ads are up the better the return on investment.

As you can see the costs of advertising on buses varies, for more information or a free quote drop us a message today.

What are The Benefits of Bus Advertising for My Company?

Many million people travel by bus every day, and many people prefer buses to other forms of public transport, for advertisers this offers great benefits, the main ones are: 

  • Captive audience -  it is a period in which we’re seated and often not really focusing on anything specific. Unless a bus passenger is new to a location, in which case they’re more inclined to be looking out of the window, their focus is easily drawn to advertising – particularly if it is bright, eye-catching or clever. A captive audience of this type is more likely than those ‘on the move’ to enter a URL into their device or take an action stipulated on an advert. Keeping your advertising interesting and clear but intriguing enough to encourage further activity can be extremely beneficial and successful.

  • A varied social target audience can be reached - bus users can be identified and broken down into several socio-economic groups, including some that can be hard to reach. For example, older people are likely to use bus travel in the UK over other methods of transport due to their free usage but are often not easily reached using online or television advertising. Generally, as buses drive through all areas most social and economic groups are likely to see these ads. 

  • Wide geographical reach - another benefit is that even those who don’t use buses themselves are still prone to seeing bus advertising: 90% of the British population live within 5 minutes of a bus route. It’s important therefore not to discount it from your marketing campaigns, even if you think your target audience aren’t regularly using the bus, as they will still be exposed to marketing messages on the side of vehicles, as well as at bus stops.

  • Works as part of a broader campaign - bus advertising can also reinforce brand messages as part of your overall marketing mix, even if you don’t use it as a primary advertising channel. With high levels of brand awareness in recall tests, bus advertising can enhance your existing offering and become an invaluable part of your communications strategy. PromoMedia are able to advise, create and manage your bus advertising campaigns – whether they’re a reinforcement of other messaging or the fundamental marketing channel for your brand.

Enquire Today

Some Fun Facts and Stats About Bus Advert- Did You Know...?

  • Almost 20% of buses in the UK run late: an inconvenience for passengers but a bonus for marketers as bored commuters have nowhere else to go and often nothing else to look at!

  • 33% of all bus journeys made in the UK in the last week are commutes.

  • 43% in the last week for shopping trips.

  • 21% in the last week for social visits.

Targeting Demographics with Bus Advertising

All adverts on buses can be targeted; right down to set routes. For example, public service messages aimed at children can be placed on school buses, event messaging can be placed on routes near to where an event is happening (eg. a concert, stage show), and national product messages can be plastered over all routes (London bus advertising typically carrying large national campaigns), whilst local companies can be very specific. The best bus stop advertising methods, therefore, vary depending on what you are promoting. Whether this is a local product or something with a national appeal (many people prefer buses and many million use them every week). It can be managed by contacting the bus travel provider directly, however, this can be complicated as there are hundreds of them across the country and in approaching media owners directly potential advertisers (such as yourselves) end up paying rate card costs. At PromoMedia we manage these relationships for you and have existing relationships in place, so we can successfully place your bus advert across various bus fleets at the best advertising rates, no matter where they are in the UK.

Combination Marketing Options - What Other Options Does It Work Well With?

It is also commonly combined with other forms of outdoor advertising. Typically successful combinations include other general forms of outdoor advertising, targeted local television advertising and train station advertising.

Frequently Asked Questions About Bus Advertising & Bus Stop Options

Here are the most popular questions we get asked about bus advertising.

"How much is it to advertise on a bus?" 

As discussed in the guide, these vary depending on a number of factors such as location, time of year, number of buses you want to advertise on and type of bus advert. 

"Is bus advertising effective?" 

Yes, many people prefer buses as their daily form of travel and it is surprisingly used by many million passengers across the UK every day (and bus advertising is seen by a million people not using them). The beauty of this form of outdoor advertising is that it is not just seen by passengers but by passersby and other travellers and drivers.  

Contact Us

If bus advertising is of interest to your company, whether it’s any of the options listed on this page from bus stops ads to bus shelters or tickets, please do not hesitate to contact us today.

We look forward to hearing from you and getting the wheels in motion! 

Contact Us

We cover Stockhold Green (Suffolk)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for bus advertising
Badwell Green Spratt's Street Braiseworth Back Street Rattlesden Cherrytree Green Wenhaston Scotland Street Ashfield Green Flowton Honington Smallwood Green Elveden Mill Street Leavenheath Great Green Chelsworth Grundisburgh Blaxhall Rose Green Cransford Ampton The Street Woolpit Heath Stanstead Thorpeness Wetheringsett Drakestone Green Great Saxham Roman Hill All Saints' South Elmham Whelp Street Annis Hill Wilsey Washbrook Street Frostenden Corner Otley Friday Street Holywell Row Lakenheath Frostenden Shelland Benhall Street Exning Tattingstone Ringsfield Lambfair Green Elmswell Lady's Green Iken Gibraltar Workhouse Green Depden Acton Place Priory Heath Cuckold's Green Westhall Eyke Walsham le Willows Sicklesmere Coopers Corner Gainsborough Higham Rotten End Brockford Green Lavenham Chediston Lound Linstead Green Lackford Aldringham Fenstead End Castling's Heath Chilton Leys Brightwell Heath Cole's Green Great Finborough Mutford Black Street Barking Herringfleet Cock and End Oakley Park Henley Hazel Stub Lower Falkenham Butley Low Corner Worlington Cookley Street Benhall Green Dandy Corner Thurston Poslingford Waldringfield Felixstowe Ferry Sudbury Beyton Green Scotia Drift Cock & End Chippenhall Green Hunston Green Hartest Hill Red Lodge Great Bealings Mount Pleasant Spexhall Brantham Wissett Bucklesham Aspall Saxtead Cobblers Corner Nacton Hundon Polstead Heath Pettistree Darsham Aldham Lampardbrook Hightown Green Stone Street Brockley Sudbourne Sutton Clements Stanton Bleach Green Whitton Bacton Green Ilketshall St Lawrence Saxham Street Foals Green Willingham Shotley Gate Poslingford Corner East Green Freckenham Rougham Green Washmere Green Withermarsh Green Gulling Green Heckfield Green Church End Smithwood Green Melton Little Welnetham Kessingland Beach Carlton Colville Little Blakenham Brabling Green Denham Green Sweffling Shotley Common Gedgrave Hall Saxtead Little Green Thorington Street Alpheton Kenny Hill Westley Barnby Stutton Coddenham Green Shimpling Street Mill Common Burstall Wortham Needham Street Cattishall High Street Melon Green Sowley Green Nayland Weston Bradfield St George Culpho Occold Palgrave Burthorpe Lower Layham North Warren Cargate Sternfield Glemsford Wicker Street Green Brockley Corner Boardy Green Shottisham Heveningham Newtown Felixstowe Hanningfields Green Barningham Pinford End Mendham Wordwell Metfield Chelsworth Common Monks Eleigh Tuddenham Barnaby Green Rushmere Syleham Temple End Gazeley Wickham Green Sharpstone Street Silverlace Green Rose Hill Marlesford Willisham Hagmore Green Great Ashfield Mettingham Athelington Cockfield Calais Street Little London Mells Botesdale Green Park Gate Thorndon East End Meeting Green Hanningfield Green Woolpit Brandeston Market Weston Stowlangtoft Broad Street Brome Street Southwold Nedging Tye Hawstead Thurston Planche Kessingland Cross Green Lattinford Hill Wentford Raydon Bures Stow's Hill Attleton Green Haughley Green Theberton Chimswell Middleton Moor Little Green Creeting Bottoms Oak Hill East Barton Tattingstone White Horse Stradbroke Sutton Street Camps Heath Darmsden Boxford Brampton Street Cattawade Cowlinge Orford Hengrave Bury St Edmunds Rendlesham Dorking Tye Rede Depden Green Longfield Green Greenwich Charles Tye Westerfield Hargrave Wickham Street Naughton Brome Normanston Chattisham Farnham Wilde Street Ringsfield Common Akenham East Bergholt Ixworth Little Cornard Rushmere Street Apsey Green Stanton Street Kirkley Hemley Ubbeston Cookley Green Malting End Bromeswell Sutton Common Bildeston Brown Street Hanchett Village Wootten Green Playford Mellis Green Battlies Green Thorns Cuckoo Tye Bucks Horn Place Carlton Old Newton Timworth Green Debenham Otley Bottom St Michael South Elmham Preston St Mary Little Whittingham Green Edwardstone Bacton Little Bradley Aldeburgh Ballingdon Earsham Street Washbrook Hestley Green Southolt Little Wenham Yaxley Trimley Lower Street Gosland Green Undley Ash Corner Martlesham Heath Barnardiston Lowestoft Upper Street Kettleburgh Brandon West Row Chediston Green Sibton Green Capel St Mary Poystreet Green Covehithe Kesgrave Wrentham Wortham Ling Ringsfield Corner Weston Ditch Bull Green Potash Sotherton Corner Pakenham Wetherup Street Cretingham Babel Green Needham Market Swingleton Green Barsham Mole Hill Chevington Coddenham Little Stonham Stonham Aspal Whatfield Homersfield Stoke Bird Street Bruisyard Street Dallinghoo Horringer Ward Green Swan Green Rishangles Shimpling Haverhill Stoke Park Drinkstone Levington Mendlesham Green Martlesham Chimney Street Great Common North Green Somerton Hadleigh Heath Cranmer Green Westhorpe Oldhall Green Upper Town West Street Bredfield California Ashfield Cum Thorpe Pea Porridge Green Broke Hall Dennington Hall Great Glemham Belstead Boyton End Monk Soham Green Waldringfield Heath Wattisfield White Horse Corner Helmingham Wattisham Easton Bavents Lower Street Purple Hill Landwade Barking Tye Huntingfield Dublin Lower Holbrook Monks Eleigh Tye Bramford Curlew Green Wickham Market Farley Green Wainford Creeting St Peter Corton Stanningfield Eye Saxtead Bottom Baylham Cornard Tye Drybridge Hill Chillesford Hemp Green Wenhaston Black Heath Kentford Fressingfield Ashbocking Brackenham Onehouse Stockhold Green Cay Hill Little Glemham Brockford Street Maidensgrave Bedfield Long Green Cook's Green Crowfield Benacre Blundeston Kersey Easton Moulton Denham Birds End Long Melford Bobby Hill Whitestreet Green Woolverstone Chilton Worlingworth Bramfield Base Green Hawkedon Cavenham Somerleyton Bowbeck Little London Trimley St Mary Page's Green Mickfield Denham Long Thurlow Thorpe Green Pound Green Upthorpe High Rougham Little Eriswell St James South Elmham Genesis Green Thurston End Thorpe Morieux Blacksmith's Corner Goddard's Corner Harleston Brundish Street South Cove Hog's Corner Stackyard Green Lindsey Magpie Green Redisham Great Green Stonecross Green Great Livermere Mace Green Shop Corner The Port of Felixstowe Hobbles Green Wickham Skeith Framlingham Hessett Friston Redlingfield Upper Layham Finningham Barton Mills Hoo Witnesham Little Green Clopton Corner Erwarton Horham Burstallhill Middleton Blackheath Stanton Chare Wingfield Green Brook Green Higham Shotley Woodbridge Lidgate Monk Soham Colton Methersgate Shelley Chapel Hill Woolpit Green Woodside View Friday Street Badwell Ash Bower House Tye Buxhall Burgate Hepworth The Woodlands Great Barton Wickhambrook Ellough Henstead Battlesea Green Newton Kenton Corner Water Run Swilland Stuston Bloodman's Corner Hoxne Tunstall Stoke Ash Beck Row Leiston Pakefield Maypole Green Old Felixstowe Walton Oakley Dorley's Corner Wyverstone Beyton Button Haugh Green Wetherden Upper Town Lawshall Ramsholt Badingham Santon Downham Cross Green Rushmere St Andrew Fen Street Cock Street Sibton Earl Soham The Downs Great Wratting Lower Raydon Stores Corner Otley Green Almshouse Green Little Finborough Brockley Green Linstead Parva Baylham Stone Newman's Green Holton St Mary Fornham St Martin Mendlesham Winston Green Sherbourne Street Peasenhall Kedington Great Thurlow Brettenham Grinstead Hill Ipswich Thorpe Street Reydon Smear California Hoggard's Green Withersdale Street Butley High Corner Little Thurlow Priory Green Annesons Corner Humble Green Town Street Ford's Green Kittle's Corner Rooksey Green Chelmondiston Uggeshall Hopton Dalham Hasketon North Green Wixoe Kingshall Street Clare Audley End Friday Street Flixton Gunton Owl's Green Shingle Street Boulge Conyer's Green Winston Crown Corner Blyford Gipsy Row Mill Hills Mill Green Worlingham Blackthorpe Dunwich Kersey Tye Dagworth Ilketshall St Andrew Ilketshall St Margaret Fingal Street Borley Green Capel St Andrew Colchester Green Barham Button's Green Flempton Snape Great Cornard Denston Norton Hitcham Hulver Street Little Wratting Bures Green Butley Hinderclay Combs Rougham Stansfield Beccles Round Maple Bruisyard Withersfield The City Redgrave East End Stoke-by-Clare Cranley Walberswick Wyverstone Street Pitcher's Green Wangford Wingfield Moats Tye Wyverstone Green Church Common Hunston Oaks Tye Shipmeadow Bedingfield Street Stoke-by-Nayland Wangford Wissington Shadingfield Nether Street Newbourne Thorney Green Upsher Green Reydon Saxmundham Grimstone End Holbrook Castle Hill Sproughton West Stow Thistley Green Ixworth Thorpe Earl's Green Risby Brampton Clopton Green Kirton Lawshall Green Middlewood Green Eastbridge Hemingstone Thornham Parva Sotherton Bicker's Heath Flixton Frizzeler's Green Fornham All Saints Brundon Ringshall Stocks Easton Green Mile End Sotterley Yoxford Stone Street Thwaite Larks' Hill Boxted Wick's Green Debach Little Knowles Green Bridge Street Barnham Troston Wrentham West End Framsden Semer Bardwell Willisham Tye Elmsett Canham's Green Creeting Hills Broad Green Mill Green Forward Green Parham Herringswell Fornham St Genevieve Clay Common Combs Ford Thornham Magna Gedgrave Gipping Fen Street Burgh Hawstead Green Cox Common Hacheston Brent Eleigh Knodishall Little Saxham Buxhall Fen Street Somersham Ashfield Green Coney Weston Norton Little Green Russel's Green Hollybush Corner Little Waldingfield Kenton Kennett End Pettaugh Little Bealings Falkenham Maypole Green Mill Hole Milden Great Bricett Upper Street Stowmarket Pitmans Corner Barrow Horner's Green Crownland St Nicholas South Elmham Hillside Cross Green Hanchett End Langham Stoven Mickley Green St Peter South Elmham St Cross South Elmham Gislingham William's Green Mellis West End Crowfield Green Dennington Corner Coldfair Green Culfordheath Chantry Broadgrass Green Mill Green Bedingfield Clopton Green Boot Street Mill Green Offton Polstead Calford Green Mildenhall Weybread Campsea Ashe Earl Stonham Rushbrooke Letheringham Parliament Heath Blythburgh Haughley Battisford Tye Great Blakenham Alderton Laxfield Duck Corner Metfield Common Woodbridge Walk Honey Tye Bedfield Wales End Boyden End Charsfield Haughley New Street Broad Green Chalkstone Tuddenham St Martin Botesdale Cross Street Rodbridge Corner Cookley Lower Green Dunstall Green Thorington Assington Great Green Cocks Green Wattisham Stone Capon's Green Brightwell Great Bradley Battisford Gosling Green Thelnetham Lower Common Coltsfoot Green Cotton Denham Street Cratfield Bradfield Combust Kersey Upland Icklingham Bacon's Green Duke Street Felsham Monewden Baxter's Green Newthorpe Upper Street Denham Corner Bell's Cross Claydon Cow Green Bungay Westleton Harkstead Dennington Gedding Freston Wherstead Little Livermere Great Wenham Ash Street Studlands Park Ousden Harrow Green Snape Watering Halesworth High Street Saxtead Green Barley Green Wilby Cuckoo Green North Cove Bromswell Heath Parkway Bush Green Warren Heath Timworth Daisy Green Trimley St Martin Eriswell Westbourne Walpole Candle Street Tannington Tostock Rendham Ingham Stowupland Blacksmith's Green Ufford Upper Holton Lindsey Tye Chickering Kelsale High Street Green Nowton Silverley's Green Wickham Street The Heath Chilton Street Little Thurlow Green Copdock Euston Knettishall Drinkstone Green Hibb's Green Hintlesham Newmarket Creeting St Mary Brundish Allwood Green Tannington Place Bentley Stone Common Kingshall Green Hadleigh Pixey Green Oulton Oulton Broad Sizewell Gisleham Stanwell Green Great Welnetham Nedging Nettlestead Denham End Bradfield St Clare Great Waldingfield Collipy's Green Four Ashes Hartest Kettlebaston Assington Green Windsor Green Stradishall Broadway Knaves Green Falkenham Sink Tan Office Culford Stubbing's Green Gromford Wetherden Rumburgh Stratford St Andrew Ringshall Slough Hill Weybread Street High Street St Margaret South Elmham Stock Hill Bawdsey Racecourse Stratford St Mary Gosbeck East Green Daisy Green Hollesley Rickinghall Sapiston Capel Green Clopton Stanway Green Groton Thrandeston Tan Office Green Boyton Upper Weybread Bell's Corner Sackers Green Toad Row Broom's Barn Cove Bottom Holton Acton Clopton Green Chedburgh Fakenham Magna Whepstead Crackthorn Corner Lower Hacheston Cavendish Maidenhall